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DMi Partners Reviews & Provider Details

DMi Partners Overview

What is DMi Partners?

DMi Partners, ranked #17 on AdAge's 2025 Best Places to Work, is a full-service performance marketing agency working with today’s leading consumer, B2B, and e-commerce brands like Henkel, Sargento, Smithfield Foods, Vineyard Vines, Anthropologie, and SKIMS. The agency's innovative email and affiliate management accompanies a best-in-class suite of digital services, including SEO, paid search, e-commerce, branding and interactive, social media marketing, and advanced marketing analytics designed to engage target audiences to drive revenue. Founded in 2003, DMi Partners today has more than 100 clients and 85 team members across the country, including Philadelphia, California, Georgia, and Florida. Staffed by big agency talent and offering the personal attention and agility of a boutique, DMi Partners has been recognized for managing award-winning campaigns and a proven track record of delivering the highest quality marketing strategy, execution and results. Learn more by visiting www.dmipartners.com, or contact us at info@dmipartners.com.

DMi Partners Details
Languages Supported
English
Services Offered
Affiliate Marketing , Email Marketing, SEO, Paid Social, Paid Search
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Provider Description

DMi Partners is a full-service performance marketing agency working with today’s leading consumer, B2B, and e-commerce brands like Henkel, Sargento, Smithfield Foods, Vineyard Vines, Anthropologie, and SKIMS. The agency's innovative email and affiliate management accompanies a best-in-class suite of digital services, including SEO, paid search, e-commerce, branding and interactive, social media marketing, and advanced marketing analytics designed to engage target audiences to drive revenue. Founded in 2003, DMi Partners today has more than 100 clients and 85 team members across the country, including Philadelphia, California, Georgia, and Florida. Staffed by big agency talent and offering the personal attention and agility of a boutique, DMi Partners has been recognized for managing award-winning campaigns and a proven track record of delivering the highest quality marketing strategy, execution and results. Learn more by visiting www.dmipartners.com, or contact us at info@dmipartners.com.

How do you position yourself against your competitors?

DMi runs on two principles: we're powered by people, and our job is ultimately to create opportunities for growth for our clients, employees, and partners. This mentality has led to a slew of marketing and employer awards, industry-best client and employee retention, and some of the deepest and most fruitful partnerships you'll find in the affiliate landscape. Every day and in every campaign, our clients reap the benefits.


Seller Details
Year Founded
2003
HQ Location
Philadelphia, PA
Twitter
@DMi_Partners
617 Twitter followers
LinkedIn® Page
www.linkedin.com
116 employees on LinkedIn®

HR
Overview Provided by:

Recent DMi Partners Reviews

Jenna M.
JM
Jenna M.Enterprise (> 1000 emp.)
5.0 out of 5
"Great Affiliate partner & AOR"
The people! The employees of DMi Partners have all been strong, clear, kind, smart and committed. I enjoy them as an extension of my team. Also, DM...
Verified User
C
Verified UserMid-Market (51-1000 emp.)
5.0 out of 5
"A kind team that added a lot of value to our program"
The team is extremely kind and they are great to work with. Their commission-only model is also advantageous for all parties.
SS
Shem S.Enterprise (> 1000 emp.)
5.0 out of 5
"Excellent Business Partners - Ashley is AMAZING!"
I absolutely love that DMi acts as an extention of our team. Ashley integrates seamlessly with our team and does a great job at understanding our b...

DMi Partners Media

DMi Partners Demo - AdAge Best Places to Work 2025
DMi Partners was named #17 on AdAge's Best Places to Work 2025
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4 DMi Partners Reviews

4.9 out of 5
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4 DMi Partners Reviews
4.9 out of 5
4 DMi Partners Reviews
4.9 out of 5

DMi Partners Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons
G2 reviews are authentic and verified.
SS
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about DMi Partners?

I absolutely love that DMi acts as an extention of our team. Ashley integrates seamlessly with our team and does a great job at understanding our business goals across various channels. She is always identifying great opportunities and makes executing and reporting painless. Review collected by and hosted on G2.com.

What do you dislike about DMi Partners?

I have no complaints. DMi is a great partner. Review collected by and hosted on G2.com.

Recommendations to others considering DMi Partners:

Communication is key. Be open about channel objective, challenges, opportunities, and goals. Ask lots of questions and share learnings. DMi will be a great extension of your team. Review collected by and hosted on G2.com.

What problems is DMi Partners solving and how is that benefiting you?

DMi is assisting in driving ecommerce revenue while increase customer value and maintaining brand standards. DMi represents our business in negotiating amazing placements with affiliate partners. They are a great advocate to ensure programs are accomplishing their goals. When programs do not perform as expected, Ashley is transparent with results and always brings learnings to the table to inform future performance. Review collected by and hosted on G2.com.

Jenna M.
JM
DTC Lead, BurtsBees.com
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about DMi Partners?

The people! The employees of DMi Partners have all been strong, clear, kind, smart and committed. I enjoy them as an extension of my team. Also, DMi has a suite of experience and can advise on a variety of business solutions. Lastly, unlike so many agencies, I never feel they are trying to upsell me or pitch me. They are committed to growing the business and our relationship by proving success. Review collected by and hosted on G2.com.

What do you dislike about DMi Partners?

No dislikes come to mind about DMi. From the most senior leads to junior, the team is strong. Review collected by and hosted on G2.com.

Recommendations to others considering DMi Partners:

We have a limited internal team to manage and grow affiliate; DMi has been a fantastic partner to run and manage so much for our big CPG company. Review collected by and hosted on G2.com.

What problems is DMi Partners solving and how is that benefiting you?

My partnership with DMi is the comprehensive channel of Affiliate. Review collected by and hosted on G2.com.

Verified User in Retail
CR
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about DMi Partners?

The team is extremely kind and they are great to work with. Their commission-only model is also advantageous for all parties. Review collected by and hosted on G2.com.

What do you dislike about DMi Partners?

Some partners of ours said they contacted DMI about opportunities with our brands but were not introduced to us. It was rare to hear this though. Review collected by and hosted on G2.com.

Recommendations to others considering DMi Partners:

Go for it as long as you can pay the commission rate. Review collected by and hosted on G2.com.

What problems is DMi Partners solving and how is that benefiting you?

Amazon assisted us in finding affiliate partners for our business. They benefited us by getting us in exclusive publications. Review collected by and hosted on G2.com.

Verified User in Consumer Electronics
CC
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about DMi Partners?

Great communication and never a hard sales pitch, always a good discussion and feel like they try to understand our brand/problems to solve Review collected by and hosted on G2.com.

What do you dislike about DMi Partners?

You may have to pay a bit more than your previous partnerships but you'll be happier with the performance Review collected by and hosted on G2.com.

What problems is DMi Partners solving and how is that benefiting you?

We started working with DMi to assist us with affiliate marketing (based on a referral from another brand colleague) and most recently expanded to media services in Meta and TikTok. Our affiliate program saw an immediate benefit from the our DMi team's expertise, now growing over 20% from the prior year. Review collected by and hosted on G2.com.

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