The platform is intuitive and easy to use. It flawlessly combines portfolio management/trading, performance reporting, and fee billing into a nice-looking product/interface.
Altruist $0 asset minimums breakdown barriers for the advisory industry, as it allows start-up financial advisors to build their business from scratch. Digital ACATS, digital account opening, simply bank connection, smartphone app make the platform a breeze to use for end clients. Altruist's customer service is helpful, quick, and responsive, in stark contrast to the customer service of legacy custodians, based on my prior experience. Review collected by and hosted on G2.com.
The platform is just 2-3 years old, so there is still plenty of room for improvement. A pain point is the inability to open certain investment accounts (529 education accounts, HSAs, accounts for non-profits/endowments). The trading system could be further refined and include more information about tax gains/loss implications. Integrations with financial planning software is a highly anticipated feature. While Altruist does not yet have all the bells and whistles, it gets the essential things right and has indicated that many popular feature requests are under development. Review collected by and hosted on G2.com.
