--- title: Gain Reviews meta_title: 'Gain Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 84 reviews by the users' company size, role or industry to find out how Gain works for a business like yours. aggregate_rating: rating_value: 4.7 review_count: 84 scale: '5' date_modified: '2026-07-12' parent_category: name: Social Media Marketing url: https://www.g2.com/categories/social-media-marketing --- # Gain Reviews **Vendor:** Gain **Category:** [Social Media Management Tools](https://www.g2.com/categories/social-media-mgmt) **Average Rating:** 4.7/5.0 **Total Reviews:** 84 ## About Gain Gain is the content approval platform for marketing teams and agencies. It replaces the disconnected stack of tools most teams are using to approve social posts, files, documents, or any content on the web – and keeps a complete record of every decision along the way. Most teams manage approvals across two or three separate tools: one for social posts, another for reviewing PDFs and files, and a third for web content. Gain replaces all of them. Every piece of content your team creates moves through customizable approval flows, builds a complete approval record, and gets published or delivered with full documentation of who approved what and when. Gain is built for agencies managing multiple clients and in-house marketing teams where content needs sign-off from brand, legal, or leadership before it goes live. If your team cannot afford to publish content that wasn't properly approved, Gain is built for you. Key capabilities: ● Dedicated workspaces for each client or brand, with separate content calendars and controlled team access. ● Customizable approval flows that route social posts, marketing files, text documents, and web URLs to the right stakeholders in the right order. ● One-click approvals and magic login links so clients and external reviewers can approve without creating an account. ● Automatic, time-stamped records (audit trail) of every review decision, action, and approval decision across every content type. ● Auto-publishing to 8 social platforms once content is approved. ● Flat-rate pricing with unlimited reviewers, starting at $99/month. ## Gain Pros & Cons **What users like:** - Users love Gain for its **ease of use** , making client approvals and social media management simple and efficient. (8 reviews) - Users praise Gain for its **amazing and responsive customer support** , addressing issues swiftly and efficiently. (5 reviews) - Users find the **approval process seamless** , allowing easy scheduling and review of social media posts for clients. (4 reviews) - Users highlight the **excellent customer service** of Gain, noting their responsiveness and commitment to user satisfaction. (4 reviews) - Users value the **post scheduling** feature of Gain, appreciating its ease in managing client approvals and automatic posting. (4 reviews) - Users love the **automation features** of Gain, making scheduling and approvals seamless and efficient for their workflow. (3 reviews) - Calendar View (3 reviews) - Content Creation (3 reviews) - Ease of Creation (3 reviews) - Easy Learning (3 reviews) **What users dislike:** - Users miss certain **Instagram features** like overlays and collaborators when using Gain for scheduling. (3 reviews) - Users note the **limited options** for Instagram features, missing key functionalities that enhance user experience. (3 reviews) - Users miss **essential Instagram features** like overlays and collaborations, limiting their creative options. (3 reviews) - Users experience **update issues** with Gain, facing frequent reconnections and delays in support for new features. (3 reviews) - Users find **AI limitations** in Gain, notably in manual processes for certain media and slower feature updates. (2 reviews) - Assignment Limitations (2 reviews) - Confusion (2 reviews) - Connection Issues (2 reviews) - LinkedIn Limitations (2 reviews) - Recurring Tasks (2 reviews) ## Gain Reviews ### 1. Gain is a great software **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** October 15, 2024 **What do you like best about Gain?** save us time, and make easy the approval and publish content **What do you dislike about Gain?** need to keep update with all the changes on the social media platform like Meta **What problems is Gain solving and how is that benefiting you?** the approval system, dont need to attached doc and images to get approval from the clients ### 2. Gain - Good for Basic Social Media Management **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** March 20, 2024 **What do you like best about Gain?** I like that Gain was easy to use. It was very simple in terms of format, and was easy to understand how to use it. It's good for simply approving social content. **What do you dislike about Gain?** It's not ideal for uploading social content, and it's not the most extensive. Working at a marketing agency with numerous social clients, it's not very all-encompassing when it comes to all things social media (creation, uploading, approving, monitoring + engagement, internal comments/conversations, client comments/conversations, client approvals/edits, smart inbox of notifications coming in on the social pages, etc). **What problems is Gain solving and how is that benefiting you?** Not sure what Gain is solving now, but I hope they can make it as extensive and complex almost as Sprout Social. Sprout is more like a one-stop hub for everything social, and I wish Gain was like that. It has basic features to manage social media posts, but not as complex as Sprout. **Official Response from Deborah Ramirez:** > Thank you for sharing your experience with Gain. I am glad you found Gain easy to use and straightforward. Your feedback reinforces our commitment to delivering a solution that aligns with the evolving demands of marketing agencies. We appreciate your suggestions and will consider them as we iterate and innovate with Gain. Once again, thank you for taking the time to share your feedback! ### 3. It has greatly facilitated the management with my team and client. **Rating:** 5.0/5.0 stars **Reviewed by:** Mariana E. