Angie D.
AD
Angie D.
Content & Distribution
Mid-Market (51-1000 emp.)
"Seamless Asset Management with AI Efficiency"
5/5
What do you like best about Bynder?

I definitely love the AI facial recognition feature in Bynder. It makes research so much easier, especially when dealing with loads of photos from events across various locations. I can just search a face or name instead of remembering specific event details. I also really like the option to customize the home page and create multiple landing pages, which ensures easy navigation and makes it very user-friendly for our team members. The initial setup was very easy, thanks in large part to the support and weekly onboarding meetings. Review collected by and hosted on G2.com.

What do you dislike about Bynder?

There is nothing yet! Still in early use. Review collected by and hosted on G2.com.

DB
Doreen B.
Mid-Market (51-1000 emp.)
"Streamlined Asset Management with AI-Driven Insights"
4.5/5
What do you like best about Bynder?

I really like Bynder's custom taxonomy combined with the AI search tool, which is easily the best part. Review collected by and hosted on G2.com.

What do you dislike about Bynder?

I find that there are a few small interface bugs that get on my nerves. For instance, when I set expiration dates on a collection link and toggle through the months, it shifts the calendar height. Review collected by and hosted on G2.com.

Miriam L.
ML
Miriam L.
Data Manager
Mid-Market (51-1000 emp.)
"Exceptional Support and Seamless Bynder Implementation"
5/5
What do you like best about Bynder?

Moe’s Home Collection implemented the Bynder DAM platform in 2025, and the experience was highly successful. The Bynder team was extremely responsive and supportive, helping us meet a very tight implementation timeline while maintaining a collaborative and professional approach. Throughout the transition from our previous DAM to Bynder, the team demonstrated a strong understanding of the platform’s capabilities and worked closely with us to understand our specific needs. Review collected by and hosted on G2.com.

What do you dislike about Bynder?

Any issues that we had were minimal. Any larger issues they addressed or provided a possible solution. There was never a “no”—only thoughtful, solution-driven recommendations, including the implementation of Activo Connect, which further enhanced our overall capabilities. Review collected by and hosted on G2.com.

Verified User in Oil & Energy
AO
Verified User in Oil & Energy
Mid-Market (51-1000 emp.)
"It's giving Maximizing efficiencies to increase stakeholder value"
4/5
What do you like best about Bynder?

It's very comprehensive compared to other DAM services. The onboarding process was also very thorough. They walk you through everything and give a lot of resources, which made things easy. Review collected by and hosted on G2.com.

What do you dislike about Bynder?

The only significant downside is that it's quite costly. However, the sales team was very helpful with suggestions to keep costs down and flexibility with adding integrations after signing. From comparing other services, I've gathered it's a "you get what you pay for" situation. So, I think it is worth the cost. I can see this as a deal breaker for other companies though. Review collected by and hosted on G2.com.

Courtney W.
CW
Courtney W.
Medical Laboratory Scientist
Small-Business (50 or fewer emp.)
"Organized, User-Friendly Digital Asset Management That Keeps Teams On-Brand"
5/5
What do you like best about Bynder?

What I like best about Bynder is how organized and user-friendly it is for managing digital assets. It makes it easy to store, search, share, and collaborate on content across teams, which improves efficiency and keeps branding consistent. Review collected by and hosted on G2.com.

What do you dislike about Bynder?

One downside is that the platform can feel overwhelming at first because of the number of features and customization options. Some searches and uploads can also feel slower than expected when managing large asset libraries. Review collected by and hosted on G2.com.

Jeff O.
JO
Jeff O.
Mid-Market (51-1000 emp.)
"Simplified Tagging, Needs Improved Search"
4/5
What do you like best about Bynder?

I like that the tagging and organization in Bynder is a simpler exercise than with other competitors, making it intuitive so anyone on the team can find assets fast. I also appreciate the ability to share kits and collections, which keeps stakeholders from drowning in files they don't need, and allows them to search by any term imaginable. Once we passed the knowledge curve, the setup was incredibly easy. Review collected by and hosted on G2.com.

What do you dislike about Bynder?

Search can be inconsistent and seem to take its own shot on things and not be super accurate. Also, the ability to crop and resize images could be easier. Review collected by and hosted on G2.com.

OI
Odaris I.
Creative Director for Marketing and Communications
Small-Business (50 or fewer emp.)
"Exceptionally User-Friendly Experience"
5/5
What do you like best about Bynder?

What I like best about Bynder is its flexibility and the way it can be tailored to support our specific workflows and organizational needs. The platform is intuitive, scalable, and provides a centralized, reliable source of truth for our assets, which is critical given the volume and variety of content we manage.

Equally important is the level of partnership and support from the Bynder team. Their responsiveness, patience, and willingness to collaborate—especially when challenges arose—made the onboarding process productive and reassuring. That combination of a strong product and a supportive team is what stands out most to me. Review collected by and hosted on G2.com.

What do you dislike about Bynder?

At this stage, most of the challenges we’ve encountered have been less about the product itself and more about the complexity of migrating a large volume of legacy assets and aligning internal workflows. There is a learning curve, particularly during onboarding and configuration, and some processes could benefit from clearer guidance or more streamlined documentation.

That said, the Bynder team has been receptive to feedback and flexible in helping us work through these challenges, which has made a meaningful difference. Review collected by and hosted on G2.com.

TS
Tracy S.
Mid-Market (51-1000 emp.)
"Powerful Asset Management with Stellar Onboarding"
4.5/5
What do you like best about Bynder?

Bynder is a great-looking tool with a massive amount of power under the hood. I find the onboarding support team to be incredibly robust. The search experience during onboarding stands out, making it an advantage despite not relying purely on a perfectly mapped test. Review collected by and hosted on G2.com.

What do you dislike about Bynder?

We do run into some minor system bugs and less than ideal user workflows when using Bynder's mass upload tool for bulk ingestion. Review collected by and hosted on G2.com.

Carmen M.
CM
Carmen M.
Project manager de la plataforma
Mid-Market (51-1000 emp.)
"It is a fascinating tool with a lot of potential that allows to elevate brand management."
5/5
What do you like best about Bynder?

I have always liked its ability to customize and configure functionalities. Additionally, I love each of Bynder's updates; they always take customer service into account. But recently, I am very happy with the Brand Module section (or CX community as it is now called). It's great and we have used it to transfer my client's entire brand book, and now everything is unified in the DAM. Review collected by and hosted on G2.com.

What do you dislike about Bynder?

Sometimes, I feel that there is more potential than we can access or that some functionalities sell more hope than what they actually deliver in the end. For example, the brand module seemed like a panacea, but then we had to personally find shortcuts and deal with complications of simple things because they couldn't be done or that functionality didn't exist. But well, little by little all the tools are improving. Review collected by and hosted on G2.com.

Verified User in Oil & Energy
AO
Verified User in Oil & Energy
Mid-Market (51-1000 emp.)
"Powerful AI Asset Search Backed by Exceptionally Supportive Bynder Staff"
4.5/5
What do you like best about Bynder?

I really appreciate the AI features and the many options available for finding an asset. Everyone on the Bynder staff has been extremely kind, knowledgeable, patient, and supportive throughout. Review collected by and hosted on G2.com.

What do you dislike about Bynder?

The notification area for waiting room assets could be more informative. I wish it provided more details about who uploaded each item, and that it would re-notify us if a group of assets has been sitting in the waiting room for more than a couple of days. Review collected by and hosted on G2.com.