# Anteriad Reviews **Vendor:** Anteriad **Category:** [Account Data Management Software](https://www.g2.com/categories/account-data-management) **Average Rating:** 4.5/5.0 **Total Reviews:** 34 ## About Anteriad Anteriad puts B2B marketers in front of their next customer and ahead of their competition. We are the demand generation partner for teams that need outcomes, not another software subscription. Our award-winning Anteriad Marketing Cloud tracks more than 500 billion buyer-related signals each month across 450 million+ global contacts, and our managed campaign experts turn that intelligence into coordinated, full-funnel programs that engage entire buying groups and drive growth. Today’s buying journey demands that level of coordination. Buyers start with AI, stay anonymous until they are deep into their decision process, and move in buying groups across finance, IT, procurement, and end users. Inbound alone is no longer enough, and disconnected point solutions create gaps between data, execution, and measurable impact. Anteriad connects intelligence directly to activation. The Anteriad Marketing Cloud identifies which accounts are actively researching, what they care about, and where they are in the buying process. Our managed campaign teams orchestrate multichannel programs across display, email, content syndication, programmatic, and CTV, ensuring every signal translates into meaningful engagement. Our data is Neutronian-certified and ranked in the top 1% for quality and transparency, giving marketing teams confidence they are reaching real buyers, not recycled lists. Clients have achieved 200x ROI, 20% revenue growth, and 1,900% higher click-through rates. Trusted by IBM, Microsoft, Lenovo, Forbes, SHRM, and hundreds of global B2B brands, Anteriad delivers accountable growth across industries and markets. If you are ready for coordinated, full-funnel execution that drives measurable growth, we are ready to put you in front of your next customer. ## Anteriad Reviews ### 1. Solid B2B Demand Gen Performance with Strong Targeting and Competitive ROI **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Manufacturing | Mid-Market (51-1000 emp.) **Reviewed Date:** May 05, 2026 **What do you like best about Anteriad?** Anteriad offers solid performance for B2B demand generation, with strong targeting and generally reliable lead output, though results improve with active campaign management. The UI/UX is functional but not very intuitive, and while integrations with major platforms exist, they can require some setup. Pricing is competitive relative to the data and media capabilities, delivering good ROI when campaigns are well aligned. Support and onboarding are helpful but vary in proactivity, and while the platform uses data-driven intelligence, its AI capabilities are more practical than advanced. **What do you dislike about Anteriad?** We’ve observed inconsistencies between Anteriad’s reporting and CM360 data, which can make it difficult to fully validate campaign performance and align on metrics. **What problems is Anteriad solving and how is that benefiting you?** Anteriad helps solve the challenge of reaching and engaging targeted B2B audiences at scale by combining data, media, and campaign execution. This benefits us by enabling more efficient demand generation and pipeline growth, while reducing the need to manage multiple vendors. ### 2. Seamless Integration and Outstanding Support **Rating:** 4.5/5.0 stars **Reviewed by:** Ayan T. | Digital Marketing Operations Specialist, Computer Software, Enterprise (> 1000 emp.) **Reviewed Date:** April 28, 2026 **What do you like best about Anteriad?** I think working with Anteriad has been great, especially with the team that includes Eric, Jen, and Catherine, who have been fantastic in helping us solve any problems. One of the standout moments was transitioning from the SFTP drop of the files into a native integration, which was super seamless. This seamless integration saved us dozens, if not hundreds, of hours and allowed us to have contacts available fairly instantaneously. It has been a great few years, and the team has been pretty happy with the results they're seeing. Anytime we've had an issue or needed something corrected, Anteriad has always been there, with Eric being super on the ball. We really appreciate that. **What do you dislike about Anteriad?** I think there are a couple features that would be great to see within Anteriad. With a lot of the lead acceleration programs, when you have gated assets and things you want to capture, it would be useful to see the details of what the contact is consuming. Platforms like PathFactory offer granular information, like how far they've read in a PDF or an infographic, which would be beneficial. It's a bit challenging when assets are downloaded directly, but if we could keep them in an ecosystem where the contact is tracked, it would be useful to know where they left off. If Anteriad could implement or explore having some of that additional data, it would provide great value in terms of better user experience. **What problems is Anteriad solving and how is that benefiting you?