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AtData Reviews & Product Details

AtData Overview

What is AtData?

AtData's flagship email verification service, SafeToSend, leads the industry in accuracy, security, speed, and ease of use to provide comprehensive email data hygiene and protection against costly, problematic addresses. SafeToSend will confirm the email address is valid by determining if not only the syntax is correct but also if the address meets ISP-specific requirements. We will fix typos, formatting, syntax and other input errors while weeding out damaging addresses to alleviate risk and save your sender reputation. We also provide an engagement score that examines activity signals to identify actively used emails for improved deliverability, better segmentation, and qualifying leads. Our 100% SafeToSend guarantee gives your the peace of mind that your emails are validated, corrected, and safe so your messaging gets to the right audience on the right channel. The results are higher response rates, conversion and profits. Getting started is easy. We make it simple to clean your data through our self-service portal, InstantData. Create a free account and either select your email list from your local device, upload it via FTP or import it from your email marketing platform.

AtData Details
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Product Description

Email Data Quality and Enhancement Services

How do you position yourself against your competitors?

1. SafeToSend® are 100% guaranteed safe, deliverable addresses that drive higher response rates, conversions and profits. We identify and correct syntax, typo, formatting, misspelling, and other top level domain errors.

2. SafeToSend® flags deliverable but problematic email addresses, including spam traps, frequent spam complainers, role accounts (e.g. abuse@, sales@, tech@, etc.), "Do Not Email" suppression lists, and other email addresses.

3. AtData can help you unlock intelligence into who is behind the email address enabling you to validate and verify accuracy to ensure deliverability across channels, strengthen consumer profiles with demographics and behavioral insights and maintain data integrity throughout the customer lifecycle.


Seller Details
Seller
Atdata
Year Founded
1999
HQ Location
Newton, MA
Twitter
@atdata
4,037 Twitter followers
LinkedIn® Page
www.linkedin.com
54 employees on LinkedIn®

Lizzie H.
LH
Overview Provided by:

Recent AtData Reviews

Verified User
A
Verified UserEnterprise (> 1000 emp.)
5.0 out of 5
"Top-echelon data optimization services"
We'd been struggling as an org with a robust opt-in email list, but lacked details about our audience composition, which of course severely constra...
Curtis B.
CB
Curtis B.Small-Business (50 or fewer emp.)
5.0 out of 5
"Amazing Email Fraud analytics"
AtData absolutely blew me away with their email fraud analytics data. They are able to show us the SMTP server data, and how often email addresses ...
Verified User
A
Verified UserEnterprise (> 1000 emp.)
5.0 out of 5
"Solid product - great for list health"
Very good list cleaning - catches more bad addresses than Everest.
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AtData Media

AtData Demo - Email Validation Summary
Email Validation summary on the InstantData dashboard
AtData Demo - Email Validation results
Sample Email Validation results
AtData Demo - InstantData API
InstantData API summary on dashboard
AtData Demo - List Summary
InstantData email list summary
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26 AtData Reviews

4.4 out of 5
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26 AtData Reviews
4.4 out of 5
26 AtData Reviews
4.4 out of 5

Overall Review Sentiment for AtDataQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Verified User in Retail
AR
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about AtData?

We'd been struggling as an org with a robust opt-in email list, but lacked details about our audience composition, which of course severely constrains personalization and segmentation. AtData, which now works in sync with our incumbent vendor FreshAddress, proposed a valuable yet economicaly-reasonable solution to some of these formidable challenges with various custom-tailored 2nd-person data solutions. Review collected by and hosted on G2.com.

What do you dislike about AtData?

Like everyone else, they lack a "magic bullet" to resolve the recent iOS-specific changes inflicted on the email channel by Apple. Cannot say it is fair to place blame here though. Nobody seems to have found a viable workaround so far. I am confident that the preponderance of data points we can obtain through AtData services will mitigate the enormous blind spot introduced by auto-opens. Review collected by and hosted on G2.com.

What problems is AtData solving and how is that benefiting you?

We're working toward a younger demographic, as are most (if not every) discount retailers in the space with B+M as well as ecomm blended channels. Identifying and laser-focusing on addressing the needs of these various groups is key given the rapid turnaround of so many SKUs and product categories in the closeout space. Review collected by and hosted on G2.com.

Response from Lizzie Hoffman of AtData

Thank you for your kind review and continued loyalty through the TowerData + FreshAddress merger. We're thrilled we can continue to help your business successfully address the needs of your multiple target audiences! Rest assured, as we navigate Apple's changes, we'll keep you posted on the improvements to our solutions.

