Recommendations to others considering Alexa Marketing Stack:
I like using Alexa for analyzing the Search Engine's market for keyword competitiveness.
Alexa isn't bias when it comes to search engines and they provide you the results of mulitple Search Engines rather than just google's. I highly recommend it! Review collected by and hosted on G2.com.
What problems is Alexa Marketing Stack solving and how is that benefiting you?
With Alexa, I'm able to research the best approach when optimizing our page for SEO. An example is the keyword research. Alexa takes keywords we want and provides us with low-competition keywords that have a generous amount of traffic. I also use their audience identity tool to create an ideal market for our clients and optimize the page to fit how they would want it to look. Without this tool, I wouldn't be able to preform my job the way I do. It makes my job alot easier! Review collected by and hosted on G2.com.