G2 Marketing Solutions Pricing Overview

G2 Marketing Solutions Pricing Key Insights

Last updated on Apr 09, 2026

G2 Marketing Solutions offers 7 pricing editions, starting at $0. G2 Marketing Solutions pricing tiers are designed to support different usage levels and team sizes. G2 Marketing Solutions does not offer a free trial. Compare the G2 Marketing Solutions pricing table below to figure out the best fit for your needs. Some plans may require you to contact G2 for custom pricing.

Free — $0 / Per Year

Starter — $2,999 / Per Year

Professional — Contact Us / Per Year

Enterprise — Contact Us / Per Year

G2 Buyer Intent Add-on — Contact Us / Per Year

G2 Content Subscription Add-on — Contact Us / Per Year

G2 Ads Add-on — Contact Us / Per Year

Rated 4.6 / 5

*Pricing information is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations must be conducted with the seller.

Free

Per Year

Be discovered by millions of software buyers. Claim your profile, collect reviews, and share customer love.

Starter

Starting at $2,999.00

Per Year

For emerging businesses ( 1-100 employees) establishing their G2 presence who are ready to grow. **Pricing for year 1. Year 2 pricing increases to $599/month or $6,000/year.

Professional

Per Year

Elevate your brand and unlock buyer insights with powerful proof and pipeline analytics on G2.

Enterprise

Per Year

Align your brand portfolio with the ultimate G2 customization, reviews, and market insights.

G2 Buyer Intent Add-on

Per Year

Accelerate and optimize your pipeline with bottom of funnel intent signals only available from G2. These unique signals complement existing account based marketing, demand generation and pipeline conversion efforts with direct insight into compelling buyer signals across the G2 platform.

G2 Content Subscription Add-on

Per Year

Convert more leads with licensed G2 Reports and G2 Grids powered by end user feedback and trusted reviews. Serve up more relevant content to interested prospects throughout the customer journey across multiple platforms.

G2 Ads Add-on

Per Year

If cost containment is desired as customers test their ad presence on G2, G2 Clicks offers a Pay-Per-Click approach to ads on G2. With flexible pricing, customers have the ability to cancel at any time and see how ads perform across the platform. Volume is not guaranteed with G2 Clicks - as that can be limited and blocked by customers on G2 Paid Promotions.

G2.com is a free platform, with paid upgrades, designed to help people make smarter software decisions based on authentic peer reviews.

Pricing information for G2 Marketing Solutions is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase G2 Marketing Solutions must be conducted with the seller.

ADD ONS: G2 Content (AICR, Content Subscription), G2 Buyer Intent, G2 Ads,

Pricing information was last updated on June 09, 2026

G2 Marketing Solutions Pricing FAQs

Generated using AI

G2 Marketing Solutions's pricing is best suited for mid-market and enterprise B2B software companies with dedicated marketing resources and clear goals around brand visibility, review generation, and pipeline acceleration. According to G2 reviewers, mid-market companies in computer software, information technology, and SaaS consistently extract strong value from paid tiers, particularly through buyer intent data and competitive grid positioning. Enterprise reviewers leverage multi-product features and deep integrations with tools like Salesforce and HubSpot. G2 reviews of G2 Marketing Solutions indicate that small businesses and early-stage startups frequently find the pricing steep relative to their budgets, with several reviewers noting the Starter tier's year-two price increase to $6,000/year as a notable concern.

G2 Marketing Solutions's free tier allows vendors to claim a basic profile, collect standard reviews, and display a Users Love Us badge, but limits access to just 3 users with no custom CTAs, branded campaigns, or advanced analytics. G2 Marketing Solutions's paid plans begin at $2,999/year for the Starter tier, unlocking upgraded profiles, branded banners, gift card review credits, and milestone badges. Higher tiers like Professional and Enterprise add buyer intent data, video reviews, premium seller pages, market intelligence, and multi-product capabilities. G2 reviewers frequently note that key features such as profile visitor data, intent signals, and content licensing are locked behind progressively more expensive tiers, often requiring add-on purchases.

G2 Marketing Solutions is widely regarded as a premium investment that delivers meaningful returns, though value perception varies by company size. G2 reviewers consistently highlight strong ROI from buyer intent data, social proof through badges, and competitive intelligence. However, cost concerns are among the most frequently cited drawbacks across G2 reviews, with small businesses and startups noting that pricing has become a significant barrier. Reviewers from mid-market and enterprise segments tend to justify the spend through measurable pipeline impact, with some citing millions in influenced revenue. G2 reviews of G2 Marketing Solutions suggest that teams who actively leverage all features see strong value, while those using only a subset often question the cost-to-benefit ratio.

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G2 Marketing Solutions Pricing Reviews

(2)

Sandra D.

Owner/Professional Certified Life Coach

Small-Business (50 or fewer emp.)

3/12/2026

"Helps Evaluate Tool Value with Ease"

5/5

What do you like best about G2 Marketing Solutions?

It allows you to consider how valuable the tools you're using are to you and the organization. Review collected by and hosted on G2.com.

What do you dislike about G2 Marketing Solutions?

I don't really have any complaints about G2's profile and reviews. Review collected by and hosted on G2.com.

Verified User in Accounting

Enterprise (> 1000 emp.)

3/5/2026

"Account based isn't for us"

1.5/5

What do you like best about G2 Marketing Solutions?

Data syncing options worked will with our internal systems Review collected by and hosted on G2.com.

What do you dislike about G2 Marketing Solutions?

Lots of clean up to do. Account based leads often include leads that aren't a good fit for us or are not the primary buyers. Review collected by and hosted on G2.com.

Response from G2 Buyer Intent of G2 Marketing Solutions

edit

Thank you for taking the time to share your feedback. We are sorry the experience didn't meet expectations. If you're open to it, we'd love a bit more detail so we could investigate and improve: you can update your review or contact us at support@g2.com. We will share this with our product and account teams to help address the issues you raised.

G2 Buyer Intent