You can see how people interact with your website and change things based on their behaviour

J'adore absolument Hotjar... cela donne un aperçu incroyable de la façon dont les gens interagissent avec nos pages de destination et notre contenu et me permet d'identifier les points de blocage que les gens rencontrent !

Its easy to see where people went be it individually or through the funnel structures set up inside of the platform. Probably my favorite feature is the form tracking - this tool lets you see how far pepole got when they were filling out a form on your website.