DA

Dayna A.

Digital Marketing Specialist

Enterprise (\> 1000 emp.)

11/20/2018

"Great capabilities but have experienced bugs"

4/5

What do you like best about Brandwatch Social Media Management?

- the ability to schedule Instagram content/ stories

- the editing tool for creative within app

- the copy function in schedule

-the labeling capability is extremely valuable (although could be made better with AI)

- the customization of reporting

- the speed of service through chat

Review collected by and hosted on G2.com.

What do you dislike about Brandwatch Social Media Management?

Our team experienced several difficulties with the app, scheduling and notifications. Approvals were not working as well as notifications for scheduld content for some time. We have also experienced other small issues with the connectivity of channels and our accounts through the site and the app that have made a great tool frustrating at times. Review collected by and hosted on G2.com.

Recommendations to others considering Brandwatch Social Media Management:

Take a look at your time spent doing manual work with your current tool or tools. One thing that makes Falcon extremely valuable is the way it pulls in the work of many different types of tools into one. The reporting can be customized to suit your individual company needs, and allow you to pull even more value out of your social analytics. Review collected by and hosted on G2.com.

What problems is Brandwatch Social Media Management solving and how is that benefiting you?

The labelling has made it easier for us to track performance of different types of content and creative. Combined with the reports, the tool has helped reduce the amount of manual work for producing our monthly reports. The scheduling and hub app have significantly reduced the amount of manual work and time spend on posting content. Review collected by and hosted on G2.com.

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