# Forma Reviews **Vendor:** Forma **Category:** [Benefits Administration Software](https://www.g2.com/categories/benefits-administration) **Average Rating:** 4.8/5.0 **Total Reviews:** 817 ## About Forma Companies spend millions annually on employee benefits that employees neither value nor regularly use. Founded in 2017, Forma set out to build a better model by challenging traditional one-size-fits-all approaches. Forma’s flexible benefits software helps companies offer competitive benefits packages while reducing costs and inefficiencies, by giving employees more choice and flexibility in how they spend their benefit allowances. The platform also saves HR professionals countless hours managing and supporting various point solutions. Using Forma, companies can select from a suite of products that include Lifestyle Spending Accounts, Health Spending Accounts, Health Reimbursement Arrangements, Flexible Spending Accounts, and more to design and deliver customized benefits programs–all through a single platform. Employees then have three choices to spend account funds: The Forma Store with discounted products and services, The Forma Visa Card, or claim reimbursement backed by Forma’s world-class member support team. Forma has helped hundreds of the world’s most admired companies, including Stripe, Zoom, Lululemon, and Affirm, design and support flexible, inclusive benefits programs for nearly a million employees. And, we are seeing great success with 98% customer retention, 75 NPS, and 98 CSAT ratings from members. Forma is backed by Emergence Capital and Ribbit Capital and has received numerous awards for its exponential growth, its software innovation, and as a “Great Place to Work.” ## Forma Pros & Cons **What users like:** - Users appreciate the **ease of use** of Forma, enjoying simple claim submissions and clear expense tracking. (148 reviews) - Users praise Forma for its **simple and user-friendly interface** , making setup and navigation quick and easy. (58 reviews) - Users appreciate the **helpful customer support** of Forma, making the experience enjoyable and efficient. (54 reviews) - Users value the **submission ease** of Forma, enjoying quick claim processing and a user-friendly interface. (54 reviews) - Users value Forma's **intuitive design** , ensuring a quick setup and a smooth, user-friendly experience right from the start. (50 reviews) - Customer Support (49 reviews) - Ease of Process (48 reviews) - Users appreciate the **intuitive and easy-to-use interface** of Forma, enhancing their overall experience significantly. (44 reviews) - Reimbursements (38 reviews) - Response Time (37 reviews) **What users dislike:** - Users express frustration with **claim issues** in Forma, facing rejections and inadequate support for unique policy rules. (27 reviews) - Users express concerns over **insufficient information** on purchase approvals and form corrections, leading to confusion and frustration. (26 reviews) - Users face **reimbursement issues** with Forma, often dealing with unclear coverage and declined claims, which is frustrating. (22 reviews) - Users express a **lack of information** regarding coverage and reimbursement details, leading to confusion and potential issues. (19 reviews) - Users express frustration with **poor customer support** , citing delays and difficulty in determining expense eligibility. (15 reviews) - Users express frustration with **poor support services** , often facing delays and encountering unhelpful AI responses. (14 reviews) - Users experience **claim denials** due to missing information and face challenges with appointment availability for services. (13 reviews) - Difficulty (13 reviews) - Approval Delays (12 reviews) - Users experience **category confusion** , struggling with inconsistent selections and clarity when searching for perks. (10 reviews) ## Forma Reviews ### 1. Fast Claim Approvals and a Simple, Comprehensive Submission Process **Rating:** 5.0/5.0 stars **Reviewed by:** Andrew T. | Manufacturing Systems Engineer Intern, Enterprise (> 1000 emp.) **Reviewed Date:** April 20, 2026 **What do you like best about Forma?** I like how quickly I was able to get my claims approved and more importantly, it was a simple process to get my claim submitted. The options for each field were comprehensive. The support to get my login issues was fixed very quickly. Once I got some issues resolved with my company's HR, the integration process with my benefits provider/employer was very simple. I can't speak on the pricing because that is dictated by my employer and I have no part in it. **What do you dislike about Forma?** I don't like the login process. The "magic link" being the default way to log in is just an obstacle to the routine username and password, which I prefer. I don't want to have to check my email every time I log in and rely on clicking specific links. **What problems is Forma solving and how is that benefiting you?