# Amazon Rekognition Reviews **Vendor:** Amazon Web Services (AWS) **Category:** [Image Recognition Software](https://www.g2.com/categories/image-recognition) **Average Rating:** 4.3/5.0 **Total Reviews:** 28 ## About Amazon Rekognition Amazon Rekognition makes it easy to add image and video analysis to your applications. It can identify the objects, people, text, scenes, and activities, or any inappropriate content from an image or video. ## Amazon Rekognition Reviews ### 1. Best image recognition in the market **Rating:** 4.5/5.0 stars **Reviewed by:** Ritesh S. | Software Engineer, Enterprise (> 1000 emp.) **Reviewed Date:** May 28, 2024 **What do you like best about Amazon Rekognition?** The core strength of Amazon Rekognition is the image recognition. The accuracy of results are so good. False positive are very less. **What do you dislike about Amazon Rekognition?** There is learning curve and price can be furthor reduced. **What problems is Amazon Rekognition solving and how is that benefiting you?** Amazon Rekognition is helping us to solve image recognisation for various sku's in our domain. It helps us identify products correctly with zero false positive. The dashboard is very intiutive. ### 2. Ease of Use **Rating:** 4.5/5.0 stars **Reviewed by:** Atyx A. | Software Engineer, Small-Business (50 or fewer emp.) **Reviewed Date:** November 29, 2023 **What do you like best about Amazon Rekognition?** One of the most impressive aspects of Amazon Rekognition is its robustness in image and video analysis. It excels in accurately identifying objects, scenes, and faces within images and videos, enabling powerful content analysis and search functionalities. Its facial recognition capabilities are particularly noteworthy, allowing for facial analysis, verification, and indexing at scale. Additionally, its integration with other AWS services and ease of use through APIs make it an efficient tool for developers and businesses looking to implement sophisticated image and video analysis functionalities in their applications. **What do you dislike about Amazon Rekognition?** One of the concerns regarding Amazon Rekognition, as with any facial recognition technology, revolves around potential privacy and ethical implications. There have been discussions about the use of such technology in surveillance, raising issues related to privacy violations and the potential for misuse. Additionally, there have been concerns about the accuracy of facial recognition algorithms, especially in terms of potential biases and errors, which could lead to incorrect identifications or perpetuate societal biases. It's essential to approach the use of facial recognition technology with careful consideration of these ethical and privacy-related aspects. **What problems is Amazon Rekognition solving and how is that benefiting you?** Amazon Rekognition addresses several challenges related to image and video analysis, benefiting various industries and applications: Facial Recognition: It provides accurate facial analysis, verification, and recognition, benefiting security systems, user authentication, and personalized user experiences in applications. Object and Scene Detection: The ability to identify objects and scenes within images and videos helps in content analysis, metadata tagging, and visual search functionalities, benefiting e-commerce, content management, and visual media industries. Text Recognition: Amazon Rekognition can detect and recognize text in images, enabling text extraction and analysis, beneficial in document processing, OCR applications, and content indexing. Moderation and Compliance: It aids in content moderation by detecting explicit or inappropriate content, assisting social media platforms, content-sharing platforms, and compliance-sensitive industries in maintaining appropriate content standards. Automation and Efficiency: Its API integration and scalability enable automation of various tasks related to image and video analysis, saving time and resources for businesses implementing these features. Overall, Amazon Rekognition's capabilities streamline image and video analysis processes, enhance decision-making through data insights, and improve user experiences across a wide range of industries and applications. ### 3. Amazon Reckognition Review **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Security and Investigations | Enterprise (> 1000 emp.) **Reviewed Date:** November 24, 2023 **What do you like best about Amazon Rekognition?** The ability to analyze and identify objects, people, text, scenes, and activities in images and videos is accurate. Its versatility makes it valuable. Easy to implement and easy to use. Customer service is 24x7 and easy integration. **What do you dislike about Amazon Rekognition?** privacy issues, especially regarding facial recognition technology. Critics worry about its use in surveillance and the implications for individual privacy and civil liberties. **What problems is Amazon Rekognition solving and how is that benefiting you?