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Foursquare Attribution Reviews & Product Details

Foursquare Attribution Overview

What is Foursquare Attribution?

Foursquare Attribution is the most accurate omnichannel measurement solution for marketers, offering granular insights into how well your campaigns are driving in-store visits and purchases. Directly tie ad spend to real-world outcomes, like incremental visits and sales lift, across 550+ partner networks and nearly every channel and screen including digital, mobile, TV, CTV, OOH, Audio, and more. Access all of your reports in one unified UI for quick insights that enable you to optimize campaigns in-flight, avoid wasted ad spend, and drive ROI.

Foursquare Attribution Details
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Product Description

Factual makes data accessible to everyone, accelerating innovation and improving daily lives.


Seller Details
Year Founded
2009
HQ Location
New York, NY
Twitter
@foursquare
23,376 Twitter followers
LinkedIn® Page
www.linkedin.com
545 employees on LinkedIn®
Description

Foursquare is the industry’s leading geospatial technology platform, designed to help businesses make smarter decisions and create more engaging customer experiences. A pioneer of the geolocation space, the company’s comprehensive suite of products and developer tools are used by the world’s most recognizable enterprises to gain in-depth understanding into locations and human mobility. Powered by deep machine learning and privacy-first insights, Foursquare’s solutions are redefining how organizations derive value from location intelligence.


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Recent Foursquare Attribution Reviews

Mecha  S.
MS
Mecha S.Small-Business (50 or fewer emp.)
5.0 out of 5
"Foursquare Review"
I love the several products that Foursquare offers, which is easy to use. I enjoy having access to census and maps from the past. We use the tool f...
Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
5.0 out of 5
"Effective Measurement Solutions"
Easy to measure foot traffic attribution solutions for enterprise clients
Joseph K.
JK
Joseph K.Small-Business (50 or fewer emp.)
5.0 out of 5
"Preferred Mobile Location Building Platform"
The detailed ability to easily build high-quality mobile location (lookback and real-time/precise) audiences is the sole reason we use Factual/Four...
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Foursquare Attribution Media

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Video Reviews

10 Foursquare Attribution Reviews

4.8 out of 5
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10 Foursquare Attribution Reviews
4.8 out of 5
10 Foursquare Attribution Reviews
4.8 out of 5

Foursquare Attribution Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons
This product has not yet received any negative sentiments.
G2 reviews are authentic and verified.
Mecha  S.
MS
Owner and CEO
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Foursquare Attribution?

I love the several products that Foursquare offers, which is easy to use. I enjoy having access to census and maps from the past. We use the tool for marketing purposes as we are trying to grow our audience. Review collected by and hosted on G2.com.

What do you dislike about Foursquare Attribution?

I can't think of anything that I dislike about Foursquare. Review collected by and hosted on G2.com.

What problems is Foursquare Attribution solving and how is that benefiting you?

I enjoy reaching customers in real time and the ability to measure our numbers. I love the look of the maps too. It's nice to have access to other maps, which gives us ideas on content creation and measurement ideas. Review collected by and hosted on G2.com.

Joe K.
JK
Digital Camapign Manager
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Foursquare Attribution?

Building any mobile location audience, either real-time/precise or as a lookback is incredibly easy and efficient. The ability to have the audience automatically imported into my ad platform's account is essential. Review collected by and hosted on G2.com.

What do you dislike about Foursquare Attribution?

The only downside of using Factual is a decent amount of the time a business address does not show up initially and takes some revision to appear. If a unit number or highway is included in the address, this makes it increasingly difficult to show up in the search result. Review collected by and hosted on G2.com.

What problems is Foursquare Attribution solving and how is that benefiting you?

Building mobile location-specific audience to use for targeting programmatic display ads for client's based on the user's device location, either in real-time or in the past. Review collected by and hosted on G2.com.

Joseph K.
JK
Associate Director of Fulfillment
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Foursquare Attribution?

The detailed ability to easily build high-quality mobile location (lookback and real-time/precise) audiences is the sole reason we use Factual/Foursquare at our company. Review collected by and hosted on G2.com.

