# Appcast Reviews **Vendor:** Appcast **Category:** [Recruitment Marketing Platforms](https://www.g2.com/categories/recruitment-marketing) **Average Rating:** 4.3/5.0 **Total Reviews:** 130 ## About Appcast Appcast is the leading recruitment marketing platform powered by programmatic. With advanced technology, unmatched market data, and a team of the industry's best recruitment marketers, Appcast's platform drives hiring outcomes for more than 1,000 clients. Appcast is headquartered in Lebanon, N.H. with offices throughout North America and Europe. Appcast is a subsidiary of The Stepstone Group, a leading digital recruitment platform that connects companies with the right talent and helps people find the right job. Our Solutions - AppcastOne: AppcastOne transforms candidate acquisition by harnessing the power of programmatic, search, social, and traditional media into a single omni-channel enterprise solution. Track every step from impression to hire with our smart bidding tech that is built to respond in real time for better results. Backed by transparent ROI measurement, partners have achieved up to a 50% reduction in cost-per-hire along with measurable improvements in applicant quality. Appcast Brand & Creative: Appcast Brand & Creative helps employers unlock their unique Employer Brand and EVP through strategic, inclusive, and data-driven storytelling. Our award-winning creative studio amplifies brand authenticity across recruitment channels, enhancing candidate engagement, loyalty, and hiring outcomes. Appcast Xtend: Appcast Xtend captures and remarkets to candidate pools through multi-channel remarketing, converting more visits into applications. Xtend enhances recruitment outcomes across multiple areas, including increased application volume, event participation, employer brand visibility, and alignment between candidates and best-fit opportunities. The solution overlays seamlessly on ATS's and career sites and is fully automated, requiring no additional recruiter effort. To learn more, visit http://www.appcast.io and follow us on X @appcast\_io. ## Appcast Pros & Cons **What users like:** - Users find Appcast easy to use, enjoying its **user-friendly design** for hassle-free task performance and smooth setup. (22 reviews) - Users highlight the **exceptional customer support** from Appcast, noting responsiveness and a commitment to client success. (15 reviews) - Users value the **seamless job posting** to relevant boards and appreciate the insightful dashboard and responsive support. (10 reviews) - Users commend the **easy setup** of Appcast, highlighting its straightforward process and user-friendly design. (9 reviews) - Users laud Appcast for its **automation capabilities** , enhancing recruitment efficiency by targeting the right audience effortlessly. (8 reviews) - Efficiency (8 reviews) - Job Portals (7 reviews) - Users value the **time-saving automation** of Appcast, simplifying recruitment and enhancing efficiency in job posting management. (7 reviews) - Integrations (6 reviews) - Resources (6 reviews) **What users dislike:** - Users experience **skill mismatch** with candidates, facing challenges in quality and relevance for specialized roles. (8 reviews) - Users find the **high cost per applicant** a downside, impacting affordability and control over job placements. (5 reviews) - Users find the **poor candidate screening** detrimental, often receiving unqualified applicants and duplicate profiles. (5 reviews) - Users experience a **steep learning curve** with Appcast, requiring time to master its advanced functionalities and complex setup. (4 reviews) - Users find the **limited customization** of Appcast restricts their ability to manage campaigns independently and effectively. (4 reviews) - Users find the **inability to track job postings** frustrating, limiting their understanding of where their jobs appear. (3 reviews) - Users find the Appcast platform **not user-friendly** , hindering navigation, data management, and campaign control. (3 reviews) - Access Limitations (2 reviews) - Candidate Management (2 reviews) - Navigation Difficulty (2 reviews) ## Appcast Reviews ### 1. Great way to blast out a job across a wide variety of sites. **Rating:** 5.0/5.0 stars **Reviewed by:** Kay T. | Independent Recruitment Consultant, Enterprise (> 1000 emp.) **Reviewed Date:** December 17, 2024 **What do you like best about Appcast?** I love that it distributes job adds across a vast network of job sites. Its also very user friendly. **What do you dislike about Appcast?** Smaller companies might have a concern over the cost to utilize Appcast but others would clearly justify the ROI for the use of the system. **What problems is Appcast solving and how is that benefiting you?** Allows me not to duplicate efforts across multiple sites. ### 2. Consolidating Sourcing Spend Under One Roof **Rating:** 5.0/5.0 stars **Reviewed by:** Kayla S. | Director of Employee Lifecycle, Enterprise (> 1000 emp.) **Reviewed Date:** May 22, 2024 **What do you like best about Appcast?** Appcast has helped us bring all of our sourcing and ad spend for talent aquisition under one roof, saving us time and money. Implementing this into our marketing mix was as simple as speaking with their team, making a few critical decisions, and letting them handle the rest. While their platform is easy to use and sign on daily, their team is exceptional, super responsive, and a true member of our team. Their platform is easy to use and the team has been accommodating to make it work with our own internal systems. We can't say enough good things about our experience with Appcast. **What do you dislike about Appcast?** We do not have any critisisms of working with Appcast and appreciate how they stay on top of emerging trends and collaborate with ad partners throughout the industry. **What problems is Appcast solving and how is that benefiting you?** Prior to Appcast, we worked with multiple vendors, which meant we had to keep on top of multiple contracts, monthly touchpoints, and multiple processes to post, track, and engage with candidates. With Appcast, this headache is eliminated since everything falls under on roof. One team to catch up with and keep updated, one platform to review performance, one budget to keep track of. Appcast has saved us the headache of managing everything seperately and has allowed us to truly look at performance across the board while still utilizing multiple sourcing platforms. **Official Response from Maddie Preston:** > Hi Kayla - We truly appreciate you taking the time to leave us this glowing and thoughtful review! We look forward to our continued partnership. ### 3. 10/10 Would Recommend **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Enterprise (> 1000 emp.) **Reviewed Date:** September 16, 2024 **What do you like best about Appcast?** Their entire team is always willing to go the extra mile for their clients, and always provides updates and helpful communications so we are always on the same page. Their client care and dedication is truly top notch. **What do you dislike about Appcast?** No notes - I wish I could use them more! **What problems is Appcast solving and how is that benefiting you?