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Blue Triangle Reviews & Product Details

EL
Lead Performance Architect
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Blue Triangle?

ease of usability, timely updates to the portal, the feature road map always seems to have the end user and real use cases in mind. Review collected by and hosted on G2.com.

What do you dislike about Blue Triangle?

I think that this tool has the potential to be a complete platform and that can only be accomplished by adding the APM features. BTT has done a great job of filling the needs but lacks the connection throughout our infrastructure. Review collected by and hosted on G2.com.

Recommendations to others considering Blue Triangle:

Start with the revenue analysis and address the issues there first. BTT will give you the data you are missing to address the areas that most impact the bottom line. Review collected by and hosted on G2.com.

What problems is Blue Triangle solving and how is that benefiting you?

Tag Governance -- in a world were tagging is almost negligent, BTT has done a great job of visualizing and completing that with a governance module that really works to protect our sites. Review collected by and hosted on G2.com.

Blue Triangle Overview

What is Blue Triangle?

Every red light is not the same. Nor is every business opportunity. Blue Triangle gives you unified tracking of technical, security, business and marketing KPIs like broken links, out of stock, bounce and exit rates and much more – all in a single customizable dashboard. Digital experience monitoring is just part of the story. Imagine the power of actionable insights that tell you which problems are robbing you of the most revenue, so you can fix them before they impact your site. Unlike observability tools or digital experience management solutions, Blue Triangle starts and ends with business outcomes. First, quantify the revenue loss from user friction on your website or mobile app. Then, prioritize where to deploy limited time and resources to resolve friction points based on business and customer experience impact. Lastly, validate the actual business outcomes from your site optimization efforts to prove ROI.

Blue Triangle Details
Languages Supported
English
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Product Description

Blue Triangle is a Digital Experience Analytics platform that provides a connected view of web performance, marketing, and third-party tag analytics while constantly monitoring website code for security vulnerabilities.


Seller Details
Year Founded
2011
HQ Location
Mechanicsville, VA
Twitter
@_BlueTriangle
305 Twitter followers
LinkedIn® Page
www.linkedin.com
45 employees on LinkedIn®

AW
Overview Provided by:

Recent Blue Triangle Reviews

AE
Amany E.Mid-Market (51-1000 emp.)
4.5 out of 5
"Companies interested in third level information"
Blue Triangle truly stands out in relation to the ability to integrate multiple KPIs across departments. This consolidated view is useful to make t...
Richard S.
RS
Richard S.Enterprise (> 1000 emp.)
5.0 out of 5
"Real user monitoring with Blue Triangle is fantastic!"
Blue Triangle captures resource level data from real user's browsers on every interaction with our sites. Unprecedented governance and control ove...
Verified User
E
Verified UserEnterprise (> 1000 emp.)
5.0 out of 5
"Blue Triangle has proven itself time and time again."
Blue Triangle's ability to record, capture, display, and provided a mechanism to dissect real-user traffic is instrumental in highlighting areas fo...
Security Badge
This seller hasn't added their security information yet. Let them know that you'd like them to add it.
0 people requested security information

Blue Triangle Media

Blue Triangle Demo - Real User Monitoring
See where web performance improvements will bring you the most revenue so you know where to focus first.
Blue Triangle Demo - Synthetic Monitoring
Monitor site availability 24/7 and simulate mobile, tablet, and desktop experiences from global locations. Visualize how content is being delivered with filmstrips and screenshots.
Blue Triangle Demo - Tag Governance
Analyze the behavior of your third-party tags and calculate their cost to your performance and revenue. Monitor real-time tag placement, loading order, load time, page speed impact, and piggy-backs (4th party tags).
Blue Triangle Demo - Marketing Analytics
Visualize the journey your customers take to buy and discover where and why you’re losing customers along the way. Track the success of every campaign and A/B test live so you can optimize what is driving revenue.
Blue Triangle Demo - Content Security Policy (CSP) Manager
A CSP prevents malicious code from sending personal data to an unauthorized domain. Build and manage your CSP in one location so you can keep your site safe from malicious activity.
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13 out of 14 Total Reviews for Blue Triangle

4.8 out of 5
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Blue Triangle Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for Blue TriangleQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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AE
Infrastructure Manager
Oil & Energy
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Blue Triangle?

