# Everlytic Reviews
**Vendor:** Everlytic  
**Category:** [Email Marketing Software](https://www.g2.com/categories/email-marketing)  
**Average Rating:** 4.6/5.0  
**Total Reviews:** 76
## About Everlytic
Amplify your communication capacity and turbo-charge targeting with Everlytic; the all-in-one platform for bulk, data-charged and automated, multi-channel messaging.



## Everlytic Pros & Cons
**What users like:**

- Users find Everlytic **easy to use** , streamlining email and SMS management while enhancing communication effectiveness. (11 reviews)
- Users commend the **excellent customer support** of Everlytic, highlighting helpful training and a friendly team. (10 reviews)
- Users find Everlytic&#39;s **helpful ongoing training** and responsive support team invaluable for enhancing communication strategies. (8 reviews)
- Users appreciate the **ease of use and comprehensive features** of Everlytic for effective email and SMS marketing. (7 reviews)
- Users appreciate the **easy creation** of campaigns in Everlytic, enhancing efficiency and effectiveness in communication and marketing. (6 reviews)
- Analytics (5 reviews)
- Training (5 reviews)
- Users value the **effective email management** of Everlytic, highlighting professionalism and reliable support in their experiences. (4 reviews)
- Features (4 reviews)
- Intuitive (4 reviews)

**What users dislike:**

- Users are disappointed with Everlytic&#39;s **missing features** , including inadequate editing tools and poor communication capabilities. (4 reviews)
- Users find that **template limitations** make creating and modifying emails a challenging and daunting task. (4 reviews)
- Users find the **design quality lacking** , with issues like cluttered elements and limited layout options affecting usability. (3 reviews)
- Users experience **challenging email management** with Everlytic due to slow cancellation processes and functionality issues. (3 reviews)
- Users find the **learning curve steep** for complex campaigns, needing a more intuitive builder and better automation. (3 reviews)
- Limited Features (3 reviews)
- Users criticize the **poor interface design** of Everlytic, which hampers usability and overall experience significantly. (3 reviews)
- Campaign Issues (2 reviews)
- Design Limitations (2 reviews)
- Email Limitations (2 reviews)

## Everlytic Reviews
  ### 1. Awesome functionality and easy to use

**Rating:** 5.0/5.0 stars

**Reviewed by:** Chivaun P. | Marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 11, 2022

**What do you like best about Everlytic?**

The reports are great to see if your emails are getting to your intended audience

**What do you dislike about Everlytic?**

Perhaps more functionality to personalise the look of the emails

**What problems is Everlytic solving and how is that benefiting you?**

Sending emails to all clients and potential clients

**Official Response from Alana Major-Simpson:**

> Hi there, thank you for sharing your feedback! 

  ### 2. Everything we need

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 12, 2022

**What do you like best about Everlytic?**

The ease of use, the reliability and the different applications and designs

**What do you dislike about Everlytic?**

When cutting and pasting a word document the font and font size can get all mixed up and change from the original. Occasionally the same thing happens when the email is delivered to the recipients which does not look very professional

**What problems is Everlytic solving and how is that benefiting you?**

Solves the problem of sending emails individually which can be very time consuming

**Official Response from Alana Major-Simpson:**

> Hi there, thank you for your feedback! To ensure you do not copy special characters from MS word to the Everlytic template builder, copy your text into notepad, and from notepad into the Everlytic template builder. 

  ### 3. Easy to use easy to manage

**Rating:** 4.0/5.0 stars

**Reviewed by:** Shamiel P. | IT OPS Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 12, 2022

**What do you like best about Everlytic?**

The options available to select from when trying to reach your audience

**What do you dislike about Everlytic?**

Nothing as yet, but then I haven't utilized the functions of the app to it's full potential.

**What problems is Everlytic solving and how is that benefiting you?**

From a nonmarketing background I find that the product helps us reach an audience that we may have overlooked whilst still ensuring that we can track the responses and get feedback from our flyer.

  ### 4. Everlytic is an intuitive and friendly platform to use for our marketing comms and campaigns.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in E-Learning | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 07, 2022

**What do you like best about Everlytic?**

Analytics, creating workflows, and that you can save personalised templates

**What do you dislike about Everlytic?**

Can't embed subscription form into your own website so that subscribers can automatically be added to a contact list in Everlytic.