** Anything under the sun - from vendor management and product questions to industry data or forecasting, Appcast is always willing to help us identify and find the best solution for our needs. Their recommendations for paid marketing and any additional considerations are honest and fair, and always transparent with budget items that may or may not prove successful for us. This helps us as a business stay grounded but also keep our expectations in check. ### 4. Joe Roberts review **Rating:** 4.5/5.0 stars **Reviewed by:** Joe R. | Recruiting Mnaager, Mid-Market (51-1000 emp.) **Reviewed Date:** December 16, 2024 **What do you like best about Appcast?** They are very flexible, reliable, dependable, easy to collaborate with. They often allow me to ask their opinions on other prospective vendors without the feeling of needing to protect their own interests. Their reportabliity is fantastic in their dasboard as well. **What do you dislike about Appcast?** Not that I dislike anything. It would be to get better candidates for the money and also the integration limitations with Indeed apply candidates through the API doesnt allow us to receive all the information. **What problems is Appcast solving and how is that benefiting you?** Sponsoring jobs ### 5. Appcast makes my job **Rating:** 5.0/5.0 stars **Reviewed by:** Miranda L. | Talent Acquisition Director of Branding, Enterprise (> 1000 emp.) **Reviewed Date:** August 13, 2024 **What do you like best about Appcast?** I appreciate the sense of urgency Appcast displays when I have an issue. The Team is the epitome of partnership. They have taken the time to learn our full cycle Recruiting process, therefore when it is time to make suggestion or pivoting is needed, their opinion is valued. In additon, with the acquisition of Bayard, they are truly a one stop shop. **What do you dislike about Appcast?** I do not have any thing I do dislike about Appcast. **What problems is Appcast solving and how is that benefiting you?** In a climate where hiring needs are constantly changing, the fact the Appcast can quickly pivot our budget to keep up with business needs is invaluable. **Official Response from Maddie Preston:** > Hello Miranda - thank you for your wonderful review! We’re thrilled to know that you have had a positive experience with Appcast so far. We pride ourselves on being a great partner to our clients and providing thoughtful recommendations to meet their needs. We appreciate your partnership! ### 6. Decent results **Rating:** 4.0/5.0 stars **Reviewed by:** Marco F. | Recruiting Director, Enterprise (> 1000 emp.) **Reviewed Date:** December 17, 2024 **What do you like best about Appcast?** The quick response from team members when needing specific customization. **What do you dislike about Appcast?** Sometimes the lack of controls on the browser application. However I think that may be based on customizations. **What problems is Appcast solving and how is that benefiting you?** focus on brining incoming talent from all areas. ### 7. Quantity of candidates **Rating:** 4.0/5.0 stars **Reviewed by:** Ali D. | Texas Area Representative, Smallprint Texas & Silver Pet Prints Texas, Enterprise (> 1000 emp.) **Reviewed Date:** May 21, 2024 **What do you like best about Appcast?** Quantity of applicants and job boards it scrapes to **What do you dislike about Appcast?** Quality of candidates that do not even match the qualifications **What problems is Appcast solving and how is that benefiting you?** Quality of candidates, doesnt work well with supporting both hourly blue collar and salary white collar roles **Official Response from Maddie Preston:** > Hi Ali - Thank you for taking the time to leave us a review. We appreciate your feedback. ### 8. Appcast Enhances our Team **Rating:** 5.0/5.0 stars **Reviewed by:** Austin M. | Sourcing Strategist, Enterprise (> 1000 emp.) **Reviewed Date:** September 27, 2024 **What do you like best about Appcast?** Appcast feels like an extension of our team. Thei radvice and execution on our ad campaigns help keep us moving forward as an organization. I appreciate their insight and willingness to do research into any issues that come up. **What do you dislike about Appcast?** Occasionally pricing quotes can be very costly. Would like lower minimums for certain locations. **What problems is Appcast solving and how is that benefiting you?** Appcast helps us reach larger audiences, but also the correct audiences, by use of targetting and optimization strategies through their digital campaigns ### 9. Talent Acquisition, Manager **Rating:** 5.0/5.0 stars **Reviewed by:** Erica S. | Talent Acquisition Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** December 16, 2024 **What do you like best about Appcast?** The Team is very responsive and friendly. The price is competative and the platform is easy to use! **What do you dislike about Appcast?** There is nothing I would change at this time. **What problems is Appcast solving and how is that benefiting you?** They help me easily advertise affordably ### 10. Great partner **Rating:** 5.0/5.0 stars **Reviewed by:** Jill M. | Vice President Talent Acquisition, Enterprise (> 1000 emp.) **Reviewed Date:** December 16, 2024 **What do you like best about Appcast?** The relationship with Appcast feels like a true partnership. We are aligned on our company goals and the Appcast team continuously steps up with innovative ideas to achieve our goals. **What do you dislike about Appcast?** As with all new relationship, the start was a bit bumpy. Once we got into a cadence of meetings and communication, it's been a great experience. **What problems is Appcast solving and how is that benefiting you?** Appcast helps us reach passive candidates across 16 markets and 11 states. ### 11. Managing Director, Talent Acquisition **Rating:** 5.0/5.0 stars **Reviewed by:** Wayne P. | Managing Director, Talent Acquisition, Enterprise (> 1000 emp.) **Reviewed Date:** September 20, 2024 **What do you like best about Appcast?** Weely meeting to discuss orgainzational priorites and results. Appcast does a great job of providing transparency through reporting and real time anlytics to show how our roles are perfroming, spend on recrutiment marketing, and advising our team on opportunites and solutions to improve our performance. They are invested in our success and do not feel we are treated as just another client. **What do you dislike about Appcast?** Appcast is a excellent partner for our orgainzation and do not have and dislikes. **What problems is Appcast solving and how is that benefiting you?** Assisting on multiple levels, my prior involvment is on programmtic and priority campaigns which they do a great job of proactively managing and consulting on to achieve optimum performance. ### 12. THE game changer for Recruitment Marketing **Rating:** 5.0/5.0 stars **Reviewed by:** Jessica L. | Principal Strategist, Employer Brand & Recruitment Marketing, Enterprise (> 1000 emp.) **Reviewed Date:** May 21, 2024 **What do you like best about Appcast?