--- title: Choozle Reviews meta_title: 'Choozle Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 211 reviews by the users' company size, role or industry to find out how Choozle works for a business like yours. aggregate_rating: rating_value: 4.2 review_count: 211 scale: '5' date_modified: '2026-07-17' parent_category: name: Digital Advertising Tech url: https://www.g2.com/categories/digital-advertising-tech --- # Choozle Reviews **Vendor:** Choozle, Inc. **Category:** [Demand Side Platform (DSP)](https://www.g2.com/categories/demand-side-platform-dsp) **Average Rating:** 4.2/5.0 **Total Reviews:** 211 ## About Choozle Choozle – Digital Advertising Made Easy® offers a powerful platform and expert services for omnichannel digital advertising across programmatic, search, and social. Marketers can run data-driven campaigns across display, connected TV, video, mobile, and more—using one intuitive interface backed by strategic support. ## Choozle Pros & Cons **What users like:** - Users appreciate Choozle's **brilliant audience targeting** and behavioral analytics for enhancing their digital marketing efforts. (2 reviews) - Users value the **supportive campaign management team** at Choozle, which enhances collaboration and strategic insights. (2 reviews) - Users commend the **supportive and collaborative team** at Choozle, enhancing campaign management and strategic recommendations. (2 reviews) - Users appreciate the **easy-to-use interface** of Choozle, simplifying their digital marketing efforts and campaign tracking. (2 reviews) - Users find Choozle to be **affordable** , providing high ad technology without breaking the budget. (1 reviews) - Users value the **brilliant targeting and behavioral analytics** of Choozle, optimizing campaign performance effectively. (1 reviews) - Users value the **brilliant targeting and behavioral analytics** provided by Choozle, enhancing their campaign performance. (1 reviews) - Users value the **effective audience analysis** and support from Choozle, enhancing campaign management and strategy. (1 reviews) - Collaboration (1 reviews) - Communication (1 reviews) **What users dislike:** - Users report **insufficient training** for beginners, leading to difficulties in achieving optimal performance with Choozle. (2 reviews) - Users express concerns about **account management issues** , feeling that details are often overlooked due to workload. (1 reviews) - Users note **account management issues** with Choozle, leading to missed details and less dedicated time for support. (1 reviews) - Users report facing **multiple errors** during campaigns, causing delays and impacting desired results. (1 reviews) - Users face challenges due to **data inaccuracy** , hindering effective reporting and analysis in Choozle. (1 reviews) - Data Incompleteness (1 reviews) - Data Management (1 reviews) - Data Overload (1 reviews) - Delayed Implementation (1 reviews) - Delay Issues (1 reviews) ## Choozle Reviews ### 1. Easy To Use, Great Support **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Food & Beverages | Mid-Market (51-1000 emp.) **Reviewed Date:** November 15, 2019 **What do you like best about Choozle?** The team is the best part of using Choozle. Katie and Sam have all the answers not just about how to use the tool, but marketing strategy and best practices. Great group to work with. **What do you dislike about Choozle?** I wish I could get my ad spend invoices out of the tool instead of having to email support each month. But not a big deal. **Recommendations to others considering Choozle:** Great way to get started with programmatic ad buys **What problems is Choozle solving and how is that benefiting you?** Open web marketing. Everything from banners, to native to connected TV. ### 2. Super simple for people to get started with programmatic display buys **Rating:** 5.0/5.0 stars **Reviewed by:** Jim H. | Director of Search and Analytics, Small-Business (50 or fewer emp.) **Reviewed Date:** November 15, 2019 **What do you like best about Choozle?** The catalog of targeting is huge. Really personal staff. They're interested in my success. **What do you dislike about Choozle?** I can't think of anything. The detailed reports are a bit clunky. You have to ask the support team to generate them for you. **Recommendations to others considering Choozle:** The on-boarding process has an extra step of watching training videos. I thought it was silly, but they were useful. **What problems is Choozle solving and how is that benefiting you?** We don't know anything about programmatic. I needed something simple and cheap to get us started. This fit the bill. ### 3. Great platform for beginners **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** November 17, 2019 **What do you like best about Choozle?** Easy to setup platform. For the most part, processes are pretty straightforward. Access to a number of different targeting strategies right away. **What do you dislike about Choozle?** Wish there were additional levels of training and lessons for users to access. More direct walkthroughs on using the additional services that are available. Wish the reporting had more location-centric views and metrics available. **Recommendations to others considering Choozle:** Great for beginners looking to add digital media advertising. **What problems is Choozle solving and how is that benefiting you?** Easy to use, entry level platform to buy digital advertising. ### 4. Complete control and affordable! **Rating:** 5.0/5.0 stars **Reviewed by:** Ian C. | Digital Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** May 24, 2019 **What do you like best about Choozle?** Choozle makes it easy to setup and monitor our digital campaigns. At anytime I can run a detailed report which will give me insight into how a campaign is performing. With this information I can change the geolocation, site lists or banners. Also it is affordable! Most other DPS companies require a monthly minimum. Digital advertising is not our main business, so our monthly spend varies. **What do you dislike about Choozle?** As Choozle grows aspects of the platform change. Sometimes there is a learning curve, but if there is they have great support. **Recommendations to others considering Choozle:** Use their support team! They are all very knowledgable and quick to respond. **What problems is Choozle solving and how is that benefiting you?