# Deeto Reviews
**Vendor:** Deeto  
**Category:** [Sales Enablement Software](https://www.g2.com/categories/sales-enablement)  
**Average Rating:** 4.8/5.0  
**Total Reviews:** 20
## About Deeto
Deeto is the AI-native platform that helps companies continuously capture and activate authentic customer voice, turning everyday input into intelligence and action that drives real business impact. Deeto keeps customer voice fresh and connected, then surfaces the right insight at the right moment to build trust, align teams, and accelerate growth. Headquartered in New York City, Deeto powers fast-growing companies like Atlassian, Dropbox, Bloomreach, and 6Sense with activating customer voices around the world.



## Deeto Pros & Cons
**What users like:**

- Users appreciate the **ease of use** of Deeto, streamlining processes for managing customer stories and feedback. (2 reviews)
- Users value the **efficient review management** features of Deeto, streamlining feedback into impactful content for advocacy. (2 reviews)
- Users love the **Q&amp;A and video recording features** of Deeto for creating authentic customer content effortlessly. (1 reviews)
- Users love the **Q&amp;A and video recording features** of Deeto, enhancing advocacy program efficiency and authenticity. (1 reviews)
- Users appreciate the **excellent customer support** from Deeto, noting fast responses to their inquiries and concerns. (1 reviews)
- Data Centralization (1 reviews)
- Users appreciate the **Q&amp;A and video recording features** of Deeto, enhancing their customer advocacy efforts effortlessly. (1 reviews)
- Messaging Services (1 reviews)
- Recording (1 reviews)
- Scalability (1 reviews)

**What users dislike:**

- Users face **adoption difficulties** due to unintuitive features and a steep learning curve, impacting initial experience. (1 reviews)
- Users find the **AI quality lacking** , stating that generated stories feel artificial and not ready for customer use. (1 reviews)
- Users experience **call features issues** due to unintuitive navigation and limited customization, hindering their overall experience. (1 reviews)
- Users find the **complex interface** challenging, as features are hard to locate and not intuitive. (1 reviews)
- Users feel the **AI-generated stories lack authenticity** and are not suitable for customer-facing purposes. (1 reviews)
- Users feel the **AI-generated stories lack authenticity** and are not suitable for customer-facing applications. (1 reviews)
- Difficult Navigation (1 reviews)
- Layout Issues (1 reviews)
- Learning Curve (1 reviews)
- Limited Customization (1 reviews)

## Deeto Reviews
  ### 1. User-Friendly Deeto + Seamless Salesforce Integration for Reference Calls

**Rating:** 5.0/5.0 stars

**Reviewed by:** Karilla D. | Sr Customer Advocacy Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 23, 2026

**What do you like best about Deeto?**

Deeto is very user friendly, which is important when introducing a sales tool. Deeto integrates with Salesforce so our sellers do not have to leave the Opportunity record to book a reference call. I also love how easy it is for our customers to onboard as a reference and submit testimonial content.

**What do you dislike about Deeto?**

I find their analytics extremely lacking. I would like to have more functionality that allows me to measure the business impact of our reference program. The Salesforce reports Deeto provides haven't really worked for me and the native insights inside the Deeto hub don't really measure revenue impact, which is the most critical for justifying your reference program.

**What problems is Deeto solving and how is that benefiting you?**

Deeto really frees up my time. I no longer need to schedule every single reference call. I can allow my sellers to handle calls on their own and I can take myself out of that process and focus on recruiting new references. I also love that Deeto has helped us scale our customer proof content. I have hundreds of user stories and quotes about our product I can use in marketing materials or microsites. Sometimes the microsites really help us deflect reference requests. Some prospects don't need a call when they have a whole site of content explaining the value of our product.