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 01, 2024 **What do you like best about Gain?** Gain is a great platform with many benefits for aligning customer feedback and visibility of communication for each account. **What do you dislike about Gain?** I think there are platform updates that don't appear as quickly here. For example, on Tiktok you can't select audios, on LinkedIn you can't do geolocated segmentation, on Facebook you can't upload videos as reels. These are small details that force us to publish externally, but besides that, we are very happy with gain. **What problems is Gain solving and how is that benefiting you?** make internal and client review times more efficient **Official Response from Deborah Ramirez:** > Hello Mariana! Thank you very much for your review. It fills us with joy to know that Gain has facilitated communication and visibility with your clients. Indeed, there are some options on social media that are not available on Gain, mainly because they are not available to us through the API. The API, or "application programming interface" in English, often does not offer the same functionalities as to end users. In the case of TikTok, Facebook, and LinkedIn, these specific functionalities are not available through their APIs. However, I want to assure you that our team always takes note of these requests. We are attentive to implement them as soon as they become available. Thank you again for your support and trust in us! ### 4. Helpful customer service, reliable platform **Rating:** 4.0/5.0 stars **Reviewed by:** Jess O. | Mid-Market (51-1000 emp.) **Reviewed Date:** January 30, 2024 **What do you like best about Gain?** I love that we can share preview links to content with those who need to see how their posts will look on each platform, allowing them to swipe through images and see content as it will be presented. **What do you dislike about Gain?** The inability to schedule stories including links, music etc in advance **What problems is Gain solving and how is that benefiting you?** Gain allows us to plan content and preview it as it will appear, and schedule with ease. It's great to be able to share links to preview content with colleagues to gain their approval. **Official Response from Deborah Ramirez:** > Hi Jess, Thanks so much for sharing your thoughts with us! It's great to learn that Gain has proven to be a reliable platform for you. Regarding scheduling stories with links and music, this remains a challenge due to limitations within the Instagram API. Sadly, adding this functionality into Gain isn't feasible just yet due to these constraints. We're keeping tabs on requests like yours, and if Instagram opens up that functionality in the future, you bet we'll jump on it! Once again, big thanks for your support. ### 5. A super-streamlined godsend **Rating:** 5.0/5.0 stars **Reviewed by:** Geneva S. | Mid-Market (51-1000 emp.) **Reviewed Date:** November 14, 2023 **What do you like best about Gain?** When I got introduced to GAIN earlier this year, I breathed a sigh of relief that our tedious work review process would finally be streamlined. Before this, the team was back-and-forth on email and it was horrible. I would recommend GAIN to anyone and everyone who will listen. **What do you dislike about Gain?** I can't think of anything I dislike about GAIN. **What problems is Gain solving and how is that benefiting you?** Streamlining process through eight or more approval rounds. **Official Response from Deborah Ramirez:** > Hi Geneva, Thank you for taking the time to share your experience! We're thrilled to be your "super-streamlined godsend." It's fantastic to hear that Gain has made your work review process a breeze, especially considering the chaos of back-and-forth emails. We're excited to continue supporting your business. Once again, thank you for your support! ### 6. Andrea Villanueva Review of Gain **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.) **Reviewed Date:** May 20, 2024 **What do you like best about Gain?** I love how Gain give our clients easy access to review content and makes the approval process very easy. **What do you dislike about Gain?** I wish it had a feature for content planning so that we could condense that platforms we use as a company. **What problems is Gain solving and how is that benefiting you?** Gain is solving how we have clients review content and having a an easy system for our writers to use. **Official Response from Deborah Ramirez:** > Thanks so much for your review, Andrea! We're thrilled that you find our client approval process easy to use. We fully understand your desire for content-planning features. In fact, content planning is a top request from many of our users, and we're actively exploring ways to integrate that functionality into the platform. In the meantime, would you be interested in learning some workarounds other Gain users have employed for content planning within the platform? Our Customer Success team will reach out to you to learn more about your specific use case. Thanks again for your support! ### 7. 10/10 Platform! **Rating:** 5.0/5.0 stars **Reviewed by:** Paige G. | Small-Business (50 or fewer emp.) **Reviewed Date:** April 03, 2024 **What do you like best about Gain?