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Awario Reviews & Product Details

Awario Overview

What is Awario?

Awario is a social media & web monitoring tool that will help you track brand mentions, monitor competitors, find sales opportunities and influencers, and engage with your audience online.

Awario Details
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Product Description

Awario is a smart way to monitor, engage, and impact the Web for businesses and individuals alike. Take a moment to set up an alert with AWAR.IO by simply entering your keywords, and never miss an important conversation again.


Seller Details
Seller
Awario
Year Founded
2015
HQ Location
Nicosia, CY
Twitter
@AwarioApp
1,827 Twitter followers
LinkedIn® Page
www.linkedin.com
6 employees on LinkedIn®

Pavel D.
PD
Overview Provided by:

Recent Awario Reviews

Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
0.0 out of 5
"Worst customer support"
It's simple and easy to set up, that's it.
Verified User
U
Verified UserMid-Market (51-1000 emp.)
0.0 out of 5
"Does not perform as advertised, and no refunds"
The promise of sentiment analysis on a broad range of social media posts. The promise of historical analysis across a wide variety of social media ...
AC
Amir C.Small-Business (50 or fewer emp.)
4.5 out of 5
"The Social media monitoring tool!"
One of the best things about Awario is its 360 social media monitoring. Their technology keeps track of every mentions from multiple social media p...
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Awario Media

Awario Demo - awario-feed.png
Awario Mention Feed
Awario Demo - awario-influencers.png
Awario Influencers
Awario Demo - awario-stats.png
Awario Analytics
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Video Reviews

40 Awario Reviews

3.9 out of 5
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40 Awario Reviews
3.9 out of 5
40 Awario Reviews
3.9 out of 5

Awario Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for AwarioQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
Verified User in Computer Software
UC
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Awario?

It's simple and easy to set up, that's it. Review collected by and hosted on G2.com.

What do you dislike about Awario?

Even if you add specific keywords, it yields irrelevant outcomes. The statistics provided are way off compared to the actual ones from the platform. The customer service sucks. We were asking nicely about something, and I have never encountered such reply. Review collected by and hosted on G2.com.

What problems is Awario solving and how is that benefiting you?

It's lacing but we use it to have a centralized place to keep track of all our company's mentions on social media. Review collected by and hosted on G2.com.

AC
Founder
Media Production
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Awario?

One of the best things about Awario is its 360 social media monitoring. Their technology keeps track of every mentions from multiple social media platforms like Twitter, Reddit, Meta, Etc Review collected by and hosted on G2.com.

What do you dislike about Awario?

One of the first things to note about delving into Awario is it's learning curve. There is a TON for you to go over and monitor. It'll take you a few weeks to get a good handle of things and all the 360 monitoring that you need to keep track of! Review collected by and hosted on G2.com.

What problems is Awario solving and how is that benefiting you?

The problem we're trying to solve using Awario is understanding our customers from a top-down perspective. We want to monitor the positive and negative mentions that we would get across all social media platforms. Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
(Original )Information
What do you like best about Awario?

The promise of sentiment analysis on a broad range of social media posts. The promise of historical analysis across a wide variety of social media platforms and web interfaces. The promise of downloading the data. Unfortunately, these are all empty promises because the product does none of this. Review collected by and hosted on G2.com.

What do you dislike about Awario?

Most of the basic features that the product boasts don't work. The sentiment analysis is few and far between. They claim to offer historical data, but it took over 5 hours for the product to generate one week of tweets on a single keyword, so you're looking at days/weeks to analyze anything further back, or more complex queries. Then they make you upgrade to PRO to download the data, only to provide a spreadsheet where all but three columns are blank - no tweet content, no location data, etc. Completely useless. Customer support was unavailable and unhelpful. And don't bother asking for a refund given their product doesn't do what they say it does - they have a strict no-refund policy. Don't waste your time or money. Review collected by and hosted on G2.com.

What problems is Awario solving and how is that benefiting you?

The goal was to analyze historical tweets to determine sentiment around several keywords. Unfortunately, no benefits were realized using Awario because the product doesn't actually do the basic things necessary to perform this analysis. Review collected by and hosted on G2.com.

Response from Pavel Demidchick of Awario

Hi there,

thanks for your feedback.

It is true, that there are certain limits for Twitter historical data. However, Twitter monitoring is performed strictly according to Twitter rules. Keeping the social network terms untouched enables the non-stop real-time mentions search.

AA
Project Assistant
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Awario?

Our case manager Danielle is very responsive to emails and helpful in accessing information. The software categorizes information by where it was from, allowing us to see which platforms have more activity. Review collected by and hosted on G2.com.

What do you dislike about Awario?

