--- title: Dynamics 365 Marketing Reviews meta_title: 'Dynamics 365 Marketing Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 167 reviews by the users' company size, role or industry to find out how Dynamics 365 Marketing works for a business like yours. aggregate_rating: rating_value: 4.3 review_count: 167 scale: '5' date_modified: '2026-07-17' parent_category: name: Marketing url: https://www.g2.com/categories/marketing --- # Dynamics 365 Marketing Reviews **Vendor:** Microsoft **Category:** [Marketing Automation Software](https://www.g2.com/categories/marketing-automation) **Average Rating:** 4.3/5.0 **Total Reviews:** 167 ## About Dynamics 365 Marketing Microsoft Dynamics 365 Marketing is a comprehensive marketing automation solution designed to help businesses orchestrate personalized, multi-channel campaigns and enhance customer engagement. By integrating seamlessly with other Microsoft products, it enables organizations to unify their marketing efforts, gain valuable insights, and drive meaningful interactions with their audience. Key Features and Functionality: - Personalized Customer Journeys: Design and automate tailored customer experiences across various channels, including email, social media, and events, using AI-driven insights to deliver the right message at the right time. - Lead Management and Scoring: Identify, nurture, and prioritize leads effectively with automated lead scoring models, ensuring that sales teams focus on the most promising prospects. - Event Management: Plan, promote, and manage both virtual and in-person events seamlessly, from registration to post-event analytics, enhancing attendee engagement and tracking event success. - Integration with Microsoft Ecosystem: Leverage native integration with Microsoft Dynamics 365 Sales, Power BI, and Teams to create a unified workflow, facilitating collaboration and data sharing across departments. - Advanced Analytics and AI Insights: Utilize built-in analytics and AI capabilities to gain a 360-degree view of customer interactions, measure campaign performance, and make data-driven decisions to optimize marketing strategies. Primary Value and Solutions Provided: Dynamics 365 Marketing empowers businesses to deliver personalized and timely marketing messages, fostering stronger customer relationships and increasing conversion rates. By automating routine tasks and providing deep insights into customer behavior, it enables marketing teams to operate more efficiently and effectively. The platform's integration with the broader Microsoft ecosystem ensures a cohesive approach to customer engagement, breaking down silos between sales, marketing, and service departments. Ultimately, Dynamics 365 Marketing helps organizations enhance their marketing ROI by delivering targeted campaigns that resonate with their audience. ## Dynamics 365 Marketing Pros & Cons **What users like:** - Users find Dynamics 365 Marketing to be **easy to use** , with a great UI that streamlines navigation and task handling. (11 reviews) - Users value the **robust automation capabilities** of Dynamics 365 Marketing, enhancing efficiency and streamlining marketing workflows. (9 reviews) - Users value the **deep integration** of Dynamics 365 Marketing within the Microsoft ecosystem, enhancing collaboration and efficiency. (9 reviews) - Users value the **robust analytics** in Dynamics 365 Marketing, enhancing campaign effectiveness and aligning marketing with sales outcomes. (7 reviews) - Users appreciate the **deep integration and comprehensive features** of Dynamics 365 Marketing, streamlining their marketing efforts efficiently. (7 reviews) - Time Efficiency (7 reviews) - Time-Saving (7 reviews) - Users value the **automation features** of Dynamics 365 Marketing, which streamline campaign management and enhance efficiency. (6 reviews) - Helpful (6 reviews) - Journey Management (6 reviews) **What users dislike:** - Users find the **steep learning curve** of Dynamics 365 Marketing frustrating, hindering effective onboarding and usage. (8 reviews) - Users experience **slow performance** with Dynamics 365 Marketing, especially when handling large datasets and complex journeys. (8 reviews) - Users find the **complexity** of Dynamics 365 Marketing challenging, especially for beginners needing clearer guidance and training. (5 reviews) - Users find **editing issues** challenging in Dynamics 365 Marketing, leading to slow onboarding and complex campaign setups. (5 reviews) - Users find Dynamics 365 Marketing **not intuitive** , leading to a complex experience and slow adoption across teams. (5 reviews) - Users find Dynamics 365 Marketing to be **not user-friendly** , struggling with its complex interface and steep learning curve. (5 reviews) - Slow Loading (5 reviews) - Inefficient (4 reviews) - Complex Usage (3 reviews) - Users find the **difficult setup** of Dynamics 365 Marketing can be overwhelming, especially for beginners entering the platform. (3 reviews) ## Dynamics 365 Marketing Reviews ### 1. Best Software for Marketing and Customer Insights **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Leisure, Travel & Tourism | Small-Business (50 or fewer emp.) **Reviewed Date:** August 21, 2023 **What do you like best about Dynamics 365 Marketing?** Features which I loved : 1. Unified customer view 2. Marketing automation 3. Personalization 4. Reporting and analytics Few things which I really liked about this software : 1.It is a cloud-based platform, so you can access it from anywhere. 2. It is easy to use, even for non-technical users. 3. It is scalable, so you can grow your business without having to change your marketing platform. 4. It is secure, so you can be confident that your customer data is safe. 5. It is affordable, so it is a good option for businesses of all sizes. **What do you dislike about Dynamics 365 Marketing?