** Cutting out the middle man. We use to use another company to buy digital through, but now we manage everything in-house. ### 5. Great Marketing Team **Rating:** 4.0/5.0 stars **Reviewed by:** Kelly B. | Marketing Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** May 24, 2019 **What do you like best about Choozle?** I like how Choozle works with me to help market my clients, making me look great! They are professional, I really appreciate that they act as a part of my marketing team rather than just a platform for me to market. **What do you dislike about Choozle?** I really do not dislike anything. If I had one critique it would be to have more available options for smaller budgets. **Recommendations to others considering Choozle:** I would recommend any marketing company or business owner to work with Choozle, their ease of use is great and they save you guessing if working with a local media company is worth your time and money. **What problems is Choozle solving and how is that benefiting you?** The CTv option that just came available for me is a game changer. Very excited to see the results! ### 6. Great Platform **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** November 15, 2019 **What do you like best about Choozle?** Easy to use, simple to navigate through the different sections, and it's quick to get a campaign started. **What do you dislike about Choozle?** Reporting capabilities and performance data you can get from a campaign. **Recommendations to others considering Choozle:** Definitely know what you're looking for in a platform so it helps make the search easier. **What problems is Choozle solving and how is that benefiting you?** Ease of use on starting HTML5 campaigns, we've also had great customer service reps that are there to help with questions & assistance. ### 7. Extremely surprised how robust this API-based DSP is. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Online Media | Small-Business (50 or fewer emp.) **Reviewed Date:** May 29, 2019 **What do you like best about Choozle?** Choozle is built on top of the Trade Desk which inspires confidence from the get-go as they are known for their industry leading tech and scale. If you are a smaller shop like us, sometimes it's tough to meet the monthly-mandated minimums in spend to maintain a seat. This can be frustrating and nerve-racking (media cost + contextual costs + audience costs). Not to mention, they have a great support team! **What do you dislike about Choozle?** I would like access to more of the bells and whistles they have access too - or, at least tier them such that someone who has worked in ad operations his/her entire career can run their campaigns carte-blanche. **Recommendations to others considering Choozle:** It's a great starter DSP, and if you get your spend up to their desired Tiers, the support is fantastic. **What problems is Choozle solving and how is that benefiting you?** We got kicked of Amobee when they implemented minimums. Funny enough, our margins have gone up on Choozle even with the a la carte costs of various options ### 8. Good for B2C **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.) **Reviewed Date:** November 15, 2019 **What do you like best about Choozle?** It's a great tool to leverage digital advertising and for programmatic ad buying. Our digital marketer on our team was able to go in, implement our demand generation campaigns and we could all go in and evaluate the performance of each programmatic ad. **What do you dislike about Choozle?** As a B2B company, we saw some limitations with what we wanted to accomplish. It was hard to target based on the audience and reach the correct target market we were going after. **What problems is Choozle solving and how is that benefiting you?** Reaching a broader audience and generating more demand was our goal. We realized the benefits of our reach with display. ### 9. Choozle is a great platform for any size business **Rating:** 4.0/5.0 stars **Reviewed by:** Mitchell K. | Digital Project Coordinator, Mid-Market (51-1000 emp.) **Reviewed Date:** May 24, 2019 **What do you like best about Choozle?** Choozle's platform is easy to use and very intuitive. Whether you're new to programmatic media buying and need a guiding hand or a seasoned expert who looks like use advanced optimization methods, Choozle's UI and account teams have you covered. **What do you dislike about Choozle?** Choozle does not release any innovative technology, but they are early adopters of anything new that hits the market. **What problems is Choozle solving and how is that benefiting you?** Choozle helps us get any client, no matter the size, industry, or budget, into the programmatic game. We've realize that programmatic display and video advertising is a pillar to a client's digital campaigns and without it there is a hole that cannot be filled by other means. ### 10. A good value but simple DSP **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Civic & Social Organization | Small-Business (50 or fewer emp.) **Reviewed Date:** November 15, 2019 **What do you like best about Choozle?** Low minimums, easy to get started and customer support is solid. **What do you dislike about Choozle?** Interface is quite limited though it's come on a long way over the last year. Reporting is of middling quality. **What problems is Choozle solving and how is that benefiting you?** Choozle allowed us to quickly get our creatives live across all the different networks. Not having to go through the rigamarole of an endless sales process. ### 11. Choozle Review - JP **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** November 19, 2019 **What do you like best about Choozle?** I like the third party data targeting aspect and the automotive polk data has been a huge help. **What do you dislike about Choozle?** Over the past few months it seems our results have gone down since the breech. **Recommendations to others considering Choozle:** I would express to them everything the platform has to offer. Especially the specific targeting. **What problems is Choozle solving and how is that benefiting you?** Detailed targeting and finding the specific audience ### 12. Decent Platform **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Education Management | Small-Business (50 or fewer emp.) **Reviewed Date:** November 15, 2019 **What do you like best about Choozle?** Flexeibility to do a lot of different things **What do you dislike about Choozle?