** Appcast is an agile, centralized, insightful programmatic solution for job board advertisement. The best part of Appcast is their people: excellent partners and trusted industry experts. Their programmatic platform is well organized with a user friendly dashboard with real-time insights and serves as the best solution for cost optimized ad management. Their Employer Brand services are thorough in EVP discovery and consultation. Their omnichannel media solutions and creative services act as a complimentary partner for any in-house recruitment or media department. **What do you dislike about Appcast?** I have worked with them across multiple employers and client teams and have no dislikes to report. **What problems is Appcast solving and how is that benefiting you?** Appcast helped us radically improve recruitment marketing spend by centralizing all job board activity, saving $1 million in the first year we implemented their programmatic tool. **Official Response from Maddie Preston:** > Hi Jessica - Thank you so much for your kind words and glowing review! We're thrilled to hear that you had a great experience with us. Our team works hard to ensure every customer is satisfied, and it’s great to know we hit the mark with you. We look forward to our continued partnership. ### 13. Appcast has made recruitment so much easier **Rating:** 5.0/5.0 stars **Reviewed by:** Helen S. | Talent Acquisition Partner - Plumb Centre & Sales, Enterprise (> 1000 emp.) **Reviewed Date:** December 16, 2024 **What do you like best about Appcast?** Appcast is extremely easy to use and the support you get is outstanding **What do you dislike about Appcast?** It started off slow but after a couple of weeks and full intergration it was all fine **What problems is Appcast solving and how is that benefiting you?** Much better quality candidates are comign through ### 14. Appcast Experience **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Retail | Enterprise (> 1000 emp.) **Reviewed Date:** September 26, 2024 **What do you like best about Appcast?** The ease of use in the dashboard and to pull various data and number of features. Ease of implementation: career site, Xtend, ATS integration. Customer Support: the team I work with are always helpful, have a willingness to try new things, and are knowledgeable and responsive. **What do you dislike about Appcast?** The lenth of time to learn our brand, voice, etc. **What problems is Appcast solving and how is that benefiting you?** Access to data around job advertising across all teams. Better results at lower cost than previous vendors. ### 15. Diversity & Recruitment Manager **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consumer Services | Mid-Market (51-1000 emp.) **Reviewed Date:** December 16, 2024 **What do you like best about Appcast?** Our account manager is great - wonderful for questions and planning spend amounts. **What do you dislike about Appcast?** We were almost dropped because we do not have a high spend each month. Luckily, our account manager was able to keep us on. **What problems is Appcast solving and how is that benefiting you?** They've helped us put our job postings on sites we normally wouldn't have known about. ### 16. Great partners **Rating:** 4.5/5.0 stars **Reviewed by:** JoDee S. | Sourcing Specialist, Enterprise (> 1000 emp.) **Reviewed Date:** August 14, 2024 **What do you like best about Appcast?** Appcast does wonderful at meeting with their team and overseeing their accounts. They adjust, as needed, for each business and recommend what is most likely to be sucessful. **What do you dislike about Appcast?** The reporting is very confusing. There are too many filters that do not make sense to the layman. **What problems is Appcast solving and how is that benefiting you?** Helping to funnel candidates in hard-to-reach areas is a big struggle of ours and Appcast is a huge support in helping to address that issue. **Official Response from Maddie Preston:** > Hi JoDee - thank you for your feedback! It’s great to hear that Appcast is supporting your needs and helping to funnel candidates in tough areas. To help address your reporting concerns, your account team has made a note to discuss data and reporting during your upcoming calls. We appreciate your continued partnership! ### 17. Appcast Review **Rating:** 4.5/5.0 stars **Reviewed by:** Melissa C. | Talent Operations Manager, Enterprise (> 1000 emp.) **Reviewed Date:** May 21, 2024 **What do you like best about Appcast?** We are able to control our cost and determine where to spend our recruiting dollars in the most beneficial ways. **What do you dislike about Appcast?** Some of the applicants we receive do not include resumes. I wish it could filter those out. **What problems is Appcast solving and how is that benefiting you?** We have the ability to stay in budget. We see clearly where our applicants are coming from. We can boost job opportunities. Have the ability to filter for our NSO's. **Official Response from Maddie Preston:** > Hi Melissa - We appreciate your wonderful feedback! We're happy to hear you're enjoying the ability to stay within your budget and have the ability to see where your applicants are coming from. Thank you for taking the time to write us a review, we look forward to our continued partnership. ### 18. Pretty decent platform **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Restaurants | Enterprise (> 1000 emp.) **Reviewed Date:** August 13, 2024 **What do you like best about Appcast?** Data and analytics and overall ease of use to sponsor job postings. **What do you dislike about Appcast?** Their website and the data is confusing. It is so easy to be in the wrong spot or looking at the wrong data. You always need to be very careful and doublecheck your search criterias and location within the site. **What problems is Appcast solving and how is that benefiting you?** Assisting with programmtic advertising of our jobs **Official Response from Maddie Preston:** > Hello - thank you for taking the time to leave a review! We appreciate your feedback as we strive to enhance our services and ensure the best experience for our valued customers. ### 19. Almost doubled our application rate **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consumer Services | Mid-Market (51-1000 emp.) **Reviewed Date:** August 13, 2024 **What do you like best about Appcast?** The customer service is fantastic. We have been working with 2 wonderful Appcast team members, who have really gone above and beyond providing support. It was very easy to add the tracking pixel to our applications in order to track results. **What do you dislike about Appcast?** We were almost dropped from Appcast when they brought on new leadership last year. Our spend was not high enough, but our Account Manager went to bat for us so that we were able to continue to use their servies. **What problems is Appcast solving and how is that benefiting you?** Increased applications and job postings on smaller sites we wouldn't have thought of. **Official Response from Maddie Preston:** > Hello - thank you for your review! We are pleased to know that you are happy with our services and saw a significant increase in applications. We look forward to your continued partnership! ### 20. Overall a very poor start **Rating:** 0.5/5.0 stars **Reviewed by:** Ahmed B. | Small-Business (50 or fewer emp.) **Reviewed Date:** January 04, 2024 **What do you like best about Appcast?