KS

Krzysztof S.

Senior Online Marketing Manager

Mid-Market (51-1000 emp.)

11/22/2018

Business partner of the seller or seller's competitor, not included in G2 scores.

"One of the best Social Media Suites out there!"

4.5/5

What do you like best about Brandwatch Social Media Management?

We have been using Falcon for our ventures (I represent Venture Capital Project A from Berlin) for over 4 years already. We appreciate easy communication with the team, constant development of the tool, and reliable support. Falcon for sure makes the life of every Social Media Manager easier. Review collected by and hosted on G2.com.

What do you dislike about Brandwatch Social Media Management?

Not much that comes to my mind. I would work on the Reporting a bit to make it even more intuitive. Social Media Managers generally don't like numbers too much so it is important to make it as easy as possible for them to analyze the data. At the moment we can export numbers from our social media platforms (Facebook, Instagram etc) but we generally combine them with Google Analytics numbers. This is currently not supported on Falcon and leads to us spending more time combining various reports. GA integration would be great. Review collected by and hosted on G2.com.

Recommendations to others considering Brandwatch Social Media Management:

If you are looking for a professional tool that will skyrocket your social media activities, look no more. Review collected by and hosted on G2.com.

What problems is Brandwatch Social Media Management solving and how is that benefiting you?

- Scheduling and campaign management

- Listening projects (our brand and competitors)

- Engagement (reacting to comments, messages etc)

We have been using Falcon mostly for Scheduling in the past but now we expand and set up lots of Listening projects (monitoring hashtags for example). Engagement makes sense to use within Falcon if your social media audiences are a bit bigger already. Since we work with companies of different size, they all use the platform slightly different. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite on behalf of seller

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