**What problems is Everlytic solving and how is that benefiting you?**

Everlytic offers a platform where we can manage our contact lists and comply to the POPI act. It helps us communicate to specific target audiences and build a relationship with our customers.

  ### 5. Professional, competent and basically awesome

**Rating:** 5.0/5.0 stars

**Reviewed by:** Marion H. | Head: Data Analytics, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 30, 2022

**What do you like best about Everlytic?**

The platform is incredibly versatile and the team does not allow its product to become outdated.  They are constantly adding new features which add value to their clients.  The service is exceptional.  You are never left hanging and their responses are clear and easy to understand.  They don't hide behind technical jargon.  Great product and great service!

**What do you dislike about Everlytic?**

I have been working with this platform for at least 10 years and really can't think of anything that I dislike.  When I have had requests for enhancements these have been taken seriously and for the most part added to their next releases.  So nothing!

**What problems is Everlytic solving and how is that benefiting you?**

A simple, reasonably priced platform for digital customer engagement.  The ability to add dynamic content makes this a wonderful tool.

  ### 6. Excellent service from provider and product remains innovative and always changing and leading

**Rating:** 4.5/5.0 stars

**Reviewed by:** Michele D. | Systems Projects and Innovations Manager, Enterprise (> 1000 emp.)

**Reviewed Date:** October 06, 2022

**What do you like best about Everlytic?**

personalisation tactics in your bulk messaging - always makes the email personalised for the customer

**What do you dislike about Everlytic?**

there is nothing I dislike about the product; the product continues to be innovative and leading

**What problems is Everlytic solving and how is that benefiting you?**

providing sms and email communication to our customers from initial enquiry through to the full student life cycle management

  ### 7. Its convenient and has the necessary functionalitlies

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 06, 2022

**What do you like best about Everlytic?**

The ease of importing data, the reporting functionalities and the transactional messaging.

**What do you dislike about Everlytic?**

The purchasing of adhoc credits is a mission.

**What problems is Everlytic solving and how is that benefiting you?**

Still awaiting on abandoned cart functions before creating workflows. No trial before launch.

  ### 8. I love the feedback structure and options available on their sms campaigns

**Rating:** 5.0/5.0 stars

**Reviewed by:** Rudy K. | Quality Manager, Enterprise (> 1000 emp.)

**Reviewed Date:** October 21, 2022

**What do you like best about Everlytic?**

Their structured feedback when doing campaigns

**What do you dislike about Everlytic?**

Would like them to outsource their software licence.

**What problems is Everlytic solving and how is that benefiting you?**

Being able to track correspondence to clients geographically

  ### 9. Everlytic makes life easy

**Rating:** 4.5/5.0 stars

**Reviewed by:** Kylen P. | Digital Marketing Officer & Photographer, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 06, 2021

**What do you like best about Everlytic?**

The ability to filter contact lists with specific criteria/fields to target the right clients with the right message. This helps us get proper engagement with our clients as well as personalise the experience for them a little bit.

**What do you dislike about Everlytic?**

Sometimes the Email design is a little clunky.

**Recommendations to others considering Everlytic:**

Everlytic is a perfectly functional way to run email campaigns. They have a good range of useful features and an excellent support team.

**What problems is Everlytic solving and how is that benefiting you?**

Getting important announcements, new content, and exciting product launches to the clients. We have a very decentralised customer base, many of whom would not see our physical advertising, the email campaigns we run through everlytic are invaluable in engaging our clients.

  ### 10. Great local service provider which provides personalised training and support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 06, 2022

**What do you like best about Everlytic?**

Solid local support, Workflows, Easy to use

**What do you dislike about Everlytic?**

Editing the look and feel can be buggy, and more html customisation would be nice

**What problems is Everlytic solving and how is that benefiting you?**

USer journey management across different brands

  ### 11. Very satisfactory

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Higher Education | Enterprise (> 1000 emp.)

**Reviewed Date:** June 22, 2022

**What do you like best about Everlytic?**

User interface and email builder is very  user friendly

**What do you dislike about Everlytic?**

Subscription Forms lack design flexibility

**What problems is Everlytic solving and how is that benefiting you?**

Mass communication, bounces and unsubscribes.  Increase data quality and ensures POPIa compliance

  ### 12. Excellent Product with Incredible Service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Enterprise (> 1000 emp.)