Blue Triangle truly stands out in relation to the ability to integrate multiple KPIs across departments. This consolidated view is useful to make the first assessment about which are the potential issues that could be affecting the company. Review collected by and hosted on G2.com.

What do you dislike about Blue Triangle?

Blue Triangle provides contextual performance details, it lacks certain analytical depth. It does not have session recordings or user behavior heat maps, both of which would come as beneficial when wanting to pinpoint user difficulties at a detailed level at length. Review collected by and hosted on G2.com.

What problems is Blue Triangle solving and how is that benefiting you?

Blue Triangle helps to avoid initial difficulty in identifying issues by offering a control panel for several metrics. This rationalises the first point of contact between departments dealing with complaints regarding websites or applications. Review collected by and hosted on G2.com.

Richard S.
RS
eComm Solution Architect
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
(Original )Information
What do you like best about Blue Triangle?

Blue Triangle captures resource level data from real user's browsers on every interaction with our sites. Unprecedented governance and control over third party tags in real time.

Helps target trouble areas of the site by combining business metrics like conversion rate with page load metrics for valuable insights we would not normally have. Review collected by and hosted on G2.com.

What do you dislike about Blue Triangle?

Requires a 3rd party tag on every page to report back users browser data. Also, it would be great to have access to Blue Triangle data directly in a data warehouse to integrate with Tableau instead of API calls. Review collected by and hosted on G2.com.

Recommendations to others considering Blue Triangle:

There is a ton of functionality, reporting, and alerting with this tool. Start slow(just a few functions/key metrics at a time) but steadily increase your usage and adoption, tuning as you go. Review collected by and hosted on G2.com.

What problems is Blue Triangle solving and how is that benefiting you?

Easily obtaining the list of third party tags on our many sites; monitoring their performance so we can remove at the first sign of low performance. Easily identifying problems based on device or browser type; capturing common JavaScript errors for each. Captures performance trending over time to easily identify backsliding of key metrics. Review collected by and hosted on G2.com.

Verified User in Retail
ER
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Blue Triangle?

Blue Triangle's ability to record, capture, display, and provided a mechanism to dissect real-user traffic is instrumental in highlighting areas for opportunity for overall site improvement from the codebase, customer experience, and revenue. Review collected by and hosted on G2.com.

What do you dislike about Blue Triangle?

Blue Triangle's toolset is robust, beyond just real-user monitoring. Hence, any opportunity to use tool-tips, provide overviews, and best practices within the UI would be beneficial. This will help ease the initial adoption for some of the non-technical users. Review collected by and hosted on G2.com.

Recommendations to others considering Blue Triangle:

Start a dialogue now. You won't be disappointed! Review collected by and hosted on G2.com.

What problems is Blue Triangle solving and how is that benefiting you?

We've used the real-user monitoring to look into a variety of topics, such as; bounce rates, top converting paths, campaign journey flows, revenue opportunities for tag governance, and CSP implementation to name a few. Review collected by and hosted on G2.com.

NICHOLAS P.
NP
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best about Blue Triangle?

Pretty much any web insight is available some way. Incredible support team. Review collected by and hosted on G2.com.

What do you dislike about Blue Triangle?

The portal can be clunky at times to get the right view. Takes a high learning curve as a result. There is room to improve some QOL areas. To their credit, they are incredibly responsive and accepting of our recommendations. Review collected by and hosted on G2.com.

What problems is Blue Triangle solving and how is that benefiting you?

We are analyzing RUM for our site to understand the opportunity areas for speed optimization. Review collected by and hosted on G2.com.

Verified User in Hospitality
UH
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Blue Triangle?

Blue Triangle has the most cutting edge, in-depth analytics around page performance impacts. Review collected by and hosted on G2.com.

What do you dislike about Blue Triangle?

There is opportunity to improve the portal to make certain types of data easier to find, slice and dice. Review collected by and hosted on G2.com.

Recommendations to others considering Blue Triangle:

Consider a trial of the product to identify which pages on your site may be contributing the most to lost revenue due to slow page load times. Review collected by and hosted on G2.com.

What problems is Blue Triangle solving and how is that benefiting you?

We are able to identify the business impact of slow page load times, and then drill into specific areas contributing to these issues. Review collected by and hosted on G2.com.