** Some of the downsides which I came across: - The platform it bit slow and unresponsive at times. - The reporting features are not as robust as some of the competition. - There is limited support for third-party integrations. There is a steep learning curve, and it takes some time to get up to speed on all of the features and functionality of the software. Could have been made little more user friendly. **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** It is helping me with - 1. Email marketing 2. Landing pages 3. Marketing automation 4. Social media marketing 5. Website personalization 6. Marketing analytics Ultimately, it has helped me in generating leads and increasing the customer engagement. ### 2. Robust tool but little pricey **Rating:** 4.0/5.0 stars **Reviewed by:** Bala K. | Product Marketer, Mid-Market (51-1000 emp.) **Reviewed Date:** August 29, 2023 **What do you like best about Dynamics 365 Marketing?** 1. The tool has omnichannel capabilities to manage marketing activities end-to-end. The channel includes email, social media, surveys, webinars, and events, 2. Plenty of integration options **What do you dislike about Dynamics 365 Marketing?** 1. The user interface is a little clumsy 2. Their documentation and user education could be better 3. Implementation time is more than what they claim 4. Their workflows and marketing automation have a room for improvement **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** Dynamics 365 Marketing can enable marketers to manage omnichannel marketing campaigns in one place Tight integration with 3rd party solutions like AdWords, and social media ads, makes marketers manage even the paid campaign on one tool - from ad creation to execution to measurement. ### 3. Dynamics 365 has everything needed for inside sales and marketing teams **Rating:** 5.0/5.0 stars **Reviewed by:** Wendy H. | Inside Sales Account Coordinator, Mid-Market (51-1000 emp.) **Reviewed Date:** December 25, 2023 **What do you like best about Dynamics 365 Marketing?** Once permission is allowed by the team lead, it is eassy to email and call leads and prospects in the D 365 DRM. **What do you dislike about Dynamics 365 Marketing?** So for there has been nothing least helpful in the D 365 CRM. **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** Icrease and automate email marketing and calling prospects. ### 4. Perfect for Marketing teams **Rating:** 4.5/5.0 stars **Reviewed by:** Naman N. | Associate Manager - Sales, Mid-Market (51-1000 emp.) **Reviewed Date:** December 16, 2023 **What do you like best about Dynamics 365 Marketing?** The ease of executing marketing campaigns and keeping the entire team aligned to one goal **What do you dislike about Dynamics 365 Marketing?** nothing as such. It's a wonderful tool that keep coming up woth robust updates **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** It helps automate marketing programs and makes us keep a track of all activites along with analytics ### 5. Versatile & powerful tool once configured **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Mid-Market (51-1000 emp.) **Reviewed Date:** September 15, 2023 **What do you like best about Dynamics 365 Marketing?** Incorporating D365 is helping us to streamline, automate, and improve much of our processes as well as increase visibility of various account data. And we're able to utilize a lot of customizations, API, and power automate functionality to customize it to the needs of our business **What do you dislike about Dynamics 365 Marketing?** At least for us it required a ton of customization in order to meet our needs. We did have a lot of unique requirements but even putting those aside it wasn't very useful for us out of the box. We invested a ton of time & money to get it to be fully functional for our business. **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** Streamling account data & information Managing marketing programs & opportunities Integrating with project management software for estimation & project creation ### 6. Dynamics 365 Marketing helped me to enhance my campaign efficiency **Rating:** 4.5/5.0 stars **Reviewed by:** Shuyeb A. | Digital Marketing Strategist, Small-Business (50 or fewer emp.) **Reviewed Date:** August 27, 2023 **What do you like best about Dynamics 365 Marketing?** I mostly liked the standout features of Dynamics 365 Marketing and its ability to centralize and manage the entire marketing journey. From lead generation and nurturing to customer segmentation, email automation, event management and more, this platform covers them all like a pro. **What do you dislike about Dynamics 365 Marketing?** I found one downside of this product is the cost. It is not budget-friendly and not suitable for small businesses. **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** Dynamics 365 Marketing helped me to solve problems that I face every day in marketing automation. Besides, it benefits me by streamlining processes, improving customer engagement, and fine-tuning overall business performance. ### 7. Nice Marketing Automation tool **Rating:** 4.5/5.0 stars **Reviewed by:** Ashkhan A. | Associate Engineer - Technology , Mid-Market (51-1000 emp.) **Reviewed Date:** November 29, 2023 **What do you like best about Dynamics 365 Marketing?** It's used on Marketing platform for sending email to targetting audience **What do you dislike about Dynamics 365 Marketing?** In Marketing no drawback at all.Hence 365 marketing software well and good **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** Sending emails to right candidate by filtering in the campaign and lead generation by multiple ways like form submission ### 8. Best for campaigns **Rating:** 4.5/5.0 stars **Reviewed by:** Shubham C. | Product Reviews Specialist, Enterprise (> 1000 emp.) **Reviewed Date:** October 07, 2023 **What do you like best about Dynamics 365 Marketing?** It allows me to create personalised marketing campaigns and messages to customers which improves the customer engagement for us. **What do you dislike about Dynamics 365 Marketing?