** Being able to schedule multiple posts in advance, integrating with various platforms/software, collaborating with others **What do you dislike about Gain?** The GBP integration is only limited to updates rather than special offers as well **What problems is Gain solving and how is that benefiting you?** Feedback from internal team members and clients (potentially) Seeing all the scheduled content in one place **Official Response from Deborah Ramirez:** > Hi Paige, Thank you for sharing your insights on Gain! We're happy that Gain serves as a valuable tool for gathering feedback and streamlining your collaboration processes. Regarding your feedback on the Google Business Profiles integrations, we appreciate you bringing this to our attention. We're constantly working to improve our integrations, and we will pass your feedback along to our Product team. If you have any further ideas or suggestions, please feel free to share them on our Public Roadmap or contact our Customer Success team. Once again, thank you for your valuable feedback. ### 8. Gain has been GREAT! **Rating:** 5.0/5.0 stars **Reviewed by:** Claudia M. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 29, 2024 **What do you like best about Gain?** Gain is a space where our clients can easily access content and communicate any edits. Gain has been great at listening to our requests to make our workflows better and in turn making their platform that much better! **What do you dislike about Gain?** Not being able to use geo tagging or tag people **What problems is Gain solving and how is that benefiting you?** Being able to send content to clients and communicate with them! **Official Response from Deborah Ramirez:** > Hi Claudia, Thank you for sharing your experience with Gain! We're thrilled that our platform has been a great asset for your team and made communication with your clients easier. We've taken note of your suggestions regarding geo-tagging and tagging profiles and passed your request along to our Product team. At Gain, our goal is to streamline workflows and foster effective communication, and we're delighted to hear that our platform is successfully solving these challenges for you. If you have further suggestions or feedback, please don't hesitate to reach out – we're here to help! ### 9. Gain Simplified My Life **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** January 31, 2024 **What do you like best about Gain?** Gain has changed my life as a social media manager that manages writers and reviews everything. I used to have to use Google documents with too many columns and comments for clients to review their social media, and writers to ediit htings, but the Gain system has compeltely streamlined this process. I will never go back. **What do you dislike about Gain?** I haven't really seen too many downsides so far. Any time I've needed support, I have gotten it. Occasionally, Gain has not integrated well with photo/website previews on Facebook, and when I have asked, Gain says it's on Facebook's end, and when I have talked to Facebook, they say it's on Gain's end. SO that was a problem, and have been using bitly links for when website previews don't work. **What problems is Gain solving and how is that benefiting you?** clunky review process. easy revisions. easy way to see an entire month. easy way to duplicate social media to other channels. **Official Response from Deborah Ramirez:** > Hi there, It's incredibly rewarding to hear that our product is simplifying your life. Your support and the time you've taken to share your review mean the world to us; thank you! Regarding the issue with Facebook link previews, we completely understand and share your frustration. Unfortunately, since 2017, Facebook has limited customization options for link previews, making them a bit clunky. Their API support for this specific post type isn't the greatest, and our team is continuously exploring ways to improve it. In most cases, the preview should accurately reflect what you'll see on Facebook. However, if you've been experiencing persistent issues lately, please don't hesitate to contact our support team. We're here to help! Once again, thank you for your support! ### 10. The tool every content creator needs! **Rating:** 5.0/5.0 stars **Reviewed by:** Yoanna S. | Actriz, Small-Business (50 or fewer emp.) **Reviewed Date:** February 15, 2024 **What do you like best about Gain?** Manage every content in one place. Organization of rounds approvals. Download content calendars for sharing. Labeling. Easy moving posts by just dragging them. Customer Service is top notch! **What do you dislike about Gain?** Can't use the collaborators tag. Can't change Linkedln and Reels Cover for Videos. Duplication of content only lets to do it one social media at a time. **What problems is Gain solving and how is that benefiting you?** Content Calendar creation and approvals **Official Response from Deborah Ramirez:** > Hi Yoanna, Thank you so much for your valuable feedback. We're excited to share that adding collaborators on Instagram is next on our roadmap, and we appreciate your patience as we work to implement it. Your feedback regarding LinkedIn and Reel covers is invaluable, and we'll make sure to pass it along to our Product team. I'm glad to hear that you've had a positive experience with our support team! If you need assistance with duplicating content for multiple social media channels, please reach out to Support. We'll be more than happy to show you how to do this effectively. Once again, thank you for sharing your experience with Gain. ### 11. Love the approval flow **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Wholesale | Mid-Market (51-1000 emp.) **Reviewed Date:** May 21, 2024 **What do you like best about Gain?