Epsilon PeopleCloud Reviews - Page 5

Better than average mobile and tablet campaigns, however work still needs to be done to integrate their various offerings (Set TV, etc) Review collected by and hosted on G2.com.

Lack of brand safety measures for campaigns Review collected by and hosted on G2.com.

Very organized and easy to use with great tech support, etc. I had zero problems from set up til now. Review collected by and hosted on G2.com.

Nothing, I think it is a great product that has alot of potential and alot of people will end up using and loving it. Review collected by and hosted on G2.com.

Easy to set up. Easy integration. Responsive reps. Review collected by and hosted on G2.com.

The reporting feature lacks the depth of understanding you would want for analyzing your strategies. The customization is minimal, and you can't segment certain things such as view vs. click conversions. Additionally, we were only able to utilize a single conversion goal to track against, even though it would be great to understand the effect on secondary objectives. Review collected by and hosted on G2.com.

I like the account teams and strategic thinking that is brought to the table. Review collected by and hosted on G2.com.

I dislike the nondisclosure of CPM pricing. Review collected by and hosted on G2.com.

They assist clients with building one-to-one marketing results, with the correct audiences across all platforms. Not just a cookie cutter machine like most agencies. They work with you to customize your needs to your exact audiences. Review collected by and hosted on G2.com.

A massive amount and an overwhelming amount of information to obtain from the beginning. Their website is very overwhelming and endless. You also don't know where to start or how to get connected in the right way with them. Review collected by and hosted on G2.com.

The price for the legacy "MediaPlex" ad server can't be beat by nearly anyone on the market. Review collected by and hosted on G2.com.

MediaPlex lacks some of the basic features you would expect and is still very fragile and buggy for a legacy ad server. It lacks many of the newer features you might expect. Review collected by and hosted on G2.com.

The only positive I can see from Conversant is that it's an additional revenue source for advertising. It typically has delivered a higher eCPM for me than AdSense, but its integration was exhausting. We can only use Conversant on about half of our webpages because of a security issue. Review collected by and hosted on G2.com.

I spent hours working with our webdev team to put ads on a new registration page (SSL-enabled). Even with emails going back and forth with Conversant's support team, sending them screenshots of our source coding, and trying everything in book, a Conversant member finally got back to me and said they don't have any third party creative code for secured webpages yet. After hours of communication.

In 2015, who doesn't enable creatives for secured pages? A business day was wasted for my team. Review collected by and hosted on G2.com.

The ability to quickly change and A/B test ads and creatives. We also have been using Conversant for rich media XML driven HTML5 ads, we were able to quickly do A/B testing on the ads, and find out which of our segments liked what type of ads. From that we have been able to increase conversions, but also bring down the cost of our ads. Review collected by and hosted on G2.com.

Out of the box, it was a little hard to get up to speed on all that it offered Review collected by and hosted on G2.com.

Conversant was able to reach a wide audience and we reached the desired scale of our campaign. Conversant also is able to add on audience qualifiers such as behavioral and demographic attributes and this helped us target in-market shoppers. Conversant allowed us to provide considerable detail as to what we were looking for out of their audience targeting capabilities. Review collected by and hosted on G2.com.

While Conversant was able to target a broad scale, the audience they reached wasn't the most qualified in-market shoppers. Review collected by and hosted on G2.com.

The ability to purchase on a CPA, retail data, depth of data. Insight reports, quick reply to emails. Works well on both last touch and attribution conversions Review collected by and hosted on G2.com.

Lots of product offerings that can get confusing. Does not perform as well on CPM and CPC bases. Sometimes hard to clear budget due to the fact that we only spend on a CPA Review collected by and hosted on G2.com.