** I use Anteriad for lead acceleration and content syndication, saving us countless hours with seamless integration. It allows for instant access to contacts and smooth data actioning, which our lead development teams are happy with. ### 3. Impeccable, Tailored Customer Journey Support with Strong AI-Enabled Offerings **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** April 28, 2026 **What do you like best about Anteriad?** The customer journey support is impeccable. From the discovery to pilot, and later expanding the work scope, everything was tailored towards the immediate priorities and target outcomes. I see their AI-enabled offerings as a key pillar in our go-to-market. **What do you dislike about Anteriad?** The only chink on their armor is their acquired/yet to be fully embedded third party service providers. In one case, despite the initiative coming from good faith, the execution was sorely misplaced and the downstream delivery did not meet the desired outcomes. **What problems is Anteriad solving and how is that benefiting you?** Our hypertargeting required specific, accurate and fast turnaround results to drive market expansion. Their data quality and timely delivery meant that there was less time involved in fixing gaps. Their subject matter experts are top notch and very thorough in the discovery phase to ensure once we go live, the focus in on delivering the goals, not reiteration. ### 4. Efficient Lead Generation with Seamless Integration **Rating:** 4.0/5.0 stars **Reviewed by:** Kevin M. | Small-Business (50 or fewer emp.) **Reviewed Date:** April 28, 2026 **What do you like best about Anteriad?** I like that Anteriad allows us to provide lists of our target customers, which is crucial because we work in a very niche space and need very qualified lists. They provide guaranteed leads that we pay for in a timely fashion. Everybody we've worked with at Anteriad has been really easy and super pleasant, being pretty accommodating in how they pass leads to us. The integration with HubSpot has been super helpful, making the setup easy. It's just a matter of providing our forms and an Excel spreadsheet with form field API names, which they map. This simplicity in the initial setup has been very convenient. **What do you dislike about Anteriad?** No complaints **What problems is Anteriad solving and how is that benefiting you?** I use Anteriad for lead generation and capturing leads in bulk at a fixed cost, enabling quick contact acquisition and enrollment into our email workflows. ### 5. Reliable Partner with Proactive Support **Rating:** 4.0/5.0 stars **Reviewed by:** Nicolle Y. | Small-Business (50 or fewer emp.) **Reviewed Date:** April 28, 2026 **What do you like best about Anteriad?** I use Anteriad as a partner for my Content Syndication client planning. Their representatives are helpful and communicative and proactively troubleshoot problems that may arise. I find them consistently deliver on time and provide meaningful and actionable feedback with optimization efforts. Overall, they are resourceful and a reliable partner to work with. I also like their customer service, with super friendly and informative partners who are a pleasure to work with. They are super proactive and collaborative, understanding our team and client needs, and they anticipate challenges before any issues arise. The initial setup was super easy. **What do you dislike about Anteriad?** CPL rates are a factor **What problems is Anteriad solving and how is that benefiting you?** I use Anteriad for Content Syndication client planning. Their representatives are helpful, communicative, and proactive in troubleshooting. They deliver on time and provide actionable feedback, making them a reliable partner. ### 6. Exceptional Lead Quality and Customer Service **Rating:** 4.5/5.0 stars **Reviewed by:** Parsa T. | Senior Field Marketing Analyst, Enterprise (> 1000 emp.) **Reviewed Date:** April 28, 2026 **What do you like best about Anteriad?** I really like Anteriad's customer service and attention to detail. Talking to them is a great experience because they're always super willing to implement any changes I suggest. I've gone through multiple rounds of feedback with them regarding the content they post for us, and they always respond well, even though I can be picky with the language. They do a really good job delivering quality leads and adapting to any changes we request. Their adaptability is impressive, as we've changed our plan with them, and they've been excellent to work with throughout. The setup was super easy too, as they were very responsive and helped us walk through it. **What do you dislike about Anteriad?** N/A **What problems is Anteriad solving and how is that benefiting you?** Anteriad improves lead quality, reducing rejected leads and increasing active ones. They excel in communication and responsiveness. ### 7. Highly Qualified Leads Through Strategic Content Syndication **Rating:** 4.5/5.0 stars **Reviewed by:** Mike R. | Marketing Manager, Enterprise (> 1000 emp.) **Reviewed Date:** May 05, 2026 **What do you like best about Anteriad?