**Reviewed Date:** August 16, 2021

**What do you like best about Everlytic?**

Everlytic blends an incredible product with exceptional service. I have used the platform for a few years, and I am blown away by the consistently great service and attention to detail. It is easy to use and reliable, key for when stability is a necessity. The relationships you build with the individuals behind the scenes are great too, always just a call away.

**What do you dislike about Everlytic?**

The 'Bulk' tool is great, with a slick user interface. The 'Transactional' tool needs a bit of work, but they are fully aware of this and working on it.

**What problems is Everlytic solving and how is that benefiting you?**

Being able to reach out to clients in a dynamic manner quickly is absolutely key to what we do - Everlytic provides this ability in a brand-conscious manner.

  ### 13. The best bulk communication platform that has helped our business grow

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Leisure, Travel & Tourism | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 04, 2022

**What do you like best about Everlytic?**

The user-friendly interface makes it easy to navigate, build and distribute email or SMS marketing in minutes. The data management side is also easy to understand and use.

**What do you dislike about Everlytic?**

Separate customers are needed to send SMS internationally. Otherwise, the system defaults to South Africa. It can make things more complicated when targeting internationally.

**What problems is Everlytic solving and how is that benefiting you?**

We are sending bulk email communications regularly and keeping our database abreast of new offers, changes, and more while staying productive and agile with our marketing.

  ### 14. Best emailing platform we have had the pleasure of using and its South African

**Rating:** 5.0/5.0 stars

**Reviewed by:** Craig T. | Managing Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 11, 2021

**What do you like best about Everlytic?**

Everlytic must be the most straightforward platform to learn. They offered us training on the platform, which we still haven't taken them up on. And although we have had some experience with other CRM platforms. With Everlytic we just jumped straight in and started creating. Really easy to use and very efficient.

**What do you dislike about Everlytic?**

Not much to dislike, some styling bugs, but that's all...

**What problems is Everlytic solving and how is that benefiting you?**

Basically saving us a huge amount of time when it comes to laying out designs and operating the system. We can set things up quickly and easily. Sending emails with personalisation and emoji's is a breeze and managing our database couldn't be simpler.

  ### 15. Efficient, simplified email marketing tool constantly evolving

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Higher Education | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 05, 2021

**What do you like best about Everlytic?**

The simplicity and user-friendly interface of the Everlytics system makes it a dream to work with especially being a busy marketer and working on many other campaigns and tasks on a daily. The flexibility and convenience in terms of the built-in design tools and features and the ability to schedule emailer content give me as a user that liberty of some control. Then you go to the reporting dashboard feature which allows you to get some insight on the performance of your emailers in general through user interaction stats. You can then further get an individual report for each emailer, which is more helpful as it assists in strategically planning your emailer content. Then there is the customer service and support service which is equally a great experience as Everlytics has a consumer-centric approach whereby when a consultant is dealing with your query, they always are solution first whereby they have extensive knowledge on the product and always steer the conversation into addressing and solving the problem efficiently reducing the frustration for a customer.  The response rate to queries is equally efficient. Not forgetting the access to training opportunities, a good value add. The whole value chain just works and works in the best interest of the consumer and business.

**What do you dislike about Everlytic?**

At this point and for the duration that I have used the system, I have encountered no problems/challenges that have never been resolved. The experience has been swift and great.

**What problems is Everlytic solving and how is that benefiting you?**

What is interesting is that I tend to learn new features whenever I have a task I would like to execute and would always get good recommendations from our brand account manager. Currently, Everlytics for our brand is about primarily lead nurturing which leads to lead generation and ultimately acquisition as we align our emailers to other marketing channels where campaigns are running.

  ### 16. Everlytic review

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Electrical/Electronic Manufacturing | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 16, 2021

**What do you like best about Everlytic?**

Everlytic is an easy-to-use platform that makes creating and sending out newsletters simple. It offers the ability to use images, Gifs and YouTube videos as creative options depending on what the client thinks is best for that newsletter.

The ability to link each creative element and words to an external URL helps drive people to a source which can lead to an additional conversion to aid in your communication goal.

**What do you dislike about Everlytic?**

I would like them to add in a survey tool that can be built inside the platform instead of having to link an external survey to a newsletter.