** The price is a bit high for me. It is also a bit complex in my initial time. I had couple of refresher to fully work on it **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** It helps in automating our marketing process which saves the time and also helps us in analysis by providing analytics numbers. ### 9. Best tool for all marketing agency **Rating:** 5.0/5.0 stars **Reviewed by:** CA Darshan J. | Executive, Accounting, Small-Business (50 or fewer emp.) **Reviewed Date:** September 01, 2023 **What do you like best about Dynamics 365 Marketing?** Dynamics 365 Marketing helps me to market the product to the targeted customers in a personliased manner, it has many advanced tool to enhance performance of promotional compaign **What do you dislike about Dynamics 365 Marketing?** My experince for Dynamics 365 Marketinghas been preety good, i have not found any dislike during my past usage well recommned all the marketing agency to use all the adanced tools **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** Dynamics 365 Marketing helps me in providing customer information about their products, creating content for my articles, blogs, cold mails to client and dailog writing ### 10. My helping hand in my business **Rating:** 4.5/5.0 stars **Reviewed by:** Henal S. | Founder, Textiles, Small-Business (50 or fewer emp.) **Reviewed Date:** August 30, 2023 **What do you like best about Dynamics 365 Marketing?** I am using Dynamics 365 Marketing for making personalized promotional campaigns, innovative marketing taglines, predecting upcoming trends in my consultancy business **What do you dislike about Dynamics 365 Marketing?** I did not find any dislike in Dynamics 365 Marketing, the customer support team is resolving all the minor error whic i have reported to them in a small span of time **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** It solved my problem of finding proposed customer information, giving them a personlised interface with the help of AI Assistance, all my marketing related tools are availabe at one place ### 11. Excellent Resource and Support **Rating:** 5.0/5.0 stars **Reviewed by:** Alexandra S. | Enterprise (> 1000 emp.) **Reviewed Date:** November 02, 2023 **What do you like best about Dynamics 365 Marketing?** So many reviews and comparisons of various software for business. It's a one-stop shop for software decision-making. It is very easy to use and integrates seamlessly with your company's existing software. **What do you dislike about Dynamics 365 Marketing?** I cannot think of anything I dislike about it. **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** It helps us reach broader audiences with less work and stress. ### 12. MSD Review **Rating:** 3.5/5.0 stars **Reviewed by:** Jaclyn T. | Mid-Market (51-1000 emp.) **Reviewed Date:** December 12, 2023 **What do you like best about Dynamics 365 Marketing?** Helps to keep everything in order, keeps contacts straight **What do you dislike about Dynamics 365 Marketing?** UI is not very intuitive, sometimes has issues with integrations **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** Dynamics is helping us to stay organized and keep contacts in track ### 13. Powerful Solution for Enhanced Marketing Management **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Textiles | Small-Business (50 or fewer emp.) **Reviewed Date:** August 21, 2023 **What do you like best about Dynamics 365 Marketing?** Dynamics 365 Marketing's all-encompassing features, user-friendly design, and integration capabilities make it a standout solution in the realm of marketing management. It's a tool that not only enhances our efficiency but also empowers us to make informed decisions and drive better results. **What do you dislike about Dynamics 365 Marketing?** While Dynamics 365 Marketing has numerous strengths, there is room for improvement in terms of third-party integrations, user onboarding, and pricing accessibility for smaller businesses **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** Dynamics 365 Marketing empowers effective marketing strategies, enhancing customer interactions and driving better results. ### 14. Awesome Tool **Rating:** 5.0/5.0 stars **Reviewed by:** renu y. | Business Analyst, Mid-Market (51-1000 emp.) **Reviewed Date:** August 06, 2023 **What do you like best about Dynamics 365 Marketing?** it has been very useful in my growth, learning and trying new things. i could do tasks in better way. just loved the platform. very easy and convenient to use and understand **What do you dislike about Dynamics 365 Marketing?** nothing as such, i loved everything about it and there is nothing i can say i disliked in this **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** it helps me keep an eye on my marketing data and changes wirhout having to do so mych reports and analysis, it has make my life easier. my business performance has improved so much ### 15. One stop solution **Rating:** 4.5/5.0 stars **Reviewed by:** Sourabh T. | Data Analyst, Mid-Market (51-1000 emp.) **Reviewed Date:** August 23, 2023 **What do you like best about Dynamics 365 Marketing?** Integrated Platform, and provides analytics to track the performance of marketing campaigns and initiatives. This data-driven approach helps businesses refine their strategies and make informed decisions. **What do you dislike about Dynamics 365 Marketing?** All good, no dislike as of now! Can explain better after some time. **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** Helps to gather disconnected data and centralizes customer information, helping businesses to have a unified view of the customers and prospects. ### 16. Launching new functionalities and continuously improving existing ones **Rating:** 3.0/5.0 stars **Reviewed by:** Mohan P. | Mohan Digital Expert, Writing and Editing, Mid-Market (51-1000 emp.) **Reviewed Date:** March 20, 2023 **What do you like best about Dynamics 365 Marketing?** The fast-track program provides excellent support, and the product is constantly being improved (short release cycles) based on feedback from users and customers. It has a high level of flexibility to integrate with third-party products. It has a low-code / no-code approach that works well. **What do you dislike about Dynamics 365 Marketing?