What do you dislike about Foursquare Attribution?

The only downside I've found so far is this platform isn't very search-friendly when it comes to addresses. Sometimes, if the address is not perfect, the location will not show up. Review collected by and hosted on G2.com.

What problems is Foursquare Attribution solving and how is that benefiting you?

We use Factual/Foursquare for their mobile device data to provide mobile location lookback and real-time/precise audiences for our clients to run programmatic advertisements. Review collected by and hosted on G2.com.

Verified User in Financial Services
UF
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Foursquare Attribution?

Easy to measure foot traffic attribution solutions for enterprise clients Review collected by and hosted on G2.com.

What do you dislike about Foursquare Attribution?

It can take some time for the lookback window to garner enough data. Not an issue perse, but it needs to be communicated up to facilitate client expectations. Review collected by and hosted on G2.com.

What problems is Foursquare Attribution solving and how is that benefiting you?

We're learning how effective our digital media campaigns are at driving real life product usage. Review collected by and hosted on G2.com.

Joel R.
JR
Vice President of Sales and Operations
Marketing and Advertising
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
Rahul D.
RD
Faculty
Education Management
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best about Foursquare Attribution?

Setup process and implementation support was tremendous. Support staff was very nice. Review collected by and hosted on G2.com.

What do you dislike about Foursquare Attribution?

Platform could be a bit daunting in navigation, nothing much to dislike though. Review collected by and hosted on G2.com.

Recommendations to others considering Foursquare Attribution:

Worth every penny you spend on it. You will be far ahead of your competitors and you can find more about it by trying it out once. I would definitely suggest to go for it! Review collected by and hosted on G2.com.

What problems is Foursquare Attribution solving and how is that benefiting you?

Audience segment and foot step attribution is tremendously good. Review collected by and hosted on G2.com.

Verified User in Financial Services
UF
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about Foursquare Attribution?

Allows me to get very specific about location I am looking to target Review collected by and hosted on G2.com.

What do you dislike about Foursquare Attribution?

Platform can be a little clunky to navigate. Take a while to figure out. Review collected by and hosted on G2.com.

What problems is Foursquare Attribution solving and how is that benefiting you?

We have been able to target audiences based on foot traffic of competitors Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Foursquare Attribution?

They can grant you access to their platform to look around and build your own audiences Review collected by and hosted on G2.com.

What do you dislike about Foursquare Attribution?

Nothing so far they are a great partner Review collected by and hosted on G2.com.

Recommendations to others considering Foursquare Attribution:

Use your rep they are very helpful! Review collected by and hosted on G2.com.

What problems is Foursquare Attribution solving and how is that benefiting you?

Foot traffic attribution Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Foursquare Attribution?

They were very helpful in explaining the set up process and implementation into our other campaigns. Review collected by and hosted on G2.com.

What do you dislike about Foursquare Attribution?

Took a few tries to get in touch with the right people. Review collected by and hosted on G2.com.

Recommendations to others considering Foursquare Attribution:

I feel like it was a lot easier because I came to them through Basis by Centro. Without the recommendation, they were putting me through a more difficult questionnaire before taking my questions. Review collected by and hosted on G2.com.

What problems is Foursquare Attribution solving and how is that benefiting you?

Building audience segments. Review collected by and hosted on G2.com.

Verified User in Management Consulting
CM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Foursquare Attribution?

How easy and simple it is to use. I find the system to be relevant and it makes doing any work so much easier Review collected by and hosted on G2.com.

What do you dislike about Foursquare Attribution?

That it is not exactly free. If it was free I think everyone would use it Review collected by and hosted on G2.com.

Recommendations to others considering Foursquare Attribution:

Definitely use it. It's worth the money and then some. You'll never experience something that has this kind of value because there is none to compare it to. Your business associates will be jealous, they won't even know why. Review collected by and hosted on G2.com.

What problems is Foursquare Attribution solving and how is that benefiting you?

I solve a lot of different business issues that typically would take me hours to figure out where this makes it easy and fast. Review collected by and hosted on G2.com.