Consensus Features
Content Management (5)
Content Import
Ability to import sales and marketing collateral built outside of the solution
Content Creation
Provides capabilities for building unique sales and marketing content within the product.
Templates
Provides pre-built templates for fast and simple content creation.
Advanced Search
Able to easily search, locate, and retrieve relevant content.
Content Storage
Provides the ability to store and organize content.
Analytics (4)
Reporting
Provides real-time reporting and analytics that track metrics and engagement data on sales enablement content, resources, activities, learning, etc.l
Alerts
Sends a notification when a prospect engages or interacts with content.
Account-Based Engagement
Tracks the level of engagement for a specific account based on the presented content.
Content Utilization
Tracks how frequently a particular piece of content is being used and monitors its effectiveness.
Platform Basics (3)
Screen Capture
Provides the ability to screen capture a still image of a user's full desktop, specific window or a small portion of the user's screen.
Video Capture
Provides the ability to video capture a user's full desktop, specific window or a small portion of the user's screen.
Image Editor
Allows users to edit and annotate screen captures and video captures with markup tools and image editing tools.
Platform Content (3)
Scrolling Capture
Allows users to capture a full screen capture while scrolling down a page.
Text Extraction
Lets users extract text from a screen capture.
Screen Record
Helps users record a video capture and save it as a video file, audio file or GIF file.
Platform Additional Functionality (2)
File Sharing
Provides robust sharing and publishing options.
Platform Search
Lets users search the platform for saved screen and video captures, as well as stock images.
Hosting (2)
Video player
Offers a HTML5 or Flash video player that allows users to play, pause and adjust the volume of a hosted video.
Profile channel
Provides a customizable profile page that houses hosted videos and allows viewers to access all uploaded videos in a designated area.
Management (4)
Video management
Provides a dashboard that allows users to manage and store uploaded videos.
Distribution
Provides shareable or embeddable links that lead directly to the video.
Private upload
Allows users to upload a video privately and provide access to only certain viewers.
Collaboration
Lets users invite other people to view, edit, or comment on videos before it's uploaded onto the video hosting platform.
Marketing (2)
Engagement tools
Offers built-in tools that increase engagement such as profile page branding, call-to-action links or marketing software integration.
Social sharing
Provides social media sharing buttons and embedding capabilities.
Insights (2)
Analytics
Lets users track the number of views, viewer demographic data, or other audience-related metrics.
Integrations
Integrates with video editing tools or cloud collaboration tools for more efficient video upload.
Content Creation (1)
Content Management
Ability to centralize, organize, and store content in a holistic way for easy and timely retrieval throughout the consumer's journey.
Optimization (1)
ROI Reporting
Ability to measure the revenue influence and ROI of every piece of content.
Prospect Engagement (6)
Live Demonstration
Ability to share demo with prospect on live demonstration
Guided Demos
Guide prospects through demo with walkthrough demo
Analytics
Ability to analyze and track a prospect's level of engagement with a demo
Multiple Personas
Ability to demonstrate multiple use cases or personas to prospect.
Interactive Product Tour
Ability to provide prospect with interactive product tour asychronously
Sandbox/POC Automation
Ability to provide a trial experience of a product through a pre-configured, or cloned, environment
Demo Management (8)
Templates
Ability to create or use pre-built templates to expedite demo creation.
Demo Creation
Overall functionality to build demos within the product.
Demo Storage
Ability to store and organize demo content.
Custom Branding
Ability to customize content to ensure brand consistency.
Integrations
Ability to integrate to push demo analytics to CRM or Marketing Automation platforms
Editing
Ability to edit or modify data and demo elements to tailor to prospect
Security
Ensure environment meets security and compliance requirements
Mobile App Demos
Provides an interactive simulation of a mobile application that lets users explore core features and workflows through guided taps and swipes
Generative AI (1)
AI Text Generation
Allows users to generate text based on a text prompt.
Platform (5)
Content organization
Organizes and categorizes video content using titles, descriptions, and metadata.
Video editing
Provides features to edit videos, including tools for clipping, arranging, and manipulating videos.
Analytics
Measures metrics like views and engagement.
User engagement
Allows viewers to engage with video content through commenting and other interactive elements.
Integrations
Integration with social media platforms for sharing.
Security (2)
Encoding and transcoding
Automatically converts videos to different formats and resolutions for optimal playback.
Security and privacy
Provides features to protect content from unauthorized access and distribution, ensure compliance with regulatory requirements, and safeguard sensitive information.
Agentic AI - Demo Automation (5)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Natural Language Interaction
Engages in human-like conversation for task delegation
AI Demo Agent or Avatar
Utilizes an intelligent, conversational agent or avatar that automatically guides through a product demo in real time
Agentic AI - Video Hosting (5)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases
Natural Language Interaction
Engages in human-like conversation for task delegation
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Agentic AI - Sales Enablement (3)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Natural Language Interaction
Engages in human-like conversation for task delegation
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Agentic AI - Content Experience Platforms (6)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Agentic AI - Screen and Video Capture (1)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Learning Management - Sales Enablement (3)
Sales Training
Provides interactive learning to improve skill gaps through role-playing, practicing pitches, scenario-based simulations, etc.
Sales Coaching
Offers real-time feedback and actionable insights from structured, customized sales coaching assessments and templates.
Sales Onboarding
Provides personalized, interactive training to onboard new hires successfully while monitoring their progress and readiness.
Revenue Enablement - Sales Enablement (3)
Cross-Functional Alignment
Provides the tools and resources for alignment of all revenue-generating teams to engage customers in a consistent and personalized way
AI and Automation
Uses AI for predictive insights, recommendations for content, or automating workflows for onboarding and learning assignments
End-to-End Customer Journey Insights
Delivers a holistic view of interaction data and behavioral patterns across the entire customer journey to improve the buying experience and drive revenue growth





