Encharge Reviews & Product Details

The visual flow builder is easily the best part. I’ve used a lot of automation tools where you get lost in lists and menus, but Encharge lets me map out the entire user journey on one canvas. As an agency owner, I don't have time to mess with complex code. Being able to drag a "Trial Started" trigger and connect it to an email sequence in seconds - without asking a developer for help - is a massive win for us. It’s intuitive, fast, and actually fun to use. Review collected by and hosted on G2.com.

I’d love to see more advanced reporting. Right now, it’s easy to see who opened an email, but I want to see a deeper breakdown of how specific flows impact our long-term revenue numbers without having to export everything to a spreadsheet. The integration list is solid, but adding a few more direct, non-Zapier connections for smaller apps would be the icing on the cake. Review collected by and hosted on G2.com.

I use Encharge for email marketing, and I really like the UX/UI because it's clean, fast, works great, and is very intuitive. The deliverability is high for both transactional and marketing campaigns. I also appreciate the variety of forms and integrations available. I can use a generic form/popup builder or integrate with almost any popup builder, which is super convenient. Additionally, it helps me recognize subscribers on my website when they return from emails and track their actions, allowing me to send additional emails to boost conversions. The initial setup is easy with a wizard; just connect your domain and paste the JS code, and you're done. Review collected by and hosted on G2.com.

slow in development - I think that developers team is small. For example, to have generic popup/forms I had to wait 2 years. Review collected by and hosted on G2.com.

Encharge has been a great tool for building and managing marketing automations without a lot of unnecessary complexity. The visual automation builder makes it easy to understand what’s happening at every step, which is especially helpful when working with longer or more detailed workflows.

Creating email sequences, tagging contacts, and setting up conditions feels intuitive, and the platform does a good job of keeping things organized. I really like how automation can be based on user behavior, so campaigns feel more targeted and less like mass email blasts.

The UI is clean, the workflow logic makes sense, and the tool feels designed for real-world use rather than just packed with features. Overall, Encharge is a strong choice if you want flexible automation that’s easy to manage and scale. Review collected by and hosted on G2.com.

While Encharge has strong automation features, I found parts of the platform less intuitive than expected, especially when setting up more advanced workflows. Just a learning cure. Review collected by and hosted on G2.com.

The visual automation builder is incredibly intuitive. I can map out my entire customer journey without getting lost in menus or code. The platform focuses on clarity and it’s very easy to see where leads are, what triggers them, and how each step performs. The integrations feel reliable and onboarding was smooth. It just saves time. Review collected by and hosted on G2.com.

There is a learning curve in the beginning if you come from simple email tools. Some advanced options could use more tooltips or examples. The template library could be bigger. Nothing major, but you need a little time to understand how everything works. Review collected by and hosted on G2.com.

As a former Kit user, I was a bit skeptical when looking for a new email marketing solution. I wanted a tool that was easy to use, but offered a robust solution. I need an email marketing provider that will handle complicated flows, comprehensive user tagging, and Encharge offers all of that. Another worry I had was integrations with other tech tools I was using. I was happy to discover that all other tools I'm using for my business were possible to connect to Encharge quite easily. The interface feels clean and intuitive, and setup was genuinely straightforward. Review collected by and hosted on G2.com.

The only downside I see is little documentation available on how to set up the software, but I was able to do it fairly easily with the written documentation provided. Review collected by and hosted on G2.com.

I like Encharge because it’s behavior-first marketing automation built for actual B2B SaaS teams. It’s powerful enough to scale, but simple enough that we don’t need a dedicated ops person to run it. The visual flow builder is incredibly intuitive with drag-and-drop, no code, and clear logic, allowing us to build complex nurture, onboarding, and lead routing flows quickly. It’s reliable, never glitches, and easy to debug. The real-time behavioral tracking and segmentation work perfectly, updating automatically and ensuring relevant messages. Lead scoring is flexible and easy to set up, allowing us to score based on behavior, firmographics, role, and activity level. We appreciate the easy and fast initial setup compared to other automation tools. Review collected by and hosted on G2.com.

