Fresh Marketer Reviews & Product Details

Fresh Marketer is the perfect blend of simplicity and powerful functionality, but with a catch. The platform’s intuitive design ensures ease of use, even for those who aren’t particularly tech-savvy, making the onboarding process and day-to-day management very efficient. Implementation was smooth, thanks to well-documented guides and step-by-step instructions, reducing the need for extensive technical support during setup.

In terms of features, Fresh Marketer offers an impressive array of tools, from advanced automation workflows to in-depth customer segmentation, all of which are highly customizable. The integration capabilities are exceptional, allowing seamless data flow between Fresh Marketer and our existing CRM, email, and analytics platforms. This has significantly improved our ability to manage campaigns holistically without switching between tools for using it daily.

The customer support has been consistently reliable, with quick response times and a deep understanding of the platform, which has been crucial during moments where we’ve needed advanced troubleshooting. Ultimately, Fresh Marketer provides a powerful, flexible marketing solution without sacrificing usability, making it an invaluable tool in our tech stack. Review collected by and hosted on G2.com.

Despite Fresh Marketer offering a wide range of features, I often find myself having to create workarounds or 'workflows for workflows' to achieve what I need. The platform can be unintuitive at times, requiring extra steps that feel unnecessary.

Additionally, the customer support, while generally responsive, has occasionally provided incorrect information. There have been instances where they dismissed my issue by saying it was impossible or just a bug, without offering a real solution. This has been frustrating when trying to resolve more complex problems. Review collected by and hosted on G2.com.

Compared to competitor CRMs, fresh marketers allow you to send more campaigns, and you will only be charged for the number of contacts, not the number of emails.

Not that difficult to use if you ask me and you don't need a technical team or IT team to install. Freshworks provides a support team to help you set things up and a free onboarding program after your purchase.

As an employee, I use this tool every day. It is integrated with other apps for our daily tasks, and it is the best CRM I've encountered so far. Review collected by and hosted on G2.com.

The user interface is a bit slow. And when you have a lot of contacts it becomes slow which can be improved. Review collected by and hosted on G2.com.

The best thing about Freshmarketer is its simple and intuitive user interface. The ease of navigation makes it user-friendly, even for those without much technical expertise. Creating customer journeys is extremely straightforward, with a visual drag-and-drop editor that simplifies the process. The platform allows users to quickly set up workflows, automate engagement, and manage campaigns without needing extensive training. This focus on simplicity ensures that marketers can focus more on strategy and less on technical hurdles, making Freshmarketer ideal for teams looking to streamline their marketing efforts efficiently Review collected by and hosted on G2.com.

You can get quick resolutions only if you buy their premium package, which is something I haven't seen with other martech platforms. Freshworks doesn’t have a push notification (PN) channel, which is why we switched to another platform. Additionally, importing segments is a hassle since they only allow files smaller than 5MB Review collected by and hosted on G2.com.

I easily create beautiful landing pages for my business using drag and drop feature without having to code. The A/B testing feature is also useful for being able to try out different headlines, layout, and call to actions to see what works for the audience. Review collected by and hosted on G2.com.

Freshmarketer does not let prompted recording of these data points, which makes it difficult to track the effectiveness of my marketing initiatives. This makes it difficult for me to have a coordinated understanding of the general marketing approach while enhancing my procedures. Review collected by and hosted on G2.com.

It's so easy to use, and the best part is it lets you design email, and landing pages without having much designing skills. Review collected by and hosted on G2.com.

It lacks deep insights into reporting features that can be improved. Also, it doesn't let you make multiple changes at once to landing pages! Review collected by and hosted on G2.com.

the visual journey builder is super intuitive, and the A/B testingwith heatmaps helps optimize campaigns quickly. Review collected by and hosted on G2.com.

sometimes the reporting can feel a bit limited it lacks the depth you’d want for really granular insights Review collected by and hosted on G2.com.

With Freshmarketer I to design professional landing pages with lesser or no code at all as a novice. The email marketing tools are also inherent and are quite simple and effective and are fully compatible with the landing pages. Review collected by and hosted on G2.com.

The range of what can be tested is fairly restricted. For instance, I can’t experiment with the different subject line of sending emails or change the contents of it depending on the behavior of the user. Review collected by and hosted on G2.com.

Freshmarketer brings all of the tools and automation you need to boost lead engagement and sales Review collected by and hosted on G2.com.

There's an additional cost for marketing contacts. Review collected by and hosted on G2.com.

FreshMarketer’s email builder lets me design beautiful and high converting emails with no design skills, within a few minutes and it is as easy as dragging and dropping various elements. Review collected by and hosted on G2.com.

I am only able to make one change on the landing page at a time, thus, it feels difficult to work with intricate layouts and establish what changes have the biggest impact. Review collected by and hosted on G2.com.

Fresh Marketer is great for its user-friendly interface and its suite of marketing tools. I particularly like how it combines various functionalities like A/B testing, email marketing, customer journey mapping, and analytics in one platform. It's convenient and efficient for marketers to manage multiple aspects of their campaigns seamlessly. Review collected by and hosted on G2.com.

While Fresh Marketer offers a comprehensive set of marketing tools, some users have mentioned that the reporting and analytics could be more robust. There might be limitations in terms of the depth of analysis or customization available in the reporting features. Additionally, for certain advanced functionalities, there could be a learning curve for new users. However, these aspects can vary based on individual preferences and requirements. What aspects concern you the most or what features are you hoping to see improved in Fresh Marketer? Review collected by and hosted on G2.com.