** Facial Analysis, Text Detection: Extracting text from images, making it useful for applications involving OCR (Optical Character Recognition). ### 4. Great performance and accuracy as Computer Vision tool **Rating:** 4.5/5.0 stars **Reviewed by:** Darsh P. | .NET Developer, Small-Business (50 or fewer emp.) **Reviewed Date:** June 11, 2022 **What do you like best about Amazon Rekognition?** I like the fact that Amazon Rekognition is very efficient in recognizing the elements in photos or videos without extensive training. It is a handy tool if we don't want to go to the roots of the Computer Vision models and just focus on the implementation. **What do you dislike about Amazon Rekognition?** Sometimes, when the prebuilt model is not able to recognize certain details it gets difficult to get workarounds. **What problems is Amazon Rekognition solving and how is that benefiting you?** It is helpful for me when I want to use the CV for some programming purpose without having too much load on my server and just pay for its usage, without worrying about complex architecture. ### 5. Easy to use API integration for all your instant ML needs. **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Insurance | Enterprise (> 1000 emp.) **Reviewed Date:** March 30, 2022 **What do you like best about Amazon Rekognition?** Ease of use. Less development time with integration. **What do you dislike about Amazon Rekognition?** The result set ie the output set is often not easy to interpret. Depending on the subject, the system autogenerates JSON making interpretation much more nested. Real time large scale implementation is bit of a challenge with SaaS. At times, the sofware goofs up by not making the right accurate prediction ariticulation. **Recommendations to others considering Amazon Rekognition:** Real time data/image identification can be bit of a problem if you're planning on automating your process. At times, we identified lots of discrepancies using Amazon rekognition. **What problems is Amazon Rekognition solving and how is that benefiting you?** Telemetry-based risk data analysis based for potential pattern identification. ### 6. One of the best tool for image recognition **Rating:** 4.5/5.0 stars **Reviewed by:** Joshua F. | Drupal Engineer, Mid-Market (51-1000 emp.) **Reviewed Date:** November 25, 2021 **What do you like best about Amazon Rekognition?** Easy to use API, very classified packages for reference. Can easily configure various requirements. **What do you dislike about Amazon Rekognition?** Till now no complaints, the response is perfect with all details depends on how we need to use them. **What problems is Amazon Rekognition solving and how is that benefiting you?** Image categories during bulk uploads, manually sorting gallery images is time-consuming, and also using it to generate alt tags automatically. ### 7. Amazon Rekognition for Video Analytics **Rating:** 3.5/5.0 stars **Reviewed by:** KanuPriya K. | Product Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** August 27, 2021 **What do you like best about Amazon Rekognition?** The most liked thing about Amazon Rekognition is it is straightforward to use; It provides video analytics output in a Visual way. I can see the identified objects in the square boundary. I liked the ease of use. Also it has great documentation **What do you dislike about Amazon Rekognition?** The thing which I don't like about Amazon Rekognition is the JSON output after video analytics completion. It is a bit complex and difficult to interpret. **What problems is Amazon Rekognition solving and how is that benefiting you?** I have used Amazon Rekognition for doing object detection, celebrity detection, and gender detection in the video. Also used for streaming video analytics with the help of kenisis ### 8. Best object recognition product **Rating:** 5.0/5.0 stars **Reviewed by:** Mohit G. | Devops Engineer, Small-Business (50 or fewer emp.) **Reviewed Date:** June 21, 2019 **What do you like best about Amazon Rekognition?** It is so easy to integrate with my project. I used it for the user login via the face. It can easily distinguish between person who is far and who is close. And even can recognize when **What do you dislike about Amazon Rekognition?** They don't have to identity a specific object. Like if given water bootle and soda bottle, it will predict it as a bottle. But are doing good and hopefully one day they will achieve that. **What problems is Amazon Rekognition solving and how is that benefiting you?** I was logging into using the face of the user. So I was using amazon rekognition for that. ### 9. We use it in our return process to automate serial number reading (OCR) **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.) **Reviewed Date:** September 09, 2019 **What do you like best about Amazon Rekognition?** Its smooth and high accuracy compared to other open source ocr libs **What do you dislike about Amazon Rekognition?** Its quite expensive if you use it on a scale but for our use case its cheap **Recommendations to others considering Amazon Rekognition:** Really nice service **What problems is Amazon Rekognition solving and how is that benefiting you?