** I dislike that the invoicing system does not aggregate all balances but sends 10 different invoices each month. Super confusing. **Recommendations to others considering Choozle:** Make sure you discuss the Insights charges, etc. so there are no surprises **What problems is Choozle solving and how is that benefiting you?** ad placement for universities Able to target international student prospects ### 13. Very user friendly platform that allows ANYBODY to run ads! **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Printing | Mid-Market (51-1000 emp.) **Reviewed Date:** November 15, 2019 **What do you like best about Choozle?** I like how easy the platform was and that it let me know if my ad sizes were incorrect **What do you dislike about Choozle?** I thought the audience part was confusing, however, I did not watch the training video so that is probably my fault. **What problems is Choozle solving and how is that benefiting you?** Teaching a mass amount of people how to run ads. ### 14. Choozle DMP has much potential, however, it does not provide hyper-targeting audiences. **Rating:** 3.5/5.0 stars **Reviewed by:** Fred M. | Managing Broker, Small-Business (50 or fewer emp.) **Reviewed Date:** November 15, 2019 **What do you like best about Choozle?** It's easy to use and low start-up fees. The DMP is easy to use. **What do you dislike about Choozle?** The "Audience" groups were very general in nature and not very granular. **What problems is Choozle solving and how is that benefiting you?** Digital advertising to prospective clients based on their web search. It may be beneficial if "Audiences" were more granular and current. ### 15. 6 months in, and very satisfied **Rating:** 5.0/5.0 stars **Reviewed by:** Casper L. | Director of Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** May 29, 2019 **What do you like best about Choozle?** You have a lot of flexibly and options, and the Choozle team are always very helpful to get you set up for success. **What do you dislike about Choozle?** So far, I have not found anything that I wasn't happy with. The platform gives you plenty of features, and they seem to be adding more and evolving as a company. **Recommendations to others considering Choozle:** Great customer service will make all your headaches go away.! **What problems is Choozle solving and how is that benefiting you?** We are generating awareness for our company, and learning what drives peoples attention. This allows us to grow our business on a local or global scale. ### 16. Fantastic tool for Programmic Advertising **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** November 15, 2019 **What do you like best about Choozle?** The platform provides a rich toolset to manage campaigns for clients. **What do you dislike about Choozle?** Overall, there is no glaring issues with the platform and it accomplishes everything we need at this time. **What problems is Choozle solving and how is that benefiting you?** Choozle is our tool of choice for display and mobile advertising. ### 17. DSP platforms that doesn't require a high sign up fee or commitment **Rating:** 5.0/5.0 stars **Reviewed by:** Sergey R. | Director of Demand Generation, Mid-Market (51-1000 emp.) **Reviewed Date:** April 02, 2019 **What do you like best about Choozle?** I used Choozle for almost a year. Signed up to target companies and job titles in the logistics industry. Choozle platform allowed me to create the remarketing, intent targeting ('on the market' buyers), and audience matching options. My bounce rate was slightly high but still, I was able to reach the audience that is not available in other ad platforms like Linkedin. Also, no sign-up fee or commitment. I was able to stop or pause at any time. Currently paused the account and can come back at any time. **What do you dislike about Choozle?** Sometimes very slow when creating a new ad campaign and uploading the creatives. Takes a while to do a simple task and simply move to the next screen. Need to speed up their platform. **What problems is Choozle solving and how is that benefiting you?** The biggest challenge in the DSP / programmatic advertising industry, the companies are charging $20,000 - $50,000 and even more to use their platforms. Choozle allows using the product on a pay-as-you-go basis. ### 18. Happy With Digital Advertising Performance **Rating:** 4.5/5.0 stars **Reviewed by:** Allie F. | Marketing Coordinator, Small-Business (50 or fewer emp.) **Reviewed Date:** May 29, 2019 **What do you like best about Choozle?** My favorite thing about Choozle is their willingness and helpfulness with answering any questions I have and making sure I am getting the most out of my campaign. It is a robust product. **What do you dislike about Choozle?** There is so much that you can do within the platform, sometimes it is hard to know if you are making the right choices. **What problems is Choozle solving and how is that benefiting you?** We are now able to completely track the user as they travel through our purchase funnel and see where people are leaving the buying process. ### 19. A Quick and Accessible RTB Experience **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** November 19, 2019 **What do you like best about Choozle?** The ability to get a campaign running at a moments notice. **What do you dislike about Choozle?** Limited reporting info. Device Type/Geo report info is harder to pull. **What problems is Choozle solving and how is that benefiting you?** Getting clients the exposure they need in a timely fashion. ### 20. Excellent DSP **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** May 30, 2019 **What do you like best about Choozle?** The insightful detailed reporting that allows me to always optimize campaigns for my clients. Depending on what the client is looking to do, you can easily tailor the campaign to fit your clients expectations. **What do you dislike about Choozle?** When I set a campaign to pace ahead it limits the campaign spend over the length of the campaign to prevent spending the entire budget in one day. When I load a CRM file, the reach doesn't populate until a day after the file has completed. If you are constantly loading CRM files for your clients and you'd like to see the reach before launching the campaign - there is a day or so where users are not able to see the reach of the file uploaded. **Recommendations to others considering Choozle:** Choozle is a great place to start, learn and grow your expertise on running various display campaigns. Excellent platform! The team is quick to answer any questions you have and they are very knowledgeable. Any questions that arise, I receive prompt feedback that is very insightful. **What problems is Choozle solving and how is that benefiting you?