** There are limited functionalities with real-time marketing (event management, customer voice) - the ability to include customers into target group accounts could be improved **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** What prompted you to purchase this product or service? Customer service/relationships should be improved Increase revenue Enhance business process outcomes Inspire innovation How did you make your decision? Future vision and roadmap for the product Collaboration between strong consulting firms Experienced in providing services An active user community The breadth of our services Relationships with pre-existing partners Performance and functionality of the product Viability of the organization/financials ### 17. Big information, difficult to use **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Legal Services | Small-Business (50 or fewer emp.) **Reviewed Date:** September 12, 2023 **What do you like best about Dynamics 365 Marketing?** The big amount of information the platform is able to contain, also the possibility to easily connect and integrate with other Microsoft solutions as Azure and Teams. **What do you dislike about Dynamics 365 Marketing?** Sometimes is difficult to have a good knowledge about the view I'm using. In this case, other platforms offer a better UI/Ux experience with better and smooth usability. **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** Mainly we can connect and collect easily all the data about our partners, users and customers. We can have all the information in one place with easy access from everywhere. ### 18. Best Marketing/Reporting tool **Rating:** 5.0/5.0 stars **Reviewed by:** Shobhit K. | Lead Manager Alliances and Partnership (APAC & Europe), Enterprise (> 1000 emp.) **Reviewed Date:** October 16, 2023 **What do you like best about Dynamics 365 Marketing?** Well integrated with the CRM, you can multitask with the help of Dynamics 365 marketing **What do you dislike about Dynamics 365 Marketing?** Nothing as such microsoft has tick marked all possible synergies **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** Email campaigns ### 19. Dynamics 365 Marketing – A great marketing solution **Rating:** 5.0/5.0 stars **Reviewed by:** Josefina B. | Administrative Assistant, Small-Business (50 or fewer emp.) **Reviewed Date:** April 26, 2023 **What do you like best about Dynamics 365 Marketing?** What I like the most about Dynamics 365 is that it offers seamless integration with other applications and Microsoft products, ensuring a smooth and efficient workflow across your organization, a user-friendly interface, personalized customer journeys, advanced segmentation and targeting, comprehensive analytics and reporting and the incredible Microsoft's strong support. **What do you dislike about Dynamics 365 Marketing?** If I have to say one thing, it could be the limited functionalities with real-time marketing, but I couldn't find something I don't like about it! It is a great tool and easy to use. **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** Connecting with various marketing channels and tools helps create a more cohesive, personalized, and efficient marketing approach, leading to better customer engagement, improved conversion rates, and increased revenue. ### 20. Personalized Marketing solution **Rating:** 4.0/5.0 stars **Reviewed by:** Devanshi V. | Electrical/Electronic Manufacturing, Mid-Market (51-1000 emp.) **Reviewed Date:** February 28, 2023 **What do you like best about Dynamics 365 Marketing?** It comprises modular applications that can be used by themselves or in combination, integrated with other systems, and configured or customised to meet your specific requirements. It can create personalised customer journeys by designing, anticipating, and delivering content through the appropriate channels at the point of interaction. Dynamics 365 Marketing integrates seamlessly with Microsoft Teams, Dynamics 365 Customer Insights, and Dynamics 365 Sales. Customers are able to manage individual journeys, which strengthens relationships and builds loyalty. **What do you dislike about Dynamics 365 Marketing?** The interface is not that intuitive. Also, it is quite costly and complex for most people. Unable to seamlessly reuse the existing marketing lists created in CRM for marketing. **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** It makes it easy to manage the marketing campaign as Dynamic 365 marketing manages all of the organisation's customer information. Also, it has seamless integration with LinkedIn and Microsoft Dynamics 365 applications ### 21. Great app to track calls and sales revenue **Rating:** 4.0/5.0 stars **Reviewed by:** Nikko T. | Financial Advisor, Insurance, Enterprise (> 1000 emp.) **Reviewed Date:** September 18, 2023 **What do you like best about Dynamics 365 Marketing?** It allows me to document every call. Knowledge base can also be easily accessible. **What do you dislike about Dynamics 365 Marketing?** Very limited time to do after call work. **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** Figure out what differentiates a sales call from a non-sales call by tracking opportunities. ### 22. Too many bugs and lacking features **Rating:** 1.0/5.0 stars **Reviewed by:** Louis C. | Senior Web Producer, Mid-Market (51-1000 emp.) **Reviewed Date:** March 21, 2023 **What do you like best about Dynamics 365 Marketing?** Its hard to choose what i like best as there are so many ways in which dynamics is far worse than competitors **What do you dislike about Dynamics 365 Marketing?** There are so many bugs, the UI is horribly dated, some very basic features are missing and i could go on... **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** We are using dynamics for marketing to generate leads and pass the data into our CRM, it sort of does an ok job at this but it makes everything so much harder than it needs to be ### 23. How Dynamics Marketing helped my company **Rating:** 4.5/5.0 stars **Reviewed by:** Lexi C. | Small-Business (50 or fewer emp.) **Reviewed Date:** June 29, 2023 **What do you like best about Dynamics 365 Marketing?