1. The user interface is easy to use.

2. Helps in understanding user behaviour & trends in detail using advanced analytical capabilities & user segmentation.

3. Ability to build highly segmented automated user journeys.

4. Ability to create boards for KPI tracking.

5. Active support by the customer success manager. Review collected by and hosted on G2.com.

1. Would like to see options like sharing a report using boards over email.

2. For live behaviour campaigns, we cannot filter by event properties in "who have not done" section while defining the segment.

3. In some analytical features like pivots, we can only use them for event count not user count.

4. Funnels are limited to 7 steps with drop-offs being calculated based on the first step added in the funnel. Review collected by and hosted on G2.com.

CleverTap provides us with the ideal mix of insights and resources for connecting with our users in a more personal manner. Their real-time analytics and flexible segmentation help us understand when and how to engage with various groups of users. Their toolkit for understanding user intent combined with RFM analysis ensures we're almost always talking to the right people at the right time. Review collected by and hosted on G2.com.

If you're not a tech whiz, you might find yourself leaning on developers more than you'd like. Adding more intuitive templates and making some features simpler could really help teams get results faster. Review collected by and hosted on G2.com.

Clevertap has a smooth and easy to navigate functions with dedicated space for analytics, campaign scheduling and management along with a plethora of channels to execute campaigns and it's always on the lookout with additions of up to date features and tools required as per market conditions. It is easy to implement with timely customer support and can be integrated with multiple other marketing softwares Review collected by and hosted on G2.com.

Sometimes lags with over storage of data. Review collected by and hosted on G2.com.

1. CleverTap has an intuitive UI which makes the tool super easy to use.

2. Great tool to identify user segments basis user behaviour, which also helps targeting the right audience for our business growth.

3. Their user analytics help prioritise product features and drive product roadmap.

4. Excellent and prompt service by the support team. They are available round the clock to assist us for any blocker we encounter.

5. The team promptly takes initiative to do audits on changes we implement. Review collected by and hosted on G2.com.

The login journey is a bit cumbersome with 2 steps authentications, using authication apps. Review collected by and hosted on G2.com.

CleverTap delivers a comprehensive, data-driven approach to personalized, automated marketing that boosts engagement and retention across multiple channels. Sends personalized messages through push notifications, emails, and in-app messages, triggered by user actions. Review collected by and hosted on G2.com.

Don't have anything specific but just a feedback, some users may find the platform's interface and features a bit complex at first, especially for those who are new to mobile marketing or marketing automation tools. A more intuitive user experience or additional onboarding resources could make it easier to get started. Review collected by and hosted on G2.com.

It's been a smooth ride learning and working on Clevertap. As a new comer with no knowledge of such platforms, I had a great time working with Clevertap. The support system too at clevertap is very prompt with their services!

It's easy to integrate with other platforms too, for ex. we use a third party platform to deploy whatsapps, CT has been very easy to integrate it with and also supports features such as carousel, LTO etc. Review collected by and hosted on G2.com.

1. Sometimes, the loading of various attributes of the campaign in 'who' section takes a lot of time, which increases the time to deploy a campaign.

2. I think there should be a bulk select option for the end goal of the campaigns while downloading it. Ex. if I want to download all campaigns from the past month, there should be a feature to select "App launched in 30 minute", right now this feature is missing. Review collected by and hosted on G2.com.

The best thing about CleverTap is that its user friendly. One can learn to make journeys and execute the campaigns in short span.

The Analytics helps us to review the trends and act quickly to do moment marketing.

The Support and tech team are really very helpful and supportive, as they will not only help you to set up the integrations, but also suggest more ways to use the capabilities of CleverTap in efficient manner.

We use the platform daily to monitor the trends and the preset templates have helped us to turn around things with ease and quickly Review collected by and hosted on G2.com.

There are no downsides as such but room for improvement.

I would like to give below recommendations:

1. The product should be customisable based on the industry requirement

2. Analysis can be further refined to help users deep dive into data. E.g. Funnel and flows can be further deep dived to understand exact drop offs

3. Error prompts incase of any issue in the campaign to resolve in real time Review collected by and hosted on G2.com.

1) As CT SDK integration in an app tracks individual user's end to end joureny , it is much simpler for business to focus and constant improvement in key areas.

2) Also, CleverTap allows to send push notification campaings , it is easier and helpful to retarget users which in turn helps in increasing app engagemnet.

3) Most important thing about CT is , you can target a segemt of users from a large pile of users engaging in an app. Review collected by and hosted on G2.com.

There is only one disadvantage I can think of , is , CT doesn't allow multiple level of filters during campaign setup .

e.g. If I want to send a push notifiaction to user who launches my app and does any transaction , and suppose it got failed due some api downtime in app . Then in user who does condition i can apply filter as "app launch" and in "user who does not do " condition i can only apply transaction condition , though I want to apply 2 level filtering ,first is "tranction" and second level "success" .

I can't do this in CT as of now. Review collected by and hosted on G2.com.

CleverTap provides the ability to segment users based on their interests and behavior, allowing for more relevant and precise targeting. Additionally, it supports personalized messaging through various methods such as linked content, and catalog. These features help create more relevant and impactful communication with users and help us to drive better engagement and conversions. Review collected by and hosted on G2.com.

There’s nothing that I dislike about CleverTap, I've identified two areas for improvement

- The lack of WhatsApp support in the bulletin feature, limits our ability to fully leverage the channel that drives better CTR and click-to-conversion for our brand CARS24.

- The absence of a carousel feature, which would help us to engage users with more cards and show more products. Review collected by and hosted on G2.com.

1. Dedicated customer success and account management SPOCs

2. Constant innovation and new feature to better target the users

3. Easy campaign creation flows

4. Multi-channel support - WhatsApp, Email, SMS and Push Notifications

5. Team is dedicated to discuss customisations if required for enterprise clients and provide alternative ways on how problems can be solved with existing or upcoming features

6. Very less downtimes and high platform performance and reliability Review collected by and hosted on G2.com.

Experience so far has been great. They don't lack in anything major capabilities that the competitors might offer. Review collected by and hosted on G2.com.