Digital Marketing Software

I am almost two months in and have experienced no results from the product. I have reached out to see if I could get some support on boosting results. There is no one in this company that is willing to help customers. You have access to an AI bot and a weekly webinar. That's it.

Also, I was not impressed by the pre-sales process. My rep did a quick demo and sent a few emails back and forth. Right before I was ready to make a decision I asked the rep to setup a call to address some questions I had before making the purchase. He told me he could not make time for the call and that his focus was prioritizing new leads. Prioritizing new leads over end of the funnel sales opportunities?! Make it make sense. What a slap in the face. I am spending close to $400 a month with this company for no results and zero customer service. Not $10. Review collected by and hosted on G2.com.

none. i have gotten zero results in almost 2 months Review collected by and hosted on G2.com.

The complexity can still be a lot to handle sometimes. It’s also not always clear why some data is being measured and some isn't. My biggest gripes are the reporting delays—I'll check a report at noon and it'll be empty because yesterday's data hasn't processed yet. It would be great if the system actually notified you or gave you some guidance when that’s happening. Review collected by and hosted on G2.com.

We use it to manage our customer journeys and all our email marketing. It’s our main hub for lead scoring, where we track "touches" across all our different marketing assets. As someone in marketing, it's really helpful for seeing exactly how people are interacting with us before they hit the CRM side. Review collected by and hosted on G2.com.

Nothing. SOCI has proven to have all the functions I currently need. Review collected by and hosted on G2.com.

Digital presence. Review collected by and hosted on G2.com.

the design templates while easy to use can feel a little dated if i have to aim for highly modern or custom branded layouts. I can still achieve good results but it takes a bit more tweaking than expected. Review collected by and hosted on G2.com.

One of my pain point constant contact addresses is marketing automation. I used to manually send welcome emails, event reminders and nurture sequences. With constant contact, those flows run in the background and continue to deliver value without constant oversight. This has freed up my team to focus on higher impact projects. It solves the challenge of maintaining consistent branding. The easy to use email builder ensures my emails look polished and on-brand without needing a full design team. Review collected by and hosted on G2.com.

As with any third-party product, Hootsuite is at the mercy of Meta, "X" or other platforms willing to share their API. Sometimes things break, and that can get annoying. But the Hootsuite team is helpful and responsive when those situations happen. Review collected by and hosted on G2.com.

Hootsuite is solving the issue of time management for social media managers. The ability to manage multiple things (DMs, comments, content scheduling) in one place is huge! Review collected by and hosted on G2.com.

There's not much that I dislike about Sprout Social. If I were to pick something, tagging can become a bit tedious, but that's not on the platform's side of things. Review collected by and hosted on G2.com.

Sprout Social is helping me to see the broad landscape of my social media platforms, especially when working with two organizations that are in tandem with each other. By using Sprout Social, I am able to survey the past, present and future of the social media channels that I manage. From this and through the gathering of social media metrics, Sprout Social helps me to better understand what content my organization needs to be investing more in, which content can be repurposed or repackaged, and which content can be discontinued from our strategy. Review collected by and hosted on G2.com.

The tool has constantly improved, what I don't like is that for changing the payment card you have to wait and there's no option for immediate payment. They do provide support, in your language, but I hope they soon add the option to load or change your card and be able to pay now, which would be a plus, while keeping the automatic processing option, just adding the pay now option. Review collected by and hosted on G2.com.

more diffusion of the tool is needed, I had already heard about it but what I have seen is that business owners or independent entrepreneurs would find the tool useful for their meta ads campaigns and for them to know that they can achieve the benefits, or come up with a basic plan especially for potential client forms on meta and lead automation via email. if they communicate that, there is a better business opportunity, although with limited functions they can attract clients who pay with a subscription like Canva. Review collected by and hosted on G2.com.

One thing that could be improved is the learning curve, especially with newer versions like GA4 where the interface and reports can be confusing. Specific metrics or building custom reports sometimes take extra time. Also, some reports feel less straightforward compared to earlier versions. Review collected by and hosted on G2.com.

Google Analytics solves the challenge of understanding user behavior, traffic sources, and website performance in a data-driven way. It provides clear insights into how users interact with my website or application, which pages perform well, and where users drop off.

This benefits me by enabling better decision-making—whether it's optimizing content, improving user experience, or refining marketing strategies. It also helps track campaign effectiveness and ROI, making it easier to focus on what’s working. Overall, it turns raw data into actionable insights, improving efficiency and business outcomes. Review collected by and hosted on G2.com.

