Front Reviews & Product Details

Front is the modern CX platform for customer-first businesses. We offer a unified workspace for all customer conversations — even individual inboxes and internal collaboration. This single pane-of-glass view of the customer boosts agent productivity by eliminating app switching and ensures responses are fast, accurate, and personalized. Unlike other customer service AI that takes a mistakes-first approach, Front AI starts smart and keeps getting smarter. We learn from every customer conversations in real time and help you scale safely from day one. Front's also easier to use and configure than legacy help desks, giving you unmatched control over your customer experience without relying on third-party consultants or IT resources. Trusted by more than 9,000 businesses including ClickUp, Uber Freight, and Reed & Mackay, Front serves up the efficiency and insights needed to keep your entire organization customer-first, every day. Plus, we care as much about our customers as you do yours: we provide industry-leading service to our entire customer base, regardless of your team size.

Product Website

Seller

Front App

Discussions

Front Community

Languages Supported

English

Overview by

Anna Sims

Pricing

Pricing provided by Front.

Starter

$25.00

1 user/month

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Front AI Agent Performance

Explore real-world performance insights that show how Front's agentic features compare to AI agents with similar capabilities.

Overall

-10 below category avg

Pros

Cons

63% Response Accuracy

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Front Media

Product Demo: How to use Front to deliver premium CX with speed

Official Downloads

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What is Front?

AI Experience Impact Score (AXIS) for evaluating AI-based customer support interactions

Interactive Demo

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Verified User in Consumer Services

Small-Business (50 or fewer emp.)

3/5/2026

"Excellent Team Collaboration with Clear Visibility into Assigned Email Threads"

4.5/5

What do you like best about Front?

Team collaboration is a big plus, especially the ability to hide email chains that are assigned to another team member while still having the visibility to look up and review those same email communications when needed.

I also appreciate being able to mention a team member in internal comments. It helps cut down on the overall number of emails by reducing forwarding and eliminating the need to reply just to Cc someone on my team. Those comments are also useful for leaving a note to my future self so I can quickly pick up where I left off. Review collected by and hosted on G2.com.

What do you dislike about Front?

The AI response assistant still has a long way to go. The suggested responses often use the wrong persona, misidentify assigned action items, and in many cases have me replying to myself to answer a question I asked a client or colleague.

I also wish the open emails bar would show who sent the most recent message, rather than repeatedly bolding every name starting with the person who originally initiated the email chain. Review collected by and hosted on G2.com.

What problems is Front solving and how is that benefiting you?

This solves the problem of colleagues not knowing which of my team members to contact. They can simply email one address for any requests related to my department, and someone on my team takes ownership and manages the email thread from there. It also makes backup and coverage much easier when a team member is out of the office, since requests still come into the same place and can be picked up by someone else. Review collected by and hosted on G2.com.

Response from Otto B of Front

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Thank you for sharing such detailed feedback! We’re glad to hear that Front’s collaboration features, like assignments, internal comments, and shared visibility—are helping your team stay aligned while reducing unnecessary forwarding and duplicate communication. It’s great to know this setup makes ownership clear and ensures smooth coverage when teammates are out.

We also truly appreciate your candid feedback on the AI response assistant and the open emails bar. Improving AI accuracy, tone alignment, and action recognition is a big focus for us, and insights like yours are incredibly valuable.

Thanks again for taking the time to leave such thoughtful input, we’re glad Front is helping your team stay organized and responsive!

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

7/19/2023

"A great way to view many inboxes & categories of emails in an organized manner with proper security measures."

4.5/5

What do you like best about Front?

I appreciate the ease of use when reporting any phishing emails or emails that look like a scam. This is so crucial for any users that receive 100s of emails per day and if one looks suspicious, then that ease of use to report it is needed and I am glad Front makes this a priority on the dashboard. Review collected by and hosted on G2.com.

What do you dislike about Front?

