LW

Leanne W.

Mid-Market (51-1000 emp.)

8/8/2023

"Great all-round social management"

4.5/5

What do you like best about Brandwatch Social Media Management?

An easy-to-use tool with every social media management function I need to run multiple accounts across multiple channels efficiently. 'Publish' and 'Measure' are the main two sections that I use every single day. 'Listen' is also a brilliant tool to complement my other more traditional reporting metrics - I have email alerts set up for brand mentions which are super handy, and the sentiment volume breakdown has helped me to quanitfy something that would otherwise be near impossible. Customer support is excellent too, with rapid responses and troubleshooting. Review collected by and hosted on G2.com.

What do you dislike about Brandwatch Social Media Management?

The text editor in the 'Publish' segment can sometimes be a bit choppy, misreading paragraph breaks as double spaces or sometimes missing them completly. This can make inputting text more fiddly than it needs to be. Posts do occasionally fail but having used other social tools, I don't think this is a Brandwatch-specific probelm. It is also worth noting that this is one of the more expensive suites on the market. Review collected by and hosted on G2.com.

What problems is Brandwatch Social Media Management solving and how is that benefiting you?

The main advantage of Brandwatch is having all of my social tools within one suite, making publishing and reporting seamless, alongside brand sentiment tracking. The 'Measure' functionality is also highly customisable, allowing users to build their own dashboards featuring the analytics that are important to them. Review collected by and hosted on G2.com.

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