Bynder has given a whole new life into our asset collection. Coming from a folder system, filters felt overwhelming but our incredible on-boarding team, Francine Rodriguez Irizarry and Rachel Jang, held our hands and helped us transition smoothly. I'm most excited about collections - they're going to be incredibly helpful to our campus community especially with assets that are requested frequently. I love the safety of the portal and that collections can be shared with those not in Bynder.

Francine and Rachel brought kindness and knowledge to every meeting. They were consistent with their optimism and generous with their time. Review collected by and hosted on G2.com.

We had one instance when the migration hit a snag - the migrated assets were picking up meta properties to assets that we hadn't applied them to but we worked through it with Francine Rodriguez Irizarry and Rachel Jang and came up with a solution. They were gracious and invested in fixing the issue. Review collected by and hosted on G2.com.

I use Bynder as our digital asset management tool for storing our company's media, like images, videos, graphics, and documents. I really appreciate the search tool because it helps me find images easily by searching with tags instead of having to dig through folders. This is incredibly useful as someone new to the company for getting the media I need for projects. I also found our onboarding manager, Rachel Jang, to be incredibly helpful, offering ideas for how we could use the tool. The support I received during the initial setup made the experience wonderful. Review collected by and hosted on G2.com.

Once we completed our migration of all our assets, we realized that the file names would be an issue, since some of the files were not updated to reflect their contents. For example, some images have a filename 'IMG_,' but if we wanted to search by a specific farm that has corn, it would be easier to have it named 'Bob's Corn Farm_2026', etc. So now, to make these edits, we can only bulk-edit 20 images. Some of these groups have over 100 images and media, so it will be time-consuming for us to name them all. Review collected by and hosted on G2.com.

Bynder is quite intuitive to use and helps facilitate easy searching for assets for both internal and external teams. The smart AI search with product recognition is a real game changer. The onboarding process is extremely thorough, which makes it easier to get started and use the platform effectively. Also kept us accountable all the way through the process - getting us to the finish line. Review collected by and hosted on G2.com.

The onboarding process is quite extensive and can be a bit heavy, which isn’t ideal for lean teams. Review collected by and hosted on G2.com.

The onboarding experience was excellent. Bynder's team helped us configure the DAM to fit our specific workflows and metadata needs. The ability to create custom user guides within the system has been a huge plus for driving adoption. Because the interface is intuitive, staff training was easier than expected. Whether someone uses the platform every day or just once a month, they can navigate it confidently without a steep learning curve. That ease of use had a ripple effect we didn't fully anticipate. Internal asset sharing increased significantly, reducing back-and-forth emails and messages that used to slow teams down. The platform also integrates smoothly into our existing systems, making the transition far less disruptive than we expected. Review collected by and hosted on G2.com.

At first, the asset bank can feel overwhelming because there is so much content. This is really a challenge of scale, not a problem with the platform itself. We solved it by focusing on search and filters during staff training, and once people get used to it, managing the content becomes easier. The bigger issue is that there is no synonym support for tags. In every other DAM I have used, you can connect synonyms so that searching for "fall" also brings up assets tagged "autumn." Without this feature, managing tags takes a lot more work, and users might miss important assets just because they searched for a different word. Review collected by and hosted on G2.com.

Working with the Bynder onboarding team made a significant difference in the success of our migration. Rachel and Melissa were consistently helpful, collaborative, and approachable throughout the process. They helped turn what initially felt like a very large and overwhelming project into something that was clear, organized, and manageable.

Their ability to explain complex steps in a straightforward way, stay organized, and respond thoughtfully to questions gave our team confidence as we moved through each phase of the migration. We really appreciated their professionalism and steady partnership from start to finish. Review collected by and hosted on G2.com.

No major issues to note related to the onboarding and migration experience. Review collected by and hosted on G2.com.

Bynder has made managing our digital assets significantly more efficient. It's easy to search and filter through thousands of assets, allowing our team to quickly find exactly what we need. Uploading new assets is straightforward, and assigning metaproperties and tags helps keep everything organized and searchable.

Our onboarding experience was very positive. Carina Krause was wonderful to work with throughout the process. She was consistently helpful, responsive, and proactive in ensuring our onboarding was as smooth and seamless as possible. Review collected by and hosted on G2.com.

The Bynder portal isn't mobile-friendly and the app version doesn't allow us to load assets. Review collected by and hosted on G2.com.

What I like most is how simple it is to navigate the platform. They make it genuinely easy to add assets and just as easy to find them later. The UI/UX also makes creating landing pages feel effortless, while still helping them look polished and professional. Review collected by and hosted on G2.com.

I’m not sure there’s anything I truly dislike. The backend taxonomy process takes a bit of getting used to when I need to add or modify items, but I expect that will improve with time. Review collected by and hosted on G2.com.

Bynder offers a well-structured and intuitive interface that is easy to navigate, supported by a mature taxonomy that makes asset discovery efficient. Review collected by and hosted on G2.com.

One area for improvement is the speed at which new feature requests are implemented. Valuable enhancements can take a long time to become available, and enabling new functionality is not always straightforward. Review collected by and hosted on G2.com.

Everything - we had an old dam and an old hub and this whole experience just works better for our team, but also for our dealers. it looks better, it's easier to design on the back end, it's easier to navigate on the front end. Review collected by and hosted on G2.com.

My only downside would be design limitations on the landing pages, but we are working around them. Review collected by and hosted on G2.com.

Ease of use. AI search functionality. Upload for approval. Review collected by and hosted on G2.com.

Too much clicking. Not able to automatically register users (unless you have SSO). Review collected by and hosted on G2.com.