  ### 2. Easy to Use with Outstanding Support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Amy B. | Marketing Engagement Specialist, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 15, 2025

**What do you like best about Deeto?**

Deeto has evolved from a reliable reference tool into a powerhouse for our customer advocacy. While the recent UI update took a short period of adjustment, it was well worth it, the interface is now much more detailed and offers significantly finer-tuned reporting that gives us better visibility into our program's impact. The most impressive addition, however, has been the incorporation of AI. It has been a massive help for our team at Axero, specifically in its ability to generate high-quality customer case studies almost instantly using information already living within the platform. What used to be a manual, time-consuming content creation process is now streamlined, allowing us to turn raw data into professional success stories with ease. Even with these advanced features, they’ve maintained the stellar customer support and reliability that made us fall in love with the tool in the first place.

**What do you dislike about Deeto?**

Deeto has remained a wonderful integration and a core addition to our customer workflow. While it took a little bit of time to adjust to the new UI update, now that I’m used to it, the experience is wonderful and feels much more streamlined. The transition period was well worth it for the improved flow.

**What problems is Deeto solving and how is that benefiting you?**

Deeto makes it so easy and effortless to bring our customers together to leave reviews and act as advocates for prospects. It takes the work out of finding and organizing customers who are willing to help — whether that’s by increasing our number of reviews or by being someone we can lean on when we need an advocate to speak on behalf of Axero. It saves us time, keeps everything organized, and helps us build stronger customer relationships while boosting our credibility with prospects.

  ### 3. Integrated Solutions with Stellar Support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kercia H. | Enterprise (> 1000 emp.)

**Reviewed Date:** April 23, 2026

**What do you like best about Deeto?**

I like how Deeto is integrated and easy to use across multiple different functions for content capture, call references, and refer a friend. Everything is just in one place. Deeto has streamlined our activation of advocates and our content capture. We gathered over 1,200 pieces of content in just three weeks. I also find it useful for elevating our advocacy program in just one system and a few quick steps. Deeto's integration with Salesforce is extremely helpful because it eliminates the need to gather extra information when people sign up, as everything is linked. The initial setup was extremely easy, and their support or success team has been phenomenal.

**What do you dislike about Deeto?**

I have not come across anything so far. Eagerly awaiting the Slack integration but not something I dislike.

**What problems is Deeto solving and how is that benefiting you?**

Deeto streamlines our advocate activation and content capture, helping us gather over 1,200 pieces in three weeks. It's easy to use across functions, integrates well, and quickly identifies happy customers, elevating our advocacy program.

  ### 4. Allowing us to scale our customer evidence like never before

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** April 23, 2026

**What do you like best about Deeto?**

The ability to filter and segment the quotes and data we get back is amazing, it really allows us to build out specific evidence and content for buyers. This is something that would have been very difficult or impossible with our old spreadsheets. 

We've been able to 10x our quotes compared to before.

**What do you dislike about Deeto?**

The software is still growing it seems. There are some things I would love to see that would make it easier to manage like having just 1 tag feature (vs manual & smart tags) being a big one. I'd also love if we could have more customization on content and microsites, so Product Marketing can build assets easier without needing marketing intervention.

**What problems is Deeto solving and how is that benefiting you?**

Scaling our customers evidence and giving us an easy to use repository for quotes, references, data, etc. 

We've been able to grow our database of quotes and data already in the first couple months. And we haven't even expanded this to most of our customers / use cases.

  ### 5. Empowers Customer Advocacy with Ease

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ana K. | Head of Customer Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 13, 2026

**What do you like best about Deeto?**

I think the way Deeto allows me to engage customer champions and the clever way it has incorporated AI into the platform is the most powerful aspect I've never had from other tools. It makes it easier to build a large community of advocates, engage them automatically as strategic moments in the account lifecycle, and supply my sales team with new, impactful, and relevant customer content. I really appreciate the email campaign functionality and the onboarding user experience for customers to share their input quickly. The setup was relatively seamless, completed within about a month to six weeks following purchase. We have it integrated with Salesforce to track pipelines and allow the sales team to access it within their existing Salesforce workflows.

