Aurea List Manager Reviews & Product Details - Page 3

The support for the product is excellent. Turn around time even by email is usually within just several hours. Support staffs do a very thorough job of making sure issue has been addressed each and every time. Review collected by and hosted on G2.com.

In the process to implement the Lyris API to automate the list management and message delivery, and discovered that their API would only allow a "pull" method for doing bulk upload (we would need to securely host our own data for Lyris to pick up, not the other way around). This is not a very common practice and has created some challenges for our company. Also, I feel they are lacking in providing support / features for mobile email and / or responsive design. Review collected by and hosted on G2.com.

The features seemed powerful, and the data structure was smart. Review collected by and hosted on G2.com.

My company knew nothing about email marketing when we contracted with Lyris. They offered a very limited-time "start-up" support package that did not at all account for the amount of time it would take us to figure out how to implement our first integration of almost any kind. Their email responses were slow. By the time we had the integration done and I needed help learning to use the tool, our start up time period was over, and they charged us on a per-ticket basis for every question I needed to ask. We moved to Exact Target, where four years later (and for a very similar price point), they still fall over themselves to help with every question or problem we encounter. Review collected by and hosted on G2.com.

Lyris Listmanager is by far the most superior paid for platform for mass mailing. I've managed two installations of Lyris Listmanager over the past 10 years and every time from installation to operation it's delivered results.

User management is key in mass mailing, with Lyris Listmanager your email management is completely automated no duplicates, automatic quarantine of bounced and failed email address are all inbuilt making management of your members easy.

Reporting and analytics are a marketing managers dream, with Lyris you get a ton of reporting facilities from delivery statistics, heat maps which track how an email performs to member reporting letting you know how many people you're talking to.

If you're a developer then Lyris Listmanager comes with a plethora of API calls and automation hooks. The Lyris developers even allow you to add custom database columns to mold the system to your requirements so you can get truly segmented data.

If I was to join a new company and was asked to install a mailing solution, Lyris Listmanager would be my default choice. Review collected by and hosted on G2.com.

As you will tell from the above description of Lyris Listmanager, I like this system, but like with any software it does have its small annoyances.

The downside to Lyris Listmanager in my opinion is the image handling of the content section, let me explain. The content management system of Lyris Listmanager allows administrators of the system to create standard content templates for easy mailing creation, along with having an image library for you to drag and drop images into these templates. You may think great! But the downside has always been that Lyris Listmanager handles images as references, it doesn't upload and store the file, in some instances this is counter productive, especially if the user doesn't have access to a FTP service to put the images on the web.

Aside from this minor issue, the ultimate turn off to this system is cost. For a standalone system that you can install on your own server, your company will have to have deep pockets. But you have the hosted option should you so wish. Review collected by and hosted on G2.com.

Ease of setup of implementation

Users don't have to be as much tech savy, although need to put some standards in place. Pricing comparable. Review collected by and hosted on G2.com.

Testing wasn't as easy, although haven't used the tool recently, was the tool with my former company. The IP addresses should be confirmed for all clients, the client I worked for their servers were named weird names and this is what showed up when users clicked on the email links. Review collected by and hosted on G2.com.

Duplication and automation of lists is pretty good. Review collected by and hosted on G2.com.

I don't like this tool in general. It's difficult to implement, difficult to use and every additional feature costs the customer. Review collected by and hosted on G2.com.

What I like the most about Lyris is the easy way to send an email to a specific number of people. Review collected by and hosted on G2.com.

I feel the menus are not smooth with logical steps when setting up and testing emails. Review collected by and hosted on G2.com.