**What problems is Everlytic solving and how is that benefiting you?**

It has allowed us to directly communicate to an audience that wants to receive our communications giving it a greater chance of achieving the desired marketing objective - sales, awareness, engagements or general information.

  ### 17. Great email marketing with advanced features

**Rating:** 4.0/5.0 stars

**Reviewed by:** Yash L. | Summer Internship, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 12, 2021

**What do you like best about Everlytic?**

We can design emails  and landing pages with drag and drop builder which look very attractive. It provide web and emails to engage with our customer which is very good. We can make all automate this feature make work more easy.  By this we can analyse and track our work. So its very usefull tool.

**What do you dislike about Everlytic?**

In this dislike we can not catch any problem or not any  inconvenience we feel when we are using  but yes they can upgrade there UI and all.

**What problems is Everlytic solving and how is that benefiting you?**

In benefits its saves much time with there automation features which also make auto reply to emails and also in marketing automation work best. We can also customise great landing pages  which look attractive. Provide best relationship with our customer and time to time provide all notification to our customer which make as perfect. It easily manage our all work.

  ### 18. Not quite sure how we managed without Everlytic

**Rating:** 4.5/5.0 stars

**Reviewed by:** Judith M. | Director Of Advisory Services, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 16, 2021

**What do you like best about Everlytic?**

Simple to use, 
Data-rich reporting and insights
Excellent customer service
Very affordable

**What do you dislike about Everlytic?**

Nothing
We looked at a few competitors, and Everlytic matched our needs best.

**What problems is Everlytic solving and how is that benefiting you?**

We are communicating very effortlessly with sub-groups within our stakeholder community - literally, we can produce communications in less than 1 hour now
We get incredible insights from the reporting but also ongoing support and training if we run into any problems
Its so easy and fun!

  ### 19. Excellence in Communication

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 16, 2021

**What do you like best about Everlytic?**

Smart and easy-to-use software with a great team in support, Everlytic delivers on both great communication channel requirements and smart, personalised marketing needs at scale.

**What do you dislike about Everlytic?**

I wish I had more time to learn all the features

**Recommendations to others considering Everlytic:**

Get started and learn all the new functionality as you go!

**What problems is Everlytic solving and how is that benefiting you?**

We are solving for personalised B2B and B2C communication that is POPIA compliant and creative in delivery.

  ### 20. Everlytic - A Relationship Still Going Strong

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jonathan B. | Marketing Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 05, 2021

**What do you like best about Everlytic?**

Throughout the whole process Everlytic's attention to client service has been invaluable to our daily activities - from database management, email and SMS creation and reporting the support we have received is par none.

**What do you dislike about Everlytic?**

At this stage the dislikes are more to user error than the system.

**What problems is Everlytic solving and how is that benefiting you?**

Problem-solving includes the ability to segment recipients in different categories which have seen a tremendous improvement in conversion rates.

  ### 21. I had a wonderful experience with Everlytic thus far.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 26, 2021

**What do you like best about Everlytic?**

It's very user-friendly & has many capabilities.

**What do you dislike about Everlytic?**

Haven't noticed any shortcomings as of yet.

**What problems is Everlytic solving and how is that benefiting you?**

Sending bulk emails & creating subscription forms.

  ### 22. Excellent product and service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Enterprise (> 1000 emp.)

**Reviewed Date:** August 05, 2021

**What do you like best about Everlytic?**

I love being able to track open rates and engagement on our emails, change mailboxes, get creative with design, but one of my favourite features of the product is the recommendations feature which constantly provides us with options to increase engagement. The service is excellent - Alana is always available to assist and find solutions to issues and recommend alternatives.

**What do you dislike about Everlytic?**

I don't dislike anything but the flexibility in design could be improved.

**What problems is Everlytic solving and how is that benefiting you?**

Tracking read and engagement rates of emails, what works best and capitalising on this, what doesn't work and then avoiding this etc

  ### 23. Jane Louw Fabiani Review

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jane L. | E-Commerce Merchant Omni

**Reviewed Date:** August 11, 2021

**What do you like best about Everlytic?**

The easy interface, the amazing tools. Tests and data!

**What do you dislike about Everlytic?**

The ever changing landscape of bouncing emails.

**What problems is Everlytic solving and how is that benefiting you?**

Bounce rates, getting IT to do some resets on our side. Regular testing and data capturing assist with finding these faults that would othewise be overlooked.