**What do you dislike about Deeto?**

There are sporadically some bugs in the platform as they've rolled out new functionality and overhauled their UI

**What problems is Deeto solving and how is that benefiting you?**

Deeto is our foundational system for our customer reference programs, helping us build a community of advocates, collect reference content and sales references, and integrate it into our GTM teams' workflows. It engages customer advocates easily, expanding our community and supplying sales with relevant references.

  ### 6. An Effective Platform Supporting Customer Advocacy and Sales Enablement

**Rating:** 4.0/5.0 stars

**Reviewed by:** Vishal D. | Quality Assurance Specialist, Gambling & Casinos, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 19, 2026

**What do you like best about Deeto?**

Deeto makes it easy to collect, manage, and reuse authentic customer stories for sales and advocacy. The platform streamlines the process of turning customer feedback into usable content, which saves time and helps keep messaging consistent across teams.

**What do you dislike about Deeto?**

Some features take a while to find and aren’t as intuitive as they could be. The advanced customization and reporting options also feel somewhat limited, and the UI could be more polished and streamlined to help reduce the learning curve for new users.

**What problems is Deeto solving and how is that benefiting you?**

Deeto helps centralize customer proof and advocacy assets so sales teams can access them quickly when needed. This reduces reliance on manual follow-ups, helps speed up deal cycles, and ensures credible customer voices are used effectively and consistently throughout the sales process.

  ### 7. Great product with clear ROI

**Rating:** 5.0/5.0 stars

**Reviewed by:** Gadi V. | CO founder and COO, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 15, 2025

**What do you like best about Deeto?**

The product helps build trust with future customers by connecting them with your existing ones. The team is very supportive, and the ROI speaks for itself.

**What do you dislike about Deeto?**

Did not see any downsize great tool with easy implementation

**What problems is Deeto solving and how is that benefiting you?**

-Effortlessly link current customers with potential ones

-Incentivize loyal customers to share their experiences

-Smooth and simple content creation

  ### 8. A scalable platform for a complete advocacy program that is user driven.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Craig J. | Managing Consultant, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 07, 2025

**What do you like best about Deeto?**

Deeto is a great platform for building reference and advocacy programs.  I love the Q&A feature that allows us to send curated questions to customers and then use their responses to build authentic, compelling content. We’ve used these answers to craft case studies, sales slides, and social media posts. I also love the video recording feature, which enables customers to record testimonials on their own time. It’s helped us scale customer advocacy without a heavy production process. The support from Deeto is excellent - I get fast responses to my many questions.

**What do you dislike about Deeto?**

The AI generated user stories need some work in my opinion. It's useful the platform drafts a story for you, but I don't think it's ready to be customer facing. It's feels very AI generated.  I prefer to focus on getting a real quote, the Q&A and a video recording from a customer. Much more authentic.

**What problems is Deeto solving and how is that benefiting you?**

It functions very well as a customer and content repository.  It also walks the customer through becoming a customer advocate through their onboarding process. Creating microsites is also great. It's an easy way to curate data for new prospects who can quickly review your available references.

  ### 9. An easy way to remove friction in the reference process

**Rating:** 5.0/5.0 stars

**Reviewed by:** Andrew W. | Senior Manager, Client Advocacy, Mid-Market (51-1000 emp.)

**Reviewed Date:** July 25, 2025

**What do you like best about Deeto?**

I like how easy Deeto is for references and prospects to use, it helps us remove friction in our reference process. As a company, I like how fast and flexible Deeto has become -- they really listen to their customers. A casual "Wouldn't it be great if?" comment often turns into a product reality, and you can tell they're always evolving and improving. It's cool to be along for the ride.

Implementation/integration was easy, and any time we've had the odd issue their support people have been very helpful. We love having content from the pool of references we've had sign up, and feedback from references who have signed up has been good.

**What do you dislike about Deeto?**

It's a process change for salespeople, which can be a hurdle. Those using it really like it, though, and are steadily converting their colleagues.

**What problems is Deeto solving and how is that benefiting you?**

Deeto helps remove friction from (and add tracking to!) our reference process, matching sales prospects with existing clients with ease.