** Anteriad is a great partner to help us drive leads for both Mid-enterprise and Enterprise through content syndication. We have found the leads they are generating for us to be some of the most qualified and interested buyers. **What do you dislike about Anteriad?** Have nothing to add for this one, they are a very good and strategic partner for us. **What problems is Anteriad solving and how is that benefiting you?** They help us get into organizations and target the people and titles that we want. Also is a great channel to help promote the thought leadership materials that our company produces to those particular organizations and the targeted buying groups. ### 8. Anteriad's Targeting Capabilities Boost Our Demand Generation **Rating:** 4.5/5.0 stars **Reviewed by:** Michelle G. | Enterprise (> 1000 emp.) **Reviewed Date:** April 30, 2026 **What do you like best about Anteriad?** I like Anteriad's robust targeting capabilities that allow us to focus on our exact buyer based on the ideal customer profile, including company size, geographics, revenue data, and persona data tied to contact information. They can also do account-based marketing when we provide them with a target account list. **What do you dislike about Anteriad?** Honestly, nothing. They've been a strategic partner for us. **What problems is Anteriad solving and how is that benefiting you?** Anteriad helps us generate leads for our marketing efforts by providing engaged contacts through targeted campaigns. It offers robust targeting capabilities to pursue our exact buyer profiles based on various data points, which is valuable for our demand generation. ### 9. Effective Demand Generation with Stellar Support **Rating:** 4.0/5.0 stars **Reviewed by:** Yan L. | Digital Marketing Manager, Enterprise (> 1000 emp.) **Reviewed Date:** April 28, 2026 **What do you like best about Anteriad?** I find their customer service team very helpful and supportive. Their lead generation and direct email generation features, along with the ability to provide account-level data, are what I value the most. Additionally, the initial setup was very easy, thanks to their customer success team, who made it really easy to set up everything. **What do you dislike about Anteriad?** Keep in mind volume of leads don't necessarily translate into pipeline. **What problems is Anteriad solving and how is that benefiting you?** Anteriad helps solve the challenge of generating pipeline and revenue from our demand generation budget. I value their lead generation and direct email features, especially their ability to provide account-level data. ### 10. Efficient Lead Delivery with Smooth Operations **Rating:** 5.0/5.0 stars **Reviewed by:** George S. | Account Director, Mid-Market (51-1000 emp.) **Reviewed Date:** May 04, 2026 **What do you like best about Anteriad?** Efficient to work with and good operations to get leads delivered **What do you dislike about Anteriad?** CPLs can be higher than other competitors **What problems is Anteriad solving and how is that benefiting you?** Efficient lead generation for our clients ### 11. Asset Promotion and Demand Generation **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** April 28, 2026 **What do you like best about Anteriad?** The team is very easy to work with, and their asset promotion program allows for plenty of customization. **What do you dislike about Anteriad?** I don't have any dislikes at the moment. **What problems is Anteriad solving and how is that benefiting you?** They helped us with hitting our top of funnel goals in Q4 through asset promotion. ### 12. Versatile Lead Generation Methods That Deliver **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** April 28, 2026 **What do you like best about Anteriad?** Different methods and ways of lead generation **What do you dislike about Anteriad?** Operations can be slow and confused causing additional communication gaps **What problems is Anteriad solving and how is that benefiting you?** Lead generation for emerging countries, adding exposure and visibility ### 13. A great product and customer experience **Rating:** 5.0/5.0 stars **Reviewed by:** Amanda M. | Head of Sales, Mid-Market (51-1000 emp.) **Reviewed Date:** May 21, 2021 **What do you like best about Anteriad?** Their intent data has given us valuable information on prospects that are in active pursuit of our services. **What do you dislike about Anteriad?** I'm very satisfied. They are extremely responsive to all requests. **What problems is Anteriad solving and how is that benefiting you?** Cold calls are hard because you typically have no idea if the timing is right. Intent data solves this problem by allowing us to make connections with buyers actively in market for our services turning cold calls into warm calls getting us into the. Using cycle earlier. **Official Response from Lauren Mabra:** > Thank you for taking the time to review us, Amanda! ### 14. Great B2B Intent Data **Rating:** 5.0/5.0 stars **Reviewed by:** Raghuram K. | Fellow (Mumbai 2014), Mid-Market (51-1000 emp.) **Reviewed Date:** July 13, 2021 **What do you like best about Anteriad?