Captello Reviews & Product Details

Captello is an end-to-end demand generation platform built to help organizations maximize event pipeline and ROI. Trusted by leading global enterprises, Captello includes industry-leading solutions for lead capture, event engagement and networking, meeting management, follow-up, and more—connecting every stage of the event journey in one unified platform. Events often struggle with fragmented data, delayed follow-up, and limited visibility into attendee engagement and meeting outcomes. These gaps make it difficult for exhibitors and organizers to understand true event performance or convert conversations into a pipeline. Captello brings these touchpoints together, capturing and enriching data across the entire event lifecycle to provide a unified view of engagement, conversations, meetings, and lead activity. With more than 6,000 integrations, Captello helps teams streamline workflows, capture and manage meetings, and automatically follow up while interest is highest. The platform turns every interaction into actionable insights that drive pipeline and measurable ROI. From intelligent badge scanning and AI-assisted lead capture to full meeting lifecycle management and automated follow-ups, Captello transforms events into powerful demand generation engines.

Product Website

Seller

Captello

Discussions

Captello Community

Languages Supported

Arabic, German, English, French, Italian, Japanese, Korean, Dutch, Portuguese, Spanish, Chinese (Simplified)

Overview by

Brad Froese

Pricing

Pricing provided by Captello.

Free Event Engagement Package

1 Single Event License With One-Time Purchase

View More Pricing Information

Captello Integrations

(10)

Verified by Captello

Captello Media

Captello Demo - End-to-End Lead Capture for Every Event

The world’s simplest and most powerful enterprise-grade event scanner. A single button on your form unlocks universal capture across badges, business cards, QR codes, LinkedIn, paper, and live conversations.

Captello Demo - Intelligence That Goes Beyond Enrichment

While competitors stop at basic data enrichment, Captello goes further, providing a comprehensive intelligence suite across three key areas: Data Enrichment, Conversation Intelligence, and Behavioral Intelligence—empowering smarter, more actionable insights.

Captello Demo - Conversation Capture for Live Events

Capture more than leads – capture the conversation. Our solution ensures enterprise-level compliance, recording and transcribing live meetings with consent to generate structured insights and actionable follow-up.

Captello Demo - Meeting Management, Fully Integrated with Lead Capture

Captello pairs Universal Lead Capture with a complete meeting management strategy so every conversation can turn into a scheduled meeting before, during, and after your event.

Captello Demo - Engagement & Gamification, Built to Capture Leads

Captello turns engagement into a conversation starter — using gamification, leaderboards, and rewards to attract new attendees, break the ice, and capture high-quality leads automatically.

Captello Demo - Enterprise-Grade Security & Compliance

SOC 2 Type II and ISO 27001 certified. GDPR compliant. Supports enterprise Single Sign-On (SSO). Designed to protect data at scale.

Captello is an award-winning, all-in-one demand generation solution designed to help exhibitors maximize their ROI.

Turn meetings into revenue-driving moments.

End-to-end lead capture for every event.

Increase engagement on websites, in digital marketing campaigns, at virtual & face-to-face events, and more. Applications are as limitless as your imagination with lead capture integrated games!

Everything you need to run events.

Official Downloads

(5)

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Amanda E.

5/27/2025

"Seamless, Good Assistance, Easy to Use for our sales team."

4/5

What do you like best about Captello?

Pros:

Easy setup and user-friendly interface

Real-time lead capture and data syncing

Customizable forms and automation

Insightful dashboards for ROI tracking

Outstanding customer support Review collected by and hosted on G2.com.

What do you dislike about Captello?

The only issue is one that you would have with any ULC software and that is gaining access to the dev/api kit for shows as some platforms simply do not share the info. We work around that by importing our leads post event into Captello so we can continue to have all the benefits of our lead capture in one place. Review collected by and hosted on G2.com.

What problems is Captello solving and how is that benefiting you?

We've deployed Captello as our universal lead capture solution across all the tradeshows we attend, and it's been a game-changer. Prior to Captello, our team struggled with inconsistent capture methods, manual processes, and limited visibility into lead performance and event ROI. Captello solved all of that.

The setup was intuitive, the support team was responsive, and the software itself is incredibly flexible. We now have a centralized, streamlined system that works for both small regional shows and large national conferences. It allows our sales and marketing teams to work from the same playbook with customized forms, instant data syncing, and smart integrations into our CRM.

One of the biggest wins has been the ability to generate real-time dashboards that help us clearly articulate event performance and lead quality—no more guessing or chasing down spreadsheets post-show. Review collected by and hosted on G2.com.

Verified User in Machinery

4/21/2026

"Generating Better High Quality Leads at Tradeshows."

5/5

What do you like best about Captello?

Being able to customize our lead capture form to best fit our industry since it is so niche. We also had a booth challenge where people could scan QR codes around our booth to create an engaging environment and it went amazing! Overall the leads capture were 100% more qualified, easy to export our of Captello, we could customize the export to only include data that we wanted. Overall very happy! Review collected by and hosted on G2.com.