  ### 10. Easiest Way to Scaled Customer Proof Content

**Rating:** 4.5/5.0 stars

**Reviewed by:** Kristen S. | Head of Customer Marketing, Enterprise (> 1000 emp.)

**Reviewed Date:** July 21, 2025

**What do you like best about Deeto?**

Our implementation was super turnkey and we were able to launch within just a few weeks with super quick time to value. I love that the platform is customer facing and gives the customer the autonomy to create their profile, raise their hand and create content inside the platform. Since launching in April we now have so much content it's almost hard to keep up and make sure that we're using what we've collected. We've also been able to quickly create some cool video projects by putting out an ask to our Deeto audience on a specific product, something that would have taken much longer before.

**What do you dislike about Deeto?**

I'd love if extracting the content from the platform was a bit easier and less manual, especially as we use the proof as raw inputs to create new types of assets like social posts, videos, sales slides, etc.

**What problems is Deeto solving and how is that benefiting you?**

Before Deeto, we had a super high touch approach to customer content creation. Now we're able to scale quotes and videos easily and quickly and across lots of different products.



- [View Deeto pricing details and edition comparison](https://www.g2.com/products/deeto/reviews/deeto-review-12618190?section=pricing&secure%5Bexpires_at%5D=2026-05-19+00%3A40%3A15+-0500&secure%5Bsession_id%5D=011ab1a8-87bd-4cb2-bcde-cc0123734ff6&secure%5Btoken%5D=1f23223aced01d44750d5dc775dfb360084d64c25bca7ce0d8bc59372f2bb307&format=llm_user)
## Deeto Integrations
  - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)
  - [G2 Marketing Solutions](https://www.g2.com/products/g2/reviews)
  - [HubSpot Commerce Hub](https://www.g2.com/products/hubspot-commerce-hub/reviews)
  - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews)
  - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews)
  - [Orange Logic](https://www.g2.com/products/orange-logic/reviews)
  - [Slack](https://www.g2.com/products/slack/reviews)

## Deeto Features
**Content Creation**
- Content Creation Tools
- Content Curation
- Buyer Personas
- Content Management

**Sales Team**
- Flexible Sales Process
- Training Mode
- Playbooks

**Content Generation - AI Content Creation Platforms**
- Output quality
- Branding
- Performance

**Agentic AI - Customer Advocacy**
- Autonomous Task Execution
- Cross-system Integration
- Proactive Assistance

**Agentic AI - Sales Enablement**
- Autonomous Task Execution
- Proactive Assistance

**Optimization**
- Dashboards & Reporting
- Audience Targeting
- ROI Reporting

**Content Management**
- Content Import
- Content Creation
- Templates
- Advanced Search
- Content Storage

**Discovery**
- Referral Program
- Incentives

**Intelligence**
- Opportunity Identification
- Zero-touch Renewals
- Smart Content

**Management - AI Content Creation Platforms**
- Collaboration
- Security and Privacy
- Moderation

**Logistics**
- Customizable Templated Workflows
- Internal Communication
- Version Control
- Editing and Approval Tools
- Distribution Features
- Integrations & APIs
- User, Role, and Access Management

**Analytics**
- Reporting
- Alerts
- Account-Based Engagement
- Content Utilization

**Insight**
- Monitoring
- Adoption Insight
- Engagement Analysis

**Mapping**
- Multiple Org Charts
- Stakeholder Roles

**Mobile**
- Mobile Optimization

**Generative AI**
- AI Text Generation
- AI Text Generation
- AI Text Summarization
- AI Text-to-Image

**Agentic AI - Customer Revenue Optimization**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Platform**
- Multichannel Sharing
- Forum
- Integration
- Content Distribution

**Agentic AI - Content Creation**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction

**Revenue Enablement - Sales Enablement**
- Cross-Functional Alignment
- AI and Automation
- End-to-End Customer Journey Insights

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