![Emily D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Emily D.")
ED

Emily D.

Marketing Operations Manager

Computer Software

Mid-Market (51-1000 emp.)

4/15/2013

"Excellent ability to handle large databases, not automation"

2.5/5

What do you like best about Acoustic Campaign?

Silverpop is great for large companies that need multiple database integration and excellent deliverability of email. Social is built right into their emails so sharing is easy for recipients plus they have the ability to allow form fills with social sign-in. Review collected by and hosted on G2.com.

What do you dislike about Acoustic Campaign?

The automation side of Silverpop is lacking. It's difficult to use programs and the integration to Salesforce.com isn't robust enough to create fully automated marketing campaigns. It's hard to use their analytics to make decisions about future campaigns. Review collected by and hosted on G2.com.

Recommendations to others considering Acoustic Campaign:

This system is best suited for B2C companies looking to send large email campaigns. Review collected by and hosted on G2.com.

Show More

Response from Sarah Untiedt of Acoustic Campaign

[Editedit](https://www.g2.com/survey_responses/acoustic-campaign-review-12261/official_response/edit)

Hi Emily - We truly appreciate your feedback. Recent enhancements to the Silverpop/IBM Marketing Cloud tool have addressed the automation functionality that you've mentioned.

Rating Updated (7/4/2013)
Current UserValidated ReviewerSource: Organic

See what 249 reviewers think of Acoustic Campaign

3.8 out of 5 · Verified reviews from real users

[
Read all reviews
](https://www.g2.com/products/acoustic-campaign/reviews)