# Badger Maps Reviews
**Vendor:** Badger Maps, Inc  
**Category:** [Field Sales Software](https://www.g2.com/categories/field-sales)  
**Average Rating:** 4.7/5.0  
**Total Reviews:** 324
## About Badger Maps
Your field sales tool kit to sell more– Badger Maps is the top rated mobile app for B2B reps in the field and a total territory management for your entire field team. With Badger, outside sales & field service reps get a mobile app (available on both iPhone and Android) that cuts drive time, improves data collection, and increases sales. Activities that were once a time sink like customer mapping, route planning, scheduling, data collection, and reporting are all made easy with Badger’s mobile mapping app. Paired with a suite of territory management tools that includes performance dashboards and a robust territory mapping interface, Badger Maps will enhance the workflows of everyone on your field team with features like: Route Planner & Mobile Sales Mapping - Fit 2 more meetings into each day by optimizing routes with up to 120 stops. - Visualize all your Accounts, Contacts, Leads, and Opportunities on an interactive map on your phone. - Filter and colorize accounts by custom metrics like priority status or last order date to instantly spot your best opportunities as you plan your day. - Plan and save all your routes in advance so you never fly blind on the road. Scheduling & Reminders - Sync routes to your calendar with the touch of the button. - Get alerts for follow-ups or nearby accounts that need attention. Mobile Lead Generation - Find new, qualified leads near your route– great for downtime on the road! Data Collection & A Mobile CRM Front-End - Take notes, capture photos, and keep all your customer information up to date from your phone. - Automatically sync all your data with the leading CRMs including Salesforce, HubSpot, Zoho, Microsoft Dynamics, NetSuite, Pipedrive, monday.com, Veeva, Insightly, SugarCRM, and more. - Map and access all your CRM data in the field. See the relationship between different data types so you’re never left fumbling for the information you need to serve your customers. Reporting & Mileage Tracking - Get automated reports summarizing your routes and customer activity. - Generate mileage tracking reports that make submitting your expenses easy. Territory Mapping & Management - See all your reps’ data represented in performance dashboards and customizable charts & graphs. - Use territory alignment software to automatically balance and optimize your territories. - Automate lead routing to assign new leads to the right territory instantly- no manual work needed! - Create competitions and incentivize your reps with dynamic leaderboards. - Uncover insights with territory mapping tools like heat maps, bubble maps, thematic maps & more. Get a free 14-day trial, integrated with your CRM. With optimized routes, Badger pays for itself with just the savings on gas!



## Badger Maps Pros & Cons
**What users like:**

- Users appreciate the **ease of use** of Badger Maps, enjoying its smooth setup and intuitive functionality. (72 reviews)
- Users value the **efficient mapping features** of Badger Maps, enhancing productivity and simplifying daily scheduling tasks. (50 reviews)
- Users love the **route optimization** feature of Badger Maps, as it saves time and simplifies client visits. (49 reviews)
- Users appreciate the **efficient route planning** of Badger Maps, enhancing their productivity and saving on fuel costs. (47 reviews)
- Users rave about the **amazing customer support** from Badger Maps, highlighting their quick, helpful, and team-oriented assistance. (40 reviews)
- Users appreciate the **routing efficiency** of Badger Maps, maximizing time and managing multiple locations effectively. (39 reviews)
- Time-saving (39 reviews)
- Efficiency (36 reviews)
- Features (30 reviews)
- Time Management (30 reviews)

**What users dislike:**

- Users experience **routing issues** with Badger Maps, including inaccurate location settings and limited route mapping options. (19 reviews)
- Users experience **mapping issues** , including incorrect addresses and slow geocoding, leading to inconvenience and frustration. (18 reviews)
- Users find the **monthly cost too expensive** considering limited usage and lack of expense options. (15 reviews)
- Users express a need for **improvements in functionality** , such as backdating information and managing account lists efficiently. (13 reviews)
- Users point out the **route optimizer's limitation** in not considering appointment times, affecting efficiency and usability. (11 reviews)
- Limited Features (11 reviews)
- Users find the **GPS inaccuracies** frustrating, as it sometimes directs to incorrect addresses and can lead to setbacks. (9 reviews)
- Users find the **learning curve steep** for Badger Maps, requiring more time and clearer instructions for new users. (9 reviews)
- High Cost (7 reviews)
- Import (7 reviews)