** We used it in the return process to speed things up by 15x ### 10. Simple to uise, feels limited. **Rating:** 3.5/5.0 stars **Reviewed by:** Nicholas M. | Mid-Market (51-1000 emp.) **Reviewed Date:** July 19, 2018 **What do you like best about Amazon Rekognition?** The best part about Amazon Rekognition is its ease of use and simplicity to understand. When I was first tasked to look into this product, the company was doing a Hack Day. In the span of a day I managed to build a website that was able to take given images and determine whether the image contained a duck or not. This allowed me to understand how simple it was to use Amazon Rekognition. **What do you dislike about Amazon Rekognition?** I felt like the documentation for setting up and using the product was alright. Although was lacking support in PHP for some major components. Other than that, the setup and use was easy. However I would improve the documentation. Also, I found that some of the products features were limited and could be improved upon over time to include additional features and have a smarter model. Many of the images the API responded with no response rather than something even though it was a valid image with normal content inside. **Recommendations to others considering Amazon Rekognition:** I would recommend this product to anybody who has a need to search through images to find vary obvious content within them. Sometimes the model misses information but it is good overall. **What problems is Amazon Rekognition solving and how is that benefiting you?** Our company has a lot of images that we need to ensure has no inappropriate content within it. This content could vary between adult material to medical drugs/needles. Amazon Rekognition allows us to scan images for this content and sift through many images almost effortlessly with minimal human interaction. ### 11. Amazon Rekognition User **Rating:** 3.5/5.0 stars **Reviewed by:** Alex I. | Small-Business (50 or fewer emp.) **Reviewed Date:** July 25, 2018 **What do you like best about Amazon Rekognition?** what I like the best About Amazon rekognition app is the ease of use, it may sounds complicated but as soon as you use it with your videos and images you would get used to it fast even if you are not an expert, because it proved detailed menu for users. with variety of tools such as face recognition and, face detection along with object detection. **What do you dislike about Amazon Rekognition?** there is no specific thing I do not like about the App except the highly price, also it is still a bit buggy and it kept crashing on me. **Recommendations to others considering Amazon Rekognition:** I recommend using Amazon rekognition even though the App is still being developed by Amazon, but it is absolutely worth using, **What problems is Amazon Rekognition solving and how is that benefiting you?** I am using the App with video streaming recognition and pictures editing face detection ### 12. Rekognize is both fun for the developer and non developer alike **Rating:** 4.0/5.0 stars **Reviewed by:** Chris R. | Software Architect, Mid-Market (51-1000 emp.) **Reviewed Date:** November 26, 2018 **What do you like best about Amazon Rekognition?** I like that no technical knowledge is needed to use Rekognize and the facial recognition is fun to use. **What do you dislike about Amazon Rekognition?** Nothing I really dislike about it. The ease of use makes it a nice product. **What problems is Amazon Rekognition solving and how is that benefiting you?** No buisiness problems currently but the possibilities are unlimitted. I can see a large use case for filtering out images that do not meet certain criteria. ### 13. Darrell Bullock **Rating:** 5.0/5.0 stars **Reviewed by:** Darrell B. | Sr. Application Developer, Hospital & Health Care, Enterprise (> 1000 emp.) **Reviewed Date:** November 28, 2018 **What do you like best about Amazon Rekognition?** I like the ease of using a tecnnology that is very innovative **What do you dislike about Amazon Rekognition?** There is nothing that I dislike about this product **What problems is Amazon Rekognition solving and how is that benefiting you?** Facial login systems Recognition of doctors as they enter patient rooms ### 14. Keep your application kid-friendly **Rating:** 4.5/5.0 stars **Reviewed by:** Prakash N. | Vice President, Mid-Market (51-1000 emp.) **Reviewed Date:** July 24, 2018 **What do you like best about Amazon Rekognition?** Easy to use interface for rating images and determining their suitability **What do you dislike about Amazon Rekognition?** If you are not careful, the costs can add up very quickly. **Recommendations to others considering Amazon Rekognition:** Follow the AWS docs. They have samples and tutorials. **What problems is Amazon Rekognition solving and how is that benefiting you?