** Not a whole lot, the dashboard is the only real decent part **What do you dislike about Appcast?** We have been utilizing Appcast for about 3 months now and it has not been an enjoyable experience. Prior to starting up, a lot of promises about effectiviness, collaboration and customer service. Through the first little bit there has been a lot of road bumps with no solutions and a lot of the time, a lack of response from the team. overall the experiecne amongst my team and I has not been good and this is an integral part to our business as if we dont have ads up, we cant find candidates so its directly impacting our business, **What problems is Appcast solving and how is that benefiting you?** we are dealing with quite a few issues and not a lot of solutions coming our way **Official Response from Maddie Preston:** > Hi Ahmed - Thank you for sharing your feedback with us. We genuinely value your insights! Please feel free to reach out to your support team directly with any specific concerns you would like to discuss further or reach out at contact@appcast.io. ### 21. Appcast has been an amazing partner... **Rating:** 5.0/5.0 stars **Reviewed by:** Nikole F. | Talent Acquisition Manager, Enterprise (> 1000 emp.) **Reviewed Date:** May 21, 2024 **What do you like best about Appcast?** Appcast has been an amazing partner who has continuously increased applications by customized recommendations. Their website is easy to use and provides transparcy around the effectiveness of their capmaign efforts. They have excellent customer service and shows ownership in our success! **What do you dislike about Appcast?** I do not have any recommendation to increase Appcast value. **What problems is Appcast solving and how is that benefiting you?** We previously struggled with a lack of application. **Official Response from Maddie Preston:** > Hi Nikole - Thank you for taking the time to leave us this glowing review! We appreciate your partnership and look forward to our continued success. ### 22. Data-Driven Recruitment Excellence with Appcast **Rating:** 5.0/5.0 stars **Reviewed by:** Kendra B. | Systems Administrator, Enterprise (> 1000 emp.) **Reviewed Date:** May 21, 2024 **What do you like best about Appcast?** Our partnership with Appcast has been a great experience. Their deep understanding of the industry and commitment to a data-driven approach have been evident from day one. Appcast's team doesn't just provide a service; they deliver a partnership. They meticulously review our recruitment data, offering insights that drive strategic decisions and enhance our talent acquisition. Their expertise shines through in the tailored advice they provide, ensuring we're not just attracting candidates, but the right candidates. **What do you dislike about Appcast?** There isn't anything at this point I dislike about Appcast. **What problems is Appcast solving and how is that benefiting you?** Appcast is increasing our candidate flow to our recruitment funnel. **Official Response from Maddie Preston:** > Hi Kendra - We appreciate your kind words! Thank you for the positive review and for choosing us. We strive to provide the best possible experience for our customers, and your feedback helps us continue to achieve that. ### 23. Good system overall **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Restaurants | Enterprise (> 1000 emp.) **Reviewed Date:** August 15, 2024 **What do you like best about Appcast?** I enjoyed the friendliness of the team we worked with during our proof of concept. They have great analytics and are good at working with certain restrictions and ATS'. **What do you dislike about Appcast?** At times it felt like we were repeating our selves on certain calls, and while they said they would have answers for us, at times they did not. We also saw some workarounds on things which dilluted the product. **What problems is Appcast solving and how is that benefiting you?** They are able to work with a number of job boards and manage spend accordingly. **Official Response from Maddie Preston:** > Hello - thank you for sharing your honest feedback! We appreciate and value your partnership. ### 24. Our partnership has enhanced our organizations programmatic advertising efforts **Rating:** 4.5/5.0 stars **Reviewed by:** Darlene R. | Enterprise (> 1000 emp.) **Reviewed Date:** January 11, 2024 **What do you like best about Appcast?** Appcast has proven to be an invaluable programmatic ad partner for our advertising initiatives. Their platform offers a seamless and user-friendly experience, making it easy for us to manage and optimize our campaigns effectively. The targeting capabilities provided by Appcast are impressive, allowing us to reach our desired audience with precision and efficiency. One standout feature is their real-time analytics dashboard, providing comprehensive insights into campaign performance. Additionally, Appcast's commitment to customer support is commendable; their responsive and knowledgeable team has been instrumental in addressing any concerns promptly. **What do you dislike about Appcast?** The use of Appcast programmatic ad platform does require continous feedback, which is great for honing to refine in our campaigns but aslo can be laborious and time consuming. It also has taken longer than I anticipated to get a drop down menu option (customization) added to our iCIMS platform. It is getting done but it did take quite awhile. **What problems is Appcast solving and how is that benefiting you?** One of the key strengths of Appcast is its expansive network of job sites, ensuring broad reach for our recruitment ads. Appcast's commitment to detailed reporting fosters transparency on spend, making it easy to evaluate the ROI of our ad spend. **Official Response from Maddie Preston:** > Hi Darlene - We appreciate you taking the time to leave us this thoughtful review! We're pleased to hear you're enjoying our real-time analytics dashboard. Looking forward to our continued partnership. ### 25. This has given my team the ability to get our jobs on various sites and reduce our ROI. **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Hospital & Health Care | Enterprise (> 1000 emp.) **Reviewed Date:** August 20, 2024 **What do you like best about Appcast?** There is one large site that has increased costs as time has gone by. This allows me to get our jobs in front of a broader audience and save money as the other sites are less expensive. **What do you dislike about Appcast?** Sometimes clicks can provide insight, and other times they can be a bit misleading. **What problems is Appcast solving and how is that benefiting you?** It is helping me keep my spend down as the costs on some sites are no longer viable. **Official Response from Maddie Preston:** > Hello - thank you for taking the time to write a review! Your feedback and partnership is appreciated. ### 26. Customer Support is out of this World! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Transportation/Trucking/Railroad | Mid-Market (51-1000 emp.) **Reviewed Date:** August 13, 2024 **What do you like best about Appcast?