** Being able to schedule items and have them go through approval. **What do you dislike about Gain?** I wish you could set all items to manual posting, not just certain channels. I also wish the tool was mobile-friendly throughout the entire site. **What problems is Gain solving and how is that benefiting you?** It allows our team to pre-schedule posts and get approved at multiple levels. **Official Response from Deborah Ramirez:** > Thank you for your review! We're happy to hear that you find the approval flow so valuable. Currently, we don't have a global setting for manual posting, but we are always looking for ways to improve the user experience. We'll pass your suggestion along to our product team. We are actively working on making Gain more mobile-friendly. For now, the Pending Approvals page for approvers is fully optimized for mobile, and we also offer a desktop app that might prove helpful. In the meantime, if you have any questions or suggestions, please don't hesitate to contact our support team. Thanks again for the review! ### 12. Easy to use and manage **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** May 21, 2024 **What do you like best about Gain?** Ability to get an overview of the month. **What do you dislike about Gain?** Would be good to more easily distinguish client SM pages in same account. Also - ability to write calendar notes that appear on all accounts. (i.e. notable dates or events) **What problems is Gain solving and how is that benefiting you?** Managing and scheduling social media for multiple clients. **Official Response from Deborah Ramirez:** > Thank you for your feedback! We're glad you find Gain easy to use. Your suggestion about distinguishing client social media pages is valuable, and we'll pass it along to our product team. Regarding system-wide calendar notes, we currently offer the ability to add notes to specific posts within the calendar using labels. Our Customer Success team is here to assist you with any specific challenges you might be facing with labels or distinguishing SM pages. Feel free to reach out to them via email to support@gainapp.com or chat! Thanks again for your support. ### 13. Seamless scheduling **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.) **Reviewed Date:** July 02, 2024 **What do you like best about Gain?** How easy it is to stay ahead of our social media **What do you dislike about Gain?** The integration complexity and permissions **What problems is Gain solving and how is that benefiting you?** Scheduling and planning **Official Response from Deborah Ramirez:** > Thank you for your review! We're thrilled to hear that Gain helps you stay ahead and effectively solve your scheduling and planning challenges. Regarding the integration complexity, setting up your social channels should only take a few minutes if permissions are set up correctly in your social networks. In any case, our Support team is here to help you with the setup; please don't hesitate to contact us if you need assistance. Thank you for being a part of the Gain community! ### 14. Couldn't be happier with the program quality & the efficiency of customer service. **Rating:** 5.0/5.0 stars **Reviewed by:** Lexi R. | Small-Business (50 or fewer emp.) **Reviewed Date:** February 14, 2024 **What do you like best about Gain?** I've been using Gain for 2 years, and wouldn't have it any other way. I love the ease of natigation and how simple the program is to understand, while being efficient and helping in productivity at the same time. **What do you dislike about Gain?** The cost is the only downside. I'd love it to be more affordable. **What problems is Gain solving and how is that benefiting you?** Gain allows me to keep track of many clients' accounts & pages all in one place, and helps me clearly see what step in the process I am on with each. **Official Response from Deborah Ramirez:** > Hi Lexi, Thank you for sharing your experience with Gain! We're thrilled to hear that our platform has been a valuable tool for managing your clients' accounts efficiently. Our team works hard to ensure that Gain is user-friendly and intuitive, so it's great to hear that you find it easy to navigate and understand. We understand that cost is an important factor for our users, and we're constantly evaluating our pricing structure to ensure that it remains competitive and accessible. We're grateful for your support over the past two years and committed to providing you with the best possible experience with Gain. Your feedback regarding affordability is duly noted, and we'll definitely take it into consideration as we continue to improve our platform. ### 15. Great platform, has potential **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.) **Reviewed Date:** January 31, 2024 **What do you like best about Gain?** The best part about Gain in my opinion is the workflow features. It makes it seamless for our clients to see/approve content in a professional way. The calendar features are great. I also find Gain takes suggestions by the community seriously and often implements recommendations. **What do you dislike about Gain?** The activity tabs and approval tabs could use some enhancements. It would be helpful to be able to have a conversation with approvers within the activity tab, rather than a singular q/a format. **What problems is Gain solving and how is that benefiting you?