** Forma is solving the issue of how I get reimbursed for certain expenses and that is helping me use my benefits in a less hassle way. ### 2. Convenient **Rating:** 4.0/5.0 stars **Reviewed by:** Zyon P. | C, Enterprise (> 1000 emp.) **Reviewed Date:** July 31, 2025 **What do you like best about Forma?** I like that it allows me to process claims and make qualifying purchases with any claims approved. It gets back to me very quickly if the claim is either approved or denied. **What do you dislike about Forma?** I do not like that you when you want to cash out earnings to a bank account in Forma it is kind of confusing for someone just now starting to use it. Basically you either have to spend the funds for the claim on one of the items in the store on Forma or you have to make additional purchases then cash out the earnings by that of a qualifying reimbursement. There should be a way users can streamline the earnings they have from claims directly to their own pay accounts. **What problems is Forma solving and how is that benefiting you?** It solves the problem of submitting a claim or to receive reimbursements from another department or various departments. It helps to benefit me because I know that if I submit a claim today it will either be approved or denied by the end of my work day which helps me to better balance my own finances, and schedule accordingly around the reviews. ### 3. Intuitive and User-Friendly with Excellent Support **Rating:** 5.0/5.0 stars **Reviewed by:** Jeff Meinard R. | Proposal Writer, Mid-Market (51-1000 emp.) **Reviewed Date:** April 20, 2026 **What do you like best about Forma?** I like that Forma is very intuitive and easy to use. It's user-friendly and makes it straightforward to see where I can file reimbursements. There are very few misleading items, which I appreciate. When I first used Forma, it was part of our product suite, and I found it very easy to get started. My manager gave me a quick run-through, and by the next time I had to file a reimbursement, I was able to do so easily. I also really like the chat support for this one. There are support team members that are ready to assist with queries and they really address your issue competently - not just redirecting you to a guide or another resource. They are also very patient with confirmations and follow-up questions. **What do you dislike about Forma?** I think the interface could be a bit clearer. I think that there could be less buttons to use. The interface could be a lot simpler. It's simple now, but it could be a lot more simple and easier to use. **What problems is Forma solving and how is that benefiting you?** I use Forma for my company, mainly for filing reimbursements like Internet bills and educational assistance. ### 4. Great Customer Service and Flexible Benefit Approvals **Rating:** 4.5/5.0 stars **Reviewed by:** Charlie B. | Unit Operations Coordinator, Mid-Market (51-1000 emp.) **Reviewed Date:** January 22, 2026 **What do you like best about Forma?** The customer service has been great — whenever I have needed a claim approved or had a question about whether or not something was included in my benefits, their agents quickly got back to me. They are also very flexible in approving various services to meet the needs of myself and my colleagues. Reaching out to customer support is also very easy. **What do you dislike about Forma?** I find it can be a little bit confusing and overwhelming to figure out what's covered and what isn't. I've had questions about how to code my claims. **What problems is Forma solving and how is that benefiting you?** It can be difficult to justify spending money on myself and my personal wellbeing/lifestyle. Having the LSA account with Forma, that is specifically designed to be spent on those things, allows me to do things like travel and get massages without the guilty of spending money from my paycheck that could otherwise be used for things like rent or groceries. I've used my Forma account to get massage/reiki, book a plane ticket for a trip with my best friends, and even buy a book I'd been wanting to read. The flexibility and customer support allows me to quickly and easily be reimbursed for these expenses. ### 5. Flexible Wellness Benefits with a Straightforward Admin Experience **Rating:** 5.0/5.0 stars **Reviewed by:** Diana A. | Benefits and Wellness Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** January 16, 2026 **What do you like best about Forma?** What I like most about Forma is the flexibility it gives employees while still keeping administration straightforward. The platform lets us offer a broad range of wellness and lifestyle benefits without introducing unnecessary complexity, and the user experience makes it easy for employees to understand their options and actually engage with their benefits. From an admin perspective, the visibility into the program and the support we receive make it much easier to manage everything day to day and to advocate for employees when questions come up. **What do you dislike about Forma?