KJ
Digital Performance Lead
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Blue Triangle?

I am able to get both high level and detailed aggregate data across a large time frame. The Comparison ability is currently unmatched in all the monitoring products I have tested. Development and marketing teams are very responsive to issues and feature requests I bring up. Review collected by and hosted on G2.com.

What do you dislike about Blue Triangle?

Currently have not implemented synthetic Time To Interactive. Comparison chart hard to read / present due to sorting based on change percentage instead of by actual time shift. Review collected by and hosted on G2.com.

Recommendations to others considering Blue Triangle:

Definitely worth it for the cost involved! Easily make back the revenue due to smart targeting and ROI determination for performance improvements! Review collected by and hosted on G2.com.

What problems is Blue Triangle solving and how is that benefiting you?

Couldn't live without this product for tracking page trends and comparison to competitors. Have been able to reduce homepage page onload time by 3(!!) seconds in 6 months! Also great for tracking third party tagging presence and impact on our site performance. Review collected by and hosted on G2.com.

Leo G.
LG
Manager of Front End Web Development
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Blue Triangle?

The service and data captured is amazing, but the customer service provided by the Blue Triangle team is second to none. They make us feel like the most important customer every time we talk, and they genuinely want us to succeed. The support team is constantly monitoring your account and they always bring new ideas for potential improvement to our meetings. Review collected by and hosted on G2.com.

What do you dislike about Blue Triangle?

There is very little that we dislike from the Blue Triangle service. Being forced to nitpick, I'll say that there are a few UI aspects of the site that are tricky to use. With that said, the tech team at Blue Triangle is very responsive. They listen to feedback and move quickly to make updates that benefit their customers. Review collected by and hosted on G2.com.

What problems is Blue Triangle solving and how is that benefiting you?

Blue Triangle is helping us solve site speed issues. The service has helped us identify areas of improvements throughout our site. As a result of Blue Triangle, we have shaved close to two seconds off of our dom complete measurement on our product pages. The speed improvement has not only helped our conversion rates, but our SEO rankings have also seen an uptick. Review collected by and hosted on G2.com.

Verified User in Apparel & Fashion
UA
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
(Original )Information
What do you like best about Blue Triangle?

The data in the platform is incredibly detailed to show performance of our site for both synthetic and real user monitoring, in addition to our business and revenue opportunities. In addition to the data, we have custom alerts set up to identify any anomalies in performance so if there is an error we are able to quickly identify the impact and work on a resolution.

The BTT team has also been great to work with as they regularly identify areas for opportunity in the platform and have provided our team with insights that we have been able to pass along to our team and 3rd party partners to make optimizations. Review collected by and hosted on G2.com.

What do you dislike about Blue Triangle?

One of the features we don't have the ability to use yet, which is available in other tools/applications our team uses is the ability to compare multiple date ranges for an analysis. Review collected by and hosted on G2.com.

What problems is Blue Triangle solving and how is that benefiting you?

We are resolving performance issues, making site speed optimizations based on findings related to our site's resources & objects, as well as any 3rd party resources and optimizations. Review collected by and hosted on G2.com.

Rick C.
RC
Director of Web Solutions
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Blue Triangle?

Blue Triangle is giving us the visibility our business needs to move fast and confident. Review collected by and hosted on G2.com.

What do you dislike about Blue Triangle?

Tag management is difficult to catch offending tags and domains. It creates a lot of data, and sometimes the reports are slow to load. Review collected by and hosted on G2.com.

What problems is Blue Triangle solving and how is that benefiting you?

When we followed Blue Triangle's advice conversion increased just like the tool predicted. Review collected by and hosted on G2.com.

Verified User in Retail
UR
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Blue Triangle?

The level of detail is exceptional. When you need to find something, it's bound to be available in the Blue Triangle platform. Review collected by and hosted on G2.com.

What do you dislike about Blue Triangle?

Sometimes there are too many reports and it can be a bit overwhelming. Review collected by and hosted on G2.com.

What problems is Blue Triangle solving and how is that benefiting you?

Decreasing load time and reorganizing the tags on our site. We are also working with Blue Triangle to look at our 3rd party scripts to understand who is slowing our site down. We can then share the information with our 3rd parties and they are able to make changes. Review collected by and hosted on G2.com.