Video Reviews
862 Brandwatch Social Media Management Reviews
Overall Review Sentiment for Brandwatch Social Media Management
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Brandwatch is super user friendly and easy to navigate, while also offering a ton of great features for publishing, engaging, analyzing, and more. Their customer support is also incredibly helpful. Review collected by and hosted on G2.com.
Some of the user/group settings are a little confusing - I wish you could share metrics reports with individual users, rather than just groups. Review collected by and hosted on G2.com.
It allows me to manage multiple platforms at once, ensuring I can engage with our audience evenly across all our socials. Review collected by and hosted on G2.com.
There is no dislike! I have thoroughly enjoyed using Brandwatch and haven't had a major issue Review collected by and hosted on G2.com.

I deal with the analytics side of our company and I absolutely love the Measure Dashboards. Not only are they customizable but in the 2 years we've used the product, they continuously improve. Review collected by and hosted on G2.com.
There are occasional publishing issues. The tagging when creating a post in Publish does not always load and can be a bit tiresome. We have also had issues with Instagram publishing. Review collected by and hosted on G2.com.

Publish and advertise works very well. Love the fact that we can copy posts Review collected by and hosted on G2.com.
We don't have every emoji and I don't like how the Audience and Listen sections works. I find it a bit hard to understand Review collected by and hosted on G2.com.
I esepcially enjoy the measure and benchmark features of the product. Within measure, I have recently started looking more at AI content insights, label performance (appreciate the exclude feature) and love using Unmetric to keep an eye on competitors
I also like the ease of editing labels within measure.
Excellent customer support and ease of use! Review collected by and hosted on G2.com.
lack of custom reports (option to enhance visual aspect more) Review collected by and hosted on G2.com.
Our organisation has reviewed a number of social media management tools over the past 5 or so years, and Brandwatch/Falcon's offer remains a clear leader in this space. With many highly useful features such as detailed labelling and feed creation, internal user profile maintenance, and the ability to control organic and paid moderation workflow for large, complex organisational structures we found that this was the obvious choice for us. Review collected by and hosted on G2.com.
The few things I would improve would be the reporting (more customisation for graphs/tables), built-in alerts (though I imagine this could be done via listen). Review collected by and hosted on G2.com.
I like the Engage functionality. It allows me to see and interact with all owned-conversations taking place across our social channels. Review collected by and hosted on G2.com.
The reliability of the data within Measure has been questionable and therefore cannot be relied upon. Review collected by and hosted on G2.com.

Possibility of managing various networks, use the feed to manage. Review collected by and hosted on G2.com.
Lack of publication customization by individual network. Review collected by and hosted on G2.com.
Brandwatch Social Media Management is very customisable and easy to configure feeds for moderation in ther Engage module which you can do by user, by team as well as viewing a single feed unified inbox. Review collected by and hosted on G2.com.
As an agency we have had challenges using Brandwatch when both us and our clients use the platform as we have been unable to connect to both instances of Brandwatch. Review collected by and hosted on G2.com.
Love that the account management team is always listening to our needs and passing along to the PD team so that we can have true innovation, often in real time. Review collected by and hosted on G2.com.
The only complaint I have about this tool is one I would have about any other tool of its kind- we are prohibited by the alogirthm from accessing absolutely everything we would need in the platform. Review collected by and hosted on G2.com.