** Excellent tool for B2B accounts prioritization and where to focus your campaign efforts. I like the part that eCHO is able to enrich company location records with intent topics, categories and scores. The range of topics supported is rather exhaustive. **What do you dislike about Anteriad?** Not much to dislike, team is very supportive **Recommendations to others considering Anteriad:** High quality and comprehensive intent data **What problems is Anteriad solving and how is that benefiting you?** It helps us improve marketing ROI by identifying the right accounts which are already in research mode around topics we are interested in ### 15. Great organization and product! **Rating:** 3.5/5.0 stars **Reviewed by:** Lisa G. | Client Partner, Global Accounts, Mid-Market (51-1000 emp.) **Reviewed Date:** May 28, 2020 **What do you like best about Anteriad?** The 180byTwo has high quality data and excellent client service. At first, data can be complicated for the inexperienced, but the team made it manageable and made my job easier. They offer data recommendations to reach a wider audience, that is based on industry, company, job title, and location that positively impact measurement and performance. **What do you dislike about Anteriad?** Nothing at this time. Eric and the team are experts in the industry, very responsive and always innovating. **Recommendations to others considering Anteriad:** I would highly recommend working with 180byTwo. They're knowledgeable, responsive, and professionals. **What problems is Anteriad solving and how is that benefiting you?** Qualified lead generation and finding an audience in market. **Official Response from Lauren Mabra:** > Thank you for taking the time to leave a video review for us, Lisa! Your feedback is invaluable and we're so happy that you're satisfied with our service and data. ### 16. Great team to work with **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer & Network Security | Enterprise (> 1000 emp.) **Reviewed Date:** May 22, 2021 **What do you like best about Anteriad?** Team was very accommodating and helpful in ensuring we understood how the product works. **What do you dislike about Anteriad?** Did not dislike anything, had a positive experience all around **What problems is Anteriad solving and how is that benefiting you?** Intent **Official Response from Lauren Mabra:** > Thank you! We're so happy to hear that you had a great experience. ### 17. Great Product! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.) **Reviewed Date:** July 28, 2020 **What do you like best about Anteriad?** 180byTwo was able to provide our small business focused client with a solution to target low risk industries who are not as likely to be impacted by COVID. The data is high quality and the customer service was unmatched. I worked with Mike G who was able to come up with recommendations and insights to help us reach the audience and ensured the methodology was easy to digest. He went above and beyond! **What do you dislike about Anteriad?** Nothing bad to say about the service or product! **What problems is Anteriad solving and how is that benefiting you?** Reaching small business owners in a uncertain market. **Official Response from Lauren Mabra:** > Thank you for taking the time to review us! We're so happy that you're satisfied with our service and data. It's a pleasure to work with you! ### 18. Great Product! **Rating:** 5.0/5.0 stars **Reviewed by:** James H. | Co-Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** June 02, 2020 **What do you like best about Anteriad?** I like that 180bytwo data is very structured and powerful. Not all data is good data and 180bytwo does a great job of ensuring you have access to actionable and insightful data. **What do you dislike about Anteriad?** Nothing. 180bytwo does a great job ensuring that you have the right data. **What problems is Anteriad solving and how is that benefiting you?** With eCHO B2B intent I am to get better leads and conversions **Official Response from Lauren Mabra:** > Thank you for the five stars, James! ### 19. Executive in Software Sales **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Mid-Market (51-1000 emp.) **Reviewed Date:** May 28, 2020 **What do you like best about Anteriad?** Invaluable insights about potential clients & buyers. Easily building account lists and distributing them across our organization is simple. **What do you dislike about Anteriad?** Nothing at the moment, continuous changes in the UI have only made the user experience that much better. Keep up the good work. **What problems is Anteriad solving and how is that benefiting you?** eCHO B2B Intent allows us to arm our sales team with the insights they need to recognize the right prospects/opportunities and understand what steps they need to take to close deals more efficiently. **Official Response from Lauren Mabra:** > Thank you for taking the time to review us! Your feedback is invaluable and we're so happy that you're satisfied with our service and data. ### 20. eCho Data Layer Deployment **Rating:** 4.0/5.0 stars **Reviewed by:** Mike G. | Founder & President, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** August 30, 2019 **What do you like best about Anteriad?