I like that it puts actionable steps into our goals. It's easy to lose the process if you don't have something like this in place. I've never used a program that was as helpful in this specific area without things falling through the cracks. Review collected by and hosted on G2.com.

There are sometimes minor glitches but no real issues. I would say for the most part everything works as it should. I think more people should know who it the product. Review collected by and hosted on G2.com.

Easy to set up and easy connectivity to DWH, very good and helpful support. Review collected by and hosted on G2.com.

nothing much, most of the issues are usually external to funnel.io some APIs are limited but also not funnels folt Review collected by and hosted on G2.com.

The most robust marketing ETL on the market. Review collected by and hosted on G2.com.

Data Explorer query limits make it almost impossible to look at YoY data which is a frequent need. Review collected by and hosted on G2.com.

Intuitive user interface, number of connectors and customer support Review collected by and hosted on G2.com.

It can become costly when you add non-paid connectors - organic social etc. Review collected by and hosted on G2.com.

The simplicity that Funnel has with different Ads. I love you Funnel Review collected by and hosted on G2.com.

I don't dislike anything. But it would be great to have more languages (because my native language is spanish). Review collected by and hosted on G2.com.

It has a fairly intuitive interface in terms of use, which allows me to perform a large number of activities in a very fast and easy way, the fact that it allows integrations with a large number of applications turns out to be very useful When performing data analysis, another important aspect is the fact that it allows me to collect and analyze data from multiple applications in a fairly simple, simple and fast way, which is of great help to me when I want to draw and design strategies of sales and marketing in a much simpler and more dynamic way, the customer service team provides a fairly complete and excellent service, which is especially useful when you have to ask them any questions. Review collected by and hosted on G2.com.

Its reporting and graphing options can present some errors, however it is something that can be solved quite easily, the fact that it does not support the import of databases directly from other database management systems is also something quite negative. Review collected by and hosted on G2.com.

With funnel.io I was able to see how much the company spent and increased our advertising outcome Review collected by and hosted on G2.com.

The one thing I disliked was that it was not organized and a bit confusing to use at the beginning Review collected by and hosted on G2.com.

Even in areas where Funnel may not excel at the moment, the customer support team has been essential to helping us implement this platform in our reporting/analytics workflow. They've been nothing short of responsive, receptive and helpful when we have questions or suggestions, and they're more than willing to explore creating new API connections for platforms they don't currently support. Review collected by and hosted on G2.com.

I think the biggest downside to Funnel at the time of writing this review is the hit-or-miss knowledge base. Although you'll find maybe 80% of the answers you need to certain questions, it's harder than it should be for novice users to make the most out of Funnel. If you're new to this type of platform, be ready to go through quite a bit of trial and error, but lean on their support team for help if you can. I'd also note that Funnel's data visualization tools are limited; however, through their own admission, they don't claim to be a data-visualizing platform — and the real power comes from being able to connect up to Google Data Studio, Tableau, etc. Review collected by and hosted on G2.com.

I love that I can pull in data - especially spend - metrics across multiple paid media platforms and analytics platforms all into one dashboard.

Trending is the best tool

Comparing different time periods is also helpful. Review collected by and hosted on G2.com.

Sometimes the connections break, but that's not funnel's fault - it's mostly the APIs from the providers.

However, I would like for the data to refresh more often if that's possible. Bing data refresh is less frequent than Google. Review collected by and hosted on G2.com.

Easy to connect ETL from sources to Google BigQuery data-warehouse. Review collected by and hosted on G2.com.

Needs even more native connectors to be added Review collected by and hosted on G2.com.