** For clients looking to get their brand exposed it allows me to set the client to reach to gain as many impressions to get as many eyes seeing the ad. For clients focused on getting people to click on their ad and bring them to their landing page, it allows me to tailor the campaign to generate more clicks. ### 21. Top notch customer service and overall agility for a new user **Rating:** 4.0/5.0 stars **Reviewed by:** Jon M. | Executive Partner, Brand Partnerships, Small-Business (50 or fewer emp.) **Reviewed Date:** May 29, 2019 **What do you like best about Choozle?** I really like the ease of the platform UI and the team has been incredible. Response time is nearly immediate and the selling points are easy to communicate to our clients. **What do you dislike about Choozle?** We haven't used the platform long enough yet to really be able to point this out. So far nothing to report. **What problems is Choozle solving and how is that benefiting you?** Really robust data opportunities so we do not have to spread work across different vendors. This is huge for us as an agency. ### 22. Awesome marketing tool **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.) **Reviewed Date:** November 15, 2019 **What do you like best about Choozle?** I love how choozle caters to strong reporting capabilities and makes it super easy to monitor the health of campaigns. Choozle academy is also great. **What do you dislike about Choozle?** No negatives stand out. I've been very happy overall with choozle **What problems is Choozle solving and how is that benefiting you?** It's been historically difficult to report on the multiple campaigns we have running at any given time. The performance tracking has been a game changer in our organization. ### 23. Great bunch **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** November 19, 2019 **What do you like best about Choozle?** Great support and account management which couldn’t be faulted. If you’ve a fairly standard list of tactics to activate, it’s a great option **What do you dislike about Choozle?** Issues with PMP/PG set ups which were clunky. Ditto for accessing custom data segments very often **What problems is Choozle solving and how is that benefiting you?** Enabled us to deliver campaigns with ease and included all the reports we required. ### 24. Wonderful digital experience for both customers and our marketing team **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** November 15, 2019 **What do you like best about Choozle?** The metrics: our team is able to deep-dive into data that was never available to us before so we can fine-tune our ad/marketing campaigns. **What do you dislike about Choozle?** Nothing. The interface is intuitive and easy to use even without much prior experience. **What problems is Choozle solving and how is that benefiting you?** Better tracking our data to make more informed decisions on what works and what doesn't. ### 25. Choozle delivers **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Hospital & Health Care | Mid-Market (51-1000 emp.) **Reviewed Date:** November 21, 2019 **What do you like best about Choozle?** Love the quick turnaround on creative approvals **What do you dislike about Choozle?** Insights should not be an additional $99 per month. **What problems is Choozle solving and how is that benefiting you?** Able to reach a specific demographic that we can’t do on social. ### 26. Easy to Choozle **Rating:** 5.0/5.0 stars **Reviewed by:** Josh H. | Paid Search Specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** May 28, 2019 **What do you like best about Choozle?** Easy to use, works as expected, great service. **What do you dislike about Choozle?** The layout, it looks to much like a data aggregator and not a platform with a dashboard **Recommendations to others considering Choozle:** Try it to see! **What problems is Choozle solving and how is that benefiting you?** Reaching niche' audiences ### 27. Impressive self-service programmatic, but not for small teams **Rating:** 3.5/5.0 stars **Reviewed by:** Max S. | Marketing Production Manager, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** October 23, 2018 **What do you like best about Choozle?** I found the sheer amount of data and segments available to be incredible. They pull from numerous data providers in order to build powerful custom lists. **What do you dislike about Choozle?** This is not an ad strategy for teams/companies with shoestring budgets. We were unimpressed by any of the results, and Choozle's response was always that we were not committing enough money to any of our campaigns. **Recommendations to others considering Choozle:** Be sure that you have the budget in place for programmatic. When it was sold to us, we were never informed about the massive cost per campaign that Choozle recommends. We are a small-time agency, and we share risk with any new product/channel that we deploy for our clients, so knowing how much we were expected to spend in advertising on behalf of our clients would have been valuable upfront. **What problems is Choozle solving and how is that benefiting you?** My ad agency was able to pitch the programmatic channel, hitting very specific audiences with Choozle, but we were only able to offer it as a very high-end solution, which was not appropriate for the majority of the clients we serve. ### 28. Easy to Use Platform, but Has Limitations **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** February 17, 2017 **What do you like best about Choozle?** The platform is easy to navigate and intuitive. They leverage the Trade Desk, which is an industry leader in programmatic display. With so many DSPs to choose from, we liked Choozle's platform because it felt right for small to mid-sized agencies. There are a lot of great targeting options and the ability to bulk upload creatives was a nice addition in the platform. Help resources are good; I actually liked how you are required to watch the "Choozle Academy" videos before you can contact support. Since we run a lot of B2B programs, the IP targeting is a nice feature when we are running Account Based campaigns. **What do you dislike about Choozle?