** One challenge I’ve experienced with Forma is the quick turnaround required for certain requests or changes. At times, this makes it difficult to fully evaluate the potential impacts or coordinate internally before implementation. While I do appreciate the team’s responsiveness, having a bit more lead time in some situations. It would help administrators better support employees and ensure a smoother overall execution. **What problems is Forma solving and how is that benefiting you?** It’s a great perk that supports lifestyle spending for all employees. ### 6. Easy Redemption, Great Discounts, and Helpful Support **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** April 20, 2026 **What do you like best about Forma?** Forma is a great benefit at work. The site offers examples of items allowed in policy, give you options, and even offers direct buy selections with discounts. While I chose to use the card and purchase direct from a retailer, there are great offers available. Redeeming is easy. I uploaded the receipt from the website I purchased through and got timely updates. There was an issue with my receipt so I contacted support. They explained what was wrong and showed me how to update. The rep kept me posted and checked back in to see if I was satisfied. **What do you dislike about Forma?** The process is a little clunky. When using the card to buy from an approved vendor it seems weird to upload a receipt. **What problems is Forma solving and how is that benefiting you?** Forma removes a barrier to self care and makes me feel invested in by my company. ### 7. Streamlined Reimbursement Process, Dependable Support **Rating:** 5.0/5.0 stars **Reviewed by:** Ermina E. | Data Quality Specialist, Information Technology and Services, Enterprise (> 1000 emp.) **Reviewed Date:** January 25, 2026 **What do you like best about Forma?** I like how easy and intuitive the claims process is. Uploading receipts and filling out the details is straightforward and doesn’t feel complicated or bureaucratic. I also appreciate how fast the approval process is. I usually get a response within a day, which makes the whole experience feel efficient and reliable. The platform is easy to use, and the support team has been helpful whenever I’ve had questions. **What do you dislike about Forma?** None so far. It does what it’s supposed to do. **What problems is Forma solving and how is that benefiting you?** Forma solves the problem of benefits being slow and frustrating to use. In many companies, benefits sound good but are hard to claim because of confusing rules or long approval times. With Forma, submitting claims is simple. I can upload receipts, fill in the details quickly, and know what’s required. That makes the benefits easier to use and more practical. ### 8. Effortless Reimbursements with AI-Powered Simplicity **Rating:** 5.0/5.0 stars **Reviewed by:** Casey G. | Mid-Market (51-1000 emp.) **Reviewed Date:** April 20, 2026 **What do you like best about Forma?** I use Forma for benefit reimbursement programs at our company, and I love how simple it is to use and upload receipts. I don't need to manually type in all the information from the receipt because it uses AI to pull in all the information and pre-populate my reimbursement, which is super helpful. It's easy to submit reimbursement requests and see all my pending or approved requests, and from what I remember, it was pretty easy to set up. **What do you dislike about Forma?** nothing **What problems is Forma solving and how is that benefiting you?** I use Forma for benefit reimbursement programs. It helps me get my reimbursements processed to get paid back. I love how simple it is to upload receipts using AI, which pre-populates reimbursement info, and I can easily submit requests and track their status. ### 9. Quick Reimbursements with User-Friendly Interface, Needs Better Bot Support **Rating:** 4.0/5.0 stars **Reviewed by:** Jennifer H. | Mid-Market (51-1000 emp.) **Reviewed Date:** April 20, 2026 **What do you like best about Forma?** I use Forma for commute reimbursement, and it reimburses me really quickly with approval coming within a day. I like that it's easy to use and very straightforward, and the policies related to reimbursement are easy to access. I also find that a human representative is very responsive and able to solve problems almost immediately. Forma is integrated into our Okta SSO, and it definitely speeds things up for reimbursing certain perks. **What do you dislike about Forma?** When there is an error or issue, the support bot is NOT helpful. But a human representative was very responsive and able to solve my problem almost immediately. **What problems is Forma solving and how is that benefiting you?** Forma reimburses me really quickly, with approvals within a day. It's easy to use, straightforward, and reimbursement policies are easy to access. ### 10. Forma is one of the best systems I have used as a Microsoft Employee **Rating:** 5.0/5.0 stars **Reviewed by:** Amy K. | Senior Client Partner, Enterprise (> 1000 emp.) **Reviewed Date:** August 05, 2023 **What do you like best about Forma?