Our favorite part is how easy it is to make custom audiences, and forecast predicted engagement. Creative upload is easy as well! Review collected by and hosted on G2.com.

The process for planning and implementing geo-fencing campaigns could be a bit easier, but honestly it's still better than most other platforms we've used. Review collected by and hosted on G2.com.

Love the flexibility, scalability, ROI, low threshold of budget commitment. The account staff's been awesome in providing any assistance, insights, and answers to any questions on the platform. Review collected by and hosted on G2.com.

The reporting interface a bit basic upfront, but sufficient enough to closely manage the campaign. Some of the analysis needs to be done with data exports. Having additional data upfront on the dashboards would have been great. Review collected by and hosted on G2.com.

Customer service and support from the awesome Choozle team. Review collected by and hosted on G2.com.

The dashboard takes a bit to load and needs to be improved, but that's coming soon. Review collected by and hosted on G2.com.

You can be live the same day you sign up. It's very affordable. The interface is very easy to use. Review collected by and hosted on G2.com.

Other DSP's provide better strategic insights into campaign maximization. Review collected by and hosted on G2.com.

One of the best benefits is that they have no minimum budget requirements which is great for small businesses. Their account managers are very responsive and they provide great support and recommendations for running successful campaigns. Review collected by and hosted on G2.com.

The reporting could be more detailed and the UI could use some upgrades but the platform is very easy to learn, especially if you are used to setting up campaigns within Google. Review collected by and hosted on G2.com.

Helpdesk, quick responses. It is a no brainer for advertisers who need access to the Trade Desk but can not meet the minimum spend requirements. Review collected by and hosted on G2.com.

The interface is not the best. When I want to see certain views of data sometimes I can not view those myself and I have to reach out to the helpdesk. This takes more time than needed. Review collected by and hosted on G2.com.

Simple platform, with plenty of functionality and a wide audience selection. Review collected by and hosted on G2.com.

A more robust onboarding tutorial would be helpful, but it's not strictly necessary as the interface is fairly straightforward and becomes familiar quite easily. Review collected by and hosted on G2.com.

Having Choozle's multiple options for targeting via data, contextual, CRM, IP, and more all in one platform really make using it ideal. The fact that any of my questions are answered almost immediately is a huge benefit. Review collected by and hosted on G2.com.

It would be great if the data sets maintained their full name (source especially) when creating audiences, Review collected by and hosted on G2.com.

Great platform to set it and forget it on display ads and video ads. Review collected by and hosted on G2.com.

Although it is very easy to use, and may be worth the additional cost, more expensive than do it yourself options Review collected by and hosted on G2.com.

I like the simplicity of the interface and reporting. It makes running programmatic ads extremely easy. The access to thrid-party data is also great. Review collected by and hosted on G2.com.

The BIGGEST issue is there is no planning/forecasting tool. You have no idea how a campaign with your bid will perform. This is strange because The Trade Desk, which Choozle is built on, offers a forecasting tool. So you really have no idea how a campaign and budget will actually perform once you layer on targeting and data criteria.

Another issue is that there is a lack of control over where ads are placed. A very simple feature would be a way to exclude ad placements depending on keywords in the URL especially since category targeting is really bad.

For example, why would I ever want to serve an ad on a site that is not a .com? Another example is I don't want ads on URL that contain the keyword movie or game. Or what about a low-quality publisher that has multiple variations of the same media site? You can't set up block filters to catch these sites. So, unfortunately, your ads may end up on low-quality websites, many of which I would argue are complete scams at best. This is not a platform issue, it's an industry issue with display ads, however, Choozle could provide the tools to fix this on the user side. The answer that I am currently told is I have to find these sites and add them individually to an exclusion list. That is not scalable as these low-quality sites pop up all the time. It's really frustrating to see ad money wasted when I do want access to as much inventory as possible. Review collected by and hosted on G2.com.