** A professional and seamless approval/revision process for our agency and clients. **Official Response from Deborah Ramirez:** > Hi there, Thank you for taking the time to share your review. It's encouraging to hear that we're hitting the mark and offering a smooth approval process for you! We've taken note of your thoughts on how we could further improve collaboration with your clients. We truly value the feedback from our users as they play a crucial role in shaping the platform. This is why we offer a public voting board where you can send suggestions or vote on new ideas from other users. To check it out, click on your avatar and look for "Product Roadmap" on the list. Once again, thank you for your time; we're glad to have you! ### 16. it's simple and easy to use **Rating:** 4.0/5.0 stars **Reviewed by:** Julie S. | Small-Business (50 or fewer emp.) **Reviewed Date:** March 11, 2024 **What do you like best about Gain?** User interface is fantastic and intuitive **What do you dislike about Gain?** Easy to use and not too complicated, great for small company **What problems is Gain solving and how is that benefiting you?** a way to keep to keep track of approvals and get content published **Official Response from Deborah Ramirez:** > Hi Julie, Thank you for sharing your thoughts on Gain! We're thrilled that you find our platform simple and easy to use. Helping our users efficiently manage approvals and publish content is at the core of what we do, and we're thrilled to hear that we're making a positive impact on your workflow. ### 17. We have tried other social media tools and always come back to gain! **Rating:** 5.0/5.0 stars **Reviewed by:** Mallory J. | Social Media Strategist, Small-Business (50 or fewer emp.) **Reviewed Date:** February 16, 2024 **What do you like best about Gain?** The approval workflow is awesome! It makes management super easy on our team. **What do you dislike about Gain?** We want to see Linkedin carousels soon, that is the only thing missing! **What problems is Gain solving and how is that benefiting you?** It solves the approval workflow issue and makes sure everything we publish is quality controlled. **Official Response from Deborah Ramirez:** > Hi Mallory, Thank you for sharing your experience! We're honored that you've found Gain to be the go-to solution for your social media management needs, even after trying other tools. We understand the importance of staying up-to-date with social media trends and features, and we appreciate your feedback regarding LinkedIn carousels. Rest assured, our team is constantly working to improve our platform and add new features based on user feedback. While I can't provide an exact timeline, I can assure you that your request for LinkedIn carousels has been noted, and it's something we're actively considering for future updates. Thank you again for choosing Gain, and please don't hesitate to reach out if you have any questions or suggestions. We're here to help! ### 18. Is been a nice platform, and pretty easy to use **Rating:** 4.0/5.0 stars **Reviewed by:** Lolette A. | Small-Business (50 or fewer emp.) **Reviewed Date:** February 29, 2024 **What do you like best about Gain?** You can have many accounts, and you can add labels. **What do you dislike about Gain?** I can't really say anything bad for now. **What problems is Gain solving and how is that benefiting you?** You can post in any social account all at once. **Official Response from Deborah Ramirez:** > Hi Lolette, Thank you for sharing your feedback! We're happy to learn you find our platform has made your social media tasks more efficient. If you have any questions or suggestions, please don't hesitate to reach out to our Customer Success team. We're here to help! ### 19. Great experience overall **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.) **Reviewed Date:** February 26, 2024 **What do you like best about Gain?** The review flow. This has helped our team a lot in approving and reviewing things. Also, the customer support team is very responsive. **What do you dislike about Gain?** If we can have the following features that will be great: 1. Instagram custom thumbnail upload 2. Schedule YouTube long & short-form videos 3. Collab post feature on Instagram **What problems is Gain solving and how is that benefiting you?** Reviewing & approval process, scheduling content **Official Response from Deborah Ramirez:** > Thank you for taking the time to share your experience with us! We're delighted that our review flow and customer support have been valuable to your team. We're excited to share that collaboration posts for Instagram will soon be available, so keep an eye out for updates! As for your other feature requests, we'll pass them along to our Product team for consideration. Once again, thank you so much for your support. We're here to help! ### 20. Fantastic, no negatives! **Rating:** 5.0/5.0 stars **Reviewed by:** Hassan J. | Small-Business (50 or fewer emp.) **Reviewed Date:** November 14, 2023 **What do you like best about Gain?** Easy to use and very compatible. Structured view of calendar **What do you dislike about Gain?** It feels like very high quality content has issues being posted and needs to be downsized. Another thing is connecting facebook when needing to onboard an account. Some of our clients don't have facebook so it becomes a hassle. **What problems is Gain solving and how is that benefiting you?** Saves us time posting for multiple clients and helps us get approval/feedback in a quick and efficient manner **Official Response from Deborah Ramirez:** > Hi Hassan, Thank you for taking the time to share your feedback! We're thrilled that the calendar is working out so well for you. Regarding the challenges you've encountered uploading images/graphics, we strive to work within the constraints set by each social network to ensure compliance. Unfortunately, these specs might vary across platforms, and compression or quality issues after publishing are beyond our control. We're also excited to let you know we've recently launched mockup channels. With this feature, you can create Facebook content without connecting a social profile. Head to your channel settings to explore! We hope this proves to be a valuable addition to your workflow. We're here to assist you and appreciate your continued support. ### 21. One of the most user and client-friendly scheduling softwares out there! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** March 05, 2024 **What do you like best about Gain?** The user interface is easy to understand and use. Scheduling content is a breeze and the variety of content types that can be scheduled are incredible. **What do you dislike about Gain?** Reel cover photos have to be uploaded manually. **What problems is Gain solving and how is that benefiting you?** Making it easy to see a content calendar in one place. **Official Response from Deborah Ramirez:** > Thank you for your review! We're glad to hear you find Gain user-friendly for scheduling content. Your feedback regarding reel cover photos is incredibly valuable to us and we’ll pass it along to our product team for further consideration. If you have any further suggestions, feel free to reach out to our Customer Support team. Thank you for choosing Gain! ### 22. Great platform, great support **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Medical Devices | Mid-Market (51-1000 emp.) **Reviewed Date:** May 22, 2024 **What do you like best about Gain?** Easy to use and great for overall Project management. **What do you dislike about Gain?** Dont dislike anything, would just like to be able to preview video content and publsih articles. **What problems is Gain solving and how is that benefiting you?** Created a workflow and an easy way to approve and schedule content without email comms. **Official Response from Deborah Ramirez:** > Thank you for your review! We're thrilled that you highlighted our support team. They're always available to help, and we truly value your recognition of their efforts! Your feedback about video content preview and article publishing is quite valuable. We will share it with our Product team. Keep in mind that you can always vote on new features or make suggestions on our Public Roadmap, accessible from your user menu. Thanks again for your support! ### 23. So handy. So easy for reviewers. **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** November 16, 2023 **What do you like best about Gain?** It's so easy to schedule and review all kinds of posts. My clients find it super easy, which is really important. If they didn't, I wouldn't use it. **What do you dislike about Gain?** I would like to see a more intuitive file folder structure to keep assets. **What problems is Gain solving and how is that benefiting you?** Getting posts approved - posts that look like what they will look like on the platform. Fewer questions from clients. I can put the public link in a CMS and people can view from there so we don't have to depend on email. **Official Response from Deborah Ramirez:** > Thank you for sharing your positive experience! We're delighted that Gain has been making your job easier and cutting down on client questions. We've taken note of your suggestion regarding a more intuitive file folder structure. Our team is actively exploring ways to improve files, so stay tuned! ### 24. Gain is a fabulous time saver! **Rating:** 5.0/5.0 stars **Reviewed by:** Robyn E. | Small-Business (50 or fewer emp.) **Reviewed Date:** November 13, 2023 **What do you like best about Gain?** I love that I can see and scheudle all my posts in one place for multiple clients and that it makes approvals easy and seemless! **What do you dislike about Gain?** I do wish that posting stories was more thoughrough with templates, fonts, filters like the IG and FB apps. **What problems is Gain solving and how is that benefiting you?** Gain makes approvals easy and allows me to schedule my clients content months in advance, all in one place. **Official Response from Deborah Ramirez:** > Hi Robyn, Thank you for your valuable insights. We're thrilled that Gain is helping you stay ahead and keeping everything in one handy place! As of now, add-ons for Stories, like stickers or fonts, aren't accessible to us through the API. We'll consider your input for future updates as soon as it becomes available to us. We're here to assist you and appreciate your continued support. ### 25. Gain if effective, efficient, and gives us time back! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.) **Reviewed Date:** February 22, 2024 **What do you like best about Gain?** That it gives us an effective way to allow clients to approve content! **What do you dislike about Gain?** That it doesn't allow you to do a carousel on Instagram that is a mix of videos and pictures. **What problems is Gain solving and how is that benefiting you?** Enhancing client experience and keeping us from tons of email chains on content approval! **Official Response from Deborah Ramirez:** > Thank you for your valuable feedback! It's music to our ears to hear that our platform has given you more time back in your day. I'm excited to share that our Product team is actively working on adding support for mixed media formats, allowing you to include videos and pictures in your Instagram carousels. Stay tuned for updates! Once again, thank you for your support! ### 26. Love GAIN! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Civic & Social Organization | Small-Business (50 or fewer emp.) **Reviewed Date:** March 12, 2024 **What do you like best about Gain?** Being able to plan and schedule ahead it so great, and it's so easy to use. **What do you dislike about Gain?** Some features being available on business accounts would be helpful. **What problems is Gain solving and how is that benefiting you?