11x Reviews & Product Details

11x is an AI growth platform designed to streamline sales automation and enhance the capabilities of go-to-market teams. This innovative solution assists users in researching prospects, executing multi-channel outreach, and securing qualified meetings without the need for additional headcount. By automating essential sales processes, 11x allows teams to focus on high-value interactions rather than getting bogged down by repetitive tasks. The platform addresses a common challenge faced by sales teams: the overwhelming amount of pipeline opportunities compared to the available personnel to pursue them. With the demands of research, outreach, follow-up, and qualification often exceeding the capacity of existing staff, many valuable leads remain untapped. 11x effectively manages these tasks across four key go-to-market motions: acquiring new pipeline, converting inbound demand, expanding existing accounts, and reviving dormant opportunities within a company's CRM. 11x operates through a three-layered architecture that enhances its functionality. The data layer aggregates information from live public web sources and a comprehensive database of over 400 million verified B2B contacts, enriched with intent signals and real-time company events. The intelligence layer analyzes account activities, such as funding rounds or product launches, to pinpoint prospects with the highest likelihood of conversion. Finally, the execution layer automates personalized outreach across various channels, schedules meetings, and logs all activities back into the CRM system. Key features of 11x include live web search capabilities that build targeted audiences based on current events rather than static filters, individualized research for each prospect to ensure relevant messaging, and comprehensive multi-channel execution for both outbound and inbound efforts. The platform also offers bi-directional CRM synchronization with popular systems like Salesforce, Pipedrive, and Zoho, ensuring seamless mapping of activities and outcomes. Additionally, integrations with calendar and communication tools, including Google Calendar, Outlook, Gmail, and Slack, further enhance its usability. The result of utilizing 11x is a level of pipeline coverage that far exceeds what a human team could achieve alone. By automating tedious tasks, sales representatives can dedicate their time to meaningful conversations with qualified prospects, ultimately driving better results. Trusted by leading organizations such as Checkr, Xerox, and Danaher Group member companies, 11x is supported by prominent investors, including Andreessen Horowitz, Benchmark, and HubSpot Ventures, solidifying its position as a valuable asset in the sales automation landscape.

Seller

11x

Discussions

11x Community

Solution Type

Best-of-Breed

Used by Checkr and 12 others

Beta

Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

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AI Workflows

See how people combine 11x with AI tools to solve real work problems. Each Blueprint is a reusable, step-by-step workflow you can adapt for your team.

Blueprint · Marketing

Run Your Full Go-to-Market With AI

18 go-to-market skills covering strategy, outbound, inbound, paid, retention, and operations with current frameworks and benchmarks.

Tools used:

+12 others

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11x Integrations

(10)

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Rauful R.

Business Development Manager | GTM Engineer

Mid-Market (51-1000 emp.)

10/19/2026

"Deep Prospect Research That Scales Outbound Across Email and LinkedIn"

5/5

What do you like best about 11x?

The research is the standout. Alice builds a real profile of each prospect and writes messages specific to their company and role, not generic templates, and it does that across thousands of contacts a month. It lets a small BD team run outbound at the scale of a much bigger one, so our people spend their time on calls and proposals instead of list building. Running email and LinkedIn together from each BDM’s own identity also gets much better response than either channel alone.

The team behind it makes a big difference too. Matt Sonderman, our Customer Success Manager, is an absolute beast. He’s on weekly calls with us, turns our feedback into fixes quickly, and goes out of his way to make sure we get the most out of the platform. Review collected by and hosted on G2.com.

What do you dislike about 11x?

Not much, it's been a net positive for us overall. Review collected by and hosted on G2.com.

What problems is 11x solving and how is that benefiting you?

Before 11x, prospecting was manual and limited by how many hours our BD managers had. Finding the right contacts at technology companies, researching them and writing personal outreach took time away from actual selling. Alice now handles all of that, so we reach far more of the right people every month and our team focuses on meetings, proposals and closing.

It’s also given us a consistent outbound engine across three regions. New BD managers can get campaigns running quickly, and we’ve seen a steady flow of first meetings with companies we’d never have reached otherwise. Several of those have turned into proposals and signed projects. Review collected by and hosted on G2.com.

Response from Munin Reinhard of 11x

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Thank you for such a thoughtful review! Hearing that first meetings have turned into proposals and signed projects is especially rewarding. Giving your BD managers more time for those conversations, while keeping outreach personal across three regions, is exactly what we want Alice to help with.

And we’ll make sure Matt sees this! It’s great to hear that his weekly support and follow-through on your feedback have made such a difference. Thanks for trusting us with your outbound and helping us keep improving.

Mike K.

Sr SDR

Mid-Market (51-1000 emp.)

10/29/2026

"Exceptional Customer Success Support, But Lead Volume Still Catching Up"

3.5/5

What do you like best about 11x?

