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BuzzSumo Reviews & Product Details

Founded in 2013 and loved by marketers worldwide ever since, BuzzSumo is the all-in-one content marketing tool that gives you the content research and performance insights you need, fast. From Facebook, Twitter, Pinterest and Reddit data, to large scale content analysis, influencers, trending news stories and media alerts, you get it all and more with just one simple BuzzSumo subscription. Oh, and BuzzSumo is the world’s largest index of social engagement data, with over 300 trillion engagements, 8bn articles and millions more indexed every day, giving you quality data you can rely on.

Seller

Cision

Discussions

BuzzSumo Community

Languages Supported

English

Overview by

Susan Moeller (BuzzSumo)

Pricing

Pricing provided by BuzzSumo.

Content Creation

$199.00

PR & Comms

$299.00

View More Pricing Information

Top-Rated Alternatives

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BuzzSumo Media

Looks for keywords, topics, URLs and more using our Content Analyzer. See engagements from Facebook, Twitter, Reddit, and Pinterest, as well as backlinks across multiple channels.

See trends in results, what worked, where it worked and why. View engagement over time, average engagement by network, average engagement by day published, top domains, Facebook reactions, and more.

See what's trending where you are, whether geographically or in business! See where stories are being shared and how quickly they're getting attention. View our pre-defined curated feeds, or build your own custom feed to follow the stories that matter to you.

What questions is the Internet asking that Google can't answer? Identify opportunities for where your content could fit, and understand what your audience really wants to know.

Generate thousands of relevant keywords and understand the popularity of keywords to identify topics with high demand.

BuzzSumo Demo - Media Mention Monitoring

BuzzSumo monitors your competitors, brand mentions, backlinks, and industry updates. Alerts ensure you catch important events, and discover media opportunities.

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ES

Eric S.

Community Manager

Computer Software

Small-Business (50 or fewer emp.)

3/27/2015

"BuzzSumo -- sourcing content"

4.5/5

What do you like best about BuzzSumo?

I find it valuable in sourcing blog content on a specific topic. It often comes up with articles that Google Blog Search misses (which is my other primary source) and it's pretty comprehensive. Review collected by and hosted on G2.com.

What do you dislike about BuzzSumo?

It's not as comprehensive as it could be -- it's a good source but isn't quite enough to be a sole source. I also don't like the paywall, although I understand it, but I don't use it enough to quite merit the cost for me. Review collected by and hosted on G2.com.

Recommendations to others considering BuzzSumo:

Just try it for free for a while and see if it's something you use enough to consider paying for. Review collected by and hosted on G2.com.

What problems is BuzzSumo solving and how is that benefiting you?

I source a blog post for a client every week on the topic of crime fiction, and so I need to quickly go through recent news/blog posts to find something appropriate. I've found a fair amount of posts this way, especially earlier on (as our needs have gotten more specific to TV/film, I've found Google Blog Search to be more effective). Review collected by and hosted on G2.com.

AM

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

12/25/2015

"understanding trends"

5/5

What do you like best about BuzzSumo?

How easy it is to use and how many clients we can setup on one tool! Review collected by and hosted on G2.com.

What do you dislike about BuzzSumo?

that it's a paid tool ;) It also takes some time to setup! Review collected by and hosted on G2.com.

UI

Verified User in Internet

Mid-Market (51-1000 emp.)

2/11/2016

"helpful in finding trending topics but sometimes you have to filter the noise "

3/5

What do you like best about BuzzSumo?

you can easily see social shares for each piece of content, but the results aren't always the most relevant. Review collected by and hosted on G2.com.

What do you dislike about BuzzSumo?

The results are hit or miss, sometimes you have to really dig in to find the relevant, unique content that trends Review collected by and hosted on G2.com.

SH

Stephanie H.

Digital Marketing Manager

Telecommunications

Mid-Market (51-1000 emp.)

3/9/2015

"Good tool for Content Marketing strategy"

4.5/5

What do you like best about BuzzSumo?

I am a big fan of being able to see what has been written for specific topics and easily find out how successful the content has been overall and which social media tactic was most successful. Review collected by and hosted on G2.com.

What do you dislike about BuzzSumo?

Nothing comes to mind that I dislike. It's a pretty powerful tool for content marketing planning. I have not yet bought a Pro account because the free version gets me the info I need but may look into that in the near future as our content marketing needs increase. Review collected by and hosted on G2.com.

AI

Verified User in Internet

Small-Business (50 or fewer emp.)

3/17/2015

"Great tool for content opportunities"

4/5

What do you like best about BuzzSumo?

BuzzSumo is very easy to use and navigate. I like how you can sort by the amount of shares each article or post got. Review collected by and hosted on G2.com.

What do you dislike about BuzzSumo?

I feel like it is a bit bare bones at the moment and could be built out to be have more features and be more robust. Review collected by and hosted on G2.com.

AM

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

4/8/2015

"Buzzsumo has been a great help to gain insights on my current content."

4/5

What do you like best about BuzzSumo?

The ability to see the channels that are linking to my site, the number of shares/links or engagements, and determine my strategy based on the best performing channel. Review collected by and hosted on G2.com.

What do you dislike about BuzzSumo?

I dislike the limited options when not paying for it. Review collected by and hosted on G2.com.