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I would absolutely recommend Listrak to friends, colleagues, and anyone looking for an ESP. Their platform is robust, yet user friendly, and their flexibility makes them a great partner.
But where they truly shine is account management! Our account manager, Rob, is top notch, always there when we need him and he’s not afraid to get his hands “dirty” when necessary. They put on a first class event (ConneXions) last year in Austin, TX that was educational, informative, and fun. We feel like we have a true partnership with Listrak. Avis collecté par et hébergé sur G2.com.
Wish there were a few more filters available within the platform. This is helpful when downloading data for reporting. Avis collecté par et hébergé sur G2.com.
The support is very quick to respond and willing to assist with any issues/questions. Having the option for the drag and drop feature when creating an email has been very helpful and easy to use. Avis collecté par et hébergé sur G2.com.
Its very hard to navigate throughout the system. Finding reports or transnational messages can be difficult. Avis collecté par et hébergé sur G2.com.
Listrak allows us to consolidate all our email tools into one place. Their administration tools for our email list are easy to use and quite powerful. With Listrak, we've been able to expand our list, reach our customers easier and more regularly. Our deliverability has also improved since joining with Listrak.
We also use the auto compaigns that Listrak can generate, making it a snap to send relevant marketing emails to our list without a large team building them. Our small team is therefore better able to keep consistent with their sends, as well as being able to target more effectively. Avis collecté par et hébergé sur G2.com.
It is pricey, and the logic for sending emails for the automated campaigns can get complicated. Training is necessary. Fortunately Listrak is very helpful with questions. Avis collecté par et hébergé sur G2.com.
Great integration with Shopify - able to segment customers in different groups based on a variety of factors. Reporting is also detailed enough to get good insights into what is working and what is not. Customer service has always been helpful with any questions I have. Avis collecté par et hébergé sur G2.com.
You do have to get the hang of how the segmenting feature works - sometimes the verbiage is a little confusing to figure out exactly who you are including/excluding Avis collecté par et hébergé sur G2.com.
Best in Class Capabilities. Dedication to Email Marketing. We needed to implement industry best practices for our email program. Listrak was the best partner by to help us with this. Avis collecté par et hébergé sur G2.com.
Do not dislike anything. Implementation to launch , to post launch all was very seemless. Avis collecté par et hébergé sur G2.com.
Customer service, ease of us in the platform, reporting capabilities. Avis collecté par et hébergé sur G2.com.
Some things are still a little manual, but they are listening and coming out with new features and updates to some existing features that have lived for awhile. Avis collecté par et hébergé sur G2.com.
A single easy to use dashboard, robust reporting capability, attentive detail oriented data driven account rep and timely support. Avis collecté par et hébergé sur G2.com.
Better data aggregation needed in some reporting Avis collecté par et hébergé sur G2.com.
Our team finds it easy to use. Compared to other programs, it is straight forward and proofing is easy to do. Avis collecté par et hébergé sur G2.com.
It's easy to use, but we have dedicated email group with experience. New users with minimal experience may find it challenging until they become more proficient. Avis collecté par et hébergé sur G2.com.
Je ne pourrais pas être plus satisfait de Listrak. Avec Listrak, je garde toutes mes données et activités par e-mail en un seul endroit. C'est le guichet unique pour toutes les activités de marketing. Tout, de l'acquisition de contacts, des stratégies de rétention et de la suppression de contacts, est géré efficacement avec la plateforme Listrak. Créer de nouveaux messages est facile avec Composer et inclure des zones de recommandation est un jeu d'enfant. Toute l'équipe de support, y compris les chefs de projet, les spécialistes de l'intégration et les gestionnaires de compte, est de premier ordre ! Je peux échanger des idées avec mon gestionnaire de compte et je reçois généralement des commentaires dans les 24 heures. Mon gestionnaire de compte fait également des suggestions basées sur les tendances émergentes. Si vous pouvez l'imaginer, il y a de fortes chances que Listrak l'ait abordé. Avis collecté par et hébergé sur G2.com.
Il y a quelques optimisations que j'aimerais voir incluses qui pourraient être puissantes (test A/B du contenu des pop-ups), mais il n'y a rien que je déteste vraiment. Même après avoir regardé des vidéos de formation pour le Listrak Conductor (constructeur d'automatisation), je trouve encore certains des processus abstraits et légèrement déroutants. Avis collecté par et hébergé sur G2.com.