** Being able to work across teams for planning and approvals. **Official Response from Deborah Ramirez:** > Thank you for sharing your experience with us! I am delighted to hear that you love using Gain. Although the Instagram API has some limitations on features for business accounts, we are always exploring new possibilities. Currently, we are working on adding Instagram Collaboration posts, so stay tuned for future updates! 🥳 ### 27. Top-notch customer service! **Rating:** 5.0/5.0 stars **Reviewed by:** Tiago C. | Mid-Market (51-1000 emp.) **Reviewed Date:** November 14, 2023 **What do you like best about Gain?** Customer support. Ease of use. Ease of integration. **What do you dislike about Gain?** Glitches that might happen but their customer service will fix them very quickly. **What problems is Gain solving and how is that benefiting you?** Scheduling my posts on Facebook and Instagram. **Official Response from Deborah Ramirez:** > Hi Thiago, Thank you for taking the time to share your experience! We're thrilled that you love our customer service, ensuring a seamless experience for our users is a priority for us. We appreciate your support and look forward to making your content management journey even better. Thank you for choosing Gain! ### 28. Very usefll tool for managing content **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in E-Learning | Small-Business (50 or fewer emp.) **Reviewed Date:** September 26, 2023 **What do you like best about Gain?** I have been using GAIN for the past few months and I have been pleaantly surpirsed by its smooth UI and overall simplicity in use. I like the fact that it gives you a nice overview of all tasks (to- do or already accomplished). The Calendar view is also very useful. **What do you dislike about Gain?** It is sometimes a bit hard to edit an already submitted comment/feedback. I think that the process should be simplified. **What problems is Gain solving and how is that benefiting you?** Content management is in Gain's heart! **Official Response from Deborah Ramirez:** > It's fantastic to learn that Gain has been hitting the mark for you! We've taken note of your suggestion to simplify the process of editing comments. To better understand your specific use case and ensure your feedback is sent to our Product team, please contact our Customer Success team. Thank you for taking the time to share your thoughts and for your ongoing support! ### 29. Best software in market for pricing **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.) **Reviewed Date:** April 20, 2022 **What do you like best about Gain?** It is the best software maintained well with no of additional features from other software providers which gives it an added advantage to be popular **What do you dislike about Gain?** some times due to multiple user access system gets slow which requires some improvement like making a lighter version which sorts out these issues **Recommendations to others considering Gain:** I highly recommend this software to be used in various companies as it is very user friendly and gives various variety of functionalities **What problems is Gain solving and how is that benefiting you?** Many client-related problems that I am not going to discuss on this platform but yes it is a useful tool used by many companies worldwide ### 30. Best Scheduling Platform to Exist! **Rating:** 5.0/5.0 stars **Reviewed by:** Kiefer N. | Social Media Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** February 09, 2022 **What do you like best about Gain?** I love how user-friendly the platform is. The support on the platform is amazing too and it does EVERYTHING that I need as a Social Media Manager. **What do you dislike about Gain?** I wish they could post carousels/reels, but they are working on it! **What problems is Gain solving and how is that benefiting you?** Time Management, Client Communications, Organization ### 31. Excellent tool to manage projects with clients **Rating:** 5.0/5.0 stars **Reviewed by:** Florinda Q. | Personal Assistant, Small-Business (50 or fewer emp.) **Reviewed Date:** December 15, 2021 **What do you like best about Gain?** I like the approval workflows and the automatic publishing of social media posts. **What do you dislike about Gain?** Besides social media posts, reviewing other types of deliverables is somewhat limited. **What problems is Gain solving and how is that benefiting you?** We've used Gain on several accounts to manage internal and client approvals before publishing social media posts. ### 32. You can schedule IG stories **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** August 17, 2021 **What do you like best about Gain?** You can schedule IG stories, it's very efficient and makes work a lot easier **What do you dislike about Gain?** You can't schedule carrousels, it would be amazing if you could schedule hashtags as a second post **What problems is Gain solving and how is that benefiting you?** Schedule IG stories is a great win for us, time-efficient ### 33. Basic social media scheduling **Rating:** 3.0/5.0 stars **Reviewed by:** Randy C. | Media Buyer, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** October 05, 2019 **What do you like best about Gain?** Gain is a good platform to use if you just need to schedule social media content. You can connect Facebook, Twitter, LinkedIn, and Instagram. It is also capable of file collaborations. There are approval workflows built in so that a client or other team member can approve posts. **What do you dislike about Gain?