** If you have a service that aggregates and presents media from the public, you are always in "danger" of the content being "inappropriate". Of course, Facebook, Google and other large companies have teams of people ensuring that such content is appropriate (in their respective sites). If you are a smaller player, Rekognition comes to your rescue. ### 15. Was so easy to use **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** November 29, 2018 **What do you like best about Amazon Rekognition?** We used it for last years Alexa hackathon and it was super easy to get it up and running and remembering people’s faces! **What do you dislike about Amazon Rekognition?** To be honest, I don’t have a bad experience with it. For me, the easy of getting started is most important. **What problems is Amazon Rekognition solving and how is that benefiting you?** Was used to create a visual check in service that memorized users. ### 16. Rekognition Review **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Retail | Enterprise (> 1000 emp.) **Reviewed Date:** November 27, 2018 **What do you like best about Amazon Rekognition?** This software has allowed us to remove a very expensive third party library that was out of date. We have successfully rolled this product into production. **What do you dislike about Amazon Rekognition?** The only thing that I disklike about rekognition is that some face points are not recognized currently. This will mostlikely come with time. **What problems is Amazon Rekognition solving and how is that benefiting you?** Finding face points for school pictures. ### 17. Rekognition is great for Facial Recognition **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Oil & Energy | Enterprise (> 1000 emp.) **Reviewed Date:** November 28, 2018 **What do you like best about Amazon Rekognition?** The ability to plug and play. Do not need to reinvent the wheel. The services and capabilities are awesome. **What do you dislike about Amazon Rekognition?** Nothing as of yet.but will keep you posted **Recommendations to others considering Amazon Rekognition:** Embrace it **What problems is Amazon Rekognition solving and how is that benefiting you?** We are trying to still look for the perfect business case. We are at proof of technology stage. ### 18. Amazon Rekognition is good but could use improvement **Rating:** 4.0/5.0 stars **Reviewed by:** Rex B. | Applications Director, Computer Software, Small-Business (50 or fewer emp.) **Reviewed Date:** July 26, 2018 **What do you like best about Amazon Rekognition?** Easy to use API - it was simple to get this working and many of the tags were accurate. **What do you dislike about Amazon Rekognition?** Sometimes images are tagged with words that make no sense and are clearly wrong. **Recommendations to others considering Amazon Rekognition:** Test it out and make sure that the quality of the tags for the types of images you plan to submit is adequate. **What problems is Amazon Rekognition solving and how is that benefiting you?** Tagging images users upload to my web based system. ### 19. Rekgnition in DoD **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Defense & Space | Enterprise (> 1000 emp.) **Reviewed Date:** November 28, 2018 **What do you like best about Amazon Rekognition?** Easy to work into your workflow and relatively low latency **What do you dislike about Amazon Rekognition?** At this point we're having problems with the airborne video we're using...more training will be required **What problems is Amazon Rekognition solving and how is that benefiting you?** automatic target recognition and vehicle tracking for the DoD and IC ### 20. Accuracy and price are unsurpassed **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Government Administration | Enterprise (> 1000 emp.) **Reviewed Date:** November 28, 2018 **What do you like best about Amazon Rekognition?** The confidence for each photo has been amazing. **What do you dislike about Amazon Rekognition?** No public photo connector to match phtos not included in our own photo database. **What problems is Amazon Rekognition solving and how is that benefiting you?** Fraud with driver license ### 21. Very User Friendly **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consumer Services | Small-Business (50 or fewer emp.) **Reviewed Date:** July 27, 2018 **What do you like best about Amazon Rekognition?** I love that Amazon Rekognition is so easy to use. Even if you haven't every used anything like it before you will have not problem getting started. **What do you dislike about Amazon Rekognition?** Honestly I like most everything about this product. My only dislike really is that some of the features although great do seem to be a bit limited. **What problems is Amazon Rekognition solving and how is that benefiting you?** Amazon Rekognition has allowed me to filter through images at a quicker pace than I could before which allows for a more productive day. ### 22. Facial Rekcognition That Works! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Security and Investigations | Small-Business (50 or fewer emp.) **Reviewed Date:** July 24, 2018 **What do you like best about Amazon Rekognition?