Copy.ai is the first Go-to-Market AI Platform that leverages artificial intelligence to streamline efficiency and productivity for go-to-market (GTM) strategies. It provides workflows and features that allow businesses to codify and automate complex processes and manage workflows effectively, ensuring cohesive and efficient operations across various departments like sales, marketing, and customer success. Workflows offer a balanced approach to AI automation by integrating the complexity of business processes while reducing the burden of repetitive tasks. Unlike narrow AI tools, workflows provide comprehensive coverage for executing complex processes across the entire GTM engine, which includes sales, marketing, operations, customer success, and finance. Workflows offer distinct advantages over AI agents or copilots by providing a more integrated, flexible, and comprehensive approach to process automation and management.