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Determ Reviews & Product Details

Determ, previously known as Mediatoolkit, is an AI-powered online media monitoring platform designed to help you make smarter business decisions with real-time insights into consumer behavior, competitor strategies, and market trends. Track keywords, phrases, or brand names across 100+ million online sources, in any language or location, and identify the mentions that matter most. With Determ, you can view, filter, and analyze all your media mentions in a single feed. Save time with Synthia, Determ’s AI assistant, which instantly summarizes any monitored topic and provides actionable recommendations, helping you respond faster and smarter. Stay informed with real-time notifications when your brand, campaigns, or competitors are mentioned online. Correlate media coverage with public sentiment, demographics, and brand reputation, and create easy-to-understand reports that engage your team and stakeholders. With Determ, you gain clear visibility into your media landscape, empowering you to act on key insights and boost your brand’s visibility and performance. The Internet is constantly talking about your brand. Determ makes it easy to listen, analyze, and act.

Seller

Determ

Discussions

Determ Community

Languages Supported

German, English, French, Croatian, Italian, Polish, Portuguese, Russian, Spanish, Serbian, Swedish

Overview by

Iva Anušić

Value at a Glance

Averages based on real user reviews.

Time to Implement

<1 month

Return on Investment

6 months

View More Pricing Information

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Determ Media

All mentions in one feed can be filtered in detail.

Monitor keywords across the Internet or specific sources only.

In Determ, you can use report templates or create a custom report.

Add real-time alerts with custom frequency and triggers.

Export data as PDF, CSV, Excel, Word, or Powerpoint.

Receive a summary of your mentions in a preferred interval.

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Paul B.

Writer/Blogger/Tourism Promoter

Writing and Editing

Small-Business (50 or fewer emp.)

3/3/2017

"Eye Opener, Time Saver, Working Place Revolution"

5/5

What do you like best about Determ?

User friendly, outstanding features (love the filter options), great online tutorial, MTK takes the world of web information and analysis to a whole new level. Review collected by and hosted on G2.com.

What do you dislike about Determ?

That it took me this long to discover it. Serioulsy, absolutely zero complaints so far. Review collected by and hosted on G2.com.

Recommendations to others considering Determ:

Go with an open mind about what you are about to experience. Watch the 15 minute tutorial. Let it sink in, then watch it again later that day. Experiment with the tools and find the settings which will serve you best. It is already saving me hours a week. Review collected by and hosted on G2.com.

What problems is Determ solving and how is that benefiting you?

Running a media business, early access to information is critical. Google Alerts, Press Clipping and other such tools suddenly became obsolete. The ability to target particular keywords allows you to stay on top of your niche, will also impressive existing and potential clients in that niche. Review collected by and hosted on G2.com.

Roxane P.

CEO Americas

Public Relations and Communications

Small-Business (50 or fewer emp.)

3/7/2017

"A User Friendly Media Monitoring Tool"

4/5

What do you like best about Determ?

Mediatoolkit provides an easy to use interface that helps novice and expert users quickly setup searches and being receiving results right away. Keywords and phrases are highlighted for easy identification in results along with visual indicators on tone and other valuable metrics. The Reporting component provides quick quantitative metrics for evaluation; it also allows for a comparison between search folders which is a neat way to evaluate data. Review collected by and hosted on G2.com.

What do you dislike about Determ?

There isn't anything I dislike about the product. One thing I would like to see is more coverage of geographic areas but that is coming as I understand it. Review collected by and hosted on G2.com.

Luka K.

COO

Computer Software

Small-Business (50 or fewer emp.)

3/8/2017

"Excellent tool for monitoring our online presence in the industry"

5/5

What do you like best about Determ?

I love the simplicity and clean design that the tool gives which helps me easily organise my keywords and track everything we need in our industry. It is extremely fast and reliable. Review collected by and hosted on G2.com.

What do you dislike about Determ?

Can't organize some dropdowns the way I would like. Review collected by and hosted on G2.com.

What problems is Determ solving and how is that benefiting you?

Businesses are nowadays heavy reliable on social proof and listening to the voices of the customers or at least voices of their main media sources (news portals and such). It is crucial to find out when you have been featured or mentioned by someone so you can easily react, engage or convert that user. Review collected by and hosted on G2.com.

Hrvoje B.

Voditelj odjela kontrole

Food Production

Mid-Market (51-1000 emp.)

3/8/2017

"Best instant social media listening tool"

5/5

What do you like best about Determ?

Desktop version is very easy to use, but mobile version is even better because I don't have to spend time in the office to stay informed. I have tried out similar products, but this one is definitely the fastest. Review collected by and hosted on G2.com.