The latest update did have me confused on where to locate diffferent items that I usually see on a daily basis. It would have been nice to receive an update of an infographic to show the old layouts compared to the new layouts. I also find it very hard to easily set emails to starred emails. I feel like there are many hoops to jump through just to get that to happen. The mobile calendar is still something that needs improvement since meetings that are created recently do not update on the mobile calendar like it does on the desktop application. Review collected by and hosted on G2.com.

What problems is Front solving and how is that benefiting you?

I don't know if this feature is available in other mailbox products, but I enjoy the solution of having a conversation with other team members within the platform before an email needs to be sent off. This is a great way for us to know about any status updates for clients & to easily plan out a course of action "on paper". Review collected by and hosted on G2.com.

Response from Otto B of Front

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Thank you for sharing such thoughtful feedback! We’re glad to hear that Front makes it easy to flag suspicious or phishing emails, security and clarity are incredibly important, especially when managing high volumes of messages each day. It’s great to know that our built-in collaboration tools are also helping your team align internally before responding to clients.

We appreciate your honest input about the recent update, starred emails, and the mobile calendar experience. Adjusting to layout changes can be challenging, and your suggestion about providing clearer comparison guidance is valuable.

Thanks again for taking the time to leave such detailed feedback, we’re glad Front is helping your team stay organized, secure, and aligned.

Verified User in Information Technology and Services

Mid-Market (51-1000 emp.)

6/28/2023

"Makes managing a shared inbox actually easy"

5/5

What do you like best about Front?

The absolute best part for me is the smart commenting feature. I use it constantly. It’s so much better than having these massive, messy email threads with my coworkers just to ask a quick question. You just @ mention them right in the email and solve it there. Also, the assign function is a lifesaver, it stops us from accidentally replying to the same customer twice. The tags and archiving also keep things way more organized than a regular Outlook or Gmail inbox. Review collected by and hosted on G2.com.

What do you dislike about Front?

Honestly, the only thing that bugs me is the calendar. Every now and then it feels a bit clunky or just doesn't sync up perfectly when I'm trying to schedule stuff. Its not a dealbreaker or anything, and everything else works great, but the calendar could definitely use a bit more work to make it smoother. Review collected by and hosted on G2.com.

What problems is Front solving and how is that benefiting you?

Front resolves the challenge of tracking lengthy email threads involving multiple participants. Instead of exchanging endless emails it enables issue resolution within the comment field, resulting in more efficient collaboration for me. It also simplifies the management of shared inboxes enhancing overall productivity. Thanks Front Team! Review collected by and hosted on G2.com.

Response from Otto B of Front

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Hey there, thanks for taking the time to share your feedback.

I am glad to hear smart comments, @mentions, and assignments are making collaboration easier for your team and helping prevent duplicate replies. It is also great to hear tags and archiving are helping you stay organized in shared inboxes.

Thank you as well for the feedback on the calendar experience. Even if it is not a dealbreaker, we understand how important reliable syncing and smoother scheduling are, and we are continuing to improve this area.

Thanks again for sharing your experience — we really appreciate it.

Stephany A.

Concierge Specialist

Mid-Market (51-1000 emp.)

3/30/2026

"Productivity Power-User"

5/5

What do you like best about Front?

The internal commenting is a lifesaver. Being able to @mention a teammate directly on an email thread instead of forwarding things back and forth in Slack has made our workflow so much faster. The shared drafts also help us stay aligned on tricky client replies. Review collected by and hosted on G2.com.

What do you dislike about Front?

I wish the mobile app was a bit snappier; it sometimes struggles with very long threads compared to the desktop version. Review collected by and hosted on G2.com.

Response from Otto B of Front

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Hi Stephany,

Thank you so much for taking the time to share this review!

We’re glad to hear that features like internal comments, @mentions, and shared drafts are helping your team work more efficiently and stay aligned.

It’s great to know Front is helping you avoid inbox collisions and keep all client communication in one place.

We also appreciate your feedback on the mobile app performance this is really helpful as we continue to improve the experience.

Thanks again for being part of the Front community!

Verified User in Financial Services

Mid-Market (51-1000 emp.)

1/3/2024

"Front offers fresh, instinctive & easy to use interface."