** Heather and Team are so helpful with questions, adjustments and recommendations. **What do you dislike about Appcast?** Nothing yet. So far extremely pleased, wouldn't change a thing. **What problems is Appcast solving and how is that benefiting you?** We are able to better track our app flow. **Official Response from Maddie Preston:** > Hello - thank you for your positive review! We are so happy to hear that you are pleased with your team at Appcast. We appreciate your continued partnership! ### 27. Appcast **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Security and Investigations | Enterprise (> 1000 emp.) **Reviewed Date:** May 21, 2024 **What do you like best about Appcast?** I would absolutely recommend the programmatic program to a friend or colleague. The transition to AppFeeder has saved us a tremendous amount of money and brought in a lot of applicants. **What do you dislike about Appcast?** Appcast does not provide the most efficient and useful recommendations outside of hosted jobs and Appfeeder. Turnaround time can take long due to the internal processes within Appcast. **What problems is Appcast solving and how is that benefiting you?** They have helped us with our application flow and saved us money. **Official Response from Maddie Preston:** > Hello - Thank you for taking the time to leave us a positive review! We're so happy to hear that we've been able to save you and your team money on applicants. We value your feedback and look forward to our continued partnership. ### 28. Strategic and Knowledgable **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Construction | Enterprise (> 1000 emp.) **Reviewed Date:** May 23, 2024 **What do you like best about Appcast?** We partnered with Appcast to provide 3 distinct feature, flexbility, advisory capabilities, and an echo system that have capabilities in all recruitment media channels (social, programatic, google, etc.). Their support and attention has been exceptional. Their account team has been fantastic to work with, couldnt imagine a better partnership. **What do you dislike about Appcast?** I would like a little more golbal accumen (outside of North America) **What problems is Appcast solving and how is that benefiting you?** Flexbility, Advisory Services, and channel diversity **Official Response from Maddie Preston:** > Hello - Thank you for your kind words about our flexibility, advisory capabilities, and exceptional support; we're thrilled to hear about your positive experience. We appreciate your feedback! ### 29. Great Partners! **Rating:** 5.0/5.0 stars **Reviewed by:** Bashty T. | Director, Talent Management, Enterprise (> 1000 emp.) **Reviewed Date:** May 28, 2024 **What do you like best about Appcast?** They take time to understand our challenges and opportunities and bring customized solutions to help address those issues. I never feel like something is being "sold" to me but that I have partners to help me along the way. **What do you dislike about Appcast?** Not able to set up quality integration due to company PII policy. **What problems is Appcast solving and how is that benefiting you?** Effectively reviewing candidate flow and managing our job board spend. **Official Response from Maddie Preston:** > Hi Bashty - Thank you for your wonderful feedback! We appreciate your continued partnership. ### 30. One of Appcast's Biggest Fans **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** January 04, 2024 **What do you like best about Appcast?** Our Appcast Account Support Team is second to none...extremely responsive and friendly, results-driven, very knowledgeable, and makes us feel like we are their only client! The Appcast "Program" is all they say it is...improved results at lower costs, and they do all the work. And we LOVE the ease of their dashboard, as well as the functionality. **What do you dislike about Appcast?** have witnessed no downsides with Appcast to date :-) **What problems is Appcast solving and how is that benefiting you?** Due to our business model and annual growth, our company requires the recruitment of 35,000-40,000 new hires in the US and Canada every year....a daunting task. Appcast takes much of the burden off our plate, delivers more and higher quality candidates (with a lower cost per application) than traditional Job Board Advertising, and does so "with a smile" and at a reasonable cost. **Official Response from Maddie Preston:** > Hi there - Thank you so much for the thoughtful review! We're so pleased to hear you are loving Appcast and the support you receive from your account management team. We're looking forward to our continued partnership. ### 31. Quantifiable results supported by world class analytics **Rating:** 5.0/5.0 stars **Reviewed by:** Curtis C. | Enterprise (> 1000 emp.) **Reviewed Date:** January 04, 2024 **What do you like best about Appcast?** They are responsive and agile to our needs and meet with us frequently to review where we are putting our resources to ensure we are getting the best value while consistently coming in at or below our budget. **What do you dislike about Appcast?** Sometimes integrations cause issues with posting details like location. However, this is not solely on them, and they are quick to try and resolve the issues when they arise. **What problems is Appcast solving and how is that benefiting you?** They are driving traffic to apply to our high volume and tough to fill positions in a market that is competitive and consistently evolving. **Official Response from Maddie Preston:** > Hi Curtis - Thank you for taking the time to leave us this positive review! We're glad to hear that your account management team is providing the best service possible. Looking forward to our continued partnership. ### 32. Hands On Approach For Recruiting Assistance **Rating:** 5.0/5.0 stars **Reviewed by:** Janet B. | Lead - Talent & Sourcing - North America, Enterprise (> 1000 emp.) **Reviewed Date:** January 04, 2024 **What do you like best about Appcast?** The team at Appcast is very responsive and collaborative. They have been very helpful to ensure we are spending our advertising dollars consciously. Anytime there is an issue, the team is quick to respond and provide a resolution. **What do you dislike about Appcast?** There have been no negative aspects of my partnership with Appcast. **What problems is Appcast solving and how is that benefiting you?** The roles that we fill are located in very remote areas with requirements that are not easy to meet. We have been able to reach a new audience of candidates with the help of Appcast. **Official Response from Maddie Preston:** > Hi Janet - Thank you for your kind words! We're dedicated to ensuring every customer has a positive experience. Looking forward to our continued partnership. ### 33. A great product for our business **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Hospital & Health Care | Enterprise (> 1000 emp.) **Reviewed Date:** May 29, 2024 **What do you like best about Appcast?** My team likes that Appcast is able to get our positions in front of a lot of different people without a lot of work from our side. **What do you dislike about Appcast?