  ### 24. Best email marketing automation platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kelly M. | Publishing Assistant

**Reviewed Date:** August 12, 2021

**What do you like best about Everlytic?**

User-friendly, provides detailed reports

**What do you dislike about Everlytic?**

Templates. Sizing of templates etc. Images aren't always the same size despite using the same template/blocks

**What problems is Everlytic solving and how is that benefiting you?**

Able to connect with a wider audience. Able to use email-marketing to make direct sales.

  ### 25. Good software

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Staffing and Recruiting | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 13, 2021

**What do you like best about Everlytic?**

I saw an online video of Everlytic. It is a good software for SMS, bulk emailing, voice broadcasting etc.
We can also sync contacts so that the email is sent to desired audience.

**What do you dislike about Everlytic?**

I did not find anything to dislike in this software. It is good for marketing purpose.

**What problems is Everlytic solving and how is that benefiting you?**

I guess it will be very useful for sending marketing emails in bulk or if we have to send same content in bulk to many persons at a time.

  ### 26. Nice software

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Arts and Crafts | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 15, 2021

**What do you like best about Everlytic?**

Everlytic software can be used for automated emails and sms. It can be very useful for quick communication over email and desired recipients. Just can sync and start using it.

**What do you dislike about Everlytic?**

I have used it for a very short period of time so everything is ok.

**What problems is Everlytic solving and how is that benefiting you?**

This software provides integration so can use all in one.


## Everlytic Discussions
  - [What is Everlytic used for?](https://www.g2.com/discussions/what-is-everlytic-used-for) - 1 comment

- [View Everlytic pricing details and edition comparison](https://www.g2.com/products/everlytic/reviews?page=2&section=pricing&secure%5Bexpires_at%5D=2026-05-23+22%3A07%3A27+-0500&secure%5Bsession_id%5D=33116c67-0b91-4d94-82c1-1d9311d34bbe&secure%5Btoken%5D=537314954b552d82ca86491e3460413edc433581c8eb3a5d21361ecaaf953edf&format=llm_user)
## Everlytic Integrations
  - [monday CRM](https://www.g2.com/products/monday-crm/reviews)

## Everlytic Features
**Email Marketing**
- Email and Mobile Preview
- Manage Email Lists
- High-Volume Sending
- Building and Personalizing Emails
- Sending Outbound Emails
- Manage Email Deliverability
- Automated Email Responses
- Multi-user Account
- Surveys

**Administration**
- Template Creation
- Preset Template Availability
- Custom Unsubscribe
- Email Segmentation
- Detailed Server Logs

**Campaigns**
- Customize
- Scheduling
- Retarget
- Segmentation
- Triggered Notifications

**Text Messaging**
- Bulk SMS
- Two-Way Text Messaging
- Text Scheduler
- Automatic Replies
- Automatic URL Shortening
- Personalization
- Transactional SMS

**Integrations**
- Webhooks
- Event Tracking API
- Mail Send API
- Spam Filter Testing

**Analytics**
- Campaign Performance
- Audience Insights

**Platform**
- Custom Tracking Domain
- Multiple Domains
- Dedicated IP
- Documentation
- Sender Reputation Management
- Tracking & Reporting
- Enterprise Scalability
- Performance and Reliability

**Optimization**
- A/B Testing
- Personalization
- Rich Notifications
- Integrations

**SMS Platform**
- Reporting
- Automation
- API Integration

**Agentic AI - Push Notification**
- Autonomous Task Execution
- Adaptive Learning
- Proactive Assistance

**Reporting & Analytics**
- A/B Testing
- Basic Reporting

**Agentic AI - SMS Marketing**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Generative AI**
- AI Text Generation
- AI Text Summarization

**Agentic AI - Email Marketing**
- Autonomous Task Execution
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Cross-system Integration

**Integration**
- Data Import & Export Tools
- Integration APIs
- Breadth of Partner Applications
- CRM Integration
- Social Media Integration
- E-Commerce Integration

## Top Everlytic Alternatives
  - [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews) - 4.5/5.0 (2,432 reviews)
  - [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) - 4.0/5.0 (4,219 reviews)
  - [Intuit Mailchimp Email Marketing](https://www.g2.com/products/intuit-mailchimp-email-marketing/reviews) - 4.3/5.0 (12,657 reviews)