4.5/5

What do you like best about Front?

I love how Front is Omnichannel, you can manage multiple message/discussion app alongside the emails in a single interface, with the advanced automation 7 workflow rules. It is easier now for the managers/leaders to track SLA's & smart routing for particular emails with keywords.

Using the helpdesk level of data, it is easier for to measure teammates KPI's, response time & CSAT scores. which provides me enough tools & saves crucial time to address the challenges/roadblocks the team is facing. Review collected by and hosted on G2.com.

What do you dislike about Front?

while Front is a powerhouse for collaboration, it isn't perfect (Well nothings 100% perfect tho.). The little hurdles I face are, SYNC Friction between Outlook & Front. if we archive or read an email via Front the response doesn't often talk back to Outlook, sometimes I noticed delay of seconds - minutes in emails reaching Front when Outlook has already received the email. The Search tool is bit chaos currently, its harder to search with in discussions & it lacks advanced search capabilities. Review collected by and hosted on G2.com.

What problems is Front solving and how is that benefiting you?

Front makes it easier by providing customisable automations & groups/channels to divert our various day-day activites & tickets we receive.

This benefits us to split & categorise the work which can be monitored & worked on accordingly.

Front Support team is on next level especially CAT & HALEY they never turned us down providing quick and exceptional support throughout the desperate times we needed. Review collected by and hosted on G2.com.

Response from Otto B of Front

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Thank you so much for this feedback! We'd love to help you fix your workflows so that you can accomplish more of your personal tasks in Front. Could you send us an email - support@front.com - with more information?

As for our Knowledge Base, we have been making a lot of improvements over the past few months, and there are more on the horizon. Please check out our new articles here: https://help.front.com/en/categories/250-knowledge-base. If you have any additional features you'd like to see, please submit them here: https://community.front.com/ideas

Verified User in Information Technology and Services

Mid-Market (51-1000 emp.)

6/22/2022

"A good, balanced, team-building tool -but expensive for small businesses or medium-sized corporations"

4/5

What do you like best about Front?

The way we can share inboxes with the team and work on items, tasks, and messages in a seamless, well-integrated manner. Also, templates are great time-saving elements that make some repetitive communication tasks a breeze. The client-centric approach it offers for some projects and companies. Review collected by and hosted on G2.com.

What do you dislike about Front?

Pricing - we understand that development costs money, but Front became expensive vs. the features they're adding, at least for small businesses and medium-sized corporations. Review collected by and hosted on G2.com.

Recommendations to others considering Front:

If Office/Outlook it's not your cup of tea, and/or you need some advanced team-based communication options, give Front a look, you'll not regret it. Review collected by and hosted on G2.com.

What problems is Front solving and how is that benefiting you?

Solving the problem of having a streamlined chain of communication in terms of e-mail and collaborative work. Definitely, it has been a time-saver in regards of work planning (using private comments for any e-mail chain), templates for continuous and repetitive communication tasks, and an excellent and robust alternative to ecosystems like Office/Outlook. It also integrates perfectly with some of our workflows and has solved some gaps and loopholes when keeping both the client and team properly in the loop. Review collected by and hosted on G2.com.

Response from Patrick V of Front

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Hi there, thanks for leaving your review and letting us know how Front has helped with some of your team's workflows! If you ever encounter an issue that our Support team can assist with, please feel free to let them know here: https://help.front.com/en/contact-us

Jack D.

Internal Sales Executive

Mid-Market (51-1000 emp.)

3/23/2026

"Easy Colleague Tagging and Conversation Merging"

4/5

What do you like best about Front?

I like being able to tag colleagues in conversation chains.

I like that I can merge conversations. Review collected by and hosted on G2.com.

What do you dislike about Front?

Sometimes, when I’m CC’d on an email thread, I end up receiving messages in a separate chain. This can be confusing and can make my inbox feel messy.

No way to automatically log conversations on from on my CRM. Review collected by and hosted on G2.com.