** The tools Dynamic 365 marketing has to enhance your marketing is the most helpful, all of the tools are so incredibly easy to use as well. **What do you dislike about Dynamics 365 Marketing?** The least helpful part of Dynamics 365 Marketing is the customer service, the wait to get someone on the phone is to long to be worth it. **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** Dynamics 365 Marketing is helping me with the problem of promoting my business more efficently. ### 24. Organization of marketing expenses into reporting **Rating:** 4.0/5.0 stars **Reviewed by:** Ilkin R. | Leading Data Scientist, Mid-Market (51-1000 emp.) **Reviewed Date:** July 14, 2023 **What do you like best about Dynamics 365 Marketing?** it is very user friendly which I found very effective and most important the faq and helpful answers all over the web **What do you dislike about Dynamics 365 Marketing?** It could be little more organized because you need to click a lot to get to the information because sometimes it can be hide deeply inside data **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** it helps to automate marketing expenses reports and track them effectively ### 25. Fantastic **Rating:** 5.0/5.0 stars **Reviewed by:** Shalini T. | Small-Business (50 or fewer emp.) **Reviewed Date:** September 07, 2023 **What do you like best about Dynamics 365 Marketing?** Helped in analysing market trend and needs **What do you dislike about Dynamics 365 Marketing?** Cost issue and efficiency- cost can be reduced **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** It helped me in solving market conditions and making sure that the business was profitable ### 26. Leading marketing solution in the market **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** November 08, 2023 **What do you like best about Dynamics 365 Marketing?** The integration with office applications. And the user friendliness **What do you dislike about Dynamics 365 Marketing?** Social media supports is not up to the market **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** It provides an advanced marketing automation tool that improves the overall customer engagement level. ### 27. The User **Rating:** 5.0/5.0 stars **Reviewed by:** Sasidharan U. | Assistant Manager- Global Procurement, Mid-Market (51-1000 emp.) **Reviewed Date:** August 04, 2023 **What do you like best about Dynamics 365 Marketing?** It combines both CRM and ERP with Productivity application & AI tools for better efficiency of results and coordination. **What do you dislike about Dynamics 365 Marketing?** Complexity, cost and performance issues along with transperency. **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** By elevating customer experience, data coordination, tracking time and cost of project activity. ### 28. Good Product **Rating:** 4.5/5.0 stars **Reviewed by:** Aditya K. | Associate Program Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** August 09, 2023 **What do you like best about Dynamics 365 Marketing?** Ease of use and also was helpful to explain easily the features to my team members **What do you dislike about Dynamics 365 Marketing?** Not really, support is quite active. Will review. **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** Helping target the right audience for my client. ### 29. It is a great product for enterprise resource planning and the price is also very competitive **Rating:** 3.5/5.0 stars **Reviewed by:** Bishal S. | Accounts Receivable Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** August 04, 2023 **What do you like best about Dynamics 365 Marketing?** The interface of dynamics is very good also the price is very competitive **What do you dislike about Dynamics 365 Marketing?** There are many competitors available in the market **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** It helps drive the business and drive the revenue ### 30. D365 Review **Rating:** 4.5/5.0 stars **Reviewed by:** Sana J. | Associate Supply Chain Planner, Enterprise (> 1000 emp.) **Reviewed Date:** October 07, 2022 **What do you like best about Dynamics 365 Marketing?** I can easily access the open cases I own, open cases of my team, total cases resolved in a day, week and month using D365 which helps me keep a track of my performance and stats. **What do you dislike about Dynamics 365 Marketing?** There is nothing I dislike about D365 but it sometimes give a business error, very rearly you will face issues like you might want to assign a case to your self or your team member and it will take too long to process. This issue needs to be resolved. **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** D365 help us resolve cases related to supply chain issues like SPA load cases, License reprint, Return request, Lost or missing claim etc. It helps us know wheter an order is processed, cancelled or an open order. ### 31. its an amazing experience while using it **Rating:** 5.0/5.0 stars **Reviewed by:** zulfiqar a. | accounts executive, Enterprise (> 1000 emp.) **Reviewed Date:** October 11, 2022 **What do you like best about Dynamics 365 Marketing?** the preface of the micrsoft dynamics and how we go from one thing to another scrolling is easy and it makes it more and more convenient for us to use it and recommend to a friend aswell **What do you dislike about Dynamics 365 Marketing?** i dislike when it gets disconnected and then we have to stay idle for an hour or so and that makes us demotivated, and other than that when there comes the business processing errors in the crm dynamics **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** the problem in microsoft dynamics is that sometimes while working in our office it gets hanged and there comes few errors while logging calls or emails. other than that its all good and easy to use under one preface we can do multiple taks together and its user friendly ### 32. Customer Experiences that Influence the Decision of others **Rating:** 4.5/5.0 stars **Reviewed by:** James M. | Small-Business (50 or fewer emp.) **Reviewed Date:** May 03, 2023 **What do you like best about Dynamics 365 Marketing?