Verified User in Fund-Raising
UF
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about AtData?

I appreciate the customer service at AtData and their willingness to work with your needs and budget. They have reliable data and their hygiene services have helped improve our email deliverability rates to consistently sit above 99%. They turn out results in a very punctual timeframe and provide guidance at every step of the way. Review collected by and hosted on G2.com.

What do you dislike about AtData?

There is not much to dislike! I have enjoyed my experience working with AtData. Review collected by and hosted on G2.com.

What problems is AtData solving and how is that benefiting you?

AtData provides a variety of data hygiene services that we use, including data validation and email change of address. Through the validation process, AtData isolates bad and duplicate data and provides recommendations on how to handle said data. The more frequently a validation is done, the better and stronger your data becomes.

Through the email change of address process, AtData will recommend testing new email addresses for your inactive constituents. This process helps us maintain an active email file that engages with our emails and builds our reputation score. Review collected by and hosted on G2.com.

Response from Lizzie Hoffman of AtData

Thank you for your feedback on your experience with AtData!

Verified User in Marketing and Advertising
AM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about AtData?

Deliverability is very important and having a quick way to get a pulse from AtData is now part of all we do with our email campaigns. Great tool for B2B email scrubbing as well. Review collected by and hosted on G2.com.

What do you dislike about AtData?

The UI can be a bit confusing at first, but once you get it figured out it is manageable. My biggest complaint was the ongoing minimums as I only need to purchase when I am doing campaigns. But they have updated this now. Review collected by and hosted on G2.com.

What problems is AtData solving and how is that benefiting you?

Cleaning up former customer emails has been very important for us post COVID lockdown - with all the industry job changes. It reduces our bounces and has really helped our email KPIs. Review collected by and hosted on G2.com.

Response from Lizzie Hoffman of AtData

Thank you for your review on your experience with AtData! We're glad our solution helps you maintain deliverability and clean your B2B emails.

We also appreciate your feedback on the UI - if you have a specific concern or recommendation, please send me a quick note at lhoffman@atdata.com and I'd be happy to address it with the team!

Curtis B.
CB
Founder, B2B Review Fraud Detection and Protection Software
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about AtData?

AtData absolutely blew me away with their email fraud analytics data. They are able to show us the SMTP server data, and how often email addresses are being used - which is great to show disposable email addresses within our own offering to customers. Review collected by and hosted on G2.com.

What do you dislike about AtData?

It's expensive, but like anything else on this planet. You get what you pay for. Review collected by and hosted on G2.com.

What problems is AtData solving and how is that benefiting you?

Email fraud. Review collected by and hosted on G2.com.

Response from Lizzie Hoffman of AtData

Thank you so much for your positive feedback on our Fraud Prevention solution, Curtis! Stay tuned for what's to come with that solution ...

Verified User in Information Technology and Services
UI
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about AtData?

This software has helped us clean up our database of contacts and in turn improve our company' e-mail reputation. Review collected by and hosted on G2.com.

What do you dislike about AtData?

I honestly can't offer any "dislikes". The platform is easy to use and support has been exceptional. Review collected by and hosted on G2.com.

What problems is AtData solving and how is that benefiting you?

AtData helped us to clean up our e-mail file and boost our e-mail reputation. We were able to weed out old contacts and company's with "spam traps". Review collected by and hosted on G2.com.

Response from Lizzie Hoffman of AtData

Thank you so much for your review - We're thrilled our solution is helping you maintain your sender reputation and list health!

Verified User in Retail
AR
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about AtData?

Very good list cleaning - catches more bad addresses than Everest. Review collected by and hosted on G2.com.

What do you dislike about AtData?

some aspects of the site can be fickle as far as functionality Review collected by and hosted on G2.com.

What problems is AtData solving and how is that benefiting you?

Managing keeping a healthy email list with cleaning Review collected by and hosted on G2.com.

Response from Lizzie Hoffman of AtData

Thank you for your positive review - we're glad our solution is helping you keep your email list healthy! Also, we're always working to improve the site functionality, and your input matters. If there's a specific issue you're experiencing, please let me know with a quick note at lhoffman@atdata.com.

Verified User in Higher Education
AH
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about AtData?

Good customer service team and very responsive Review collected by and hosted on G2.com.

What do you dislike about AtData?