** The price is high, but that's just the price of doing business. **What problems is Appcast solving and how is that benefiting you?** Appcast is keeping us competitive in a highly competitive market. **Official Response from Maddie Preston:** > Hello - Thank you for taking the time to leave us this great review! We appreciate your continued partnership. ### 34. Easy to use **Rating:** 5.0/5.0 stars **Reviewed by:** kylee A. | Mid-Market (51-1000 emp.) **Reviewed Date:** January 04, 2024 **What do you like best about Appcast?** So far this has been a very easy to use tool. Super quick to help with applicants. Been very successful at helping with hard to fill jobs. Easy to go in and monitor your budget and cost for jobs you have posted. I use it as frequently as I can with my budget. **What do you dislike about Appcast?** Nothing so far. I have had very good luck with it. **What problems is Appcast solving and how is that benefiting you?** Helps us to fill hard to fill positions. Or when we need applicants right away. **Official Response from Maddie Preston:** > Hi Kylee - Thank you for taking the time to share your thoughts. We're thrilled to hear you had a great experience with us. ### 35. Easy to manage different sourcing channels **Rating:** 4.0/5.0 stars **Reviewed by:** Ethan W. | APAC TA Operation, Enterprise (> 1000 emp.) **Reviewed Date:** May 21, 2024 **What do you like best about Appcast?** Provide a platform to consolidate our external job medias plus the professional account team. **What do you dislike about Appcast?** Some of countries' job media cannot be integrated yet (mainly Asia country) **What problems is Appcast solving and how is that benefiting you?** Appcast help me to negotiate with our vendors to finalise the contract and provide the effective insight and forecast. **Official Response from Maddie Preston:** > Hi Ethan - We appreciate your positive feedback! It means a lot to us that you're satisfied with our service. ### 36. APPCAST SAVED US! **Rating:** 5.0/5.0 stars **Reviewed by:** Jerry B. | Director of Talent Acquisition, Enterprise (> 1000 emp.) **Reviewed Date:** January 04, 2024 **What do you like best about Appcast?** Amazing service and insight. Saved us gobs of time and Thousands of Dollars we would have otherwise wasted on ineffective advertising. **What do you dislike about Appcast?** NOTHING! Highly Recommend Appcast to all. **What problems is Appcast solving and how is that benefiting you?** Appcast helps us be most efficient and effective in our advertising space In the most competitive market in healthcare. We continue to evolve strategies to be five steps ahead of the competition while using data as our backbone. **Official Response from Maddie Preston:** > Hi Jerry - Thank you so much for your thoughtful and glowing review! It motivates us to continue providing excellent service. We're looking forward to our continued partnership. ### 37. Great Product - Excellent Customer Service Support **Rating:** 4.5/5.0 stars **Reviewed by:** Larry M. | SVP, Field Operations, Mid-Market (51-1000 emp.) **Reviewed Date:** January 05, 2024 **What do you like best about Appcast?** It helps us get our positions out to various job boards quickly and to the right boards. **What do you dislike about Appcast?** It would be nice to have access to getting jobs posted on Indeed. **What problems is Appcast solving and how is that benefiting you?** Building a talent pool for the various roles and jobs that we have available. It's nice to have 1 source to turn to versus having individual agreements directly with various job boards. **Official Response from Maddie Preston:** > Hi Larry - Thank you so much for the positive review! We're looking forward to our continued partnership. ### 38. Appcast has helped us gain great candidates! **Rating:** 5.0/5.0 stars **Reviewed by:** Efren G. | Manager of Training and Recruiting, Enterprise (> 1000 emp.) **Reviewed Date:** January 04, 2024 **What do you like best about Appcast?** The customer support we recieve is fantastic! The team helps set up the campaings for you and help manage it to the point where you can simply watch the applications flow in. **What do you dislike about Appcast?** There is nothing that I dislike about Appcast. It has been great! **What problems is Appcast solving and how is that benefiting you?** Quality of applicants. We seem to be getting better quality of applicants coming in through appcast. **Official Response from Maddie Preston:** > Hi Efren - Thank you for your glowing review! We're thrilled to have you as a satisfied customer and happy to hear your account management team has been fantastic to work with. Looking forward to our continued partnership. ### 39. Lead Sourcing and Generation **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Staffing and Recruiting | Enterprise (> 1000 emp.) **Reviewed Date:** May 21, 2024 **What do you like best about Appcast?** The ability to use them as a lead source for continued periods of time. **What do you dislike about Appcast?** Some jobs perform better than others when using Appcast **What problems is Appcast solving and how is that benefiting you?** Supplemental lead source and generation **Official Response from Maddie Preston:** > Hello - Thank you for taking the time to leave us a review. We're so happy to hear you use Appcast as a supplemental lead source and generation. We appreciate your feedback as it helps us improve. ### 40. Exemplary Results, Data, and Army of Support **Rating:** 5.0/5.0 stars **Reviewed by:** Brittney P. | Marketing Director, Mid-Market (51-1000 emp.) **Reviewed Date:** June 30, 2023 **What do you like best about Appcast?** Working with the AppCast team has been an absolute pleasure. Their team and technology are world-class. There are many reasons why I love using AppCast. Firstly, we get results - quality and quantity of candidates that translate to hires. Secondly, we have access to valuable hiring data to share with stakeholders, both internal and external, that validates our collective efforts to grow our candidate funnel quickly and deliver hires. This data is imperative to articulate the efficacy and efficiency of our efforts and gain buy-in from senior leadership. Thirdly, we have had consistent support since becoming a client (almost a year), which is rare to find. Most vendor support wanes once a contract is signed. AppCast understands the idea of continuous improvement and works with several departments within our organization to ensure we are succeeding at meeting our recruitment funnel goals. Lastly, we feel valued as a client at every touchpoint. From a marketing and operational standpoint, this can be hard to achieve and even harder to maintain, and AppCast achieves this with ease. **What do you dislike about Appcast?** While I love having the amount of data at my disposal and working with it in my day-to-day responsibilities, I think it would be helpful to have training or education that is distilled for team members of clients who may be unfamiliar, overwhelmed, or intimidated by the amount of data. Other than that, the whole team at AppCast has gone above and beyond, and it does not go unnoticed! **What problems is Appcast solving and how is that benefiting you?