What I dislike about Insider One is that the platform can feel overwhelming at first, especially for new users who are not familiar with advanced marketing automation tools. Some features may take time to learn, and managing everything effectively can require a bit of training and adjustment. Review collected by and hosted on G2.com.

Insider One helps solve the challenge of managing customer engagement across too many separate tools. For me, the biggest benefit is being able to work more efficiently, personalize campaigns more easily, and deliver a smoother customer experience across multiple channels. Review collected by and hosted on G2.com.

Sometimes it feels like there are a lot of buttons and sections before you reach the email editor, which can be a bit confusing the first time. For simple clinic updates and wellness messages, a more direct “quick start” layout for routine email drafts could save time and make everyday use even smoother. Otherwise, the main features work well. Review collected by and hosted on G2.com.

I recently started using Brevo, and one of the first things I did was create a simple wellness email campaign to share weekly health tips. This helped me set a regular way to stay in touch with people instead of only replying when someone messages first. It makes communication more planned and useful, not random.

Before using Brevo, clinic follow-ups and health content sharing were scattered. Queries about clinic timings, appointment process, and post-consultation guidance used to stay in different places, and it was easy to miss a follow up. Brevo brings contacts, lists, and campaigns into one place, so I can clearly see who I am sending updates to and when.

In daily clinic work, many questions repeat. With Brevo, I can prepare one clear email for common points and send it to the right list. This saves time and keeps replies consistent. Using lists and basic segmentation also helps separate people who want wellness tips from those who mainly need clinic follow-ups, so messages feel more relevant.

The email editor helps prepare content in advance, which is useful on busy days. Scheduling a campaign means I don’t have to remember to send updates manually. The basic reporting view also helps me quickly check if the email was sent and whether people are opening it, which helps improve future content.

Brevo helps reduce missed follow-ups, saves time on repeated messages, and brings structure to clinic communication and health education. Starting with a real campaign has already made my routine communication more organized and easier to manage. Review collected by and hosted on G2.com.

The biggest downside is probably the price. It is a really powerful tool but it can get expensive, especially for small teams or solo people. Once you start adding more users or projects the cost can go up pretty fast.

Another thing is the learning curve. There are so many features that it can take a while to figure out what you actually need and where everything is. When you first start using it the interface can feel a bit overwhelming tbh.

Once you get used to it though it becomes easier, but the beginning can be a bit confusing. Review collected by and hosted on G2.com.

Honestly Semrush helps me figure out what people are actually searching for instead of guessing. I use it a lot to find high-intent and question type queries, especially ones related to AEO.

It is also really useful for checking competitors and seeing why their content ranks for certain queries. Sometimes you notice things about how they structure their pages or answer questions that you would not have thought about otherwise. Review collected by and hosted on G2.com.

Nothing in particular stands out to me, so far. Review collected by and hosted on G2.com.

It’s made my life easier by streamlining all my work into a single platform, and it helps me spot gaps and opportunities through its analytics and social listening features. The DM automation feature has also significantly reduced the time I spend replying to messages one by one. Review collected by and hosted on G2.com.

One area that could be improved in Lemlist is the process of extracting campaign lead reports. Sometimes we create a campaign and later want to export the leads into an Excel spreadsheet, but the process can be a bit difficult or not very intuitive. A simpler and more direct way to generate and download campaign reports would make the workflow much easier.

Another point is related to the lead search system. In some cases, Lemlist finds a contact during the search process, but when we add that lead to a campaign, the platform charges credits for the email and phone number even when the system cannot actually find the email address or when the person is no longer working at that company.

Overall the platform is very strong, but improving these two areas would make the experience even better for users who rely heavily on lead generation and campaign management. Review collected by and hosted on G2.com.

Lemlist is helping us solve one of the biggest challenges in sales: prospecting and organizing quality contacts.

With the platform, my sales team is able to identify the right companies and decision-makers much faster. It helps us structure our outreach campaigns, organize leads, and keep a clear pipeline of potential clients. Instead of spending a lot of time manually searching for contacts, we can focus more on building relationships and generating real business opportunities.

For us, the biggest benefit has been improving the efficiency of our prospecting process. Lemlist allows our team to scale outreach, maintain organized contact lists, and consistently find new potential customers in the commodities and logistics sectors we work with.