Hard to always trust the data that comes back Review collected by and hosted on G2.com.

What problems is AtData solving and how is that benefiting you?

helping us to keep our database current Review collected by and hosted on G2.com.

Response from Lizzie Hoffman of AtData

Thank you for your kind words about our customer service team!

Additionally, we understand your note about trusting the returned data. Even after compiling email-centric data for 20 years and processing over 50 billion emails, some challenges remain when working with 3rd party data. We take your feedback to heart and will continue improving the accuracy of our solutions!

Miguel Alberto Z.
MZ
Programador
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about AtData?

TowerData is safe and reliable. Using this software at work has been one of the best privileges I've ever had, as I use my email daily to communicate with the different departments of my company, customers, and IT product providers, and I manage my email with great agility thanks to TowerData, which allows me to verify large email lists in a short time verifying that these emails exist, and running spelling errors that have email addresses. I also use TowerData to apply anti-spam filters to prohibit these emails from entering my inbox. This software has these great benefits that, applied correctly in your work, you will get great results in the management of your email. Review collected by and hosted on G2.com.

What do you dislike about AtData?

It is a software that offers you excellent tools to manage your email, with a beautiful interface that facilitates the use of each of its tools, has a very affordable price, and its mail verification tools are the best I could use in my work. TowerData is a fascinating software, whose tools have an excellent performance. Review collected by and hosted on G2.com.

Recommendations to others considering AtData:

If you require the use of email to meet your business goals, it is time to acquire TowerData, because with this software and all the tools at your disposal, you can check email lists quickly and securely, you can also keep your inbox free of spams emails, which usually contain information harmful to your PC. Add security and management to your work email with TowerData. Review collected by and hosted on G2.com.

What problems is AtData solving and how is that benefiting you?

Using TowerData in my work has been one of the best decisions I have ever made, as this software and its email management functions have considerably improved the way I use my email, thus improving communication within my company and with our suppliers and customers. Review collected by and hosted on G2.com.

Response from Lizzie Hoffman of AtData

Thank you for your kind feedback about your experience with our services!

GS
Corporate Communications Manager
Apparel & Fashion
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about AtData?

It is a very useful and efficient tool that allows you to work quickly and intuitively increasing the quality of marketing in this way. It manages data and emails very well, thanks to this we are well organized, the functions are very varied, making the client get involved much better Review collected by and hosted on G2.com.

What do you dislike about AtData?

The process of reaching the right person is annoying, another problem that I see is its cost and the processes are complicated, the rest I am satisfied with the program and can not find no other problem regarding the management of emails although the support I should improve a little Review collected by and hosted on G2.com.

Recommendations to others considering AtData:

I recommend it completely, although it is tedious but it meets all its specifications regarding its wide variety of productive functions. This service is excellent and it helps a lot to verify the email, it is worth trying it, I recommend it 100% Review collected by and hosted on G2.com.

What problems is AtData solving and how is that benefiting you?

We drastically improved our service and now management is somewhat easier protecting us of unwanted emails and incorrect information and the quality of our service continues to improve by allowing our marketing campaign to reach people adequate Review collected by and hosted on G2.com.

Response from Lizzie Hoffman of AtData

Thank you for your positive review around the ease of use of our services! We also appreciate your feedback around the cost and our customer service. We will take these into account as we strive to improve, and if you have specific notes, please reach out to me at lhoffman@atdata.com.

SK
Marketing Manager
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about AtData?

It is an invaluable as well as an efficient tool that enables you to operate swiftly and without effort enhancing the quality of promoting in this manner. It manages data and emails very well, because of this we are well organized, the functions are incredibly diverse, making the customer get associated significantly better Review collected by and hosted on G2.com.

What do you dislike about AtData?

The procedure for getting to the right person is annoying Review collected by and hosted on G2.com.

Recommendations to others considering AtData:

I would recommend it completely, although it is tedious however it meets its specifications regarding its wide array of productive features. Review collected by and hosted on G2.com.

What problems is AtData solving and how is that benefiting you?

We drastically improved our service and now the administration is relatively simpler protecting all of us of unwanted email messages and also incorrect information and the quality of our service is constantly enhance by allowing our marketing campaign to reach out to individuals adequate

Review collected by and hosted on G2.com.

Response from Lizzie Hoffman of AtData

Thank you for your positive review on your experience with our services and your results! To your point about reaching our team members, we appreciate your feedback and we will this into account as we continue improving our customer service.