** Real-time engagement through text, sms as well as integration with channels frequently used by clientele **What do you dislike about Dynamics 365 Marketing?** Challenging for someone who lacks experience in using marketing software necessitating training in usage **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** It has helped us to engage with clientele using the platforms and channels they use on a day-to-day basis making it easy to interact with them ### 33. I think it is overall a great program and has a lot of resources that have been useful for my team **Rating:** 4.0/5.0 stars **Reviewed by:** Morgan B. | Small-Business (50 or fewer emp.) **Reviewed Date:** April 18, 2023 **What do you like best about Dynamics 365 Marketing?** It gives a lot of diversity as to what you can do with marketing within the program. **What do you dislike about Dynamics 365 Marketing?** I think sometimes it is a little difficult to use and is not very user friendly at time **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** It is helping me simplify my job of pulling reports that helps me direct my marketing. ### 34. User-friendly **Rating:** 4.5/5.0 stars **Reviewed by:** Julius B. | Cloud Migration and Implementation Analyst , Enterprise (> 1000 emp.) **Reviewed Date:** November 29, 2022 **What do you like best about Dynamics 365 Marketing?** There are many upsides to using Dynamics 365 Marketing, including the ability to nurture leads, segment customers, and automate marketing processes. Additionally, Dynamics 365 Marketing provides users with insights into customer behavior, helping organizations to make more informed decisions about their marketing strategies. **What do you dislike about Dynamics 365 Marketing?** There is no clear downside to using Dynamics 365 Marketing. However, some users have found it difficult to use and have had trouble understanding how to use all the features. Additionally, the software can be expensive for small businesses. **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** Dynamics 365 Marketing is helping us solve several business problems, including: 1. Increasing our marketing ROI 2. Improving our customer segmentation 3. Enhancing our customer journeys 4. Reducing our marketing costs 5. Improving our lead management processes ### 35. Zones LLC **Rating:** 4.0/5.0 stars **Reviewed by:** Aftab B. | Account Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** October 13, 2022 **What do you like best about Dynamics 365 Marketing?** The Upside of using dynamic is that all the information is in one place and mostly I dont remember what i talked to the customer last time and it boosts the productivity. **What do you dislike about Dynamics 365 Marketing?** It is very slow and it is kind of complicated and you have to know all the things as to where to go to find specific things and it has less functions than its competitors. **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** It is trying to make it faster than now plus I have an earlier version. If it gets faster than now it can save me alot of time and I can work more on prospecting then. ### 36. Amazing **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** August 24, 2023 **What do you like best about Dynamics 365 Marketing?** User friendly, designed keeping in mind coustomer's need. **What do you dislike about Dynamics 365 Marketing?** Cost and efficiency. Lack of advertisement **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** Market trend ### 37. Exploring the Capabilities and Effectiveness of Dynamics 365 Marketing **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** April 11, 2023 **What do you like best about Dynamics 365 Marketing?** Dynamics 365 Marketing offers seamless integration with other Microsoft applications, automated marketing processes, advanced personalization capabilities, detailed analytics and reporting, and support for multi-channel marketing. **What do you dislike about Dynamics 365 Marketing?** It's important to evaluate the platform based on your business requirements and goals to determine if it's the right fit for you. Additionally, like any software, there may be occasional bugs or issues that require troubleshooting or support. **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** Dynamics 365 Marketing help our business to improve our marketing effectiveness, efficiency, and customer engagement, leading to increased revenue and growth. ### 38. Easy to use **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.) **Reviewed Date:** April 03, 2023 **What do you like best about Dynamics 365 Marketing?** It's easy to use! Helpful tips and tricks to get you through. Definitely will use it again when I am Needing to market a business. Definitely give it a try! :) **What do you dislike about Dynamics 365 Marketing?** Some tips are hard to use and it does take practice to get use to it. Definitely suggest you read everything about it and work through it slowly until you figure it out. **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** To use it to promote my stuff for a future business. Had a hard time figuring it out at first ### 39. Significant Overall Business Management Platform **Rating:** 4.5/5.0 stars **Reviewed by:** Somendra K. | SEM Executive, Mid-Market (51-1000 emp.) **Reviewed Date:** September 23, 2022 **What do you like best about Dynamics 365 Marketing?** Dynamics 365 Marketing is strategic in controlling the monetary buildings of a firm. The software manages income and brings the lead administration to nurture relationships. Favorite aspects of this device consist of mission project and project management, with a tremendous consumer interface for customizable dashboards with reviews jogging on your sales, price-to-income margin evaluation, and billing/invoicing the clients. **What do you dislike about Dynamics 365 Marketing?