Response from Otto B of Front

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Thank you for sharing your experience! We’re glad to hear that features like tagging teammates and merging conversations are helping you stay organized and collaborate effectively across your global team. It’s great to know Front is supporting most of your day-to-day work and keeping your inbox clean.

We understand how important it is to keep conversations unified and workflows connected, and your input helps us continue improving these areas.

Thanks again for taking the time to leave a review,we’re happy Front is helping your team stay aligned and productive!

Stephanie S.

Manager of Customer Success

Small-Business (50 or fewer emp.)

4/9/2026

"Front Makes Client Collaboration Effortless—No More Email Forwarding"

5/5

What do you like best about Front?

Front is a fantastic tool. It's my daily driver for client communication. It makes connecting with peers about clients issues so much easier. No more forwarding emails and remembering to remove the client from the thread. It's all done backstage on the same email. Review collected by and hosted on G2.com.

What do you dislike about Front?

Front is fantastic - no complaints from me. Review collected by and hosted on G2.com.

Response from Otto B of Front

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Thanks for the your review, Stephanie! We’re glad Front makes client communication and internal collaboration seamless without extra forwarding. It’s also great to hear shared templates are helping your team stay aligned and efficient.

Jaja L.

Mid-Market (51-1000 emp.)

3/19/2026

"Great for Team Organization but Needs Stability Improvements"

4.5/5

What do you like best about Front?

I like Front's search capabilities, which make it very easy to look up emails, quotes, and trips with limited information. With a team of 25+, where we often pass work off to each other, being able to search and research what has already been done is very valuable. The initial setup was pretty easy, and that was appreciated. I also value how it keeps me organized with my team. Review collected by and hosted on G2.com.

What do you dislike about Front?

It crashes too often. Sometimes says too many attachments to send an email. I have to often start a fresh email or close out of a window and reopen it for me to send. Review collected by and hosted on G2.com.

Response from Otto B of Front

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Hey there! Annie from the Support Team here. We really appreciate you sharing your feedback relating to how Front has helped you and your organization out.

Relating to the attachment limit, Front has a maximum attachment limit of 100 files per email. If you are seeing this error and your message does not contain 100 files, they might be included in the previous message content in your draft. In this case we recommend removing the previous message content by clicking the three-dot menu below your signature, then the X icon, to delete the quoted text. This usually does the trick and allows you to remain within the same thread without having to start a new conversation.

We hope you have a lovely day!

Jonathan F.

2/6/2026

"Effortless Email and Team Communication Integration"

5/5

What do you like best about Front?

I really like using Front for its modern software solution that makes keeping a clean inbox easy. The simple and integrated calendar is nice, and I appreciate the ability to create rules and automation. I enjoy how it manages external client conversations and keeps internal communications clean. It's helpful to be able to leave a note, comment, or tag on an email without interrupting an external email thread. Plus, being able to assign emails is a big plus. I love that it integrates with our Slack and Asana, and I really can't imagine going back to emails without Front. Review collected by and hosted on G2.com.

What do you dislike about Front?

Some of our staff has a hard time learning the system quickly. I'm not sure if Front offers training or guided support, but that may be helpful to our firm! It might be helpful to have a training certification for new users to get comfortable with the system. Additionally, live office hours for specific issues and/or questions could be helpful. Review collected by and hosted on G2.com.

Response from Otto B of Front

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Thank you so much for this wonderful feedback! We really appreciate you taking the time to share what's working well for you.

It's great to hear that Front has made such a positive impact on your workflow. We love that features like comments, notes, and assignments are helping your team collaborate more effectively, and that the Slack and Asana integrations are adding value.

I'm happy to let you know that Front offers several training and support resources that can help:

- Front Office Hours: https://community.front.com/events?tab=upcoming

- Front Academy: https://academy.front.com/app

- Help Center: https://help.front.com/en

- Support team: By selecting the "Contact us" at the top of the help center page.

We're committed to helping your team succeed with Front, and these resources are designed to make onboarding as smooth as possible. Please don't hesitate to reach out if you'd like help pointing your team in the right direction!