** If you have a post that you would like to feature on different channels, you have to duplicate the post. Other schedulers allow you to craft it within one box and modify it for each channel. **Recommendations to others considering Gain:** If you are looking to export social metrics, this is not the right platform. Purely a scheduler. You can export what your posts were, but you can't see them as they appear on each platform once posted. Give access to only those that need it as you are charged per user. **What problems is Gain solving and how is that benefiting you?** The calendar view of Gain makes it very simple to see what you've got coming up. Being able to sort amongst channels is helpful too. We have client access for post approvals and it's very easy for them to approve or suggest changes. ### 34. Easy to use. Always adding new updates. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.) **Reviewed Date:** January 14, 2019 **What do you like best about Gain?** It's easy to use and their customer support is robust. It automatically publishes to most channels, saving me the effort of posting one by one. Clients can easily use the platform without many directions. **What do you dislike about Gain?** No social media engagement capabilities. I wish I could use GAIN for all of my social media management duties. Currently, I am only using it to create and schedule content, but wish I could also manage any responses, comments, or messages that come through. I'm lucky to also have Sprout Social to manage this, but I know it's not the same for others and it would be a large differentiator if this capability was added. One stop shop for all organic social media management, from content creation to community management would be killer! **Recommendations to others considering Gain:** Set up your profiles as thoroughly as possible. Feel free to chat with Customer Service reps because they are super responsive, whether that's recommending additional functionalities or asking for product support, they're easy to get a hold of than figuring it out yourself. **What problems is Gain solving and how is that benefiting you?** Our digital media practice of the business uses this to help with social media management of our different clients who are primarily our customers for Media Relations. ## Gain Discussions - [What is GAIN used for?](https://www.g2.com/discussions/what-is-gain-used-for) - [View Gain pricing details and edition comparison](https://www.g2.com/products/gain/reviews?page=2§ion=pricing&secure%5Bexpires_at%5D=2026-07-13+07%3A21%3A54+-0500&secure%5Bsession_id%5D=9e05273c-55c2-4786-a690-e6b0a2c160a6&secure%5Btoken%5D=c7a7ac2cc56ee11c0ab8ba415b873f750c48affff51691e063035e8aada3d858&format=llm_user) ## Gain Integrations - [Box](https://www.g2.com/products/box/reviews) - [Canva](https://www.g2.com/products/canva/reviews) - [Dropbox](https://www.g2.com/products/dropbox/reviews) - [Facebook](https://www.g2.com/products/facebook/reviews) - [Google My Business](https://www.g2.com/products/google-my-business/reviews) - [Google Workspace](https://www.g2.com/products/google-workspace/reviews) - [Instagram for Business](https://www.g2.com/products/instagram-for-business/reviews) - [LinkedIn Marketing Solutions](https://www.g2.com/products/linkedin-marketing-solutions/reviews) - [Pinterest](https://www.g2.com/products/pinterest/reviews) - [TikTok Ads](https://www.g2.com/products/tiktok-ads/reviews) - [Twitter API](https://www.g2.com/products/twitter-api/reviews) ## Gain Features **Content Creation** - Content Creation Tools - Content Curation - Buyer Personas - Content Management **Platform Basics** - Drag & Drop Scheduling - Project and Task Lists Organization - Project Templates - Budgeting and Cost Estimation - Team Member Roles - Automated Alerts and Notficiations **Content & Collaboration** - Content Calendar - Content Library - Shared Inbox - Approval Workflows - Users and Permissions - Content Creation **Annotation Tools - Markup Software** - Text Annotations - Video Annotations - Text Editing - Image Annotations **Proofing Features - Online Proofing** - Smart Compare - Image Recognition and Tagging - Gridlines and Rulers **Agentic AI - Content Distribution** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Social Management** - Social Analytics - Social Publishing - Social Engagement - Campaign Planning - Hashtag Capabilites **Optimization** - SEO - A/B Testing - Dashboards & Reporting - Audience Targeting - ROI Reporting **Content Planning** - Content Organization - Task Assignment - Content Scheduling **Collaboration - Markup Software** - Real-Time Editing - Permissions - Commenting - Tagging **Platform - Online Proofing** - Dashboard - Integrations with Creative Tools - Integrations with Project Management Tools - Version Management - Brand Compliance **Logistics** - Customizable Templated Workflows - Internal Communication - Version Control - Editing and Approval Tools - Distribution Features - Integrations & APIs - User, Role, and Access Management **Security - Markup Software** - Password Protection - Version Control **Workflow and Collaboration - Online Proofing** - Workflow Templates - Notifications **Agentic AI - Social Media Management** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Planning** - Collaborative Editorial Calendars / Scheduling Content **Marketing Campaign Performance** - Performance and ROI Tracking - Activity Tracking **Agentic AI - Marketing Calendar** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Proactive Assistance **Other Features** - Integrations - Reporting ## Top Gain Alternatives - [Hootsuite](https://www.g2.com/products/hootsuite/reviews) - 4.3/5.0 (7,291 reviews) - [Birdeye](https://www.g2.com/products/birdeye/reviews) - 4.7/5.0 (4,021 reviews) - [Planable](https://www.g2.com/products/planable/reviews) - 4.6/5.0 (1,054 reviews)