** I'm not sure Choozle is the right product if your goal is driving conversions or leads from a digital campaign. We have never had much success with meeting a conversion or cost per conversion goal from Choozle campaigns. Conversion tracking functionality is not great either - event based conversion tracking is not possible, you need to have a thank you page in order to track. Geofencing is done through a third party and that means you cannot see the geofence targeting in the actual campaign. It requires a lot of trust that your campaign is targeting the right area. I have had cases when the Choozle click data and Google Analytics visitor data are nowhere near each other (Choozle is reporting far more clicks). This is concerning. Also, the support has worsened since we've been working with Choozle. They now have a minimum monthly spend for agencies to have a dedicated rep. Unfortunately we do not qualify, right now. **Recommendations to others considering Choozle:** Consider how important conversion tracking is to you. If you are more focused on brand awareness and driving traffic, Choozle is a strong option. If you are focused on driving users to specific actions on site, and then tracking those actions, Choozle is limited. **What problems is Choozle solving and how is that benefiting you?** Choozle allows us to sell display advertising to our clients. As a digital marketing agency, programmatic display is almost a must-have. We have seen the benefit of adding display as a complement to our other campaigns, such as SEO, paid search, content syndication, social advertising, etc. ### 29. Choozle Review for smaller agency **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Entertainment | Mid-Market (51-1000 emp.) **Reviewed Date:** October 16, 2018 **What do you like best about Choozle?** I like the ease of building/loading creative and launching a campaign. I like the color guides to see how your campaign is pacing. I like that all of your creative is in a shared library. Really like the ease of adding new clients and the ability to cancel at a moment's notice. Has made it a good solution for event and one-time clients that wouldn't have the ability to run a longer campaign. **What do you dislike about Choozle?** I don't like that reports are done through automated ticket requests. That the platform is consistently down and that support can take up to 24 hours to respond and my campaigns do underperform and support says to raise the bid adjustment and spend over our daily maximum amount. **Recommendations to others considering Choozle:** Great starter DSP for your smaller clients. However, the ease of doing more advance campaigns seems a bit cumbersome in the platform. Training and a contact at Choozle is tough now that our rep moved away from the company and we have yet to be assigned another contact. **What problems is Choozle solving and how is that benefiting you?** Standard Retargeting. It's great for some of our smaller clients that can't afford large DSP monthly minimums. **Official Response from Rachel Mimken:** > Thanks for taking the time to provide feedback on your experience with Choozle, it helps us get better! To offer a quick suggestion on the reporting, if you’re speaking to the detailed reports, if you navigate to the “export campaign data” button on the Campaigns page, you can directly download reports. Our team can also set up an ongoing email delivery of these reports if better also! Our response time through the Support Center is down to 48 mins so regret hearing that has not been your experience! While our team should always be keeping you updated on issues we’re investigating, sometimes that resolution time can go up if we do need to talk with other teams internally or partners unfortunately. You’ll also be happy to hear that a significant portion of our development resources are currently focusing on improving our Platform reliability as we continue to grow to ensure high quality of the system experience. In case our available resources weren't reviewed clearly upon onboarding, we do offer on-demand educational resources like the Choozle Academy courses, webinars, knowledge base, office hours, and of course if you have any questions, it sounds like you are already in contact with our CE team via the Support Center. Dedicated support reps are another option; let us know if you want to dig in more here. I'd be happy to hop on a call to discuss further if you'd like! My email is Rachel@choozle.com if so. Thank you, Rachel ### 30. Choozle Review **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.) **Reviewed Date:** October 16, 2018 **What do you like best about Choozle?** The platform is user-friendly and easy to navigate. It's organized and simple for me to find what I'm looking for, set up campaigns, audiences and upload digital files. **What do you dislike about Choozle?** I have had a lot of glitchy-technology issues. My ads will take me several times of hitting "save" before they are actually saved. Also, the reporting platform could use some work. The downloadable one does not have all the features/data I need for my reporting purposes so I have to go through the Choozle Support email/ticket system to get a report, and even then it's a huge file that doesn't not break it down the way I want so I have to spend time in excel formatting the sheet to display the data how I need it. I used to work with Ruchi at Choozle directly and she knew EXACTLY how I liked to have my reports formatted, and she sent them to me that way which I really appreciated. I felt a loss of the personal touch and connection when I had to start using the ticket system to get my reports moving forward. And then they were are formatted differently that I needed. **What problems is Choozle solving and how is that benefiting you?** The ease of use is the best benefit. Choozle is extremely good at responding to issues and getting tickets solved asap. The features of being able to upload targeted emails lists, IP addresses, etc. has been GREAT for many of our clients that want to get specific with their targeting, especially as we're trying to reach the young millennial crowd and the Gen Zers. ### 31. Great Data Without Much Strategy **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Tobacco | Mid-Market (51-1000 emp.) **Reviewed Date:** October 16, 2018 **What do you like best about Choozle?** The Choozle Insights provide information about your key demographics that give you a great starting point in regards to audience building. Age, income, education, interests - you can learn a lot in a hurry. **What do you dislike about Choozle?