Video Reviews
Solid Platform
285 Basis Reviews
Overall Review Sentiment for Basis
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I couldn't begin to use the tool without our amazing customer success manager, Kallie. She is so helpful and knowledgeable. Review collected by and hosted on G2.com.
I don't have anything negative to say. The only reason that we would stop the service is because we need something a little more full service and less hands on. Review collected by and hosted on G2.com.
Having control and flexibility of our campaigns has been the best part of switching to Basis DSP. No more email back and forth to get creatives switched out, targeting changes or reports. Review collected by and hosted on G2.com.
Some reporting takes longer to run than expected, but being able to pull the data you need whenever you want it is better than waiting days for someone else to email it to you. Review collected by and hosted on G2.com.
i liked the certificated program, there is a complete information in the d¡first plan about the platform and second about the tech advances of the industry. Review collected by and hosted on G2.com.
i don t have dislikes , I think everything is so good organized for the persons like me that work day by day for our the bes perfomance of our brands Review collected by and hosted on G2.com.
Our experience using Centro has taken us through many ups and downs, but overall the difference is in the support given to us by the excellent team at Centro. There is a level of service and caring about customers not seen with competitors. The platform has also improved and changed a lot over the past couple of years, and it seems that with each new iteration there are more and better tools for me to control my own fate as a media buyer. Review collected by and hosted on G2.com.
We have a unique business model and likely some of the challenges we face would not be shared by other agencies, but one of the most important qualities in a DSP for us is massive scale over relatively short periods of time. Centro has struggled to deliver that to us in the past, to the point where it was our "backup" dsp in case of emergency. However, I am pleased to say that there have been positive changes recently in this respect, and I am noticing much more available scale when running during the last few campaigns. Review collected by and hosted on G2.com.
Top-notch omnichannel targeting technology; vast quality inventory; very attentive customer service Review collected by and hosted on G2.com.
Wondering if it can be easier to check line item status like a button with color indicating if the campaign is on or off. Review collected by and hosted on G2.com.
Mostly the newest optimization tool, its very helpful and frees up a bit of my time. Also the support team gets back to me relatively quickly when in need of assistance. Review collected by and hosted on G2.com.
I don't really dislike anything, my biggest issues when first setting up campaigns would be the campaigns would all be turned on and the group wasn't or vice versa and it didn't have a little pop up that notified me they didn't match. Same things for if the dates didn't match. It would solve minor user errors. Review collected by and hosted on G2.com.
The platform UI is very clean, well organized menus and very intuitive. After a few campaigns, you can understand mainly most of its capabilities. Personally, the integration of the third party data is essential and this platform performances very nice. Finally, the business executive (customer success manager) assigned to our account is such a great guy, he help us a lot , he organices quarterly meetings to follow up our advances and regularly he send us information, invitations, etc. Review collected by and hosted on G2.com.
There's once thing to improve, the reporting. Reports are pretty basic and sometimes it's necessary more granulate information. Review collected by and hosted on G2.com.
Basis DSP includes the ability to do just about anything in the Programmatic landscape. The UI is intuitive and relatively easy to use. Great control over Sites, Exchanges, and Brand Protection. Bulk uploads and Creative management across brands is extremely helpful. The customer service is top notch, they really treat you as a member of the team. Feature requests are not ignored. Review collected by and hosted on G2.com.
I'd like to see more pacing controls and pacing reporting on a campaign level. The features are being rolled out soon, so there is light at the end of the tunnel. Review collected by and hosted on G2.com.
The Centro team has been extremely helpful as we explored media buying options. Review collected by and hosted on G2.com.
So far things are going well. The only dislike is related to verification and viewability. They do not support video verification. Review collected by and hosted on G2.com.
