BetterCommerce Pros and Cons

As a 20+ year eCommerce veteran, B2B eCommerce consultant and experienced solution architect, I have evaluated numerous eCommerce platforms over the years.

After a thorough demo and evaluation, BetterCommerce stands out to me for its comprehensive B2B eCommerce functionalities, robust Product Information Management (PIM) capabilities, and efficient order routing and management system.

The platform is incredibly easy to use and integrate with other backend systems like ERP's and WMS's.

They also sell the platform as 'Headless' but they also have their own native storefront available too. Review collected by and hosted on G2.com.

The only 2 standout gaps for me are no CRM and no Marketplace module but many B2B suppliers won't need these anyway or will have alternate systems for these functions. Review collected by and hosted on G2.com.

bettercommerce has a full set of typical commerce features (PIM, OMS, commerce, CMS, etc.) + it is very high performant & scalable — our website fetching data from bettercommerce backend, operates at blazingly fast speeds! the support we get from them is simply amazing! — in india, that matters a lot Review collected by and hosted on G2.com.

at times, while building new features, we've faced some regression issues — but the good part is that bettercommerce is very quick in addressing them Review collected by and hosted on G2.com.

Economical and Reliable E-commerce suite

- good features to support the majority of e-commerce experiences an organization would like to provide or create an experience on web/app.

- read integrations available with

- payment aggregators/service providers.

- shipment tracking service providers

- inbuilt OMS,WMS,fraud checks. Review collected by and hosted on G2.com.

-Lacks omni-channel journey, point of sale touchpoints Review collected by and hosted on G2.com.

BetterCommerce is a really advanced solution, one of the best UX I have ever seen. Review collected by and hosted on G2.com.

Keen to see if they can keep up with the ambitious product roadmap. Review collected by and hosted on G2.com.

Better Commerce make sure they understand your requirements. That gives them the opportunity to make something better and improve customer experience. They are not a sales company that see your requirements as a job to do quickly to then be able to send you an invoices and move onto the next thing. It is a long term relationship that continuously improves Review collected by and hosted on G2.com.

New functionality is always being developed. If this is something we see as critical to us we get onboard from the beginning. If we do not see it as aligned to us we leave it alone. Finding time to properly explore new functionality and when to explore it as it develops is a challenge. Something we thought was initial not useful for us is then developed over time and becomes something unexpectedly useful can be missed. With limited capacity its when is the best time to explore new functionality? Review collected by and hosted on G2.com.

The Fragrance Shop puts customer experience first, and BetterCommerce has facilitated our entrepreneurial and innovative approach to delighting customers. There are no limits to the ideas we can bring to life for our customers with BetterCommerce. Annual membership, monthly subscription services and Fragrance Match are just a few of the propositions we have integrated into the platform, with even more to come. As our online retail business has rapidly grown over the past few years, BetterCommerce has scaled, added value and improved performance. Review collected by and hosted on G2.com.

There is nothing I dislike; pleased with our progress on the platform. Review collected by and hosted on G2.com.

The Fragrance Shop has been focusing on making itself more relevant to customers by ensuring it understands them and what they really like. To do this, we gather as much data as we can about the customer and feed it into the BetterCommerce ‘Customer 360’. This feature supports our predictive analysis calculations and empowers our store teams to provide a more personalised experience. Review collected by and hosted on G2.com.

There's nothing I dislike and I'm happy with this system. Review collected by and hosted on G2.com.

BetterCommerce is a bespoke platform, offering out of the box solutions & scalability, both key requirements in our decision to onboard BetterCommerce into the business.

BetterCommerce offers the complete business solution.

OMS, PIM and website, which is unique in the eCommerce sector.

Competitor solutions do offer set but limited packages, with expensive bolt on options but did not fully capture our core business requirements to drive growth.

BetterCommerce is different, they have client first approach.

Capturing stakeholder requirements, they have incorporated these requirements into building out a system which is tailored to our business needs.

By aligning all three solutions under one platform, has provided the business with a full 360 view of B2C process flow and introduced automation. Our primary objective, as with any business is data enrichment. Data capture on previous solutions was problematic, time consuming and identified data gaps which hindered growth. Today we capture all data points in the B2C journey, which has been fundamental in changing our business modal and driving the business forward.

BetterCommerce support doesn’t stop once a business has on boarded

They continue to work with the client to improve on their systems, build out new requirement as the business needs change and introduce the latest UX/UI trends Review collected by and hosted on G2.com.

Nothing to dislike, its a complete business solution which is supporting our business growth and has proven its worth in terms of KPI uplift since its integration. Review collected by and hosted on G2.com.

The end to end solution provided to allow us to track business activity with a 360 degree approach. Great SLA levels. User friendly system and adapts to all aspect of our business needs. Huge cost savings Review collected by and hosted on G2.com.

The fact that we didn't on board sooner. Review collected by and hosted on G2.com.

Aside from the fantastic results the simplicity & ease of use of the system, along with having our e-commerce platform, OMS, PIM & highly detailed customer view all in the same place, allows us as a smaller business to focus on sales & marketing knowing we have a reliable & scalable partner to support us.

The flexibility of the system allows our non-standard requirements such as complex shipping and the combination of both B2B & B2C capability to be easily catered for whilst still being very reasonably priced, especially in comparison to other platforms.

The team is very helpful and friendly providing expert advice and assistance to help us explore all the possibilities the system offers. Review collected by and hosted on G2.com.

In the years we have been working with BetterCommerce we have found next to nothing to dislike - any bug or issue we encounter is quickly sorted. The only comment I would have is that as they continue to evolve and bring out even more features and sections of the platform it can, at times, be somewhat demanding on a smaller buisness to ensure we are maximising the potential and properly implimenting the new releases - although they are always available to help with this. Review collected by and hosted on G2.com.