** Choozle can sometimes feel like a flood of information without a great deal of information about how to leverage that information for the best results. Choosing your audience can sometimes feel like shooting in the dark, hoping that your media reach will be effective. If there was a way to receive real-time suggestions for how your specific audience build could be significantly expanded if widened or changed by specific parameters, that would be a fantastic improvement. **What problems is Choozle solving and how is that benefiting you?** Choozle takes the work out of shopping for digital marketing opportunities with their set-and-forget ad buying resources. You can set your own rates, use your own artwork, and specify particulars for your campaign at a moment's notice. ### 32. Strong & Easy To Use Programmatic DSP **Rating:** 3.5/5.0 stars **Reviewed by:** Tim M. | VP, Media & Analytics, Small-Business (50 or fewer emp.) **Reviewed Date:** October 16, 2018 **What do you like best about Choozle?** Choozle offers a great programmatic DSP with an almost unlimited third-party data library that allows users to find ways to target their audience easily. The service is fantastic and they are happy to help with any potential problems. **What do you dislike about Choozle?** The platform does not include machine-learning capabilities and, in my experience, conversion metrics have topped out at middle-of-the-pack for nearly all campaigns. **What problems is Choozle solving and how is that benefiting you?** Choozle, like other programmatic DSPs, solves the problem of reaching users online by allowing you to target potential consumers through third-party data at scale. ### 33. Great platform for small spenders **Rating:** 5.0/5.0 stars **Reviewed by:** Roy H. | Content Marketing Consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** October 16, 2018 **What do you like best about Choozle?** The best part about Choozle is that there's no minimum spend, so it's great for smaller brands. **What do you dislike about Choozle?** The interface is difficult to figure out and support takes some time to respond (but they do respond). **Recommendations to others considering Choozle:** It's worth a shot because there's no minimum spend and the monthly fee is reasonable. **What problems is Choozle solving and how is that benefiting you?** I needed more display ad inventory and better audiences than were available through the Google Display Network, but I didn't want to spend as much as was required by other DSPs. ### 34. User-friendly platform, great customer support **Rating:** 4.5/5.0 stars **Reviewed by:** Clayton K. | Small-Business (50 or fewer emp.) **Reviewed Date:** October 16, 2018 **What do you like best about Choozle?** The platform is very easy to use, uploading/editing images is a breeze. If you need help creating/adjusting spend, the customer service team is fantastic. **What do you dislike about Choozle?** Creating appropriate and competitive campaigns can be a bit tricky for our market, but we've always been able to get help from Customer Service for our adjustments. **Recommendations to others considering Choozle:** Get to know your rep. They are there to help you get the most out of this product. Plus - they're awesome. **What problems is Choozle solving and how is that benefiting you?** We're reaching new demographics with Choozle. ### 35. choozle review **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Online Media | Small-Business (50 or fewer emp.) **Reviewed Date:** May 24, 2019 **What do you like best about Choozle?** The customer service is fast and pleasant and the platform is easy to use. **What do you dislike about Choozle?** not everything is available in the UI and some metrics or features I have to request. You can't customize your reporting. **What problems is Choozle solving and how is that benefiting you?** Running campaigns ### 36. It's the people that make the technology a success! **Rating:** 3.0/5.0 stars **Reviewed by:** sameer a. | Small-Business (50 or fewer emp.) **Reviewed Date:** October 23, 2018 **What do you like best about Choozle?** It's been a pleasure dealing with the folks at Choozle. Good timely support worked very well for us and kept us coming! **What do you dislike about Choozle?** no control, interface is not intuitive, there are certain safety settings that are not in place (my campaigns always bid on OpenRTB inspite of sitelists **Recommendations to others considering Choozle:** This is a great team and a good tool if you're doing awareness campaigns. When it comes to performance, the need for control comes in and hence using this tool becomes a bit difficult. **What problems is Choozle solving and how is that benefiting you?** Small buyers don't get access to DSPs. It's a big industry issue and Choozle helped me by providing access to trade desk. ### 37. Powerful Tool **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Publishing | Small-Business (50 or fewer emp.) **Reviewed Date:** October 18, 2018 **What do you like best about Choozle?** I like the level of customization you can get with your targeting - down to email and phone number. The service level is excellent as well - very detailed and fast responses. **What do you dislike about Choozle?** A bit confusing UI sometimes, it loads a little slow, and the metrics could be more detailed (i.e. if you're using multiple personas to target, I'd like to have more info on how well you are reaching each persona.) It would also be nice to load in custom fonts for HTML5 creatives. **What problems is Choozle solving and how is that benefiting you?** The ability to run ads to individuals via email in specific countries for better ROI on ad spend. ### 38. Great starter platform for individuals or agencies **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.) **Reviewed Date:** October 16, 2018 **What do you like best about Choozle?** I appreciate that I'm able to get my clients, regardless of size, on some of the same sites as other networks, without huge minimums. Also allows for some small-scale audience testing via the additional data and audience targeting. **What do you dislike about Choozle?** Would love to have more granular reporting. While nice, it tends to be at too high of a level for me to find meaningful insights. I tended to rely more on other platforms for the reporting data. **Recommendations to others considering Choozle:** It's a great little tool with a wealth of data available, which allows you to mix-and-match to target just the right audience. **What problems is Choozle solving and how is that benefiting you?