** About-face helps businesses understand and manage both the buy and sell side of their marketing identities. Using eCHO intent signals helps us to expose insights and accelerate demand. Other Intent companies only help you gain insights at the domain level whereas with eCHO we have been able to gain a better understanding of buying signals at the decision making unit level and site level; granular is better. **What do you dislike about Anteriad?** They’re Account Based scoring solution isn’t available native in their integration yet. **What problems is Anteriad solving and how is that benefiting you?** 180byTwo datasets in general give us a huge amount of data insights to draw from as we start with limited insights on our new subscribers. Both the B2B and B2C datasets are great in terms of enriching our content with business context datapoints, but the eCHO product is keeping it extremely relevant to our intent driven clients by focusing on higher demand/cpm in-market segmentation. **Official Response from Lauren Mabra:** > Thanks for the positive feedback! ### 21. B2B for you and me **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** June 30, 2020 **What do you like best about Anteriad?** sourcing of the data is always key which seems to fit in amongst other providers **What do you dislike about Anteriad?** competitive disadvantages to partners like Bombora **What problems is Anteriad solving and how is that benefiting you?** software/Hardware intent buyers **Official Response from Lauren Mabra:** > Thank you for taking the time to review 180byTwo! ### 22. DON'T PURCHASE!!! **Rating:** 0.5/5.0 stars **Reviewed by:** Jeff W. | President, Mid-Market (51-1000 emp.) **Reviewed Date:** September 04, 2019 **What do you like best about Anteriad?** Nothing. eCHO is a terrible product supported by a worse company. **What do you dislike about Anteriad?** 180byTwo's eCHO product is inaccurate and backed by a questionable company. **What problems is Anteriad solving and how is that benefiting you?** None. eCHO provides questionable intel into the markets that we are investigating. ### 23. Seamless Integration and Result Driven Solutions. **Rating:** 5.0/5.0 stars **Reviewed by:** Nicholas t. | Board Member, Market Research, Small-Business (50 or fewer emp.) **Reviewed Date:** September 04, 2019 **What do you like best about Anteriad?** I love the depth and granularity 180bytwo offers with their data-driven products and services. They help take the guesswork out of segmentation by making it easier to target the right audience and measure ROI. **What do you dislike about Anteriad?** Nothing. I've had a great experience working with the team. **Recommendations to others considering Anteriad:** Definitely reach out to the team to learn more about the solutions, you will not regret it! **What problems is Anteriad solving and how is that benefiting you?** More precise targeting and measuring results for greater ROI. We are able to segment more targeted audiences and reduce our overall spend while seeing greater returns. **Official Response from Lauren Mabra:** > Thanks for the five stars, Nicholas! It's a pleasure getting to work with you. ### 24. Great data and company **Rating:** 5.0/5.0 stars **Reviewed by:** Doug P. | Vice President Of Business Development, Internet, Mid-Market (51-1000 emp.) **Reviewed Date:** August 27, 2019 **What do you like best about Anteriad?** The authenticity and accuracy of their data is second to none. These are guys with high moral/ethical standards who know the data business and built their products the right way. **What do you dislike about Anteriad?** There is nothing to dislike here, unless you get greedy and want them to focus on even more areas of the data space. **What problems is Anteriad solving and how is that benefiting you?** My clients used their data to solve for online targeting and optimization use-cases. The clients were always very pleased with the scale and results they saw using the data. **Official Response from Lauren Mabra:** > Thank you for the positive review, Doug! ### 25. The Next Generation Product **Rating:** 5.0/5.0 stars **Reviewed by:** Joseph B. | CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** August 31, 2019 **What do you like best about Anteriad?** eCHO helps you get an accurate insight of the market. **What do you dislike about Anteriad?** Server to Server plug-in would be a great addition **What problems is Anteriad solving and how is that benefiting you?** We were looking to improve our B2B account performances, then we got a recommendation on eCHO. we already see the change. **Official Response from Lauren Mabra:** > Thank you for the five stars! ### 26. eCHO B2B Intent Data **Rating:** 4.5/5.0 stars **Reviewed by:** Gustavo M. | Lyric Singer / Vocal Coach / Opera Director / Cantante Lirico, Computer Software, Small-Business (50 or fewer emp.) **Reviewed Date:** September 03, 2019 **What do you like best about Anteriad?** 180byTwo is outstanding in their approach to data quality and products. The accuracy of their eCHO product gave more pinpointed view of where targeting should be aimed and allowed me to better serve my clients. **What do you dislike about Anteriad?