What do you dislike about Captello?

The only fluke that we noticed was in our booth challenge, after you'd scan a QR code, complete the question and earn the points you'd have to fully wait for the screen pop-up to run it's course to get the points. If you didn't exit out of that screen before you'd scan the next one that window would pop-up inside that first QR code window. Review collected by and hosted on G2.com.

Bridget O.

Event Lead, Human Cell Atlas

Small-Business (50 or fewer emp.)

4/17/2026

"Amazing Captello Team Support and an Fun Platform to Gamify your Event"

5/5

What do you like best about Captello?

The team at Captello was amazing to work with. They were incredibly helpful and took the time to teach us how to set everything up. The platform was easy to use, and it was genuinely fun to customize. I also really enjoyed the ability to take notes using audio. Review collected by and hosted on G2.com.

What do you dislike about Captello?

At times, it was a bit confusing to tell which features were included and which weren’t. Learning what the differences were between activations and experiences was the main confusion Review collected by and hosted on G2.com.

Allie D.

1/7/2026

"A Game-Changer for Event Lead Management"

4.5/5

What do you like best about Captello?

Captello has been an incredibly valuable tool for our event and lead management needs. From on-site lead capture to post-event follow-up, the platform makes it easy to collect, organize, and activate leads without the usual headaches that come with events.

The interface is user-friendly, reliable, and clearly built with real event teams in mind. It streamlines workflows, integrates well with other systems, and helps ensure no lead slips through the cracks. What really stands out is how much time it saves our team while still providing clean, actionable data for sales and marketing.

On top of the product itself, the Captello team has been responsive and supportive whenever questions come up. It’s clear they care about their users and are constantly improving the platform based on real feedback. Review collected by and hosted on G2.com.

What do you dislike about Captello?

While Captello is a powerful lead capture and management platform, there are a few areas where there’s room for improvement:

Learning Curve for Advanced Features

Some of the more advanced features and settings take a bit of time to fully understand and configure—especially for users who are new to event lead management software.

Customization Options

Although the platform offers solid customization, there were a few specific fields and display options we wished were more flexible right out of the box.

Mobile App Performance

During high-traffic events, the mobile app can occasionally feel a bit slow or laggy, especially when capturing a large number of leads in quick succession. Review collected by and hosted on G2.com.

What problems is Captello solving and how is that benefiting you?

Captello solves one of the biggest challenges most event teams face: capturing quality leads efficiently and turning them into action-ready sales opportunities. Before using Captello, collecting contact information at events often meant scanning badges manually, juggling spreadsheets, and risking lost or incomplete data. The platform eliminates that chaos. Review collected by and hosted on G2.com.

Parker B.

Revenue Operations

Mid-Market (51-1000 emp.)

1/9/2026

"Captello Makes Lead Capture and ROI Tracking Effortless"

5/5

What do you like best about Captello?

Captello’s integration with HubSpot and the intuitive form builder are game-changers. It’s incredibly easy to set up and customize properties for mapping to HubSpot, which allows us to enroll contacts into nurture campaigns seamlessly. The ROI dashboard and flexibility for capturing leads make Captello a standout solution in the lead capture space. Review collected by and hosted on G2.com.

What do you dislike about Captello?

At this time, there are no features we dislike about the platform. Review collected by and hosted on G2.com.

What problems is Captello solving and how is that benefiting you?

Our biggest challenge was tracking ROI for conferences and events. Captello provides a robust platform that not only tracks ROI but also enables instant lead import into our CRM for nurturing campaigns. This has significantly improved our ability to measure success and maximize return on investment. Review collected by and hosted on G2.com.

Allison D.

Senior Marketing Manager

Mid-Market (51-1000 emp.)

9/2/2025

"Customizable, Fast, and User-Friendly: Captello Delivers Seamless Lead Capture"

5/5

What do you like best about Captello?

What is most helpful about this platform is the customization. You can tailor your experience and your team's experience based on your current process or enhance the lead ingestion process with their breadth of tools and features--they've truly thought of everything.

So far, I've been really impressed with their onboarding process, ease of implementation, knowledgeable customer support and sales teams and overall responsiveness. I was about to set our company up in no time and the sales reps have loved having lead capture and scanning abilities right on their cell phones. Review collected by and hosted on G2.com.

What do you dislike about Captello?

I don't have a dislike yet. I would say that the only barrier has been change management within our organization and meeting people at their different technical abilities-- but even with that Captello has gotten rave reviews from our onsite sales team! Review collected by and hosted on G2.com.

What problems is Captello solving and how is that benefiting you?

Before Captello, capturing leads at events was often manual, inconsistent, and costly to purchase and set up for every event. With Captello we can:

Customize the lead capture experience to match our workflows and branding.