** Forma is our latest platform for expensing our Perks+ fitness and mental health benefits and by far it's my favorite. It is very easy to use and the response time from the representatives are very quick. I have had expenses approved on the same day. Furthermore, if they need more information to move forward with the approval they send detailed instructions. **What do you dislike about Forma?** It's a great system and very easy to use. The only area of improvement is providing more detailed sub-categories so you can easily select what you are trying to reimburse. **What problems is Forma solving and how is that benefiting you?** Forma is a great platform to manage the corporate wellness program. Thank you for making it easy and hassle free. - [View Forma pricing details and edition comparison](https://www.g2.com/products/formabenefits/reviews/forma-review-12669744?section=pricing&secure%5Bexpires_at%5D=2026-06-06+12%3A48%3A05+-0500&secure%5Bsession_id%5D=6c905ba6-39d3-4962-b188-797d8d75c3dc&secure%5Btoken%5D=efd5c4ada89724b4cd23529e83247a8180b5e1777a81c76eeed666bfa0647583&format=llm_user) ## Forma Integrations - [ADP DataCloud](https://www.g2.com/products/adp-datacloud/reviews) - [ADP Global Payroll](https://www.g2.com/products/adp-global-payroll/reviews) - [ADP iHCM](https://www.g2.com/products/adp-ihcm/reviews) - [ADP Payroll Services](https://www.g2.com/products/adp-payroll-services/reviews) - [Alight Solutions](https://www.g2.com/products/alight-alight-solutions/reviews) - [BambooHR](https://www.g2.com/products/bamboohr/reviews) - [bswift](https://www.g2.com/products/bswift/reviews) - [Cisco Duo](https://www.g2.com/products/cisco-duo/reviews) - [Dayforce](https://www.g2.com/products/dayforce/reviews) - [Employee Navigator](https://www.g2.com/products/employee-navigator/reviews) - [G Suite Backup Tool](https://www.g2.com/products/g-suite-backup-tool/reviews) - [Gusto](https://www.g2.com/products/gusto/reviews) - [HiBob HRIS](https://www.g2.com/products/hibob-hris/reviews) - [Justworks](https://www.g2.com/products/justworks/reviews) - [Microsoft Azure](https://www.g2.com/products/microsoft-microsoft-azure/reviews) - [Microsoft Entra](https://www.g2.com/products/microsoft-entra/reviews) - [Namely](https://www.g2.com/products/namely/reviews) - [Okta](https://www.g2.com/products/okta/reviews) - [OneLogin](https://www.g2.com/products/onelogin/reviews) - [Paychex](https://www.g2.com/products/paychex/reviews) - [Paycom](https://www.g2.com/products/paycom/reviews) - [Paylocity](https://www.g2.com/products/paylocity/reviews) - [PingFederate](https://www.g2.com/products/ping-identity-pingfederate/reviews) - [PlanSource](https://www.g2.com/products/plansource/reviews) - [Sage](https://www.g2.com/products/sage-sage/reviews) - [SAP SuccessFactors HCM](https://www.g2.com/products/sap-sap-successfactors-hcm/reviews) - [SAP SuccessFactors HCM](https://www.g2.com/products/sap-successfactors-hcm/reviews) - [Sequoia One](https://www.g2.com/products/sequoia-sequoia-one/reviews) - [TriNet](https://www.g2.com/products/trinet/reviews) - [UKG Pro](https://www.g2.com/products/ukg-pro/reviews) - [Workday](https://www.g2.com/products/workday-workday/reviews) - [Workday HCM](https://www.g2.com/products/workday-hcm/reviews) ## Forma Features **Benefits Administration Platform Features** - Benefits Record Management - Enrollment Planning - Third-Party Carrier Integration - Document Management - Total Compensation Statements - Self-Service Portal - Regulatory Compliance - Mobile Benefits Access **Platform Basics** - Reporting - Interoperability - Performance **Analytics - Lifestyle Spending Account (LSA)** - Assessment - Analysis **Platform - Health Savings Account (HSA)** - Evidence - Funding - Reimbursement - Education **Platform Content** - Enrollment Planning - Dashboard - Education - Benefits Record Management **Benefits Administration Platform Features** - Benefits Record Management - Enrollment Planning - Third-Party Carrier Integration - Document Management - Total Compensation Statements - Self-Service Portal - Regulatory Compliance - Benefits Dashboards - Mobile Benefits Access - Integrations / APIs - Internationalization - Mobility **Platform - Lifestyle Spending Account (LSA)** - Funding - Market Diversity - Customizability - Reward & Incentive **Data - Health Savings Account (HSA)** - History - Analysis **Platform Additional Functionality** - Mobility - Regulatory Compliance - Third-Party Carrier Integration **Platform Performance** - Reporting - Monitoring **Platform** - Customization - Integration APIs - Internationalization - User, Role, and Access Management - Performance - Mobility - Reporting - Dashboards ## Top Forma Alternatives - [Benepass](https://www.g2.com/products/benepass/reviews) - 4.8/5.0 (170 reviews) - [Rippling](https://www.g2.com/products/rippling/reviews) - 4.8/5.0 (11,352 reviews) - [Asure](https://www.g2.com/products/asure/reviews) - 4.0/5.0 (382 reviews)