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Aurea Campaign Manager Reviews & Product Details

Aurea Campaign Manager is a cloud-based email marketing solution designed for you to deeply engage your customer base in relevant and specific conversations. It empowers marketers to quickly and easily create and manage multiple campaigns, and engage with customers throughout their brand journey. In addition, Aurea Campaign Manager lets you easily segment, target and measure campaign effectiveness on every device.

Seller

Aurea Software

Discussions

Aurea Campaign Manager Community

Overview by

Sebastian Rehaag (Director of Marketing Technology at Aurea Software)

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Aurea Campaign Manager Media

Aurea Campaign Manager Demo - Aurea Campaign Manager

Aurea Campaign Manager is a cloud-based email marketing solution that enables you to deeply engage your customer base in relevant and specific conversations.

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Pankaj M.

Technical Lead

Financial Services

Mid-Market (51-1000 emp.)

9/8/2022

"Accurate and precise message delivering product"

4.5/5

What do you like best about Aurea Campaign Manager?

It is very much useful to calculate real time compaign conversions and revenue. Review collected by and hosted on G2.com.

What do you dislike about Aurea Campaign Manager?

There could be further updates needed to make faster processing by this tool. But it is satisfactory as of now. Review collected by and hosted on G2.com.

AB

Verified User in Banking

Enterprise (> 1000 emp.)

4/18/2019

"Intermediate Level Email Service Provider"

3/5

What do you like best about Aurea Campaign Manager?

Setting up one off and triggered campaigns are fairly simple. Review collected by and hosted on G2.com.

What do you dislike about Aurea Campaign Manager?

You have to know HTML code since there is not a drag and drop editor and the program is all SQL based. Review collected by and hosted on G2.com.

UB

Verified User in Banking

Mid-Market (51-1000 emp.)

7/30/2018

"A dated tool, but gets the job done"

3/5

What do you like best about Aurea Campaign Manager?

I like that I can create segmentation, upload lists easily, create triggers to automate emails based on the lists I upload and it is easy to measure performance for single emails as well as see the visual performance of clicks. Review collected by and hosted on G2.com.

What do you dislike about Aurea Campaign Manager?

I dislike that the user interface is very dated and navigation can be a struggle. The statistics for automated campaigns don't seem to be accurate if you are viewing a time period longer than one day. It crashes fairly often and won't work when emails need to be sent out. Review collected by and hosted on G2.com.

Recommendations to others considering Aurea Campaign Manager:

Work on improving the reliability of your solution. Review collected by and hosted on G2.com.

What problems is Aurea Campaign Manager solving and how is that benefiting you?

Harboring different email lists, triggered automation for emails, managing subscriptions and tracking email performance. It helps us communicate with our members, but it could be a little more modern and reliable. Review collected by and hosted on G2.com.

II

Verified User in Internet

Mid-Market (51-1000 emp.)

12/12/2017

"Basic - nothing to write home about"

0/5

What do you like best about Aurea Campaign Manager?

It's a basic email marketing tool. UI is quick and responsive. Review collected by and hosted on G2.com.

What do you dislike about Aurea Campaign Manager?

Setting up automation is difficult. Looks like the software was pieced together from different sources. The automation part of the solution requires special coding. Not build for marketers. Review collected by and hosted on G2.com.