Awario is a tool that is necessary for my work but the features have decreased significantly. Ever since they lost access to Facebook and Instagram the usefulness has decreased significantly. Every alert has suggestions for linking Slack and Twitter that is completely unnecessary and annoying that I have to close them out every time. Though they decreased the cost of our subscription after they lost access, we are still looking for a different tool that will give us access to mentions on those platforms. They mentioned possibly supplementing Review collected by and hosted on G2.com.

What problems is Awario solving and how is that benefiting you?

Finding mentions for our clients on social media and analyzing the sentiment. Review collected by and hosted on G2.com.

Response from Pavel Demidchick of Awario

Hi Annie,

thanks for your feedback! We greatly appreciate it! Currently, we are working on Facebook and Instagram return, stay tuned for the updates.

We also added the Slack alert to our backlog, and we'll do our best to make Awario more comfortable for you.

Verified User in Construction
UC
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Awario?

I used Awario for competitor analysis. The presentation of the data is fantastic and can seamlessly be incorporated into a report Review collected by and hosted on G2.com.

What do you dislike about Awario?

Sometimes searching for key words can bring up unwanted results Review collected by and hosted on G2.com.

What problems is Awario solving and how is that benefiting you?

Great for tracking competitors use and effectiveness of social media Review collected by and hosted on G2.com.

Response from Pavel Demidchick of Awario

Hi, many thanks for your feedback! It means a lot to us. Our customer support team is always available to help you set up the search and eliminate unwanted mentions in the feed. You can reach out to our team via chat on the website and inside the app, or just shoot us a message at support@awario.com

Maylee J.
MJ
Brand Strategy Manager
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Awario?

It was easy to get set up and the pricing was really reasonable. Review collected by and hosted on G2.com.

What do you dislike about Awario?

You can't reply to tweets (as an example) directly from the system. Review collected by and hosted on G2.com.

Recommendations to others considering Awario:

If you're looking for an inexpensive solution to track your brand, this is a great tool. Review collected by and hosted on G2.com.

What problems is Awario solving and how is that benefiting you?

We needed something that would keep a pulse on mentions in the digital space to better respond to any potential issues that arose. Plus also for engagement opportunities as a brand. We've been able to capture some great insights through using Awario - and love that it integrates into Slack. Review collected by and hosted on G2.com.

Response from Pavel Demidchick of Awario

Hi Maylee,

thanks for your feedback! We greatly appreciate it!

Verified User in Information Technology and Services
UI
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Awario?

The daily email and the slack integration. Review collected by and hosted on G2.com.

What do you dislike about Awario?

Nothing really so far. It does everything we need for the time being. Review collected by and hosted on G2.com.

What problems is Awario solving and how is that benefiting you?

Awario helps us stay on top of any online mentions of our brand. We can also be part of online conversations relevant to our market. Review collected by and hosted on G2.com.

Response from Pavel Demidchick of Awario

Many thanks for your feedback! It means a lot to us.

Timothy F.
TF
Professor
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Awario?

The constant flow of results from mentions Review collected by and hosted on G2.com.

What do you dislike about Awario?

Eliminate the negative keywords as i go. Review collected by and hosted on G2.com.

Recommendations to others considering Awario:

It's my secret weapon for research Review collected by and hosted on G2.com.

What problems is Awario solving and how is that benefiting you?

Finding complementary articles for my class and teaching people new ideas about digital tools. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Awario?

- good coverage

- nice dashboard

- boolean search possible (gives more flexibility) Review collected by and hosted on G2.com.

What do you dislike about Awario?

- all fine so far

- i will send feature requests soon ;-) Review collected by and hosted on G2.com.

What problems is Awario solving and how is that benefiting you?

brand monitoring

reputation management Review collected by and hosted on G2.com.

Verified User in Religious Institutions
ER
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Awario?

I love Awario's simplicity, ease of creating reports, and speed. It's daily reports are helpful to give you a quick birds-eye view. There are really lots of powerful and key features for the price. Review collected by and hosted on G2.com.

What do you dislike about Awario?

I don't like how much the pricing skyrockets when your social media traffic increases. As much as I like Awario's value, it's the kind of product you can outgrow. I get lots of raw data but would like to see it more actionable. I see different stats from Twitter Media Studio than Awario which makes me question the comprehensiveness of the data I'm getting from Aware. As easy and simple as it is, it takes a lot of work to go through comments that are mis-categorized as positive/negative. Review collected by and hosted on G2.com.

What problems is Awario solving and how is that benefiting you?

We're trying to understand audience engagement and more specifically if that engagement is positive, negative, etc. From that we want to likewise identify who our key influencers are. Which influencers are engaging with our content and who are the key influencers on both pro and cons to our messaging. Review collected by and hosted on G2.com.