** Quickly building a quality candidate funnel and minimizing manual job posting and budget optimization. Also, data transparency in the hiring funnel and communicating recruitment marketing results and efficiency. ### 41. Quick applications **Rating:** 4.5/5.0 stars **Reviewed by:** Austin P. | Recruiting Manager & Client Relations, Enterprise (> 1000 emp.) **Reviewed Date:** January 04, 2024 **What do you like best about Appcast?** I enjoy how quickly they can create campaigns and pivot based on our needs at the moment. **What do you dislike about Appcast?** Sometimes the quantity of applicants is not the best o **What problems is Appcast solving and how is that benefiting you?** Allow us to get our jobs on more posting boards at a fraction of price when before we would have had to pay for each posting. **Official Response from Maddie Preston:** > Hi Austin - Thank you for taking the time to share your thoughts. We're delighted you found our product/service helpful. ### 42. A great resource to gain Applicant traction **Rating:** 5.0/5.0 stars **Reviewed by:** Susie J. | Enterprise (> 1000 emp.) **Reviewed Date:** January 05, 2024 **What do you like best about Appcast?** I really enjoy the ease of use and the visibility that the dashboard offers. We have been able to monitor and adjust campaigns easily with the information that is provided. Our account team is great and are always ready to assist with any changes and modifications that need to be made, quickly. **What do you dislike about Appcast?** Cannot think of anything at this time. All has been good so far. **What problems is Appcast solving and how is that benefiting you?** Being able to get our jobs posted efficiently and effectively to diverse job boards, not just the main ones. Niche job boards have been great **Official Response from Maddie Preston:** > Hi Susie - Thank you so much for the glowing review! We're happy to hear that our product and service meet your expectations. Looking forward to our continued partnership. ### 43. The premier recruitment solution in programmatic technology **Rating:** 4.5/5.0 stars **Reviewed by:** Andrew R. | Enterprise (> 1000 emp.) **Reviewed Date:** January 04, 2024 **What do you like best about Appcast?** I have two best things: the service and customer support. The Appcast technology and programmatic approach is second to none. It places job advertisements on the right platforms at the right time in order to receive quality candidates. In addition, Appcast's customer support is always professional and helpful. The Appcast solution is a strategic partner, and I am thrilled with the results they have delivered in our 2-year relationship. **What do you dislike about Appcast?** More of an opportunity than a dislike. I would like to see the "candidate source" be more granular. **What problems is Appcast solving and how is that benefiting you?** Quality of candidate **Official Response from Maddie Preston:** > Hi Andrew - Thank you for the positive review! We appreciate your feedback on improving our "candidate source" feature. We're looking forward to our continued partnership. ### 44. An Exceptional Talent Acquisition Solution: Streamline Recruitment **Rating:** 5.0/5.0 stars **Reviewed by:** Victoria S. | Enterprise (> 1000 emp.) **Reviewed Date:** June 15, 2023 **What do you like best about Appcast?** The standout feature that truly impressed us was the exceptional communication and unparalleled flexibility of the team behind Appcast. Throughout our experience, they consistently went above and beyond to ensure our needs were met and our questions promptly addressed. **What do you dislike about Appcast?** From start to finish, the product and the team behind it exceeded our expectations, providing us with a seamless and highly satisfying talent acquisition solution. **What problems is Appcast solving and how is that benefiting you?** One of the most remarkable aspects of Appcast was its ability to provide us with in-depth data and analytics related to our recruitment efforts. This feature proved immensely valuable in understanding the effectiveness of our strategies and making data-driven decisions. The platform provided us with real-time metrics on key performance indicators such as application volume, source of applicants, and conversion rates at each stage of the hiring process. This data-driven approach empowered us to identify areas of improvement and implement targeted strategies to enhance our recruitment efforts. We could make informed decisions and optimize our processes effectively with visibility into the recruitment data. Upon launching the product, we experienced a significant boost in the number of applications received. This increase in application volume was a direct result of the product's user-friendly interface, streamlined application process, and enhanced candidate experience. The ability to double our application volume showcased the effectiveness and efficiency of Appcast in attracting a larger pool of qualified candidates. Appacst allowed us to find the right talent to fill our open positions and accelerated our hiring timelines. ### 45. Best Programmatic Partner! **Rating:** 5.0/5.0 stars **Reviewed by:** Shawn S. | Director of Talent Acquisition, Hospital & Health Care, Enterprise (> 1000 emp.) **Reviewed Date:** January 04, 2024 **What do you like best about Appcast?** They know programmatic very well, and they provide great consultation, and we have seen amazing results. They are the leaders in programmatic, and I am so happy to be a partner. **What do you dislike about Appcast?** Honestly, I can't think of any as our candidate flow has increased. **What problems is Appcast solving and how is that benefiting you?** Higher candidate flow and quality hires. **Official Response from Maddie Preston:** > Hi Shawn - Thank you for your kind words! We're thrilled to hear you've had a great experience with us. Looking forward to our continued partnership. ### 46. Great Customer Support & Product **Rating:** 4.5/5.0 stars **Reviewed by:** Denny Y. | Clinical Recruitment Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** June 15, 2023 **What do you like best about Appcast?** They are great partners and have always been open and communicative with their recommendations about the campaigns we are running. They never miss an email and always complete tasks as asked of them. I think they are also great at making sure they do their best to remedy any problems that inevitably come up. **What do you dislike about Appcast?** I wouldn't say that there isn't anything about Appcast that I dislike but at times, I wish they would proactively come to us with additional options or optimizations. I am pleasently surprised when I bring up potential optimizations to bids and they have announced that they've already done so but I also wish they communicated even the smaller details like that. **What problems is Appcast solving and how is that benefiting you?