Julian M.
JM
Julian M.
Regional Account Manager
Mid-Market (51-1000 emp.)
"Competitive intel and clear insights!"
5/5
What do you like best about Crayon?

In a dynamic competitive landscape, Crayon provides real-time competitor insights, eliminating the need for manual daily intelligence gathering. The Salesforce integration streamlines access to battle card information for sales reps and automates win/loss analysis, saving significant time. Additionally, the responsive and supportive customer success representative enhances the overall experience. Review collected by and hosted on G2.com.

What do you dislike about Crayon?

There isn't much to criticize. Crayon has significantly improved its ability to filter out irrelevant or unimportant insights. Review collected by and hosted on G2.com.

Chad S.
CS
Chad S.
Mid-Market (51-1000 emp.)
"Great sales and product marketing tool!"
5/5
What do you like best about Crayon?

I enjoy how customizable the Battlecards are. We created a custom layout template that we duplicate for new battlecards. The Salesforce integration is also great, it makes accessing customer and sales data much easier. But my favorite thing is the dedicated customer success team. The onboarding process was super fast and easy thanks to their support. Review collected by and hosted on G2.com.

What do you dislike about Crayon?

The one downside is that building Battlecards can be time consuming since you need to manually add in most of the content. It takes effort to keep the information up to date. I wish the Battlecards had more automated data flows to pull in relevant info and keep things current. But overall it's a great tool. Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Verified User in Computer Software
Enterprise (> 1000 emp.)
"Go to for Competitive Battlecards"
5/5
What do you like best about Crayon?

I love having crayon as our go to repository for competitive battlecards.The search is very easy to use when I need to find information on a specific competitor. I also like the new dashboards where it shows influenced revenues. Review collected by and hosted on G2.com.

What do you dislike about Crayon?

I wouldn't necessarily say it's a dislike but its another dashbaord to login to, so it could be great to have some sort of an extension to pop open competitors while I'm on other pages Review collected by and hosted on G2.com.

Verified User in Financial Services
AF
Verified User in Financial Services
Enterprise (> 1000 emp.)
"Revenue Enablement Manager"
5/5
What do you like best about Crayon?

Super easy to use platform - finding insights, setting up saved searches, & building battlecards. Onboarding is quick & we immediately started getting valuable intel on our competitors. Reps & cross functional teams are eager to partner with enablement to build out our compete program! Review collected by and hosted on G2.com.

What do you dislike about Crayon?

No true dislikes - for any challenges I've had & brought to my CSM, they have a solution or workaround / are willing to put me into contact with their product team. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
EI
Verified User in Information Technology and Services
Mid-Market (51-1000 emp.)
"A seamless, guided implementation experience and unbelievable value, day-to-day"
5/5
What do you like best about Crayon?

Crayon offers a best-in-class implementation experience with a proven plan and turnkey tools that take away any guesswork and step you up for cross-functional adoption and success. The CSMs are exceptionally knowledgable and stay engaged post-implementation to ensure the tool offers value for the long-term.

The two-way integration with Slack that enables Crayon to dissiminate competitive intelligence via Slack and to intake the competitive and market insights shared by our internal teams. Review collected by and hosted on G2.com.

What do you dislike about Crayon?

Crayon integrates with a few platform for conversational intelligence tool, but not the one that we partner with. Review collected by and hosted on G2.com.

Anton S.
AS
Anton S.
Mid-Market (51-1000 emp.)
"Great tool for keeping tabs on the new industry trend"
4/5
What do you like best about Crayon?

I love getting those emails with updates on what my competitors have been up to. Review collected by and hosted on G2.com.

What do you dislike about Crayon?

Ability to tailor the analysis to specific needs and industries, and focus on the most relevant data points. Review collected by and hosted on G2.com.

Théo C.
TC
Théo C.
Account Executive
Small-Business (50 or fewer emp.)
"Crayon ex user"
5/5
What do you like best about Crayon?

The platform impresses me with its ability to gather comprehensive intelligence from various online sources effortlessly. Its seamless integration with Salesforce enhances our workflow, and the daily email notifications keep us informed about the latest developments. The customer support team has been outstanding since the initial demo, guiding us through implementation and providing ongoing assistance. Despite our smooth operation, we appreciate the regular bi-weekly check-ins with our dedicated customer success manager, demonstrating their commitment to our success. Review collected by and hosted on G2.com.

What do you dislike about Crayon?

We loved all crayon featurings , our customer support was very good Review collected by and hosted on G2.com.

Verified User in Computer Software
EC
Verified User in Computer Software
Enterprise (> 1000 emp.)
"Great onboarding and customer success org to get the most out of the tool"
5/5
What do you like best about Crayon?

The tool itself is great for helping us quickly get the key insights to either build from or share directly with the appropriate teams. Great onboarding made it easy to implement and get integrations configured. The speed of deploying new reporting insights has been great to help us go a level deeper with measuring success across the org. Our CSM is fantastic at checking in and removing any roadblocks and also showing us best practices to get the most out of the tool. Review collected by and hosted on G2.com.

What do you dislike about Crayon?

Seems each vendor in this space has different approaches to licensing, each with it's own pros and cons. Review collected by and hosted on G2.com.

Zoe S.
ZS
Zoe S.
Enterprise (> 1000 emp.)
"Crayon makes competitor research easy!"
5/5
What do you like best about Crayon?

It pulls competitor insights, including product offers, news, ad copies and reviews Review collected by and hosted on G2.com.

What do you dislike about Crayon?

Crayon's product offers very comprehensive information about competitor info and overall easy to use. However, navigations of the site sometime feel a little manual. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
AI
Verified User in Information Technology and Services
Enterprise (> 1000 emp.)
"Very useful CI tool"
4.5/5
What do you like best about Crayon?

Insights feature to look for competitor news, product, feature, and website updates, Creating and updating lots of Competitor Battlecards, Compete Hub is a new add on feature. I use Crayon almost every day and its easy to use. The Customer Support person is proactive. Review collected by and hosted on G2.com.

What do you dislike about Crayon?

A few useful features were removed when they did a recent UI update. Have raised that concern and hopefully should have a solution soon. Review collected by and hosted on G2.com.