My favorite thing about this company is their customer success team, specifically Pato. He has been a consultative, hard working resource to get us up and running and help our team learn how to use the platform for the most benefits. Review collected by and hosted on G2.com.

What do you dislike about 11x?

So far we have not gotten the amount of leads that I would expect for the amount of output and time that we have spent in 11x. I hope we will reach a breakthrough soon. Review collected by and hosted on G2.com.

Phil K.

Regional Sales Director

Mid-Market (51-1000 emp.)

10/19/2026

"Easy Campaigns, High-Quality Contacts, and Incredible Support"

5/5

What do you like best about 11x?

I enjoy how easy it is to create campaigns, enrich contacts and work with the team. The results have been extremely good and I am impressed with. the quality of the contacts we re able to reach. The support from our CS, Matt Sonderman has been incredible and he has made a real difference to the overall experience. Review collected by and hosted on G2.com.

What do you dislike about 11x?

I'm not seeing any at present, I do not deal with the pricing so I can't comment on that. Review collected by and hosted on G2.com.

Response from Munin Reinhard of 11x

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Thank you for sharing your experience! It’s especially good to hear you’re reaching the right people in your target accounts and using 11x for both outreach and event invitations. We’re delighted Matt’s support has made a real difference, and we’ll be sure to pass on your kind words. Thanks for working with us!

//Munin

Verified User in Mental Health Care

Mid-Market (51-1000 emp.)

10/22/2026

"Huge Time Saver for Research and Fast Lead Outreach"

4.5/5

What do you like best about 11x?

The amount of research that 11 can conduct about a company or individual in addition to linking that research back to my own product is a huge time saver. The time it takes to compile that information and write emails to the lead is quite quick. Review collected by and hosted on G2.com.

What do you dislike about 11x?

I think that the UI could use some work! It is a little confusing to configure campaigns and making sure that we are filtering to the audience we actually want can involve a lot of trial and error. Review collected by and hosted on G2.com.

Response from Munin Reinhard of 11x

edit

Thank you for the thoughtful feedback! We’re glad the research and outreach are saving your team time, especially as you build pipeline without a dedicated SDR team. We also hear you on campaign setup and audience filtering - getting to the right audience should feel clearer and take less trial and error. Please share where you’ve been getting stuck with your CSM so we can work through it together and use those examples to guide improvements.

//Munin

Joseph S.

Director, Global Sales Development

Mid-Market (51-1000 emp.)

10/27/2026

"11x Exceeded Expectations: Flexible Tech & Incredible Customer Success"

5/5

What do you like best about 11x?

The customer success team has been incredible & I’ve been impressed by the technology, flexibility to incorporate 11x and market best practices, and overall impact. 11x has exceeded my expectations, and I would highly recommend it to any company looking to implement and scale an AI SDR program. Review collected by and hosted on G2.com.

What do you dislike about 11x?

I have no other concerns and have been very impressed with the experience. Review collected by and hosted on G2.com.

James G.

Enterprise (> 1000 emp.)

10/26/2026

"Connect with customers who you never thought you could!"

5/5

What do you like best about 11x?

It takes the difficult part of content creation and makes it simple and relevant to our target customers / markets Review collected by and hosted on G2.com.

What do you dislike about 11x?

The warming process for inboxes could be simpler, less time consuming, onboarding as well could be improved by establishing clearer roles and responsibilities Review collected by and hosted on G2.com.

Response from Munin Reinhard of 11x

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Hi James,

Thanks for the review! It’s great to hear 11x is helping you reach your long tail of under-engaged customers with messaging that feels relevant and personal, and that contact management and insights are easier to stay on top of.

Thanks also for the candid feedback on setup. Inbox warming takes time because it builds sender reputation step by step, which protects your domains and keeps your emails landing in the inbox rather than spam. We know it can feel slow at the start, and we’re looking at ways to make the process simpler and more visible.

On onboarding, you’re right that clear ownership makes a big difference. We’re always looking to learn and keep tightening our processes, and feedback like yours feeds directly into that, especially our kickoff, so that roles, responsibilities and next steps are agreed with your team from day one.

Thanks again for taking the time to share this!

//Munin

Verified User

Mid-Market (51-1000 emp.)

10/20/2026

"Easy Lead Outreach Backed by Responsive Support"

5/5

What do you like best about 11x?

I like how easy 11x is to use, and I appreciate the account management support. I can adjust lead quality, messaging, and volume. Nick has been great to work with: he’s very responsive and insightful when I ask what has worked well for other clients. He takes time to review our campaigns and knowledge base documents and suggest ways to improve our messaging and lead sourcing. I also found setup super easy, and the 11x team was helpful in getting everything set up properly. I value the lead sourcing, scheduled outreach cadences, and in-depth research prepared for our sales reps. Review collected by and hosted on G2.com.