** Not much at this time, but am curious to see as the product evolves further. **What problems is Anteriad solving and how is that benefiting you?** The problems solved vary from engagement but in general is pinpointing the right amount and quality of data to achieve the desired results. **Official Response from Lauren Mabra:** > Thank you for taking the time to leave us a review, Gustavo! Your feedback is invaluable. ### 27. Great source for ABM data **Rating:** 5.0/5.0 stars **Reviewed by:** Khara B. | Sr. Director, SME, Display/Programmatic Strategy, Activation, & Measurement, Internet, Mid-Market (51-1000 emp.) **Reviewed Date:** August 29, 2019 **What do you like best about Anteriad?** The 180bytwo team always finds the audiences I need, regardless of how granular or niche the target audiences. The client services team responds almost immediately and has never let me down for fast turnarounds. Forecasting is accurate and I can depend on hitting the budgets I plan. **What do you dislike about Anteriad?** It would be great to have a centralized location for the data segments and definitions because we have so many. **What problems is Anteriad solving and how is that benefiting you?** Reaching highly targeted audiences with confidence. **Official Response from Lauren Mabra:** > Thank you for the five star review, Khara! ### 28. 180byTwo eCho Review **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** August 19, 2019 **What do you like best about Anteriad?** 180bytwo data quality is impeccable and their ability to help me understand what leads I should be reaching and what accounts are in the market. From a service standpoint, we’re always impressed with their consistency and how quickly you’re able to respond. **What do you dislike about Anteriad?** I would ideally like to see 180bytwo better tela support system. But not a deal-breaker. **What problems is Anteriad solving and how is that benefiting you?** We are using their data for account prioritization and a lead workflow analysis. 180bytwo is helping me reach the right accounts and send the right message to those accounts. Bottom line they are helping me lower the cost of acquisition and shorten the long sales cycle. **Official Response from Lauren Mabra:** > Thank you for the positive review! ### 29. Excellent tool for industry intelligence **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Automotive | Small-Business (50 or fewer emp.) **Reviewed Date:** August 30, 2019 **What do you like best about Anteriad?** The eCHO intent product allowed us to know exactly who was in the market for services like ours. Great product that was much needed in the market. **What do you dislike about Anteriad?** Little bit of an initial learning curve. After that it was straightforward. **What problems is Anteriad solving and how is that benefiting you?** Identifying prospective client companies and their likely buying needs/buying temperature in various industry verticals. **Official Response from Lauren Mabra:** > Thank you for the positive feedback! ### 30. Quality data with a great team behind it! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** September 03, 2019 **What do you like best about Anteriad?** High quality data with extreme accuracy. Having tested out the competition I can say without a doubt that 180 is the best. **What do you dislike about Anteriad?** Really nothing. It’s a great team. I’d love for the data to have been natively in my dsp for initial testing but outside of that the team was great. **What problems is Anteriad solving and how is that benefiting you?** Solving intent data for a B2B platform. Cross compared vs other top vendors to see a much tighter accuracy on 180 data. **Official Response from Lauren Mabra:** > Thank you for the positive review! ### 31. High Quality Data **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** September 03, 2019 **What do you like best about Anteriad?** The transparent and privacy compliant design are at the forefront of creating this superior product. The scale and reach of the intent helps to build out robust profiles on your targets. **What do you dislike about Anteriad?** Like any platform, understanding the full power of the tool and how to tailor it to your day to day needs. **What problems is Anteriad solving and how is that benefiting you?** Understanding user intent to target these customers to create more precise profiles around buying activity. **Official Response from Lauren Mabra:** > Thank you for the five-star review! ### 32. Marketing Operations Manager **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** August 27, 2019 **What do you like best about Anteriad?** eCHO helped us gain key insights into which accounts should be prioritized and helped us align sales and marketing efforts. **What do you dislike about Anteriad?** Having the ability to receive daily updates would be ideal. **What problems is Anteriad solving and how is that benefiting you?