** Dynamics 365 Marketing is the goal of turning in correct services, however, the price, makes many humans fail to work with the tool. A positive diploma of education is required to navigate and make use of the device to its full potential. **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** Dynamics 365 marketing is the international answer for several enterprise services, the place-specific roles are nicely managed and credible constructions are deployed for sales, finance, and marketing. Completely user-friendly. ### 40. Account Manager **Rating:** 4.0/5.0 stars **Reviewed by:** Andrew A. | Account Manager., Mid-Market (51-1000 emp.) **Reviewed Date:** October 11, 2022 **What do you like best about Dynamics 365 Marketing?** The Smooth interface that helps navigate us through the process. You can manage your whole pipeline and be precise about your activities. It connects with LinkedIn. **What do you dislike about Dynamics 365 Marketing?** Some display fonts are difficult to read under low light. Also, sometimes errors appear, but they eventually get fixed. **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** Help us navigate through our daily KPIs quickly. We can quickly open the portals that we want to go to. Engage the leads in the CRM and convert prospects into customers. ### 41. Marketing application overview **Rating:** 4.0/5.0 stars **Reviewed by:** manjunath k. | Enterprise Resources Planning Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** November 15, 2022 **What do you like best about Dynamics 365 Marketing?** It's a a well versed application and can be used for several marketing features with various 3 Rd party application integration with the d365 marketing **What do you dislike about Dynamics 365 Marketing?** Needs few upgrade in connection features and it should be simplified for more user to know about the application in a better way for new user which will help more user to use it in a better way **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** Marketing integration has improved a lot which helps more customer interface to the environment which indirectly helps in marketing and it has been automatic so it has increased the performance of the application also. ### 42. Dynamics 365 is a highly powerful software and i would recommend it to everyone. **Rating:** 5.0/5.0 stars **Reviewed by:** Hamza G. | Account Manager, Enterprise (> 1000 emp.) **Reviewed Date:** October 10, 2022 **What do you like best about Dynamics 365 Marketing?** The best thing about dynamics is that it does not only provide you ease of work but also helps you in getting hands on plugins which are easy to use and further more it is just one click away from ease. **What do you dislike about Dynamics 365 Marketing?** Frankly speaking i have never seen anything as of yet which could make me dislike the dynamics since it is easy to use, user friendly and on hands plug ins which you can use all time for your use. **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** From doing prospecting to converting them to making thing easier for us rather then using the old manuals this is helping us in achieving the goals and benefiting my business. ### 43. A comprehensive marketing solution for modern businesses **Rating:** 4.5/5.0 stars **Reviewed by:** Paras K. | Senior Content Writer, Mid-Market (51-1000 emp.) **Reviewed Date:** October 13, 2022 **What do you like best about Dynamics 365 Marketing?** Some of the features that I like the most about Dynamic 365 marketing are marketing segmentation, customer journey mapping, on-brand email templates, and multiple add-ons that come with the software. **What do you dislike about Dynamics 365 Marketing?** The pricings are a bit high for small-scale businesses as well as startups. The company should consider releasing a lite version of the software so that even organisations with limited budgets can benefit from the solution as well. **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** It helped us understand our customers, their behaviour and their liking better. Also, being a comprehensive solution, it allows us to manage all the marketing tasks from a single solution without the need to jump from one tool to another. ### 44. It is user friendly platform which enables to do work efficiently. **Rating:** 5.0/5.0 stars **Reviewed by:** Hammad A. | Account Executive, Mid-Market (51-1000 emp.) **Reviewed Date:** October 11, 2022 **What do you like best about Dynamics 365 Marketing?** It gives you inside about the crm and how it works in the business environment. It has very easy and good interface. Its dropdown menu is well organized which make things easier and simple. **What do you dislike about Dynamics 365 Marketing?** It has to be integrated directly with outlook and when we sent emails it has to be appear on activity section. There are some bug issues with it so it got crashed sometime. **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** It enables us to keep a record of customers and track all the history. It also shows us how we can do brilliant work by managing all the work through Dynamic 365. ### 45. Extremely useful **Rating:** 3.5/5.0 stars **Reviewed by:** Max A. | Account executive, Mid-Market (51-1000 emp.) **Reviewed Date:** October 11, 2022 **What do you like best about Dynamics 365 Marketing?** Easy access with a variety of things in the dashboard and multiple things that control the entire and allow access to organisation **What do you dislike about Dynamics 365 Marketing?** At times it gets stuck, causing delays in the process **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** It allows organizations to build strong connections with customers, make data-driven decisions due on insights, and also close sales efficiently ### 46. A powerful and comprehensive marketing automation application **Rating:** 4.5/5.0 stars **Reviewed by:** George P. | CEO, Real Estate, Small-Business (50 or fewer emp.) **Reviewed Date:** January 17, 2023 **What do you like best about Dynamics 365 Marketing?** The integration offers with the rest of the Office 365 applications. **What do you dislike about Dynamics 365 Marketing?