** As always, Amazon has put alot of thought and effort into building a product that is well thought out and easy to use. **What do you dislike about Amazon Rekognition?** As with all technology, the product is only as good as the people that are behind the scenes programming and developing. Bezos has proven time and time again that Amazon will not fail it's consumers. Time will tell. **What problems is Amazon Rekognition solving and how is that benefiting you?** We are aptly able to identify subjects visually that would otherwise be missed by a single individual. ### 23. AMazon Rokgnition Review **Rating:** 2.0/5.0 stars **Reviewed by:** Daniel c. | Small-Business (50 or fewer emp.) **Reviewed Date:** April 21, 2018 **What do you like best about Amazon Rekognition?** Amazon makes great products and the design of it seem great. **What do you dislike about Amazon Rekognition?** It can become overwhelming at times with all the options but for the most part its a trial and error learning process. **Recommendations to others considering Amazon Rekognition:** Try it out for free **What problems is Amazon Rekognition solving and how is that benefiting you?** To identify the objects and images given to me and approve what should be filed for my upcoming projects. ### 24. Simple. Straight Forward. Life Saver. **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Entertainment | Small-Business (50 or fewer emp.) **Reviewed Date:** July 26, 2018 **What do you like best about Amazon Rekognition?** The software finds inappropriate content without having someone such as myself do the job. **What do you dislike about Amazon Rekognition?** The price is a little high for what I am using it for. **What problems is Amazon Rekognition solving and how is that benefiting you?** I am able to use my time more freely and focus on more important tasks. ### 25. Great functionality **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Higher Education | Mid-Market (51-1000 emp.) **Reviewed Date:** July 25, 2018 **What do you like best about Amazon Rekognition?** It provides an easy method to recognize objects and scenes in a high throughput fashion and does so quickly **What do you dislike about Amazon Rekognition?** Learning how to use the different functions, and some accuracy/thoroughness concerns **What problems is Amazon Rekognition solving and how is that benefiting you?** Analyze social media shares and detecting relevant images for contextual ads ### 26. High Quality **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Retail | Enterprise (> 1000 emp.) **Reviewed Date:** July 26, 2018 **What do you like best about Amazon Rekognition?** High quality application that allows you to enhance your content using videos and images. **What do you dislike about Amazon Rekognition?** I found it to be not the easiest application to use but I got used to it quickly. **What problems is Amazon Rekognition solving and how is that benefiting you?** The benefit of visual enhancement. ### 27. Rekognition deserves to be recognized **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.) **Reviewed Date:** July 26, 2018 **What do you like best about Amazon Rekognition?** Smart, game changing software. Unbelievably accurate and exquisitely unique. **What do you dislike about Amazon Rekognition?** I enjoyed all aspects of this software; nothing to dislike. **What problems is Amazon Rekognition solving and how is that benefiting you?** Safe analysis of potentially inappropriate content; the facial recognition capabilities is before its time. ### 28. My review **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Legal Services | Mid-Market (51-1000 emp.) **Reviewed Date:** July 26, 2018 **What do you like best about Amazon Rekognition?** It's very fast and not at all complicated **What do you dislike about Amazon Rekognition?** Nothing so far, I find using it has saved me a lot of time **What problems is Amazon Rekognition solving and how is that benefiting you?** Identifying New clients and keeping track of older clients - [View Amazon Rekognition pricing details and edition comparison](https://www.g2.com/products/amazon-rekognition/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-14+06%3A03%3A15+-0500&secure%5Bsession_id%5D=4fd9a143-7952-45dc-85cf-3361d3f8a4f7&secure%5Btoken%5D=e81a127ba4860ac972062d0df54e988d76e14f83325233e0cd3993d5d1b18c45&format=llm_user) ## Amazon Rekognition Features **Recognition Type** - Emotion Detection - Object Detection - Text Detection - Motion Analysis - Scene Reconstruction - Logo Detection - Explicit Content Detection - Video Detection **Facial Recognition** - Facial Analysis - Face Comparison **Labeling** - Model Training - Bounding Boxes - Custom Image Detection **Deployment** - Integrations ## Top Amazon Rekognition Alternatives - [Google Cloud Vision API](https://www.g2.com/products/google-cloud-vision-api/reviews) - 4.4/5.0 (83 reviews) - [Clarifai](https://www.g2.com/products/clarifai/reviews) - 4.3/5.0 (66 reviews) - [Microsoft Computer Vision API](https://www.g2.com/products/microsoft-computer-vision-api/reviews) - 4.1/5.0 (48 reviews)