Single Sign-On

by Whitney Rudeseal Peet
Single sign-on (SSO) allows users to automatically login to apps or websites with existing identity tokens. Learn more about the types and benefits of SSO.

What is single sign-on?

Single sign-on (SSO) allows users to access a variety of tools and websites with a single authentication or login. SSO exchanges a verified certificate between an identity provider and a service provider; that certificate is then used in place of multiple passwords and usernames.

SSO often works on any browser or device type, making it accessible for any employee no matter what they use to do their jobs.

Many businesses implement single sign-on software to easily facilitate SSO for multiple apps. With SSO software, users log in to a dashboard where they can find every approved app or website in a single place.

Types of single sign-on

Organizations use a handful of different SSO types. Each one comes with a different set of requirements and purposes. 

  • Simple SSO: Sometimes called 'pure' SSO, simple SSO represents the basic scheme for all SSO software. It requires a single login to a central dashboard and provides access to all related applications.
  • Adaptive SSO: This type of SSO, sometimes called contextual SSO, may ask users for additional verification if something new is discovered, like a new IP address, public WiFi connection, location, or tool. Additional verification may also be required with adaptive SSO if the user attempts to access sensitive data.
  • Social login. Individuals more commonly use this SSO rather than businesses. It lets users connect their social media logins to access other third-party sites.

Benefits of single sign-on

SSO addresses many common employee issues by condensing multiple apps and logins into one place, including lost passwords and access issues. Because of this, SSO comes with plenty of benefits for the entire business. 

  • Simplified login processes for both users and IT admins
  • Fewer password issues and lost passwords, saving IT admins time and reducing service tickets
  • Fewer password resets
  • Prevents poor password habits and hygiene
  • Easier user provisioning and de-provisioning
  • Improved user experience for employees
  • Ability for IT admins to control access and level of access for each app based on predefined user roles
  • Faster access to apps and websites, which is especially important for high-pressure industries like healthcare

Disadvantages of single sign-on

Though SSO provides many benefits and time-saving features to companies, the very nature of a single sign-on process poses certain issues. 

  • Encountering apps with additional levels of security that don’t allow SSO access, potentially causing a disjointed user experience
  • Not as secure as other login authentication methods, like two-factor and multi-factor
  • Potential security risk and data breach if hackers gain access to an employee’s SSO password
  • No access to SSO-friendly apps if its software goes down or becomes otherwise unavailable
  • Long set-up time, especially for larger teams with multiple user roles and access levels

Single sign-on best practices

Though SSO is relatively easy to set up, some best practices to keep in mind when implementing and maintaining it for a company are discussed here. They will help maximize the security benefits of SSO.

  • Always check for support and compatibility. Some apps and websites won’t work with SSO. It’s best to know that ahead of time.
  • Create detailed user roles to make user provisioning and setup easy. This saves IT admins from doing a lot of repetitive work within each app for each employee.
  • Ensure the SSO setup is compliant with relevant regulations. Especially in industries bound by privacy and data regulations, SSO can occasionally pose a security risk. Double-check any regulations before implementing SSO.
  • Set session timeouts. Signing users out of websites and apps after a specified idle period reduces security risk.
  • Have complex passwords. Determining a required password length and a minimum number and symbol count makes for stronger passwords, better protecting the user and the company from hackers.

SSO vs. 2FA vs. MFA

SSO stands for single sign-on. It enables a single authentication for automatic login to multiple authorized apps and websites, eliminating the need to remember multiple passwords and constantly log in to tools.

2FA is short for two-factor authentication. This method requires two forms of identification to access apps and websites. It often involves some form of one-time code, security question, or fingerprint. 2FA is occasionally referred to as two-step verification or dual-factor authentication.

MFA, or multi-factor authentication, is the most protected of login methods, requiring users to double- or triple-verify their identity. For example, MFA logins may require a username and password, security pin, and fingerprint, instead of just one or two.

Looking to provide more layers of security and verification than what SSO provides? Learn everything you need to know about multi-factor authentication.