** It helps us to improve our B2B account insights, profiling and targeting that resulted in an improved ROI. **Official Response from Lauren Mabra:** > Thank you for taking the time to leave a review! ### 33. I recommend using this.. it helps us **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consumer Electronics | Small-Business (50 or fewer emp.) **Reviewed Date:** August 29, 2019 **What do you like best about Anteriad?** eCHO helped us with insights and prioritize the most important tasks **What do you dislike about Anteriad?** None so far but will update when we run into some. **What problems is Anteriad solving and how is that benefiting you?** It has helped us with B2B insights and made my life as CEO easier... **Official Response from Lauren Mabra:** > Thank you for the positive feedback! ### 34. Great product! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Non-Profit Organization Management | Small-Business (50 or fewer emp.) **Reviewed Date:** September 03, 2019 **What do you like best about Anteriad?** The industry coverage of the topics is helpful for our agency. **What do you dislike about Anteriad?** Everything is helpful, no recommendations at this time. **What problems is Anteriad solving and how is that benefiting you?** It is been helping for us reaching our customer targets. **Official Response from Lauren Mabra:** > Thank you for taking the time to review us. We're so happy we were able to help your agency! - [View Anteriad pricing details and edition comparison](https://www.g2.com/products/anteriad-anteriad/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-31+16%3A30%3A33+-0500&secure%5Bsession_id%5D=ca752c05-de70-4177-a20c-6c3d9c9e1846&secure%5Btoken%5D=7771a63065665501189a5bba751c1e4b39ce98f72e422bb292d8044de513e332&format=llm_user) ## Anteriad Integrations - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) ## Anteriad Features **Lead Intelligence** - Market Insights - Account-level Insights - Lead Analysis **Lead Generation** - Lead Builder - CRM Integration - Marketing Automation Integration - Social Media Integration - Data Import & Export Tools **Data Availability** - Contact Data Availability - Account Data Availability - Offline Data **Audiences** - Audience Insights - Influencer Identification - Buyer Personas - Segmentation **Lead Intelligence** - Lead Validation - Lead Enrichment - Lead Quality - Lead Analysis - Browser Extension **Agentic AI - Marketing Account Intelligence** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction **Agentic AI - Account-Based Analytics** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance **Lead Intelligence** - Market Insights - Account-level Insights - Lead Analysis **Lead Intelligence** - Market Insights - Account-level Insights - Lead Analysis **Lead Management** - Segmentation - Predictive Scoring - Account Identification **Marketing Operations** - ROI Tracking - Data Collection - Customer Insights - Multi-User Access - Spend Management - White Label **Platform Additional Functionality** - Integrations - Topic Customization - Natural Language Processing (NLP) - Alerts - Real-time Intent **Data Analysis** - Network Analysis - Dashboards - Visualizations - Advanced Filtering **Agentic AI - Lead Intelligence** - Cross-system Integration **Lead Management** - Segmentation - Predictive Scoring - Account Identification **Lead Management** - Segmentation - Predictive Scoring - Account Identification **Marketing Campaigns** - Omni-Channel Tracking - Revenue Planning - Media Attribution - Opportunity Timeline - Customization **Administration** - Marketing Integrations - Ad Integrations - Data Exporting **Marketing Campaigns** - Omni-Channel Tracking - Revenue Planning - Media Attribution - Opportunity Timeline - Customization - Journey Analytics **Marketing Campaigns** - Omni-Channel Tracking - Revenue Planning - Media Attribution - Opportunity Timeline - Customization **Campaign Execution** - Website Personalization - Prioritized Accounts - Trending Accounts - Email Campaigns **Campaign Activity** - Campaign Insights - Reports and Dashboards - Campaign Stickiness - Multichannel Tracking - Brand Optimization - Predictive Analytics **Functionality** - Identification - Correction - Normalization - Preventative Cleaning - Data Matching **Agentic AI - Marketing Analytics** - Autonomous Task Execution - Cross-system Integration - Proactive Assistance **Agentic AI - Audience Intelligence Platforms** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance **Management** - Reporting - Automation - Quality Audits - Dashboard - Governance **Data Availability - Marketing Account Intelligence ** - Technographic Data Availability **Agentic AI - Account Data Management** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Generative AI** - AI Text Generation - AI Text Summarization **Data Accuracy - Marketing Account Intelligence ** - Technographic Data Accuracy ## Top Anteriad Alternatives - [6sense Revenue Marketing](https://www.g2.com/products/6sense-revenue-marketing/reviews) - 4.3/5.0 (1,410 reviews) - [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) - 4.5/5.0 (8,865 reviews) - [UpLead](https://www.g2.com/products/uplead/reviews) - 4.7/5.0 (805 reviews)