CallTrackingMetrics has excellent call-tracking capabilities. The customer support is great for our liking! I use CallTrackingMetrics almost every day and have been able to integrate it with a bunch of other platforms. Implementing the platform is not the easiest, but overall I am able to use it effectively.

CallTrackingMetrics is great, but the interface leaves a lot to desire. It is clunky and things are very hard to find. With as many settings as this platform has, it is not easy to find things.

CallTrackingMetrics helps us ensure that we have full call-tracking setup for our clients and that we can attribute properly to the correct source.

The detailed call analytics gives us clear insights into which campaigns are driving calls and customer engagement. We can easily track ROI from marketing efforts.

Call recording feature has been useful for training and quality control. So we can review calls to ensure customer service standards are met.

Ease of Integration: CallTrackingMetrics works well with our CRM which is an Ease of Use option for our users as the frequency of Use is very high.

With the use of Customizable Tracking Numbers, we were able to setup different phone numbers for different compaigns which made it easier to see whats working and not.

Customer support was very good as we get answers for all the doubts help us resolve the incidents.

While the platform is powerful it's not the easiest to use at first. Some users needed extra training and time to fully understand all the features.

Ease of Implementation: For someone without much experience, it took us sometime to configure everything properly and get it running smoothly.

The pricing can get high especially if you are using multiple tracking number or need advanced features like analytics, Call queue.

We struggled to identify which marketing channels were driving calls and leads. CallTrackingMetrics provides clear insights into where our calls are coming from.

Before using CallTrackingMetrics it was difficult to organize and followup with leads effciently. Now with call tracking and CRM integration, our sales team can easily manage leads and followup.

I appreciate the through details it provide regarding our call data. The ability to track and evaluate calls made via different marketing channels has been incredibly useful . Call recording and transcription have significantly improved our sales and customer service procedures. The platform's integration with our CRM and marketing automation tools has improved our workflow.

For users who are not familiar with call tracking analytics , the learning curve can be quite steep . Additionaly , small businesses with tight budgets may find the pricing structure prohibitive.

Through the identification of channels that generate the most qulalified leads, it has increased our marketing ROI. Second, by offering insightful feedback and instructional resources , call recordings have improved our customer service . Thirdly , by ponting our areas for development , the polatform has assisted us in streamlining our sales procedures . Ultimately , CallTrackingMetrics has given us a more Comprehensive picture of our customer interactuons by integrating with our CRM.

We have an agency account. I like how quick and easy it is to setup a new client subaccount and purchase and setup new numbers. It typically only takes about 10 minutes or less.

I don't have much to say that is negative, but I would like to see an improvement of the user interface of the dashboard. When switching to multiple sub-accounts, it's difficult to navigate to the admin panel to manage the main account.

We can track all call conversions for our clients' Google Ads campaigns.

1. Their customer service and knowledge is TOP NOTCH. Everyone from leadership, and product experts, to their actual developers knows the product in and out and is always willing to hop on a call or share a personalized guide on how to achieve something if it hasn't been created yet via email.

2. Their features and capabilities. No one else in the market (we did A LOT of research and come from years of experience using other platforms) can do what they do.

3. Their vision. The team's industry expertise is reflected in the architecture (functionality/capability) and their road map is going to keep them as a leader for years to come I believe.

4. The pricing. It's fair and they don't penny pinch on things like tracking form fills for example.

They have spent so much time focusing on how to build the best-in-class product from a functionality standpoint that they are lacking visualization (not a big deal for us because we have our own visualization tools) but for the common user, they have a lot of room to grow. The exciting thing about that though is that due to their roadmap and product vision. They are positioned perfectly to really shine in this area in ways others won't be able to.

They have the most robust and capable API on the market.

1. They provide a feature in their API that was make or break for us: the ability to launch and link their accounts with our Google Ads accounts at scale on their platform requiring no manual effort at the end.

2. Tracking phone calls and form fills through one platform and being able to report back to Google Ads together simplifies our analytics funnel greatly. Not to mention merging both sources to validate "first-time contacts".

3. Anything we need we can now do.

Call tracking metrics is an awesome platform with integrations for almost any platform, and custom API for any other integration you might need. The web tracking is some of the best I've seen. I'm able to integrate CTM into my clients CRM with ease. Support is always a quick chat away and they always seen to find the answer I need.

CTM is not the most UX friendly or beautiful looking platform. Some of the functionality can be hard to find / take a while to learn.

I use call tracking metrics as an integral tool in attributing the majority of my Leads. I'm able to create very precise tracking sources that I can run in digial and print media.