I don't like that there's no native in-app messaging. It does behavioral email and user tracking well, but you need a separate tool for in-app messages, modals, or checklists. Segments are powerful but can be slow and buggy at scale. When you have thousands of users and multiple nested conditions, segments can take a long time to load or refresh. Sometimes people don’t enter or exit segments in real time like they should, causing delays that break time-sensitive follow-ups. There's no way to debug why someone is or isn’t in a segment without support help. Review collected by and hosted on G2.com.

Encharge.io has been a game-changer for my business. The platform is intuitive, fast, and built for people who want to automate their customer journeys without needing to be a full-time tech wizard. The visual flow builder is one of the best I’ve used — clean, logical, and incredibly flexible, allowing you to map out multi-step automations with ease.

AppSumo

+1

One of Encharge’s standout strengths is its behavior-based automation capabilities, which let you tailor email sequences based on real user activity rather than just simple triggers like opens or clicks. This makes onboarding, lead nurturing, and retention campaigns feel personal and timely.

rhrasel.com

What I love most is how deeply it integrates with my CRM, payment tools, and other essential platforms. Once everything is connected, Encharge handles the heavy lifting: segmenting, tagging, nurturing, lead activation triggers, and sending the right message at the right time.

Encharge

Their support team is also consistently responsive and helpful. Every time I had a question, I could rely on timely and clear guidance.

G2

If you’re looking for an automation platform that’s powerful but still easy to use, Encharge is absolutely worth it. Review collected by and hosted on G2.com.

While Encharge.io is powerful, there are a couple of areas where it can feel a bit challenging — especially for new users. Because the platform offers advanced automation capabilities and flexible logic, there can be a learning curve at the beginning as you get familiar with the workflow builder and all of the customization options. Additionally, compared to some competitors, Encharge’s email template library is more limited, meaning you might spend extra time designing or importing your own templates rather than selecting from a wide range of ready-to-use options. These aspects aren’t deal-breakers, but they’re worth knowing if you’re just getting started or want lots of pre-built designs. Review collected by and hosted on G2.com.

I have really enjoyed the fact that Encharge has "workspaces" for multiple businesses. I am a serial entrepreneur and having all of my email campaigns available in one convenient application has drastically increased my workflow efficiency. Review collected by and hosted on G2.com.

I am still playing around with Encharge, but as of right now, the only thing that is quite frustrating is the fact that if you archive anything accidentally, you must reach out to customer support to get that archived recovered. HOWEVER, the customer support did recover those archived pieces relatively quickly (within 48 hours). The second thing is that Encharge doesn't currently have landing pages. I had planned on using liquid tags via archetype quiz, but will have to create an external landing page for those quiz results. With 192+ businesses requesting landing page, I'm sure that will be addressed in the future Review collected by and hosted on G2.com.

I use Encharge mainly for email automation and customer follow-up. It helps me automate my email marketing without stress and allows me to send the right message to the right people based on their behavior, saving a lot of time. I like how easy it is to build automation flows. The visual builder makes everything clear, and I don't need to be super technical to use it. It's valuable because I don't have to depend on a developer to set things up. I can quickly build and adjust flows myself whenever I need to. The initial setup was very easy. Review collected by and hosted on G2.com.

Sometimes the interface feels a bit slow when working on bigger flows. I think it could be improved by optimizing performance for larger flows so the builder loads and responds faster. Review collected by and hosted on G2.com.

I like Encharge for its easy-to-use automation workflows, powerful segmentation, and ability to create personalized customer journeys effortlessly. The initial setup was quite easy and quick, thanks to its intuitive interface and visual workflow builder, despite a slight learning curve. We switched to Encharge from tools like Mailchimp and ActiveCampaign because it offers better automation and ease of use. With its strong automation features, Encharge effectively improves our marketing workflows, which is why I would rate it an 8/10. Review collected by and hosted on G2.com.

Some downsides of Encharge include a slight learning curve, limited integrations and templates, missing advanced features, and occasional issues with customer support responsiveness. Review collected by and hosted on G2.com.