Scan and collect leads instantly using mobile devices, which our sales reps love.

Automate lead ingestion into our systems, reducing manual entry and errors.

Track performance and engagement in real time, helping us optimize campaigns faster.

The biggest benefit has been speed and flexibility—our team was up and running quickly thanks to Captello’s smooth onboarding and responsive support. It’s made our event marketing more agile and impactful. Review collected by and hosted on G2.com.

Verified User in Construction

4/6/2026

"Streamlined Lead Capture"

4.5/5

What do you like best about Captello?

I like that we can customize questions within Captello based on the needs of each trade show. Our needs differ based on which show we attend so this is a useful feature. Review collected by and hosted on G2.com.

What do you dislike about Captello?

The options for the data export are a little limited. It would be helpful to set up a template that only includes the variables that I want to export. Review collected by and hosted on G2.com.

Heidi U.

Trade Show & Event Manager

Mid-Market (51-1000 emp.)

8/26/2025

"Captello is a game changer for our lead capture and nurture!"

5/5

What do you like best about Captello?

Captello is a very intuitive platform and is very user friendly. I am not as tech savvy as I would like (sadly) but even I am able to navigate the platform and setup forms. In addition- the entire team at Captello from Account Services to Project Management to Support are phenomenal and extremely fantastic to work with. The many questions that I had prior to onboarding as well as during the onboarding process and now as a frequent user were answered thoughtfully and thoroughly. My marketing and analytics team has been blown away by the increased level of data and detail we are able to glean by using Captello v. previous solutions provided by show organizers. I would recommend it hands down to anyone in my role! Review collected by and hosted on G2.com.

What do you dislike about Captello?

While we are still fairly new to Captello- I have yet to encounter any issues or reasons to dislike the platform. My experience has been smooth, easy and has exceeded my expectations. Review collected by and hosted on G2.com.

What problems is Captello solving and how is that benefiting you?

Prior to bringing Captello into our marketing team we felt limited by the costs associated with lead capture device rentals and license fees offered by show organizers. Additionally- with a limited number of devices on the booth- we didn't have the bandwidth to accurately capture the essential data we were looking to gather from prospective customers. It has truly opened up a whole new world for us and has already moved the needle for both our marketing team as well as our sales organization. Review collected by and hosted on G2.com.

Drew L.

Marketing Communications Manager

Computer Software

Mid-Market (51-1000 emp.)

11/10/2025

"Efficient, Easy-to-Use Lead Management"

5/5

What do you like best about Captello?

I have been using Captello Lead Capture Software for 3 years, mainly to gather lists of leads from events for post-event email follow-ups. I appreciate how it saves me time by streamlining the process of building lists based on lead activity from events. The software is easy to use, which is one of its great advantages, and I find that information is presented in a straightforward manner. I have encountered no issues in accomplishing my tasks, as it is efficient, effective, and reliable. The initial setup was easy for me, allowing a smooth start, and I feel confident recommending Captello Lead Capture Software to others, giving it a perfect score of 10 for recommendation. Review collected by and hosted on G2.com.

What do you dislike about Captello?

Nothing to report from me. My use for Captello is pretty straightforward and simple! Review collected by and hosted on G2.com.

Jessica R.

Senior Account Manager

Enterprise (> 1000 emp.)

8/20/2025

"Exceeded our Expectations - Pleasure to work with!"

5/5

What do you like best about Captello?

We partnered with Captello to create a dynamic scavenger hunt experience centered around people and movement. We shared our vision, and they brought it to life seamlessly. The platform was incredibly user-friendly, visually appealing, and its features far exceeded our expectations.

A special thanks to Sabrina, who was an absolute pleasure to work with! She was responsive, patient, and attentive—taking every concern seriously and helping us troubleshoot even the smallest details before our event. Thanks to her support, everything ran perfectly, and engagement was higher than we ever imagined.

We’re already planning to use Captello again—it was that impactful! Review collected by and hosted on G2.com.

What do you dislike about Captello?

We noticed a few quirks with punctuation occasionally not flowing through and sometimes adding extra numbers, but we were able to address most of these ahead of the event. Overall, the platform is very easy to use, though a bit on the manual side. Review collected by and hosted on G2.com.

What problems is Captello solving and how is that benefiting you?

We needed a way to capture data through a gamified “scavenger hunt,” where advisors would scan printed QR codes for each of our hoteliers. The advisors who scanned the most codes would win prizes. Captello provided the perfect solution—delivering lead capture, a real-time leaderboard, and a clear way to track which hotels each advisor had already visited and which they hadn’t yet.

On top of that, we were able to add trivia questions and fun facts, which further fueled competition, engagement, and fun. Everything was presented on a clean, easy-to-use landing page that was both informative and visually appealing.

The results spoke for themselves: we tracked over 5,200 engagement opportunities across 545 participants. It was an incredible success! Review collected by and hosted on G2.com.