** When you first start using it, there's a bit of a learning curve. **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** It helps streamline and improve automation tasks when it comes to marketing your brand. ### 47. Review for D365 Marketing **Rating:** 5.0/5.0 stars **Reviewed by:** Puja K. | System Engineer, Small-Business (50 or fewer emp.) **Reviewed Date:** July 22, 2022 **What do you like best about Dynamics 365 Marketing?** Marketing is the best way to find the potential customer . Here we can use many types of channels like SMS email push notifications and even social posts to do campaigning. **What do you dislike about Dynamics 365 Marketing?** Marketing is a bit expensive and needs basic knowledge to install every time customer got issue in installing and also have a problem in understanding about the license of this. **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** Dynamic 365 Marketing doesn't need much coding because it has already an existing template of all entities just anyone should know the basic functionality of this and be good to go. ### 48. Very helpful software **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consumer Services | Small-Business (50 or fewer emp.) **Reviewed Date:** April 26, 2023 **What do you like best about Dynamics 365 Marketing?** This software is very much helpful for my company. **What do you dislike about Dynamics 365 Marketing?** Till now nothing i havent find any cons. **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** It helps me in solving any marketing related queries. ### 49. My Dynamics 365 Review **Rating:** 5.0/5.0 stars **Reviewed by:** John Andrew A. | Accountant, Small-Business (50 or fewer emp.) **Reviewed Date:** October 03, 2022 **What do you like best about Dynamics 365 Marketing?** As the name implies, Microsoft Dynamics is easier and more dynamucally inclined to be personalized according to the needs of the consumer **What do you dislike about Dynamics 365 Marketing?** It can be a little bit trickier to use at the star because of multi functional buttons and different short cut keys **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** The ability to create automated invoices. It gives the end user the ability to br efficient ### 50. Its a good tool to control your business on a financial standpoint. **Rating:** 4.5/5.0 stars **Reviewed by:** Ashish S. | Operations Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** October 17, 2022 **What do you like best about Dynamics 365 Marketing?** Customization, UI, and tools that helps marketing. **What do you dislike about Dynamics 365 Marketing?** Nothing but data loss due to deletion of data and which only admin controls. **What problems is Dynamics 365 Marketing solving and how is that benefiting you?** Financial management and fast reporting. Easiness to perform analytics and pull out historical information for market analysis? Help plan the activities. ## Dynamics 365 Marketing Discussions - [What is d365 marketing?](https://www.g2.com/discussions/what-is-d365-marketing) - 1 comment, 1 upvote - [Which three capabilities are included in Dynamics 365 marketing?](https://www.g2.com/discussions/which-three-capabilities-are-included-in-dynamics-365-marketing) - 2 comments, 1 upvote - [Does Microsoft Dynamics have marketing automation?](https://www.g2.com/discussions/does-microsoft-dynamics-have-marketing-automation) - 3 comments - [What are the features of Microsoft Dynamics 365?](https://www.g2.com/discussions/what-are-the-features-of-microsoft-dynamics-365) - 1 comment - [View Dynamics 365 Marketing pricing details and edition comparison](https://www.g2.com/products/dynamics-365-marketing/reviews?page=2§ion=pricing&secure%5Bexpires_at%5D=2026-07-22+02%3A43%3A20+-0500&secure%5Bsession_id%5D=00195d05-a7c3-41f4-bb1d-b07fc059b17c&secure%5Btoken%5D=c53155ddfc28fbbacb416453f5fb99715c30d55362e288c04af9f9c45ae3ca46&format=llm_user) ## Dynamics 365 Marketing Integrations - [Dynamics 365 Sales](https://www.g2.com/products/dynamics-365-sales/reviews) - [SAP HANA Cloud](https://www.g2.com/products/sap-hana-cloud-2025-10-01/reviews) - [Zapier](https://www.g2.com/products/zapier/reviews) ## Dynamics 365 Marketing Features **Email Marketing** - Building and Personalizing Emails - Sending Outbound Emails - Manage Email Deliverability - Automated Email Responses **Online Marketing** - Landing Pages and Forms - Dynamic Content - A/B Testing - Mobile Optimized - Search Tracking and Optimization **Lead Management** - Marketing Lead Database - Data Quality Management - Segmentation - Lead Scoring and Grading - Lead Nurturing - Online Behavior Tracking - Automated Alerts and Tasks - CRM Lead Integration **Marketing Operations** - ROI Tracking - Data Collection - Customer Insights - Multi-User Access - Spend Management - White Label **Campaign Management** - Program Management - Event / Webinar Marketing - Calendaring - Budgeting **Social** - Social Listening - Social Sharing - Social Campaigns - Social Media Engagement - Social Media Advertising **Campaign Activity** - Campaign Insights - Reports and Dashboards - Campaign Stickiness - Multichannel Tracking - Brand Optimization - Predictive Analytics **Agentic AI - Marketing Analytics** - Autonomous Task Execution - Cross-system Integration - Proactive Assistance **Reporting & Analytics** - Basic Reporting - Web Analytics - ROI Analytics - Revenue Analytics - SEO / Keyword Analytics **Platform** - Customization - Workflow Capability - User, Role, and Access Management - Internationalization - Sandbox / Test Environments - Performance and Reliability - Output Document Generation **Agentic AI - Marketing Automation** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Integration** - Data Import & Export Tools - Integration APIs - Breadth of Partner Applications ## Top Dynamics 365 Marketing Alternatives - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) - 4.4/5.0 (14,213 reviews) - [Adobe Marketo Engage](https://www.g2.com/products/adobe-marketo-engage/reviews) - 4.1/5.0 (3,025 reviews) - [Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/products/intuit-mailchimp-all-in-one-marketing-platform/reviews) - 4.4/5.0 (5,199 reviews)