What do you dislike about 11x?

The dialer feature we’re beta testing has some nice features, but additional features would be a nice-to-have. I’d like a visual task list to see call queues and tasks ahead, and more visibility into lapsed calls and who needs a follow-up. Review collected by and hosted on G2.com.

Response from Munin Reinhard of 11x

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Thank you for the thoughtful feedback! We’re glad setup was straightforward and that Nick’s support has helped you refine your campaigns, messaging, and lead sourcing. We’ll make sure he sees your kind words!

We’re always open to new ideas, and we’ve noted your feature requests for a visual call queue and clearer visibility into lapsed calls and follow-ups. Thanks for beta testing the dialer with us - your input helps shape how we improve it.

//Munin

Verified User in Information Technology and Services

Small-Business (50 or fewer emp.)

10/19/2026

"11x Is a Game-Changer: Huge Time Savings and Outstanding Customer Service"

5/5

What do you like best about 11x?

11x has been a game-changer for our team. The tool itself is amazing and has saved us a ton of time, freeing us up to focus on the work that matters most. What really sets 11x apart, though, is the customer service. Matt from the 11x team has been fantastic. Always responsive, helpful, and willing to go the extra mile to make sure we’re getting the most out of the platform. Highly recommend 11x to any team looking to work smarter. Review collected by and hosted on G2.com.

What do you dislike about 11x?

11x is a great platform. I have no complaints Review collected by and hosted on G2.com.

Response from Munin Reinhard of 11x

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Thank you for the kind words! We’re so pleased 11x is saving your team time and helping you reach more customers for your platform. We’ll pass your feedback on to Matt - he’ll be thrilled to hear that his support has made such a difference. We really appreciate your recommendation!

//Munin

Verified User

Small-Business (50 or fewer emp.)

10/27/2026

"Deep Lead Research Boosts Outreach, Though Setup Takes Time"

4/5

What do you like best about 11x?

I like the level of research 11x puts into each lead and how that shows in the quality of the messaging and ultimately the success of our lead generation. The integration with LinkedIn and Pipedrive is excellent. Initial setup was very easy when I understood that I needed to give the 11x team some time. Review collected by and hosted on G2.com.

What do you dislike about 11x?

It takes a bit of time to configure, and it can seem to run out of the right type of contacts, though it just needs adjusting. I’d like more hands-on support in the first month with configuring campaigns. Review collected by and hosted on G2.com.

Response from Munin Reinhard of 11x

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Thanks for the great review! We’re glad the depth of research on each lead is showing up in your messaging and your results, and that the LinkedIn and Pipedrive integrations are working well for you.

We really appreciate the honest feedback on setup - if a campaign starts running low on the right contacts, it usually just needs its targeting widened or refreshed, for example by adding adjacent titles, industries or regions. Your CSM is happy to go through this with you so your pipeline keeps flowing!

We hear you on wanting more hands-on support in the first month. We’re always looking to learn and improve how we onboard, and feedback like this goes straight into making those early weeks of campaign setup more guided.

Thanks again for taking the time to share this!

//Munin

Skyler B.

Senior Marketing Manager

Small-Business (50 or fewer emp.)

3/19/2026

"11x Makes Outreach and Campaign Creation Seamless and On-Brand"

4.5/5

What do you like best about 11x?

11x helps us streamline our outreach and cold outbounding in a way that's both efficient and effective. Creating new campaigns, targeting new audiences, and getting creative about new ways that we can connect with our target audience is made seamless with 11x. Not only is it easy to source new leads within our target market, it's easy to connect with them in a voice that is authentic to our product and our brand. Review collected by and hosted on G2.com.

What do you dislike about 11x?

The most challenging part of the tool used to be proving value and ROI with the product, but 11x has already incorporated an influenced pipeline tool that automatically calculates this for users. I'd like the ability to refine this even further in platform, but 11x has done a great job building out this tool in a way that's responsive and thoughtful.

The only other challenges I have with the tool would be the way that website visitors are tracked. I would love a way to filter out website visitors based on URL or pages visited. For us, one of our highest traffic pages is also end-user facing which makes it less valuable for us to market to, as most of those users are not within our target buyer demographic. Being able to filter this field would make difference in our use of the tool. Review collected by and hosted on G2.com.

What problems is 11x solving and how is that benefiting you?

11x allows us to take a lot of manual cold outreach and even automated warm lead follow up off of our plate. 11x pulls its weight helping us source viable leads to provide our Sales team with more at bats.

We're a very lean team and it's been important for us to leverage how easy campaign creation and target segmentation is through 11x. It's helped keep our BDR function running even amongst staffing changes and gaps. Review collected by and hosted on G2.com.