Awesome and responsive support

Product team that actually listens to what features customers want

Seamless integrations with Salesforce, Google ads/analytics, and more

Pricing model doesn't make you pay per user/license

Super user-friendly automation capabilities

The native reporting in Calltracking Metrics isn't the most intuitive

Calltracking Metrics gives us clear visibility into where our calls are coming from down to the keyword level. We can easily see which marketing channels and campaigns are generating traffic, qualified leads, and actual revenue.

We love Call Tracking Metrics. They have very fair and competitive pricing. Anytime I need help navigating the site or a client has issues with their call tracking, their customer service dept is super responsive and always knows how to fix the problem...which is usually not their problem; it is generally user error. We are glad we switched from our previous CT carrier to Call Tracking Metrics.

Nothing so far. We have been very pleased with CTM.

Our clients are able to better measure ROI by using call tracking numbers.

As an SEO strategist who relies heavily on accurate data to optimise various marketing channels, CallTrackingMetrics has proven invaluable in my day-to-day operations. The ability to track and manage inbound phone calls from all our advertising sources, such as Google Business Place, clients' websites, direct traffic, and others, provides crucial insights to make informed decisions and improve our overall strategy.

One standout feature is the user-friendly dashboard that presents real-time data in an organised and easily digestible format. This has significantly streamlined my workflow, allowing me to identify trends, monitor performance, and allocate resources more effectively. Additionally, the platform's seamless integration with our existing CRM and marketing automation systems has dramatically simplified data analysis and reporting.

Another aspect that deserves praise is the exceptional level of support the CallTrackingMetrics team provides. They have consistently shown a willingness to help and offer guidance whenever necessary, ensuring that we are always equipped to make the most of their platform.

While CallTrackingMetrics has largely benefited my work, there is always room for improvement. In particular, I find the initial setup process somewhat time-consuming and complex, especially for those with limited technical knowledge. This may cause initial hesitation for new users or businesses with smaller teams.

Despite this minor drawback, CallTrackingMetrics remains an essential tool since I'm constantly optimising my marketing efforts and better understanding my client's audience.

CallTrackingMetrics is addressing several key challenges faced by my team, including the ability to accurately attribute and analyse inbound calls from various marketing channels. By offering comprehensive call tracking and management capabilities, we can better understand our campaigns' effectiveness and allocate resources accordingly.

Some specific benefits I have experienced using CallTrackingMetrics include the following:

-Enhanced Attribution: The platform enables us to pinpoint the exact sources of our inbound calls, whether they originate from Google Business Place, our website, or direct traffic. This precise attribution allows us to identify the most successful channels and optimise our marketing strategy for maximum ROI.

Improved Campaign Optimization: With access to real-time data and advanced reporting features, we can monitor the performance of individual campaigns and make data-driven decisions. This helps us improve our marketing efforts' effectiveness and reduces unnecessary spending on underperforming channels.

Streamlined Workflows: The integration of CallTrackingMetrics with our existing CRM and marketing automation systems has simplified data analysis and reporting. This has saved us considerable time and effort, allowing our team to focus on other critical tasks and boosting overall productivity.

Better Customer Insights: By tracking and analysing the calls we receive, we can gain valuable insights into our target audience's preferences, pain points, and behaviour. This information is crucial for refining our marketing messages and tailoring our offerings to better meet our customers' needs.

Overall, CallTrackingMetrics has become an indispensable tool in our arsenal, empowering us to make smarter decisions, optimise our marketing strategies, and ultimately drive better results for our business.

I work in the behavioral healthcare industry as a sales and marketing consultant. I operate an agency and have set up numerous clients on Call Tracking Metrics to monitor that incoming calls are being handled and what marketing campaigns are giving my clients the best ROI. I always recommend CTM to any clients who want control over their marketing spend with the ability to set up sales queues, schedules, and all within a very clean dashboard. I am able to toggle through my multiple clients through the agency drop down which allows for ease and control.

I have used CTM over the years and I have seen nothing but improvements and progress to meet the needs of sales and marketing teams. I can't complain at the moment.

CTM is an excellent tool for sales and marketing management and tracking. It is important to do a complete demo and have the CTM team help you or your tech department learn how to set up and implement and utilize all of the features. Once it is set up, it allows for a very user friendly interface and dashboard for your team members/agents to use and for management to monitor the agents.

As a sales and marketing consultant I audit my clients and provide them with the tools to manage their marketing spend and ROI. CTM has been a very powerful tool that I have integrated with organic, ppc, adverts, and all other marketing channels to determine what campaigns work best for each client.