The heatmaps - they are a great way to visualise the user journey.

Heatmaps and recording features are spot on and help you understand your user behaviour better. The best part is that even with the free plan, HotJar offers a lot of features and functionality.

Hotjar has massively helped our team improve our platform and landing pages by understanding how individuals are using and interacting with our online environments. The easy to use user interface makes connecting pages a breeze, and the overall user experience when playing with reporting is top-notch. While the product is pricier than some, the in-suite features and functions are definitely worth the added cost.