** They are making it much easier to manage job ads across all the different job boards. They do work for us that would require additional manpower for us to do on our own. ### 47. Budget well spend with programmatic approach rather just spending to any job board **Rating:** 4.5/5.0 stars **Reviewed by:** Simone B. | ​​Research & Sourcing Lead + Sales Recruiter, Enterprise (> 1000 emp.) **Reviewed Date:** January 04, 2024 **What do you like best about Appcast?** The ability to post to all major job boards while having control over the amount spent as well as detailed analytics into the performance of each posting. **What do you dislike about Appcast?** It is great for high volume and entry level roles but doesn't help increase the quality in higher profile searches. **What problems is Appcast solving and how is that benefiting you?** Instead of spending money on various boards and not having insights how effective they were, Appcast provides control and insights about it and the ability to post to all major job boards and D&I sites as well. **Official Response from Maddie Preston:** > Hi Simone - Thank you for your kind words and positive review! We appreciate your feedback regarding high-profile searches. It helps us understand how we can improve our products/services. ### 48. It's user friendly and the Appcast team listens to our feedback. **Rating:** 4.0/5.0 stars **Reviewed by:** Lillian V. | Small-Business (50 or fewer emp.) **Reviewed Date:** January 04, 2024 **What do you like best about Appcast?** The UI is easy to understand visually and adjusting the spending budgets is fairly simple. **What do you dislike about Appcast?** There's a learning curve but the team is always readily available to answer questions. **What problems is Appcast solving and how is that benefiting you?** It's targeting specific demographics and locations. **Official Response from Maddie Preston:** > Hi Lillian - Thank you so much for the positive review! It's great to know you've had a positive experience with us. We aim to consistently deliver quality service. We look forward to our continued partnership. ### 49. Partner with Appcast to increase your opportunities visibility! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Restaurants | Enterprise (> 1000 emp.) **Reviewed Date:** January 04, 2024 **What do you like best about Appcast?** It was easy to implement and intergrate. Super easy to use and navigate the dashboard. They are proactive to our needs and quick to react when anything changes. Great communication as well. **What do you dislike about Appcast?** I don't know of any downsides of using Appcast. **What problems is Appcast solving and how is that benefiting you?** Getting our roles visible to the most amount of potential Team Members. The more candidates that apply, the more we can screen to make sure we are hiring the best talent. **Official Response from Maddie Preston:** > Hi there - Thank you for your feedback! We're glad to hear our product/services have continued to meet your expectations. Looking forward to our continued partnership. ### 50. The Appcast platform that has helped filter in potential candidates needed for our business needs **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Logistics and Supply Chain | Mid-Market (51-1000 emp.) **Reviewed Date:** January 14, 2024 **What do you like best about Appcast?** What's most helpful is conversing with the Account reps to advise and administer changes needed, daily and weekly to our ad postings. **What do you dislike about Appcast?** The option to change our bids was a slighted transition. It took away our ability to self service our financial need for an ad at any given time. **What problems is Appcast solving and how is that benefiting you?** Appcast is helping our business generate potential candidates in expanding regional markets we have available. **Official Response from Maddie Preston:** > Hi There - Thank you for your review! We're so happy to hear you're receiving the best support from your Appcast customer success team. Looking forward to our continued partnership. ## Appcast Discussions - [Does Appcast integrate with common ATS platforms?](https://www.g2.com/discussions/does-appcast-integrate-with-common-ats-platforms) - 1 comment, 2 upvotes - [How does Appcast help companies improve their recruiting efforts?](https://www.g2.com/discussions/how-does-appcast-help-companies-improve-their-recruiting-efforts) - 1 comment, 2 upvotes - [What is programmatic job advertising and how can it help my company hire more efficiently?](https://www.g2.com/discussions/what-is-programmatic-job-advertising-and-how-can-it-help-my-company-hire-more-efficiently) - 1 comment, 2 upvotes - [View Appcast pricing details and edition comparison](https://www.g2.com/products/appcast/reviews?page=2§ion=pricing&secure%5Bexpires_at%5D=2026-05-17+00%3A32%3A07+-0500&secure%5Bsession_id%5D=0f579c7c-4ee5-4b52-866b-0d4d9dc72534&secure%5Btoken%5D=96f99d81c2568c286f731e8b0dbab20dec14087b4c3e53a322b547453b94df4b&format=llm_user) ## Appcast Integrations - [Able by Bullhorn](https://www.g2.com/products/able-by-bullhorn/reviews) - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) - [Avature](https://www.g2.com/products/avature/reviews) - [BambooHR](https://www.g2.com/products/bamboohr/reviews) - [BrassRing](https://www.g2.com/products/brassring/reviews) - [Bullhorn](https://www.g2.com/products/bullhorn/reviews) - [Crelate](https://www.g2.com/products/crelate/reviews) - [Fountain](https://www.g2.com/products/fountain/reviews) - [Greenhouse](https://www.g2.com/products/greenhouse/reviews) - [ICIMS](https://www.g2.com/products/icims/reviews) - [Indeed Hiring Platform](https://www.g2.com/products/indeed-hiring-platform/reviews) - [JazzHR](https://www.g2.com/products/jazz-co/reviews) - [Jobvite](https://www.g2.com/products/jobvite/reviews) - [Lever](https://www.g2.com/products/lever/reviews) - [LinkedIn Recruitment Marketing](https://www.g2.com/products/linkedin-recruitment-marketing/reviews) - [Oracle Cloud Data Management](https://www.g2.com/products/oracle-oracle-cloud-data-management/reviews) - [Paradox](https://www.g2.com/products/paradox/reviews) - [Phenom Applied AI](https://www.g2.com/products/phenom-applied-ai/reviews) - [Pinpoint](https://www.g2.com/products/pinpoint-hq-pinpoint/reviews) - [SmartRecruiters](https://www.g2.com/products/smartrecruiters/reviews) - [UKG Pro](https://www.g2.com/products/ukg-pro/reviews) - [Workable](https://www.g2.com/products/workable/reviews) - [Workday Recruiting](https://www.g2.com/products/workday-recruiting/reviews) ## Appcast Features **Job Ad Creation** - Targeted Ads - Predict Performance **Generative AI** - AI Text Generation **Platform Basics** - Interoperability - Performance - Integrations **Purchasing** - Budgeting - Automate Purchasing - Job Site Publishing **Platform Content** - Employer Branding - Social Recruiting **Tracking** - Real Time Adjustments - Analytics **Platform Performance** - Automation - File Sharing - Reporting **Platform Additional Functionality** - Dashboard - Mobility ## Top Appcast Alternatives - [Joveo](https://www.g2.com/products/joveo/reviews) - 4.8/5.0 (118 reviews) - [Radancy](https://www.g2.com/products/radancy/reviews) - 4.7/5.0 (196 reviews) - [Veritone Hire Programmatic (formerly PandoLogic)](https://www.g2.com/products/veritone-hire-programmatic-formerly-pandologic/reviews) - 4.2/5.0 (62 reviews)