WRP

Whitney Rudeseal Peet

Whitney Rudeseal Peet is a former freelance writer for G2 and a story- and customer-centered writer, marketer, and strategist. She fully leans into the gig-based world, also working as a voice over artist and book editor. Before going freelance full-time, Whitney worked in content and email marketing for Calendly, Salesforce, and Litmus, among others. When she's not at her desk, you can find her reading a good book, listening to Elton John and Linkin Park, enjoying some craft beer, or planning her next trip to London.

Single Sign-On Software

This list shows the top software that mention single sign-on most on G2.

Entra ID is a comprehensive identity and access management cloud solution that provides a robust set of capabilities to manage users and groups and help secure access to applications including Microsoft online services like Office 365 and a world of non-Microsoft SaaS applications.

The JumpCloud Directory Platform reimagines the directory as a complete platform for identity, access, and device management.

Okta is The World’s Identity Company™. As the leading independent Identity partner, we free everyone to safely use any technology — anywhere, on any device or app. The most trusted brands trust Okta to enable secure access, authentication, and automation. With flexibility and neutrality at the core of our Okta Workforce Identity and Customer Identity Clouds, business leaders and developers can focus on innovation and accelerate digital transformation, thanks to customizable solutions and more than 7,000 pre-built integrations. We’re building a world where Identity belongs to you. Learn more at okta.com.

Extend enterprise security & compliance to all public and private cloud apps with secure single sign-on (SSO), multi-factor authentication & user provisioning.

WSO2 Identity Server, part of WSO2’s CIAM suite, is the market’s leading open-source CIAM solution. It provides modern identity and access management capabilities that can be easily built into your organization’s customer experience (CX) mobile apps or websites, or even deployed to fulfill workforce IAM requirements.

A Single, Modern System for Your Payroll, Benefits, HR & IT.

AWS Single Sign-On (SSO) is a cloud SSO service that makes it easy to centrally manage SSO access to multiple AWS accounts and business applications. It enables users to sign in to a user portal with their existing corporate credentials and access all of their assigned accounts and applications from one place.

With Microsoft OneDrive you can store any file on your SkyDrive and it's automatically available from your phone and computers. No syncing or cables needed.

Provides identity-as-a-service (IDaaS) for every user, including single sign-on (SSO), risk-based multi-factor authentication (MFA), adaptive access, user lifecycle management, and identity analytics

Reimagine how your teams work with Zoom Workplace, powered by AI Companion. Streamline communications, improve productivity, optimize in-person time, and increase employee engagement, all with Zoom Workplace. Fueled by AI Companion, included at no additional cost.

Google Workspace enables teams of all sizes to connect, create and collaborate. It includes productivity and collaboration tools for all the ways that we work: Gmail for custom business email, Drive for cloud storage, Docs for word processing, Meet for video and voice conferencing, Chat for team messaging, Slides for presentation building, shared Calendars, and many more.

Today’s new reality requires a new kind of access platform. Built on Zero Trust, CyberArk Identity is creating a new era -secure access everywhere- that uniquely combines leading capabilities to seamlessly integrate SSO, MFA, EMM and UBA. Using our proven technologies, we’re ushering in a new generation of access technology that not only protects companies, but also leads to happier customers, better products and more valuable organizations.

Dropbox lets you save and access all your files and photos in one organized place, and share it with anyone. Whether you run a solo biz or lead a large, complex team, Dropbox helps your work flow better.

Slack brings all your communication together in one place. It’s real-time messaging, archiving and search for modern teams.

Administer, deliver, and track training to reduce compliance risk, improve business productivity, and increase your employee engagement.

Smartsheet is a modern work management platform that helps teams manage projects, automate processes, and scale workflows all in one central platform.

Jira is an issue and project tracker for teams building great software. Track bugs and tasks, link issues to related code, agile planning, and monitor activity.

Get everybody on the same page, when they're not in the same room, instantly. Review documents and designs. Train staff. Demo products or just show off. join.me is a ridiculously simple screen sharing tool for meetings on the fly.

Ping Identity (NYSE: PING) offers intelligent identity capabilities such as single sign-on and multi-factor authentication for workforce, customer and partner use cases.'