** An easy-to-use platform which enables us to get clients up and running with display fairly quickly. Particularly nice for those clients whom are not as experienced with display, or want very refined data-sets used in targeting. ### 39. Effective Programmatic Platform **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** October 23, 2018 **What do you like best about Choozle?** Choozle has a vast selection of targeting options, from third-party data to very specific geotargeting lists. **What do you dislike about Choozle?** We have generated a few leads from creatives before they were actually uploaded to a campaign. In addition, reports that we download are very long and too large to manipulate much. **Recommendations to others considering Choozle:** If you plan to spend less than $10k on the platform, it will end up being very slow with multiple problems when uploading creatives, and no way to do things in bulk with ease. Choozle will give special treatment to anyone spending over $10k. **What problems is Choozle solving and how is that benefiting you?** We needed a programmatic platform with various targeting options. With Choozle we can have all of our display campaigns in a single platform, helping increase visibility and make management easier. ### 40. Gets the job done, could be a little more user friendly. **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** October 16, 2018 **What do you like best about Choozle?** It basically manages itself. Customer service is always on point and they answer my questions super fast. **What do you dislike about Choozle?** Not very user friendly and takes a while to learn all of the features. **What problems is Choozle solving and how is that benefiting you?** Created multiple retargeting campaigns for clients. ### 41. great customer service and excellent platform **Rating:** 4.5/5.0 stars **Reviewed by:** chris s. | Small-Business (50 or fewer emp.) **Reviewed Date:** October 16, 2018 **What do you like best about Choozle?** Most importantly, I like the people behind the platform. I trust them, they are responsive to my needs and they help me achieve the results I need. **What do you dislike about Choozle?** I don't have a dislike. If I had to name one, it would be lack of in-person learning vs. online with choozle academy. i'm a physical learner; not so much online. **Recommendations to others considering Choozle:** Try and test it. **What problems is Choozle solving and how is that benefiting you?** Easy of doing business, instant access to campaign dashboards, results and actions. ### 42. Choozle Review **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Consumer Services | Small-Business (50 or fewer emp.) **Reviewed Date:** October 18, 2018 **What do you like best about Choozle?** The ability to reach many advertising services from one application provides great value. Rather than using multiple services to get on more ad networks, you can simply rely on Choozle. The usage fee for the service was only $99 monthly and the rest of my budget spend was directly used for ad space. **What do you dislike about Choozle?** More visibility on where my ads were being displayed would have been helpful. **Recommendations to others considering Choozle:** There is no contract to keep you stuck. The $99 monthly usage fee is a small investment and should not deter you from trying the service **What problems is Choozle solving and how is that benefiting you?** Once setup we saw an immediate spike in website traffic that remained consistent while ads were being served. ### 43. Great Digital Platform **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** October 16, 2018 **What do you like best about Choozle?** This digital platform is an easy and effective tool to market our clients on the web. **What do you dislike about Choozle?** All customer services for the platform are communicated with email or website ticket submissions. **Recommendations to others considering Choozle:** Try it and see for yourself how easy it is to set up, manage and get amazing results. **What problems is Choozle solving and how is that benefiting you?** Helping our clients target their audience with digital web marketing campaigns. With the right message and placement, it has been an effective lead generating service. ### 44. Great Platform. Questionable Results. **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** October 16, 2018 **What do you like best about Choozle?** Their customer support is fantastic - very helpful and willing to jump in to help solve problems big and small. The platform/UI takes some getting used to, but eventually, I came to like it. The built-in 3P audience catalog is great - easy to navigate and has everything you'd ever need. **What do you dislike about Choozle?** It seemed like the quality of the traffic/clicks was not great. Running low-budget campaigns, it's possible we were getting routed through less reputable exchanges. **Recommendations to others considering Choozle:** Would not recommend at small scale. Try implimenting with at least $5-10K/month budget. Less is not worth it. **What problems is Choozle solving and how is that benefiting you?** I like having a low-cost, low-minimum DPS with a built-in audience data platform. ### 45. A great, timesaving tool for display ads that keeps budgets lean **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.) **Reviewed Date:** October 23, 2018 **What do you like best about Choozle?** Machine learning bidding system which can be optimized for reach, clicks, or conversions Intelligent bidding system keeps budgets lean Day-parting Dense demographic selections Speedy ad import capabilities Easy bid adjusts baked into the campaign overview screen A single code block for conversion tracking and retargeting **What do you dislike about Choozle?** The uptime has been spotty the past couple months **What problems is Choozle solving and how is that benefiting you?** Our agency needed a display ad SaaS which would help us spin up ads as fast as possible and keep monthly spends manageable. Choozle has done that and then some(!). ### 46. Great Self-Service Programmatic Buying Platform **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Hospital & Health Care | Small-Business (50 or fewer emp.) **Reviewed Date:** October 16, 2018 **What do you like best about Choozle?