Overall, it has become an important tool to support our sales strategy and help our team generate more qualified opportunities. Review collected by and hosted on G2.com.

Sometimes it feels a bit pricey as your contact list grows, and some of the advanced features are locked behind higher plans. The reporting is useful but could be more detailed, especially for tracking individual subscriber behavior. A few times, the automation setup can be a little tricky to fine-tune. Overall, it’s minor, but these are the things that could improve. Review collected by and hosted on G2.com.

Mailchimp helps me manage email campaigns without needing a full marketing team. It solves the problem of designing, scheduling, and sending emails efficiently. Automation saves time, and the analytics help me see what’s working. This means I can reach my audience consistently and make smarter decisions without extra hassle. Review collected by and hosted on G2.com.

It took me some time to get familiar with setting up workflows and organizing data in the beginning. A few sections of the dashboard felt a bit cluttered at first, but after using it regularly, it became much easier to navigate and manage. Review collected by and hosted on G2.com.

It helps me organize communication with multiple contacts in one place, which reduces the need for manual tracking. Instead of keeping notes separately, I can rely on the system to store interaction history and reminders. This makes it easier to stay on top of follow-ups and keeps my work more structured throughout the day. Review collected by and hosted on G2.com.

The only thing that can be frustrating is the number of reach outs I receive from Birdeye sypport when I am trying to get in contact with a client to solve a problem. I try to let them know as soon as I hear, but they typically reach out every day if not every other day. Review collected by and hosted on G2.com.

Birdeye centralizes all reviews in one place, giving you real-time notifications and tools to respond quickly. It makes review management organized, consistent, and much less time-consuming. For you, that means you can maintain a strong reputation, engage customers proactively, and focus on strategy and results instead of getting bogged down in the mechanics of monitoring and replying to reviews. Review collected by and hosted on G2.com.

The user journey can feel complex at times, and small campaign changes often require considerable effort. Reporting dashboards also lack sufficient customization and flexibility to effectively compare performance across initiatives. Review collected by and hosted on G2.com.

EVAM has been a fundamental pillar of our team’s promotional campaign initiatives, enabling access to multiple engagement channels including SMS, Push, WhatsApp, and META. It also provides capabilities such as cashback, offers, personalization, and dynamic campaign journeys. More recently, it has expanded to support interfaces for enterprise clients, extending its value beyond internal campaign execution. Review collected by and hosted on G2.com.

I’m still exploring Sender.net, so I don’t have major dislikes yet. Since I’m on the free plan, I’m curious to see how some of the advanced features compare once I dive deeper. For now, everything has been smooth, but I’ll need more time to fully understand the limitations and see if there are areas that could be improved. Review collected by and hosted on G2.com.

Sender.net is helping me simplify email marketing by providing an easy-to-use platform with reliable delivery. As someone still exploring, I’ve found that it solves the problem of managing campaigns without needing complex tools or expensive plans. The quick support (even for free users) ensures I don’t get stuck, which saves me time and lets me focus more on creating content and engaging with my audience. Overall, it’s reducing the stress of handling email communication and making the process smoother and more efficient. Review collected by and hosted on G2.com.

The only drawback we’ve encountered is a small reporting detail related to currency conversion. In some revenue reports, euro and leva prices can occasionally appear together, which can require a quick manual check when reviewing performance. Review collected by and hosted on G2.com.

The majority of our accounts that use ContactPigeon’s platform have activated features that boost their sales and customer retention. The solution has also increased significantly their website traffic and customer engagement. Review collected by and hosted on G2.com.

The audit permission level doesn't allow you to view flow designs, which isn't consistent with how other ESPs handle it - that's kind of irritatating when auditing potential client accounts. The two-step limit on pop-ups is restrictive, and adjusting image sizes within the pop-up builder is more difficult than it should be. Also having a deliverability 'score' section from 1-100 would be great. The analytics could be improved as well, but I have faith Omnisend will make these changes overtime. Review collected by and hosted on G2.com.

Omnisend centralizes email marketing, SMS, and analytics in one platform, which simplifies how I manage retention strategy for ecommerce clients. The practical benefit is speed - setting up flows, campaigns, and pop-ups without switching tools means I can focus on strategy rather than logistics. It makes it easy to A/B test, analyze performance, and segment audiences. Because of that, I can clearly see what's working and double down on it, and cut what isn't. That's the core of what I need it to do, and it does it well. Review collected by and hosted on G2.com.