TelmarHelixa Avantages et Inconvénients

It lets you have all the data in front of you and makes researching and analysing quite quick if you know what you’re doing.

You’re able to use it for different data sources Avis collecté par et hébergé sur G2.com.

It was quite a clunky and ugly display last time I used it, although this could have improved now.

It required quite a bit of training and confidence in interpreting data Avis collecté par et hébergé sur G2.com.

La recherche et le développement est bon et la capacité du personnel à atteindre les résultats. Avis collecté par et hébergé sur G2.com.

Je n'ai pas aimé certaines des politiques de l'entreprise liées aux incitations pour le personnel. Avis collecté par et hébergé sur G2.com.

Telmar makes it easy to uncover insights on your brand/product’s target audience. They give you access to various comprehensive surveys that allow media planners to make the best recommendations possible to their clients. Avis collecté par et hébergé sur G2.com.

I wish some of the visualizing features were more intuitive and that there were training videos on the website for those new to Telmar. Avis collecté par et hébergé sur G2.com.

Analyse data on media consumpyiom habits and post campaign analysis Avis collecté par et hébergé sur G2.com.

Its too nigly when planning a tv plan from exellerator. Not user-friendly in that aspect. Avis collecté par et hébergé sur G2.com.

Telmar has been useful for ascertaining spend by channel. This has helped in recommending appropriate channels for clients. Avis collecté par et hébergé sur G2.com.

Could be a little more user friendly, and having up to date info is always a plus. Avis collecté par et hébergé sur G2.com.

Ability to rank indexes from highest to lowest Avis collecté par et hébergé sur G2.com.

Difficult to manipulate data between different books Avis collecté par et hébergé sur G2.com.

Telmar’s user interface is super straightforward and easy to use. Avis collecté par et hébergé sur G2.com.

The datasets in Telmar were sometimes unstable . Avis collecté par et hébergé sur G2.com.

Telmar integrates multiple syndicated data sources. While other data sources are at Panel level, Telmar data is at aggregated level. This allows to quickly look at the dimensions of the data without having expensive tools to process panel data. Telmar also allows to filter data by industry- so you can quickly look at the questions/ dimensions of the data relevant to your client. You can perform advanced statistical analysis in the platform. Avis collecté par et hébergé sur G2.com.

Reports built in platform are not easily shareable. Data is not broken out by platform- devices like mobile, computer etc. Avis collecté par et hébergé sur G2.com.