** We love the ability to create custom audience using the many different data targeting segments. Additionally, we really find the ability to integrate third-party ad tags to be extremely valuable. **What do you dislike about Choozle?** I continue to wish that they provided greater capabilities around projections / forecasting. I think it makes planning campaigns difficult when we don't know the overall audience size. **Recommendations to others considering Choozle:** Extremely easy to set-up and deploy. The Customer Service team is awesome. **What problems is Choozle solving and how is that benefiting you?** We are providing all our clients with highly-targeted, customized digital campaigns, utilizing both video and banner assets. ### 47. Choozle is still working out a lot of kinks, but I think It has the potential to be a good server. **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** October 23, 2018 **What do you like best about Choozle?** I like the visual reports and the recent updates to the geo targeting area as well as the custom audience search area. **What do you dislike about Choozle?** I don't like the amount of server errors and slow load times. **Recommendations to others considering Choozle:** Consider the amount of complaints about user errors when setting up accounts, processing orders, etc. There seems to be a lot of system outages that are not communicated to users. **What problems is Choozle solving and how is that benefiting you?** I'm an ad trafficker, however I imagine from a financial end bidding is a more profitable environment. ### 48. Awesome platform **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** October 16, 2018 **What do you like best about Choozle?** I like how it is affordable for smaller agencies **What do you dislike about Choozle?** I would like to see better reporting, with charts, urls to where the ads are being shown. **What problems is Choozle solving and how is that benefiting you?** I am able to offer my clients a digital ad solution at an affordable price. ### 49. Great Service **Rating:** 4.5/5.0 stars **Reviewed by:** Joshua C. | Small-Business (50 or fewer emp.) **Reviewed Date:** October 16, 2018 **What do you like best about Choozle?** They are incredibly responsive and helpful **What do you dislike about Choozle?** We couldn't make it work for us, but it seems like that was more based on the product we were marketing. **What problems is Choozle solving and how is that benefiting you?** We used Choozle to try to target high intent buyers with display. ### 50. Programmatic advertising made easy **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** October 23, 2018 **What do you like best about Choozle?** Choozle University. The videos are extremely helpful to understand the platform language and also how to build and launch a campaign are beautifully explained. **What do you dislike about Choozle?** The lack of customizable and in depth reporting but that is the industry standard. **Recommendations to others considering Choozle:** Bar none, Choozle is the easiest DSP my business has found to sell Programmatic advertising. **What problems is Choozle solving and how is that benefiting you?** We are able to sell Programmatic advertising using Choozle. Has brought in many new revenue streams. ## Choozle Discussions - [Choozle - Insights into pricing needed!](https://www.g2.com/discussions/32770-choozle-insights-into-pricing-needed) - 1 comment, 1 upvote - [Interaction details](https://www.g2.com/discussions/7594-interaction-details) - 2 comments, 1 upvote - [What are Choozle Insights CRM Data Packages?](https://www.g2.com/discussions/what-are-choozle-insights-crm-data-packages) - 2 comments, 1 upvote - [Where will my ads be served? What types of ads can I run?](https://www.g2.com/discussions/where-will-my-ads-be-served-what-types-of-ads-can-i-run) - 1 comment, 1 upvote - [What can I track with Choozle?](https://www.g2.com/discussions/what-can-i-track-with-choozle) - 1 comment, 1 upvote - [View Choozle pricing details and edition comparison](https://www.g2.com/products/choozle/reviews?page=3§ion=pricing&secure%5Bexpires_at%5D=2026-07-17+19%3A39%3A36+-0500&secure%5Bsession_id%5D=d7985ae7-8c19-437e-9531-8fce33fa1af0&secure%5Btoken%5D=f9374349265fb2f113ca4ea978455877b70f23b03a398d00c49822a157ad7ce4&format=llm_user) ## Choozle Integrations - [CampaignTrackly](https://www.g2.com/products/campaigntrackly/reviews) ## Choozle Features **Channel Functionality** - Display Functionality **Audiences** - Audience Insights - Segmentation **Platform Basics** - Cross-Device Advertising - Audio Ad Formats - Programmatic Audio - Audience Targeting **Demand Side Platforms** - Cross Channel Capabilities **Agentic AI - Demand Side Platform (DSP)** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Cross-Channel Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Video Functionality** - Video Functionality **Data Analysis** - Dashboards - Visualizations - Advanced Filtering **Platform Reporting** - Performance Monitoring - Reporting Dashboards - Dashboard Exports - Music Genre Reporting **Agentic AI - Display Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Video Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Administration** - Marketing Integrations - Ad Integrations - Data Exporting **Agentic AI - Digital Audio Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Mobile Functionality** - Mobile Functionality **Agentic AI - Mobile Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Audience Intelligence Platforms** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance **Campaign Management** - Campaign Dashboard - Campaign Optimization - Reach - Batch Uploading - Brand Safety - Fraud Protection - Frequency Capping - Budget Pacing - Creative Optimization - Rich Media Capabilties - In-App Ads - Mobile Rich Media Capabilities **Targeting** - Targeting - Retargeting - Geo-Targeting - Contextual Targeting **Mobile** - Mobile Tracking - In-App Ads - Mobile Rich Media Capabilities **Demand Side Platforms** - Machine Learning Optimization - Estimate and Projections - Cross-Device Capabilities **Platform** - API / Integrations - Custom Reports - User, Role, and Access Management - Performance and Reliability - Enterprise Scalability - Internationalization - Notifications ## Top Choozle Alternatives - [Basis](https://www.g2.com/products/basis/reviews) - 4.5/5.0 (263 reviews) - [The Trade Desk](https://www.g2.com/products/the-trade-desk/reviews) - 4.4/5.0 (182 reviews) - [StackAdapt](https://www.g2.com/products/stackadapt/reviews) - 4.7/5.0 (865 reviews)