## Badger Maps Discussions
  - [How does the route saving feature work? It is confusing, and ends up saving over other routes under new names.](https://www.g2.com/discussions/how-does-the-route-saving-feature-work-it-is-confusing-and-ends-up-saving-over-other-routes-under-new-names) - 1 comment, 1 upvote
  - [i am unable to get a logged in badger screen shot into the survey](https://www.g2.com/discussions/i-am-unable-to-get-a-logged-in-badger-screen-shot-into-the-survey) - 2 comments, 1 upvote
  - [How does route planning software work?](https://www.g2.com/discussions/how-does-route-planning-software-work) - 1 comment
  - [Are Badger maps free?](https://www.g2.com/discussions/are-badger-maps-free) - 3 comments
  - [What is the best route planning software?](https://www.g2.com/discussions/what-is-the-best-route-planning-software) - 3 comments

- [View Badger Maps pricing details and edition comparison](https://www.g2.com/products/badger-maps/reviews?page=8&open_modal_url=%2Fes%2Fproducts%2Fbadger-maps%2Fwishlists%3Fhost_path%3D%252Fproducts%252Fbadger-maps%252Freviews%253Fpage%253D8&source=pdp_avatar&section=pricing&secure%5Bexpires_at%5D=2026-05-18+04%3A25%3A35+-0500&secure%5Bsession_id%5D=d77f81e1-6bf1-4137-944a-ad620e4f3872&secure%5Btoken%5D=661ced685fec003bc8e9c247493d46802c1c04dfa6c164e5451d674d3a11436d&format=llm_user)
## Badger Maps Integrations
  - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)
  - [Dynamics 365 Customer Insights](https://www.g2.com/products/dynamics-365-customer-insights/reviews)
  - [Dynamics 365 Customer Service](https://www.g2.com/products/dynamics-365-customer-service/reviews)
  - [Dynamics 365 Field Service](https://www.g2.com/products/dynamics-365-field-service/reviews)
  - [Dynamics 365 Marketing](https://www.g2.com/products/dynamics-365-marketing/reviews)
  - [Dynamics 365 Sales](https://www.g2.com/products/dynamics-365-sales/reviews)
  - [Google Maps Platform](https://www.g2.com/products/google-maps-platform/reviews)
  - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews)
  - [Insightly CRM](https://www.g2.com/products/insightly-crm/reviews)
  - [monday CRM](https://www.g2.com/products/monday-crm/reviews)
  - [NetSuite](https://www.g2.com/products/netsuite/reviews)
  - [Pipedrive](https://www.g2.com/products/pipedrive/reviews)
  - [SugarCRM](https://www.g2.com/products/sugarcrm-sugarcrm/reviews)
  - [Veeva CRM](https://www.g2.com/products/veeva-crm/reviews)
  - [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews)

## Badger Maps Features
**Reports**
- Reports Interface
- Steps to Answer
- Graphs and Charts
- Score Cards
- Dashboards

**Data Management**
- Data Capture
- Data Storage
- Data Manipulation
- Data Visualization

**Cartography**
- Map Design
- Vector Mapping 
- Data Visualization
- Overlaying

**Routing**
- Master Routing
- Default Routes
- Route Assignment

**Territory Mapping**
- Custom Territory Mapping
- Strategic Selling
- Automatic Rep Assignment

**Generative AI**
- AI Text Summarization
- AI Image-to-Text

**Agentic AI - Salesforce AppExchange Apps**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Before the Job**
- Calendar
- Dispatch
- Roles

**Map Creation**
- Geocoding
- Buffer Zone Query
- Overlaying
- Publishing

**Analysis**
- Predictive Analysis
- Distance Analysis 
- Spatial Analysis
- Data Stream

**Scheduling**
- Master Schedule
- Constraints
- Adjustments
- ETA

**Route Planning**
- Lead Priority
- Optimized Sales Routes
- Map Directions

**On the Job**
- Field Sales

**Analysis**
- Spatial Analysis
- Reporting 
- Real-Time Streaming 

**Reporting**
- Data Transformation
- WYSIWYG Design
- API Integrations

**Optimization**
- Priorities
- Real Time
- Dynamic Routing

**Sales Performance Management**
- Performance Dashboards
- Sales Rep Tracker

**After the Job**
- Reports
- CRM Integrations

**Analytics**
- Performance
- Time & Costs
- Productivity

**Self Service **
- Calculated Fields
- Data Column Filtering
- Data Discovery
- Search
- Collaboration / Workflow
- Automodeling

**Agentic AI - Field Service Management**
- Autonomous Task Execution
- Natural Language Interaction
- Proactive Assistance

**Advanced Analytics**
- Predictive Analytics
- Data Visualization
- Big Data Services

**Building Reports**
- Data Transformation
- Data Modeling
- WYSIWYG Report Design
- Integration APIs

**Platform**
- Mobile User Support
- Customization 
- User, Role, and Access Management
- Internationalization
- Sandbox / Test Environments
- Performance and Reliability
- Breadth of Partner Applications

## Top Badger Maps Alternatives
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