What do you dislike about Determ?

Nothing in particular. Maybe the mobile version (iOS) could have better filtering options for mentions. It would also be great if I could have reports there as well, and not only on desktop version. Review collected by and hosted on G2.com.

Gavrilo T.

Director media analysis sector

Public Relations and Communications

Mid-Market (51-1000 emp.)

3/6/2017

"Excellence"

5/5

What do you like best about Determ?

Our company is big clipping agency in Serbia (biggest), and we were searching for solution that would cover wide broad of digital sources, highly customizable (language is biggest obstacle).

And - we found it.

We are highly satisfied, for numerous reasons.

Very client oriented (we have another numerous clients for this Mediatoolkit and lots of questions), innovative, up-to-date with (PR and media) industry changes and quite intuitive software.

Overall, we found great solution, and competitors are nowhere near this tool, by price, or filters. Review collected by and hosted on G2.com.

What do you dislike about Determ?

Not much, occasional wrong results, and some other functionality, other than media monitoring and reporting, to be improved. Review collected by and hosted on G2.com.

Marcel M.

Content Strategist

Information Technology and Services

Mid-Market (51-1000 emp.)

3/10/2017

"This tool is a must-have for any serious brand"

5/5

What do you like best about Determ?

Real life notifications with nice filtering Review collected by and hosted on G2.com.

What do you dislike about Determ?

nothing special. maybe the price is a bit to high for croatian standards. Review collected by and hosted on G2.com.

Recommendations to others considering Determ:

If you sell anything online - this tool is a must have. Just think about negative feedback and how this tool can help you minimise the damage by responding in real time. Amazing. Review collected by and hosted on G2.com.

What problems is Determ solving and how is that benefiting you?

it's a great tool to track brand awareness, respond to brand mentions and generate blog post ideas by tracking trending topics Review collected by and hosted on G2.com.

Verified User in Computer Games

Mid-Market (51-1000 emp.)

3/7/2017

"The best online press clipping solution!"

5/5

What do you like best about Determ?

- Real time tracking

- great user experience

- user friendly dashboard

Mediatoolkit is great tool, but the customer service is the true value! Review collected by and hosted on G2.com.

What do you dislike about Determ?

I can’t add new queries on the mobile app. I rarely need them, but it would be a good option to have it in the future. Review collected by and hosted on G2.com.

Recommendations to others considering Determ:

Check out the analytics and reporting sections - I found a lot of relevant data there. Review collected by and hosted on G2.com.

What problems is Determ solving and how is that benefiting you?

I need to plan my online campaigns, and seeing the themes our customers talk about the most and where we stand in comparison to competitors helps us create marketing messages. Since we all have access to the account, it’s easy to share articles between us. Review collected by and hosted on G2.com.

Slavica M.

Senior Marketing Executive

Real Estate

Small-Business (50 or fewer emp.)

3/23/2017

"Amazing tool to track company's presence on the web"

5/5

What do you like best about Determ?

The latest features that tell you about the increase of mentions of certain keywords. It is comprehensive, user friendly, very adjustable. Review collected by and hosted on G2.com.

What do you dislike about Determ?

I like everything about this tool. We kept using it for two years now, we are extremely pleased. Review collected by and hosted on G2.com.

Gordan T.

Communications Consultant

Public Relations and Communications

Small-Business (50 or fewer emp.)

3/6/2017

"Great tool for media monitoring and quick responses"

5/5

What do you like best about Determ?

The possibility to keep track of all topics relating to my clients from any part of the world and customising it to my interests. Review collected by and hosted on G2.com.

What do you dislike about Determ?

Sometimes the titles do not match the content, but this happens rarely. Review collected by and hosted on G2.com.

Mario K.

Design Specialist

Consumer Electronics

Mid-Market (51-1000 emp.)

3/7/2017

"Simple but excellent tool for social listening"

5/5

What do you like best about Determ?

User friendly, great filter options and the most important - great support! Review collected by and hosted on G2.com.

What do you dislike about Determ?

As a designer, maybe some of the UI stuff... but that is just my professional deformation. Media toolkit has a really great UX and it is really simple for using.. Review collected by and hosted on G2.com.

Questions about Determ? Ask real users or explore answers from the community

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Verified User

•

Last activity over 4 years ago

Can you give me brief list of: all most useful effects, list of good practice, show examples of good and bad Boolean algebra, bad and good practices you have seen from users: screenshots of setups

1 Upvote

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Verified User

•

Last activity almost 6 years ago

How do I get better alerts from private social media platforms and accounts ( Facebook, linked in etc)

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